SAN FRANCISCO (June 6, 2025) – Royal Robbins, a pioneering outdoor and adventure apparel brand, proudly introduces its Spring 2026 collection, which comprises a dynamic lineup crafted to empower modern adventurers with sustainable performance, timeless style and next-level versatility. From the granite walls of the Yosemite Valley to the backcountry
DENVER, Colo – June 6, 2025 – The Outside Festival and Summit, founded by Outside Interactive Inc. and presented by Capital One and REI Co-op, wrapped its second successful year at Denver’s Civic Center Park with 35,000 attendees across four days of events and gatherings, nearly doubling in size from
FRISCO, Texas (June 5, 2025) – Wiley X, a global leader in protective eyewear, announces the release of a special-edition WX JAKL frame developed in collaboration with the American Sniper brand. Building on the success of the original WX JAKL launched in March, this release underscores Wiley X’s commitment to protecting those
BOULDER, Colo. (June 4. 2025) – La Sportiva, makers of the world’s finest mountain gear, today announced the Front Range Collection, a new apparel line designed and tested in Boulder, Colorado. Built by and for climbers, the collection, which will be available in the spring of 2026, is inspired by
June 3, 2025 – RecPak, the maker of ultralight complete meal replacements designed for outdoor professionals and adventurers, today announced a strategic partnership with the American Alpine Club (AAC), the nation’s premier climbing organization. This collaboration will provide AAC members with access to RecPak’s revolutionary 700-calorie instant meals, specifically engineered
Frisco, TX – [June 3, 2025] — Wiley X, a leader in premium protective eyewear, is proud to announce its participation in the upcoming Connect by Grassroots Discovery Marketplace, taking place on June 8, 2025, at the Peppermill Resort in Reno, Nevada. This premier event brings together innovative and emerging
PARK CITY, Utah (June 3, 2025) — Following the recent introduction of its new collection of technical trail run footwear and apparel for spring-summer 2025, Rossignol is expanding its partnership with Panorama Mountain Resort as the title sponsor of their inaugural new trail running event, The WILDness presented by Rossignol.
STOCKHOLM, Sweden (June 3, 2025) — POC and Team Amani are proud to release a new ‘Team Amani’ collection, which includes the new Cytal and the brand-new Ultra Vest. Designed and developed with the Amani team and riders, the new Team Amani edition channels the team’s raw energy and celebrates
June 3, 2025 – Boulder, CO – Skratch Labs, the Boulder, CO-based leader in performance nutrition, launches its annual limited edition summer flavor for Sport Hydration Drink Mix: Passion Fruit + Orange + Guava. This year’s summer seasonal blends tangy passion fruit, juicy orange, and mellow guava for a smooth,
DENVER, CO (June 3, 2025) — Altra, a leading innovator in performance running footwear, is excited to announce the launch of its “Experience a New High” campaign, a bold celebration of the euphoric power of movement and the dopamine rush runners know and love. Rooted in Altra’s brand ethos of Stay Out There, the
Angels Camp, Calif. — “Don’t let anybody tell you that you’re too little or that you’re a girl, or you can’t do what you set your life to do,” says Cindell Dale, veteran Grand Canyon dory guide in the powerful, award-winning short film, About Damn Time: The Dory Women of
June 2, 2025 – Oakland, CA – HydraPak®, the global leader of high-performance hydration solutions, is expanding its Re_Pak program following a successful pilot year in 2024. Originally introduced as a small-scale effort to reduce waste in the hydration space, HydraPak is now scaling up its national footprint, with 300
Charlotte, NC — June 2, 2025 — Around the Crown 10K Together with Truist (ATC10K), Charlotte’s premier 10K road running race and North Carolina’s largest road race, announces its pivotal multi-year partnership with OrthoCarolina, one of the nation’s leading independent academic orthopedics practices serving the Southeast since 1922. OrthoCarolina will
San Diego, CA – June 2, 2025 – The Rock Fight Podcast, the outdoor industry’s favorite source for unfiltered commentary and irreverent insights on the latest news and trends, is going live at Switchback Spring. The live podcast recording will take place on Tuesday, June 17, at 5 p.m. CT
Washington, D.C. (June 2, 2025) — Today, Outdoor Alliance, a coalition of outdoor recreation groups working together to protect public lands, announced 20 new members of its Grasstops Collective, a program entering its second year. Grasstops Collective is a leadership and advocacy development program that trains grasstops advocates to build
Frisco, TX – [May 30, 2025] — Wiley X® was honored to once again sponsor the Prevent Blindness Texas (PBT) Golf Tournament, reaffirming its commitment to supporting the organization’s vital mission of safeguarding vision health across the state. This meaningful event brought together community members, partners, and advocates in a
Members of the Outdoor Industry Association (OIA) joined other industry leaders for a U.S. Senate Committee on Small Business & Entrepreneurship hearing on the outdoor recreation economy Boulder, CO (MAY 30, 2025) — Today, leaders in the outdoor industry testified during a field hearing held by the U.S. Senate Committee
EVANSVILLE, Ind. [May 28, 2025] — ONIX Pickleball, a leader in the sport of pickleball for two decades, has unveiled the Hype X and Hype X Pro, a duo designed to represent ONIX’s patented Power Frame ThermoFused Technology, enabling players to achieve peak performance at a quality price. With increased
May 28, 2025 – Governor Kelly Ayotte will officially proclaim June 10, 2025, as “NH Outdoor Industry Day,” recognizing the vital contributions of the outdoor sector to the state’s economy and culture. The ceremonial proclamation takes place at 2 PM in Manchester’s Veterans Memorial Park. New Hampshire’s outdoor economy ranks
Boulder, CO (May 22, 2025) “Outdoor Industry Association (OIA) applauds Congressman Zinke, Congressman Vasquez, and their colleagues who successfully removed the harmful mandate to sell off public lands from the House reconciliation bill,” said Kent Ebersole, OIA President. “America’s public lands are the engine of the $1.2 trillion outdoor economy