BOULDER, CO (April 3, 2025) —Newly announced tariffs will make it more expensive to make and sell outdoor gear in the U.S., hurting American businesses, workers, and consumers, says Outdoor Industry Association. The outdoor industry is a key economic engine in the U.S., generating $1.2 trillion in consumer spending and
Boston, MA – March 27, 2025 – Intercontinental Football Academy (IFA) New England, Challenger Teamwear, and Craft Sportswear North America are proud to announce a multi-year partnership to provide IFA New England players and coaches with premium uniforms and training apparel. The collaboration brings together three organizations with a shared
EXPED Recognized as a Global Vision Honoree by Travel + Leisure
TACOMA (March 20, 2025) –EXPED, a leader in Swiss designed outdoor equipment, has been recognized as a Global Vision Honoree, by Travel + Leisure. The Global Vision Awards honor the people, companies and nonprofits that are changing the way of travel for the better. Every year, Travel + Leisure presents
Alpacka Raft and Immersion Research Introduce the Sixmile Skirt—A New Standard in Packrafting Spray Skirts
MANCOS, Colo. (March 18, 2025) — Alpacka Raft, the industry leader in packrafting, has partnered with Immersion Research (IR), the industry leader in kayak spray skirts, to introduce the Immersion Research Sixmile Skirt. This new spray skirt combines a kayak proven neoprene tunnel, neoprene casing, and high tension full bungee
Krimson Klover Presents Spring 2025 Collection
Boulder, Colo. (Mar. 18, 2025) – Krimson Klover releases their newest line of performance shorts, light knits, and sun protection for Spring 2025 featuring fresh colorways and prints. Krimson Klover is a women-founded outdoor brand committed to empowering women to stay active all year long through functional fashion that is
Kahtoola’s Origin Story “Designed by Disaster” Premieres Online
FLAGSTAFF, Ariz. (March 18, 2025) – Kahtoola, in partnership with Q Stories, is excited to announce the online premiere of “Designed by Disaster” a deeply personal and inspiring documentary about a life-changing accident of Kahtoola’s founder, Danny Giovale. An official selection at over 20 film festivals in seven countries including
VALLON launches Heron Desert sunglasses: Reimagining the flagship Heron sunglasses for extreme desert environments
[Amsterdam, Netherlands] March 17, 2025 – VALLON, a brand known for pairing leading performance eyewear with classic style for the modern-day adventurer, is proud to unveil its newest style, Heron Desert – built to withstand and protect your eyes in the world’s toughest desert landscapes. Available in two classic colorways,
Craft Sportswear Announces Global Launch of Kype Pro: The Fastest Shoe to Ever Come from Sweden
BORÅS, Sweden – March 17, 2025 – Craft Sportswear, the Swedish brand renowned for its commitment to innovation and excellence in endurance sports apparel and footwear, is proud to announce the global launch of the Kype Pro, the pinnacle model of the brand’s road running footwear range. Initially previewed at
Arc’teryx Announces 2025 Summer Academy Series: A Global Celebration of Climbing Culture
North Vancouver, BC – Wednesday, March 12: Arc’teryx Equipment, the global design company specializing in technical high-performance outerwear and equipment today announced the brands 2025 Summer Academy Series, a premier global event series designed to unite climbers of all levels in some of the world’s most iconic climbing destinations. Building
MATADOR INTRODUCES THE GLOBERIDER35 TRAVEL BACKPACK: DESIGNED AND BUILT FOR WORLD TRAVEL
BOULDER, Colo. (March 12, 2025) – Matador Travel Equipment, renowned for its commitment to innovation and quality, is excited to introduce the GlobeRider35 Travel Backpack, designed and built for the world traveler with endless organization and an ultra-comfortable carry harness inspired by leading outdoor designs. The GlobeRider35 combines thoughtful engineering
DENVER, Colo. – March 12, 2025 – The Outside Summit, the outdoor industry gathering happening in tandem with the Outside Festival on May 29 to June 1, 2025, is pleased to announce an open call for submissions to Outside Ignite, a new pitch competition for outdoor startup companies with prizing valued at over $100,000 in combined cash
Gnara and Burton Announce Revolutionary Partnership Featuring Gnara’s Patented GoFly® Technology
Gunnison, CO – March 12, 2025 – Gnara, the women-owned trailblazer in functional outdoor apparel, has teamed up with legendary snowboard brand Burton Snowboards to launch an exclusive limited-edition drop of Burton Reserve Stretch Ski Bib Pants and Midweight Base Layer Bottoms featuring Gnara’s award-winning GoFly® Pee Zipper and Flap
Shibumi Unveils New Colorways for 2025, Kicking Off with Limited-Edition Purple & Gold Shade
RALEIGH, N.C., March 11, 2025—For the first time, Shibumi, maker of the world’s most innovative, wind-powered beach shade, is launching a lineup of vibrant, limited-edition colorways. Whether the colors reflect personal style or a nod to hometown pride, these limited-edition releases allow beachgoers everywhere to embrace effortless shade wherever they
Ozmo Helmets Announces Kickstarter Campaign for Sidekick Kids’ Helmet Launching Mar 11, 2025, for First E-Bike Helmet Designed for Kids Ages One+
BROOKLYN, N.Y. – (March 11, 2025) – Ozmo, a family-focused, enhanced helmet brand, announces its Kickstarter campaign for the Sidekick Helmet, the first e-bike helmet engineered specifically for children ages one and up. Launching today, the campaign provides backers a chance to pre-order this category-defining helmet design combining advanced safety, patented durability, and unconventional
Inc. Names Sheri Tingey to Its 2025 Female Founders List
MANCOS, Colo. (March 11, 2025) – More than 20 years ago, Sheri Tingey set out to build a better backcountry boat. That idea turned into Alpacka Raft, and today, she joins Inc.’s 2025 Female Founders 500 list—recognized for her impact on the outdoor industry and her role in revolutionizing packrafting.
{Seattle, WA ⏤ March 10, 2025} ⏤ Nikwax, the global leader in PFAS-free aftercare and waterproofing solutions, proudly announces the launch of its Direct.Dry Down line—an innovation that redefines waterproof down with unmatched performance and sustainability. This cutting-edge range of PFAS-free products offers three distinct performance levels, including the industry’s
NEMO Brings on New Rep Team to Grow Business in Canada
{Dover, NH—March 10, 2025} — NEMO Equipment, the award-winning, New England–based outdoor company, has signed on Escala Sales & Marketing to represent and grow their business in the Eastern Canada region. This strategic move aligns the U.S. brand with a long-standing Canadian agency that is committed to telling the NEMO
The best just got even better. Thule Verse sets the new standard for safety, durability, and ease of use for hitch-mounted platform bike carriers. Developed from the award-winning Thule T2 line, the original platform hitch rack that pioneered the no-frame contact design nearly two decades ago, this revolutio- nary bike
Greenville Cycling Classic p/b Prisma Health returns April 24 to downtown Greenville; kicks off Speed Week 2025
Greenville, S.C. (March 6, 2025) – Now in its second year, the Greenville Cycling Classic presented by Prisma Health will return to downtown Greenville, S.C., on April 24, 2025, to kick off Speed Week 2025, a series of criteriums featuring some of the fastest cycling in the states. The Greenville
JAM Collective Celebrates 25 Years of Excellence in Public Relations and Communications
SAN FRANCISCO (March 6, 2025) – JAM Collective, a premier boutique agency specializing in public relations, social media, communications, events, and strategic partnerships, proudly announces its 25th anniversary. Over the past quarter-century, JAM Collective has established itself as a trusted partner for some of the world’s most innovative and influential