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SEATTLE (April 9, 2024) – evo, the outdoor retail and experiences company, today announced newly designed mountain bike essentials, community events, and new evoTrip experiences, including an official partnership with the original pioneer in adventure bike travel, Big Mountain Bike Adventures. NEW MTB evo 2024 Gear (IMAGES for editorial use)

STOCKHOLM (April 4, 2024) – Houdini, the global circular sportswear company dedicated to minimalist silhouettes, debuts its Spring/Summer 2024 collection in store with versatile pieces focused on circularity and longevity encouraging consumers to do more with less. The line showcases multi-functional options for trail and road running, adventure travel and

Tuesday, April 9, 2024 – The House of Representatives has passed H.R. 6492, the Expanding Public Lands Outdoor Recreation Experiences Act (EXPLORE) Act, in a significant move towards enhancing public land access and promoting outdoor recreation opportunities across the country. Introduced by House Committee on Natural Resources Chairman Bruce Westerman

Outdoor Afro, Inc. and REI Co-op are announcing a collaboration for three new fully-guided trip offerings that will operate July through October in New River Gorge National Park, Shenandoah National Park and surrounding regions. Each experience is a four-day guided trip that celebrates Black joy by amplifying belonging, togetherness, and connection with nature. With itineraries

JUPITER, FL. (April 8, 2024) – Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass lens, welcomes three new frames to its popular Del Mar Collection of  lifestyle frames,  inspired by life on the water and crafted for wanderlusting souls.  Boasting bold and fashion-forward details , Keramas, Nusa and Ulu

BUFFALO, NY (April 3, 2024) – LEKI, a leader in innovative skiing, trekking, and trail running poles, announces the appointment of Specialty Sports Reps (SSR) to cover the Great Lakes trekking and outdoor retail territory, effective immediately. Specifically, SSR will be responsible for Michigan, Ohio, Indiana, and Kentucky. In addition

Ogden, UTAH (April 2, 2024) — Today, Salomon announces a strategic business change within the North American organization to support its accelerated growth focused on footwear, apparel, and gear with the addition of softgoods-specific sales teams. Previously, sales agencies serviced all Salomon sports categories across both hardgoods and softgoods. This

April 2, 2024 – The Conservation Alliance (TCA) is planning to hire a new Executive Director (ED)  that will work closely with the staff and Board of Directors  as the organization’s strategic and operational leader charged with  ensuring sound strategic positioning and the execution of The Conservation Alliance’s mission. “The

CARRBORO, N.C. (April 1, 2024) — Fleet Feet is proud to launch ‘Candles That Éndúre,’ an exclusive line of scented candles designed to help runners recall their most important and smelly memories. These designer candles have been half-heartedly hand-crafted by overtrained runners, who mix sweat, pain and elation to produce

Austin, TX (March 28, 2024) – ROKA, the renowned performance design brand that creates and manufactures eyewear and technical apparel for lifestyle and competitive athletes, unleashes the latest edition of their coveted wetsuit for triathletes with the Maverick X.3. Designed to emphasize speed, comfort, and control, the Maverick X.3 is

SEATTLE (March 27, 2024) — Astral, the industry-leading designer of high-performance wilderness equipment and apparel, announces the addition of a new sales agency, Bluewater Trading, to handle growing sales efforts in the Midwest, one of Astral’s largest geographic territories. Headquartered in Minneapolis and led by president Chris Bindert, Bluewater Trading