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Bainbridge Island, WA – October 25, 2023 – Ignik, a leading innovator in outdoor heating products, proudly announces its newest release, Flipside Heated Bed Cover, was selected as a special mention in TIME’s Best Inventions of 2023. Flipside launched this fall and presents an inventive solution to staying warm while

Portland, OR – October 24,  2023  – Snow Peak, a Japanese camping brand with 65  years of history is pleased to announce the upcoming launch of the North American expansion of the brand’s Global Loyalty Program. The program has seen considerable success in Japan, contributing not only to significant customer

WOOSTER, Ohio and CARRBORO, N.C. (Oct. 23, 2023) — Fleet Feet, the largest franchisor of specialty run stores, today announced the grand opening of its new location in Wooster, Ohio, which started welcoming customers in late July. The store is owned and operated by Jeff Henderson, along with his business

BOULDER, Colo. (Oct. 23, 2023) — DPS Skis, the U.S.-based ski manufacturer pairing aerospace carbon technology with groundbreaking shapes, and PHANTOM Glide, a permanent, waxless base glide treatment, will be available from October 2023 to March 2024 at Full Cycle in Boulder, Colorado. Full Cycle, Boulder’s oldest award-winning bike shop,

JUPITER, Fla. (Oct. 19, 2023) – Focused on conservation and driven by its community-based ethos, Costa Sunglasses is announcing the Marlin Fly Project, the first recorded billfish research mission solely using fly tackle. In partnership with the locals of San Carlos, Mexico, The Billfish Foundation (TBF) and International Game Fish Association (IGFA), the Marlin Fly Project team successfully

SALT LAKE CITY (Oct. 19, 2023) –  Moosejaw, a leading online and brick and mortar retailer specializing in outdoor gear and apparel, today announced it will open a new retail store in Salt Lake City near the trendy 9th and 9th neighborhood. Opening Saturday, October 21, 2023, at 470 South

San Francisco, Calif., (October 18, 2023) — GOES Health, the award-winning outdoor health app, unveils its PrecisionAlert Update today, empowering outdoor enthusiasts with vital information. The update includes precise hourly weather forecasting, location-based outdoor health risks with real-time alerts, plus the addition of natural disaster and winter topics to GOES’

PORTLAND, Ore. (Oct. 18, 2023) – Rumpl, the category leader in premium outdoor blankets, is proud to announce that brand and marketing professional Josh Weichhand has joined the company as Vice President, Global Brand Marketing. Weichhand will lead and oversee Rumpl’s marketing, brand strategy, ecommerce, creative and international efforts. Weichhand

Boulder, CO (October 18, 2023) — TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced its partnership with Backbone to lead its public relations efforts. Backbone will focus on elevating the brand’s awareness in existing markets and driving growth in new target markets. “The team at TrainingPeaks

PARK CITY, Utah (Oct. 17, 2023) — Shaun White, three-time Olympic gold medalist, builds upon his namesake brand with the addition of women’s performance wear designed for riders of all disciplines. The performance brand, developed alongside outdoor retailer Backcountry, debuted two years ago with a limited-edition snowboard and has since

LOUISVILLE, Colo. (Oct. 17, 2023) — Primus, the Swedish cooking equipment brand, expands its Fritid collection of sleek and streamlined daily containers that can transition easily from the office to the outdoors. Primus hopes that the collection will help consumers to ditch one-time use containers and bring their favorite drinks

Boulder, Colo. (October 16, 2023) – Krimson Klover, the outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back to the community, announced the addition of Katie Borgen to its sales representatives roster. Based in Montana, Borgen will assume