BUFFALO, NY (July 1, 2024) – LEKI, a leader in innovative skiing, trekking, and trail running poles, announces the appointment of Ascension Sales to cover the trekking and outdoor retail territory in the Rockies and several states in the Midwest, effective April 1. Ascension Sales specializes in representing authentic brands
BOULDER, Colorado (June 28, 2024) – Outdoor Industry Association (OIA), a member-led collective and the outdoor industry’s catalyst for meaningful change, and Outdoor Retailer, the largest U.S. business events and community gathering for the outdoor industry, today announced the two organizations have mutually agreed to conclude their exclusive partnership. Through
June 28, 2024 – Today, outdoor recreation businesses applaud the Biden Administration for taking a powerful step to safeguard some of America’s wildest, most biologically and culturally important lands. In today’s action, the Biden Administration has taken steps to permanently protect 28 million acres of some of the most critical
PARK CITY, Utah (June 27, 2024) – Competitive Cyclist, the premier online retailer for premium cycling gear and apparel, proudly announced its partnership with Amaury Sport Organisation (A.S.O.) as the only official U.S. retailer for this year’s Tour de France products. The distinguished collaboration underscores Competitive Cyclist’s commitment to providing
BOULDER, Colo. (June 27, 2024) – Do you remember your first time biting into crunchy, creamy Astronaut Ice Cream? Us too! This year, Astronaut Foods is over the moon to commemorate the 50th anniversary of Astronaut Ice Cream. This out-of-this-world treat has delighted taste buds and captured imaginations since its
June 27, 2024 – The Conservation Alliance (TCA) – a coalition of like minded businesses working to protect North America’s wild places and outdoor spaces – is expanding its membership into the fishing industry. From line and reel manufacturers, to apparel companies, seven fishing brands have joined TCA including Abel,
BOULDER, Colo. (Jun 27, 2024) – La Sportiva, makers of the world’s finest mountain gear, today announced their Spring 2025 footwear line. The collection is highlighted by the Prodigio Pro, the most cushioned and responsive trail running shoe the brand has made to date. The Italian brand is also expanding
SANTA BARBARA and YUCCA VALLEY, Calif. – June 27, 2024 – AutoCamp Hospitality Group, the company behind premier outdoor lodging brands AutoCamp and Field Station, opens its second Field Station just outside Joshua Tree National Park at 54850 29 Palms Highway in Yucca Valley. Field Station Joshua Tree is the
SEATTLE (June 26, 2024) — Astral, the leader in equipment designed for high performing wilderness athletes, adds record-setting thru hiker Billy “Wahoo” Meredith to its Ambassador team. As an Archetype, advisor and ambassador for the brand, Meredith will lend his expertise to developing and finetuning Astral’s new generation of long
NESTOUT, the innovative brand in eco-friendly power solutions, is thrilled to announce the launch of its latest addition to its award-winning lineup – the 5000mAh battery. This slim and compact powerhouse joins the existing 10000mAh and 15000mAh batteries, ready to fuel your adventures and explorations. The new 5000mAh battery is
Newfields, N.H. and Aars, DK – June 25, 2024 – Glerups, producers of Danish-designed natural wool slippers and boots, is excited to announce the launch of its first lace shoe, the culmination of over 30 years of development and design. The new Langdal is designed for year-round, everyday wear with
CHICAGO (June 24, 2024) – Imbox Protection, the world’s only in-store footwear protection, is ready for summer enabling U.S. consumers to protect their footwear at checkout for $7-8 in 60 seconds at over 100 Dillard’s stores across the United States. Dillard’s associates put footwear in the Imbox Protection units with
SIDNEY, Neb. (June 24, 2024) — Meindl USA, the exclusive provider of premium handcrafted Meindl footwear in North America, is excited to celebrate its 5-year anniversary of providing high-quality footwear and customer service to outdoor enthusiasts. Founded in 2019 by experienced professionals in the footwear and outdoor industry, Meindl USA
PORTLAND, Ore. (June 20, 2024) – Gerber Gear, a leading outdoor brand dedicated to crafting problem-solving tools announces today the next installment of the Gerber artist series. Teaming up with outdoor artist and mountain athlete, Brooklyn Bell, Gerber will debut outdoor-inspired illustrations created by Bell and added to the award-winning
Munich, Germany (June 20, 2024) – deuter, a global leader in backpacks and outdoor equipment, celebrates the ISPO Award 2024 win for its new Speed Lite Pro backpack series. Designed for ambitious, fast-paced hikers, the Speed Lite Pro prioritizes lightweight construction and exceptional comfort without sacrificing essential features. “We’re honored
LOS ANGELES (June 20, 2024) – Dometic introduces the all-new Front Runner Slimline II Roof Rack kit designed specifically for the 2024 Toyota Land Cruiser. Engineered for adventure, the Front Runner Dometic Slimline II Roof Rack is already a favorite among overlanders for its modular, lightweight, and incredibly strong design.
Aguadilla, Puerto Rico (June 18, 2024) — Lift Foils – creators, innovators, and developers of eFoils, surf foils, and foiling equipment – announces today the signing of John and Nathan Florence to the Lift Foils team, in conjunction with the launch of the new Florence Collection by Lift. A groundbreaking
2024 Outdoor Participation Trends Report reveals outdoor recreation grew to over 175 million participants with increasing numbers of women, people of color, and seniors BOULDER, COLO [June 18th, 2024] – Today, Outdoor Foundation (OF) and Outdoor Industry Association (OIA), the longtime authority on outdoor participation research and data, released
AUSTIN, TX (June 17, 2024) – Schaefer Outfitter, the iconic maker of high-quality western gear and apparel today announced the appointment of leading active lifestyle marketing agency Backbone for PR services. “We’re thrilled to join forces with Backbone, a team that understands and embodies the Western lifestyle, authenticity, and heritage,”
AUSTIN, TX (June 17, 2024) – Schaefer Outfitter, the iconic maker of high-quality western gear and apparel today announced the appointment of leading active lifestyle marketing agency Backbone for PR services. “We’re thrilled to join forces with Backbone, a team that understands and embodies the Western lifestyle, authenticity, and heritage,”