Trailblazers for Change: Celebrating Black Leaders in the Outdoors

Black History Month is a powerful reminder to celebrate the strength, leadership, and contributions of Black individuals in every space—from government halls to mountain trails. At Outdoor Industry Association, we’re proud to honor this month by spotlighting members, partners, and staff who are driving change, breaking barriers, and working to create truly inclusive outdoor spaces for all. 

Dr. Arlene Charles, COO, Outdoor Industry Association

Why is Black leadership in the outdoors important?

We all have different lived experiences, so our relationships with the outdoors are not the same. Diverse leadership ensures that all voices are heard in decisions that impact people’s sense of belonging in outdoor spaces. Representation at the leadership level helps organizations make inclusive choices in communication, marketing materials, and policies, reducing the risk of insensitive or exclusionary messaging.

What inspired you to pursue a career in the outdoor industry, and what keeps you motivated?

I have always loved the outdoors and focused on equitable solutions to public issues. However, it wasn’t until the onset of COVID-19, when I joined OIA in a remote role, that I truly recognized how essential outdoor access is for everyone. Spending more time at home, taking walks in my neighborhood, and expanding my garden reinforced this belief. I stay motivated by the idea that the outdoors is everywhere and can be enjoyed in many ways. There is a business imperative to acknowledge and engage consumers from all backgrounds, and I believe every child—regardless of zip code—deserves access to safe and enjoyable outdoor spaces.

What role do brands and organizations play in increasing Black representation in the outdoors?

Representation matters. Brands and organizations must be intentional about hiring leaders and staff from diverse industries and marketing to a broad consumer base, including those who engage with the outdoors in more casual ways. They should also strive to authentically reflect how Black people and communities enjoy outdoor spaces.

What advice would you give to the next generation of Black leaders in the outdoor industry?

Walk into every situation with confidence, knowing you belong in any room you enter. If there isn’t a seat at the table, bring your own chair—your voice matters. While Diversity, Equity, and Inclusion may be used as buzzwords or even as barriers, these moments call for resilience. Draw strength from our ancestors, leverage support from allies, and continue amplifying shared values for people and the planet.

 

Ashley Laporte, VP of Purpose & Impact, Burton Snowboards

Why is Black leadership outdoors important?  

Black people have always had an inherent connection to the outdoors. Black history and Black experiences have a place in our collective understanding of the outdoors. The industry is not as strong as it could be without that history, without those experiences. We could be so much more with it. So Black leadership is a way to ensure that history, those experiences, those stories get told and become a part of our collective understanding of the outdoors.   

What inspired you to pursue a career in the outdoor industry, and what keeps you motivated?  

I have been a snowboarder for most of my life. I’ve never been particularly good, but it connects me to the outdoors and to my body – which is incredibly powerful as a fat, Black woman. I want more people to get to feel the way I feel on my board. To find an opportunity to connect my passion for corporate impact and my passion for connecting people to the outdoors is such a privilege. 

What role do organizations play in increasing Black representation outdoors?  

So many. As employers, investors in the industry / supply chain, marketers and advertisers, philanthropists and so much more. Representation – when done well – is about building power. Businesses have a lot of power and can use it to build empowered Black representation across the industry. Which benefits ALL people. Empowered Black representation means we’re growing the industry and making it inclusive to more people – that benefits everyone.  

What advice would you give to the next generation of Black leaders in the outdoor industry? 

 Don’t settle. Ensure our work in the industry is generative for generations to come. I heard Janelle Monet once said: “I come in peace, but I mean business.” Let’s ensure that we work collaboratively in the industry for more than representation – let’s work toward empowerment.  

What challenges have you faced as a Black person navigating outdoor industries and spaces?  

I would sum it up by saying that I rarely get the benefit of doubt when I walk into a room. I need to demonstrate my connection to white people, display my credentials, and over expend energy in trust building to be taken seriously. 

How do you think outdoor culture has evolved regarding diversity and inclusion?  

The industry is ever evolving. I hope that we can evolve to a place where they perspective moves FROM the idea that the industry is introducing people of color to the outdoors and TO a place where the industry recognizes that people of color have always been here. Our indigenous siblings were the original stewards of the land. When we embrace that as an industry, our work becomes less about tokenized representation and more about building toward a future where all people can coexist and thrive together in the outdoors. 

 

Lesford Duncan, Executive Director, Outdoor Foundation

Why is Black leadership in the outdoors important?

Black leadership in the outdoors is important because it brings diverse perspectives and experiences to a space that has historically been exclusive. Representation in outdoor recreation affirms that we’ve been outside and that we will continue to exist and find joy, health, solace, and community there. Representation in the outdoor industry ensures that our diverse ways of being in the outdoors are reflected in the apparel we wear, the equipment we use, the stories that are told, and the experiences that we feel when we get there. It fosters an environment where people of all backgrounds can feel seen and valued. Black leadership also provides role models for young people of color, cultivating the next generation of outdoor enthusiasts and champions for conservation and our planet.

What inspired you to pursue a career in the outdoor industry, and what keeps you motivated?

My inspiration for working in the outdoor industry came from a deep-rooted love for nature and the outdoors, combined with awe for how the outdoors heals and restores us. As a child, my (often mischievous) adventures fed my insatiable curiosity about the natural world. From the age of 8, I would climb trees in my backyard, ride my bike to local parks and beaches, and camp with my family and church group. Experiences both near to home and more remote cultivated a deep sense of wonder. The outdoors was also an important space for me to grieve and heal – I think about the woods I ran to when my mom passed when I was 17. I’m grateful for the work I get to do at the Outdoor Foundation, and with our partners, to create more space and spaces for children and youth to find their own life-changing moments in the outdoors.

What role do brands and organizations play in increasing Black representation in the outdoors?

Brands and organizations play a pivotal role in creating opportunities for Black and underrepresented communities by engaging, investing, and amplifying.

Engaging: The Outdoor Participation Trends Report shows that diversity in outdoor participation is on the rise, but there is still a gap in representation. There are more Black outdoor recreationists in the U.S. than ever before, but the outdoor industry still hasn’t found a way to fully engage these new outdoor enthusiasts. Engagement goes beyond outreach. It is authentically connecting with diverse communities in ways that allow them to feel seen, planned for, marketed to, supported, and welcomed by the outdoor industry.

Investing: Companies have several opportunities to meaningfully invest in Black representation in outdoor recreation – from early nature connections and outdoor experiences to career opportunities for diverse talent. One of the ways to invest is by funding youth and family outdoor programs, such as the Outdoor Foundation’s Thrive Outside Initiative, which, in 2024, connected over 115,000 individuals (and over 37,000 Black youth) to transformative experiences in the outdoors.

Amplifying: Lastly, companies can challenge the status quo by amplifying Black voices and Black-led organizations. By collaborating with organizations focused on equity and access, brands can play an important role in ensuring that those most closely connected to, and trusted by, communities are centered and equipped to create access and bring more people in. When Black leaders and communities thrive, our industry is better off. And remember that it’s not just about marketing – it’s about deeply embedding the value of inclusivity into your mission and operations.

What advice would you give to the next generation of Black leaders in the outdoor industry?

To the next generation of Black leaders in the outdoor industry, I’d say: stay true to yourself and your passion. The outdoor industry is full of opportunity, but it requires resilience and courage to navigate. Seek mentorship and surround yourself with a network of like-minded individuals who share your vision for a more inclusive future. Don’t be afraid to use your voice, even if it feels like you’re challenging the norms. And most importantly, keep pushing forward, because the world needs your leadership, ideas, and perspectives more than ever.

What challenges have you faced as a Black person navigating outdoor industries and spaces?

As a Black person in the outdoor industry, some of the challenges I’ve faced include being one of the few people of color in certain spaces and confronting assumptions about my interests or qualifications. There’s also the challenge of being “othered” or having to prove that I belong, especially when the narrative about outdoor spaces has historically not included people of color (note that I said “narrative”, because we’ve always had a relationship to the outdoors). These challenges can be exhausting, but they also fuel my determination to make the outdoor space more welcoming and representative of the communities it serves.

How do you think outdoor culture has evolved in terms of diversity and inclusion?

Outdoor culture has definitely evolved over the years, but we still have a long way to go. There’s been a growing recognition of the need for representation and a sense of belonging, and more people are speaking out about the importance of inclusivity. At the same time we’re at an interesting moment in time where the term “diversity, equity, and inclusion” has been mischaracterized and attacked in various social and political arenas. At its core, an equitable and inclusive outdoor culture creates opportunities for everyone to thrive in nature. Nature and outdoor recreation has a powerful way of bringing us together, even across social, economic, and political divides. At this moment in time, it is important for us to continue and to grow support for initiatives, programs, and partnerships focused on removing barriers to access and creating opportunities for people of all races and backgrounds. Together, we’ve made progress, and now it’s about sustaining and expanding these efforts.

Sam Kelly, Contemporary Sonic Architect, Ellisbeetle Entertainment

Why is Black leadership in the outdoors important?  

Black leadership in outdoor spaces is essential because it carries the power to shape a more inclusive and diverse narrative. When people of color don’t see themselves reflected in leadership roles, it sends a silent yet powerful message that these spaces might not be for them. Representation matters—it creates a sense of belonging and opens doors for others to feel welcome, to explore, and to thrive in environments that have often been historically exclusive. Undoing the barriers and biases of history is no small feat; it takes time, persistence, and the courage to stand as a visible symbol of change. Black leadership in the outdoors isn’t just about representation—it’s about lighting the way for others to see where they too can belong. 

What inspired you to pursue a career in the outdoor industry, and what keeps you motivated?  

Surrounded by the rugged beauty of Utah, with the Wasatch and Oquirrh mountains constantly in view and land I own perched atop an ancient sea cliff in Duchesne County, I couldn’t ignore the draw of the outdoors. Storylines began forming in my mind as I immersed myself in these natural spaces, blending the poetic rhythms of my environment with melodic ideas waiting to take shape. My interest in writing deeply focused on National and State Parks was already growing, but the turning point came when we were invited on a flyfishing adventure with Chad Brown, Jahmicah Dawes, Erica Nelson, Nick Brooks, Jacob Fisher and the education session by Will Robinson (Ahunahikes). 

Sharing those moments and walking with Jahmicah on Antelope Island State Park while exchanging thoughts and dreams, was profoundly affirming. It solidified my sense of purpose. What keeps me motivated is the constant pursuit of knowledge—researching parks through literature, tapping into university archives, and exploring music tied to National Parks. I experiment with sounds that honor what’s already there and imagine melodies for what isn’t yet discovered. The work becomes an extension of the landscapes themselves.  

What role do organizations play in increasing Black representation outdoors?  

Organizations are crucial catalysts in increasing Black representation in outdoor spaces. They act as bridges, connecting us to people and resources that make our vision achievable. They amplify our voices, help cultivate platforms, and provide the tools necessary to educate, inspire, and engage communities about the significance of inclusivity outdoors. By building relationships and creating networks, organizations offer the support systems we need to ensure people understand what we’re doing, why we’re doing it, and how it benefits everyone. Their role isn’t just to help us step forward; it’s to help us bring others along with us.  

What advice would you give to the next generation of Black leaders in the outdoor industry?  

Persevere! Your path will undoubtedly come with challenges, but each obstacle you face becomes part of your story and strengthens your resolve. Stay aligned with the purpose that first inspired you and keep the end goal in your sight. Don’t shy away from revisiting ideas or shifting strategies—adaptation isn’t failure; it’s creativity. Every adjustment you make adds a new layer to your vision. Keep your passion alive and remember that you’re paving the way for the future, creating possibilities for others to follow.  

What challenges have you faced as a Black person navigating outdoor industries and spaces?  

As a Contemporary Sonic Architect born and raised in Utah, I’ve always felt a strong pull toward colorful, dynamic spaces filled with untapped possibilities. My creative process thrives on blending diverse genres, often leading me to ask myself, “What if I…?” However, the assumption that my work aligns with preconceived notions of Black art often results in misplaced expectations, empty promises, and canceled opportunities. It can feel like conversations rarely evolve into action. Despite these setbacks, I continue to push forward, driven by the desire to break barriers and redefine norms. It’s an ongoing challenge, but one that fuels my determination.  

How do you think outdoor culture has evolved regarding diversity and inclusion?  

When I reflect on how outdoor culture is evolving, I feel a mix of hope and urgency. Without diversity and inclusion, there’s this untapped potential—so many people remain unacquainted with the breathtaking beauty and freedom that outdoor spaces offer. It’s not just about the trails, the parks, or the open skies; it’s about breaking down barriers and rewriting the narrative of who belongs out there.  

I’ve had heartfelt conversations with a few well-known celebrities of color about the importance of experiencing National and State parks and why I’m so deeply inspired to share these stories. There’s something powerful in passing on knowledge, whether it’s through music, products, or ventures that educate and embody this culture. I dream of a future where diversity and inclusion in outdoor spaces aren’t questioned or tokenized—they’ll simply be recognized as the fabric of what it means to be truly cultured. That’s the vision that keeps me going, step by step, in this evolving movement.  

Teresa Baker, Founder, In Solidarity Project

Why is Black leadership in the outdoors important?  

Black people have always been part of the American landscape. From sharecroppers, to trail builders, our natural spaces are part of who we are. Over time our stories have started to become erased or written about on the back pages of history books. It’s vital that we continue to share stories of our contributions as leaders in outdoor spaces, so that when we talk about conservation or environmental protection, we talk about the complete picture, which includes black people.   

So as outdoor orgs, agencies and brands seek out new leadership, they have a larger pool of candidates to pull from, candidates who have historically been discounted and overlooked for such roles. Build a longer table so that more people can sit and have a say in how we govern and protect outdoor spaces.   

What inspired you to pursue a career in the outdoor industry, and what keeps you motivated?  

I am inspired by those who came before me. The Buffalo Soldiers who cared for the lands of our national parks, built some of the first roads into Yosemite, and in the Sierra’s. James Beckwourth who led groups through the Sierra’s, when it was unsafe for black people to take on such a role. Dr Rae Wynn-Grant, an amazing wildlife ecologist, and of course Ranger Betty Reid Soskin of the national park service. I do what I do because I love the outdoors and because I am obligated to these individuals to continue their legacies and make sure their stories remain.   

What advice would you give to the next generation of Black leaders in the outdoor industry?  

I would say to our young people, no matter their race, stand strong in your beliefs and in fairness, do not allow bad to win. The journey of change is generational. It started before you and will continue after you.  If you care about our natural outdoor spaces, fight to make sure that everyone has a voice and that everyone is seen and included.  The future is now, prepare for it as if it is yours, because it is. do not stand idly by and accept how the outdoors is portrayed, make it better, make it shadow what the demographics of this country will soon be. This work is not easy, but well worth it. Bond with those who look different than you, think differently than you, but hold a love for nature that is unmatched by the cultural difference you may have.   

And for young Black leaders who are up and coming, do not give into the lies fed to you about belonging, these outdoor spaces belong to you too. Claim them, cherish them, love nature and protect her, for these spaces hold stories of your history. Recite those stories and do not allow them to become hidden in stories about nature that do not include you.   

How do you think outdoor culture has evolved regarding diversity and inclusion?  

I was somewhat hesitant in answering this question, but here goes. About 9 years back I attended my first Outdoor Retailer show. I didn’t know what to expect but heard from folks not to expect much in the way of diversity. They were right. Walking into the conference center in Denver, it was shocking to see the make-up of the attendees, from the brand reps to the general audience, whiteness at every turn. I thought to myself, the work I’ve committed myself to will be harder than I imagined. As the years went by and I attended more and more OR shows, it started to feel more welcoming. I built relationships with brands, and as more of my friends started attending, it became something we looked forward to. 

Fast forward to 2020 when the entire world seemed to care about diversity in every industry. The outdoor world started to really put in work around DEI and it felt as if we were making progress, and we were. One brand in particular, Granite Gear, a small but mighty staff in Rob and David, really stepped up around matters of DEI. Rob started hosting a Hot Minute on IG and they were open about supporting this work. To this day, they continue to shine.   

So, all in all, the Outdoor industry has made strides in this work. Some brands are doing more than others, but we have a long way to go to ensure equity in outdoor spaces and outdoor brands. I’m happy about the work the Outdoor Diversity Alliance is doing, we are a young org, but the commitment is there. I applaud all the brands who remain members through this hailstorm of backlash we are currently under around DEI. As an industry, if we stand in support of one another, we will continue to make strides, but we must not be afraid to try. I’ve always said, let people try, fail and try again. That’s the only way we will move forward.    

Jahmicah Dawes, Owner and Creative Director, SlimPickins Outfitters

Why is Black leadership in the outdoors important?

Black leadership in the outdoors is crucial for showcasing Black excellence and the multifaceted nature of Black existence in outdoor spaces. This legacy of leadership is exemplified by historical figures like York, a key member of the Lewis and Clark Expedition, the Buffalo Soldiers who protected Yosemite National Park, and Charles Crenchaw, the first African American to summit Mt. McKinley. Their leadership paved the way for contemporary leaders like Alex Bailey, who oversees the largest overnight camp for Black girls through Black Outside; the Black Waters Team, which leads a fly-fishing expedition to the Gates of the Arctic National Park; and Emily Ford, who is striving to become the first Black woman to complete the Iditarod dogsled race. Sharing and celebrating these stories ensures that the rich tradition of Black leadership in the outdoors not only endures but continues to flourish.

What inspired you to pursue a career in the outdoor industry, and what keeps you motivated?

Perhaps it would be more accurate to describe what didn’t inspire my career path: the outdoor industry itself. My motivation is that we strive to see the outdoor industry more representative of, well, the outdoors now and the outdoors historically. I think a grave miscalculation has been made to not market to all of the actual people who are outside recreating. And when I say that we are not being marketed to, I mean, more specifically, we are not seeing people who look like us in the marketing campaigns.

What role do brands and organizations play in increasing Black representation in the outdoors?

The outdoor industry has failed to accurately represent the diversity of people who enjoy outdoor recreation, both now and historically. This oversight includes a lack of marketing to all demographics who participate in the outdoors. Specifically, marketing campaigns often lack representation of diverse individuals, leading to a sense of exclusion among those who do not see themselves reflected in the advertising. So, the solution is to not merely use black models or influencers in marketing campaigns but to incorporate us individuals who are actually doing the work in the outdoors and in the outdoor industry. I want to see Benje Williams of Outlandish in New York in marketing campaigns with the brands that he carries, like Salomon or Ciele; or Mandel Echefu of Wheelz Up Adventures in marketing ads of the cycling or winter sports that he outfits for. These are the roles and responsibilities brands and organizations have. Showing us in these storied ads is another way of telling our stories.

What advice would you give to the next generation of Black leaders in the outdoor industry?

My first action would not be advice but gratitude. I would first say “Thank you,” and that you are the validation for what we are doing and enduring now. Next, I would say, “Don’t wait for the industry to welcome you in, and don’t try to fit inside this box of what the industry says is the outdoors or is the ‘Outdoorsy’ look.” The box was never constructed to include you or me or people that look like us. My charge and challenge to the next generation of Black leaders in the outdoor industry is to build a staircase-type approach where we can include and elevate.

What challenges have you faced as a Black person navigating outdoor industries and spaces?

I would say that the feeling of seclusion is a huge one to grapple with. I would also say the assumption that just because I’m in this industry means that, well, I can easily afford the lifestyle that this industry promotes or maybe expects. I wouldn’t say that is something specific or particular to me being black; I remember meeting another shop owner at a tradeshow, and he made the comment that one day he would like to enjoy the lifestyle that his shop and the brands he carries promotes. I would actually say that was a challenge that was unifying in a way. Overall, though, I would say the seclusion in the industry and its spaces and those moments where I’m asked a question and I want to always make a disclaimer of “I’m not speaking for all Black people, or all Black men” in the industry. We aren’t a monolith, and the fact that it is actually a “WE” now. I challenge people to reach out to the Black people in the industry and ask them. “Don’t worry, I’ll make the introduction,” I joke with them. Lastly, being in this industry is a challenge for mental health sometimes. Especially lately with so many companies moving away from their DEI efforts. Especially to appease a system and administration that does not prioritize preserving and conserving the outdoor spaces we collectively love, enjoy, and find solace in.

How do you think outdoor culture has evolved in terms of diversity and inclusion?

Honestly, the industry has not evolved enough. But that can’t be the litmus test that determines my involvement or commitment. This is a movement, and this movement is a marathon. So, pace yourself and show grace to yourself and others because they won’t all get it. But some will and even more want to.

How Outdoor Brands Are Reducing Textile Emissions with Smarter Energy Solutions

Reducing emissions in textile production isn’t just an environmental responsibility—it’s a business necessity. Consumers expect brands to take meaningful action on sustainability, and regulations are pushing companies to reduce their carbon footprints. One of the biggest challenges? The fossil fuel-based heating systems used in textile manufacturing. 

Traditional heating methods rely on coal, gas, or oil, making them a major source of greenhouse gas emissions. The textile and apparel industry alone contributes about 2% of global emissions, and with demand increasing, that number will only grow. If your brand is committed to lowering emissions, tackling the energy sources used in textile mills is a critical step. 

A Practical Solution to Help You Reduce Emissions 

To support this transition, Outdoor Industry Association, in partnership with Global Efficiency Intelligence and OIA member brands like Cotopaxi, L.L. Bean, New Balance, Patagonia, REI Co-op, and W.L. Gore & Associates, have launched the Textile Heating Electrification Tool. This open-source resource helps mills and brands transition from fossil fuels to electric heating by providing data on energy use, cost savings, and emissions reduction. It supports sustainability goals, regulatory compliance, and long-term efficiency. 

Why This Matters for Your Brand 

Sustainability goals can’t be met without action at the manufacturing level. The heating systems used in textile mills account for a significant share of supply chain emissions, and electrification is one of the most effective ways to lower them. 

This tool provides clear, actionable insights to help businesses: 

  • Understand their current heating systems and identify where fossil fuel use can be reduced. 
  • Evaluate electric alternatives that work for different textile processes. 
  • Make informed investment decisions with data on costs, feasibility, and emissions reductions.

Andrew Dempsey, Director of Climate at REI Co-op, explained the importance of this issue: 

“At REI, we believe progress on climate solutions happens through collaboration. Our goal is to cut emissions in half by 2030, but we can’t get there without working closely with our brand and manufacturing partners. Electric heat technologies are essential for decarbonizing textile manufacturing, and this tool gives us the data we need to move forward with confidence.” 

Collaboration Makes Sustainability More Achievable 

Developed under OIA’s Clean Heat CoLab, this tool embodies a collaborative approach to tackling industry challenges. OIA Impact CoLabs help brands and suppliers work closely, advancing sustainability goals more efficiently while lowering costs. 

Julie Brown, Director of Sustainable Business Innovation at Outdoor Industry Association, highlighted the significance of this initiative: 

“The launch of the Textile Heating Electrification Tool marks a major step in our industry’s collective effort to cut emissions in textile manufacturing. This tool combines expertise from across the outdoor industry to provide mills with the insights they need to transition to cleaner, more sustainable heating technologies.” 

How to Get Started 

This tool is designed to help businesses like yours take meaningful steps toward emissions reductions. If your brand works with textile suppliers, this is a resource that can drive real change. 

Watch the webinar recording below and download our one-pager to start using this tool for smarter decision-making in your business. 

Want to go further? Contact sustainability@outdoorindustry.org to get involved in OIA’s sustainability programs and work toward a lower-carbon future. 

 

Collaboration: The Key to Impactful Climate Action

A Letter from Greg Gausewitz, REI Co-Op Senior Manager of Product Sustainability and OIA Sustainability Advisory Council Co-Chair

Happy New Year! As we cross the mid-point of this decade, we’re offered an opportunity to reflect on the current moment and set our sights on the path ahead. Many of our organizations have set multi-year, science-aligned climate targets that come due in or near 2030. That means many of us are near the half-way mark in pursuing our near-term climate goals. What have we learned? What might we change to accelerate and deepen our impact going forward? 

In my role at REI, I have the privilege of working with the world’s leading outdoor brands, many of which are also global leaders in sustainability. Yet, no one organization has all the answers about how to solve climate change. Overcoming this challenge will require a deep commitment to collaboration – and action.  

We’ve seen effective climate collaboration become increasingly commonplace. We need look no further than the OIA’s Climate Action Corps CoLabs to observe this in our industry, and many collaborative initiatives have emerged outside our industry. I encourage any brand looking to build momentum in their sustainability efforts to consider how they can participate in collaborative initiatives with other organizations. 

I’ve been inspired to see so many brands, big and small, rise to the occasion in taking climate action. REI recently partnered with OIA and Change Climate to host climate workshops to provide guidance to brand partners. Some of the most engaged brands were also the smallest. Several mom-and-pop brands, some with only a handful of employees, made massive progress in their climate efforts: measuring their emissions, setting reduction targets, and putting in place action plans to reduce their emissions. It was a powerful reminder that taking action is simply a choice. No brand is too small to have an impact. 

As we look to the latter half of the decade, we have more tools than ever to make meaningful progress in our fight against climate change. We’re seeing the rapid emergence of next-generation materials that offer significant carbon savings. We’re seeing more opportunities to collaborate with our suppliers to transition away from high-emitting manufacturing processes and bring more clean energy online in our supply chains. And we’re seeing new tools like The Climate Label emerge that promise to spur climate action and enable brands to connect with our customers in new ways. 

I’m excited for what’s ahead, and I look forward to collaborating with this community to steward the outdoors we all love for generations to come.  

Greg Gausewitz 

Sr. Manager, Product Sustainability at REI 

Co-Chair, Climate Action Corps Advisory Council 

8 Ways the EXPLORE Act Positively Impacts the Outdoor Industry

The signing of the EXPLORE Act into law by President Biden on January 4, 2025 marks a monumental leap forward for public lands, outdoor recreation, and local communities nationwide. This landmark legislation reinforces America’s commitment to ensuring that everyone—regardless of ability or background—can experience the wonder of our nation’s outdoor spaces.

Here are eight reasons why the outdoor industry is celebrating the EXPLORE Act becoming law: 

1. Increased Access for Veterans, Persons with Disabilities, and Youth 

EXPLORE introduces tailored programs to enhance outdoor access for military veterans, individuals with disabilities, and youth. Initiatives such as accessible trail development, assistive technologies, and programs like the extension of the Every Kid Outdoors Act ensure opportunities for exploration and recreation for everyone. These efforts acknowledge the healing power of nature, the importance of fostering a love for the outdoors in younger generations, and the need to make the benefits of being outdoors universally available. 

2. Simplified Permitting for Outdoor Activities 

‘Red tape’ has long hindered the growth of outdoor recreation and made it hard for guides to do their jobs and take people into the outdoors. By reforming the permitting process, the EXPLORE Act makes it easier for businesses, guides, and organizations to operate across federal lands. Streamlined multi-jurisdictional permits foster seamless access for outfitters and adventurers alike. 

3. Outdoor Recreation Legacy Partnership (ORLP) Funding 

The ORLP program receives a critical boost, paving the way for the revitalization of urban parks and outdoor recreation facilities. This funding ensures that underserved urban areas benefit from the same opportunities for outdoor engagement as rural communities. 

4. Federal Interagency Council on Outdoor Recreation (FICOR) Support 

With a renewed focus on coordination between federal agencies, EXPLORE strengthens FICOR, fostering collaborative efforts to enhance visitor experiences, improve recreation infrastructure, and optimize the management of public lands. FICOR is a coalition of federal agencies, including the Departments of Agriculture, Commerce, Defense, and the Interior, that work together to enhance outdoor recreation opportunities and access on public lands and waters. This coordination drives efficiency and ensures sustainable enjoyment of natural spaces. 

5. Preservation of America’s Rock-Climbing Areas 

EXPLORE formally recognizes rock climbing as a vital recreational activity and establishes guidelines to protect climbing areas, including the maintenance of fixed anchors. These provisions safeguard climbing opportunities while ensuring compliance with wilderness preservation laws. 

6. Support for Gateway Communities 

EXPLORE invests in gateway communities—towns adjacent to public lands—by addressing housing shortages, infrastructure needs, and economic development. These communities often serve as the front door to America’s outdoor spaces, and this support strengthens their ability to accommodate visitors sustainably. 

7. Empowering Sustainable Visitation Through Data 

A Real-Time Data Pilot Program ensures visitors can access accurate, up-to-date information about park crowding and conditions. By diverting visitors to lesser-known sites, the program alleviates overcrowding at popular destinations and promotes sustainable recreation practices. 

8. Funding for Recreation Infrastructure Maintenance 

From campsite restoration to new trails, EXPLORE directs significant funding toward addressing the maintenance backlog on federal lands. This ensures long-term sustainability and improved access for future generations. 

The EXPLORE Act represents a significant milestone in the effort to create a more inclusive and sustainable future for outdoor recreation. By addressing barriers to access, empowering local communities, and investing in infrastructure and conservation, EXPLORE ensures that public lands and waters remain a source of inspiration and opportunity for everyone. Outdoor spaces play a vital role in our lives, and this legislation paves the way for future generations to create meaningful connections with and take responsibility for our public lands and waters. 

Your outdoor business can help advocate for policies like EXPLORE that protect the future of outdoor spaces and our industry. Engage with OIA Advocacy today.

Business Solutions for Outdoor Leaders in 2025

Your business thrives when you have the right tools, resources, and community to support your goals. That’s where Outdoor Industry Association (OIA) comes in. More than a trade association, OIA is a member-led collective of businesses like yours—leaders, innovators, and changemakers—who are shaping the outdoor industry’s future while achieving measurable success today. 

We know what matters to you: growing your business, staying competitive, and leading with purpose. OIA is here to deliver the education, events, and business intelligence you need to seize opportunities, tackle challenges, and drive results. 

Here’s how you can make the most of your OIA membership in the coming year:

1. Use Your Outside Voice Through Advocacy

Timely engagement on issues critical to the health of our businesses and industry is not just the right thing to do—it’s a must do. We unify the voices of small and large companies across the country to promote policies and programs to save money, create jobs, invest in recreation, expand outdoor access for all, and protect our environment.  

 In 2025, we’re introducing new opportunities to engage and mobilize advocacy at the intersection of equitable access, trade, climate, and conservation.  

2. Drive Strategy with Industry-Leading Business Intelligence

Better understand the markets and people you serve through OIA’s industry-leading data and insights on participation trends, market forces, consumer insights, and more. We work with multiple sources and leverage deep industry connections to provide the most focused and trusted view of the market and our consumers.  

From comprehensive reports on participation and retail trends to benchmarking studies, our data empowers you to make informed decisions and drive growth for your business. 

 3. Lead the Charge for a Sustainable Future

Through OIA’s trailblazing programs and pre-competitive collaboration, your brand protects the outdoor experience upon which we all depend. We help our members learn fast to apply realistic and proven solutions to reduce greenhouse gases, phase out harmful chemicals, apply safe alternatives in the supply chain, and get ahead of challenges that impact product quality and customer satisfaction.  

Our collaborative community is here to help you protect the people and places touched by your products and value chains.    

4. Connect and Innovate at Industry Events

OIA brings the outdoor industry together through events and gatherings designed to inspire collaboration and innovation. Whether it’s through Capitol Summit, Catalyst Conference, Switchback, or virtual convenings, you’ll have opportunities to network with industry leaders and forge meaningful partnerships.  

From the timing of events to the content they deliver, we aim to shape gatherings that bring value to all members and reflect the voices and needs of our entire community. 

5. Empower Your Team with Resources and Savings

OIA membership includes a wealth of resources to help your team grow. From our career center, press room, and member portal to exclusive access to special preferred pricing on goods and services from OIA’s 20+ best-in-class service provider partners, your team can stay ahead of the curve and drive success across your organization.

6. Foster Equity and Inclusion in the Outdoors

OIA’s philanthropic arm, The Outdoor Foundation, is dedicated to getting people outside for their health, the health of communities and the health of the outdoor industry. Through community investment and groundbreaking research, we work with partners across the country to address equity barriers and help make the outdoors accessible for all. Your business can be a part of the movement. 

Ready to Engage?  

No matter your sector, product category, or company size, OIA is your partner in driving business success while staying true to the values that define the outdoor industry. Let’s make 2025 a year of meaningful growth and impact for your brand and our industry. Talk to our team today. 

 

 

4 Ways Your Outdoor Business Can Advocate for Climate in 2025

2025 will bring a host of changes to the United States’ climate policy landscape. A new presidential administration will enter the White House, with more conservative views on climate than the current Biden administration. The 119th Congress will be sworn in on January 3, with Republican majorities in the Senate and House of Representatives. These transitions portend some changes for federal climate policy. It is likely that the Trump administration will be less supportive of climate policies than the Biden administration. The Trump administration has also threatened to roll back federal climate and environmental policies, including the landmark Inflation Reduction Act (IRA). The unknowns: How successful will the Trump administration be in rolling back said climate policies? Will the Trump administration be able to effectively gut the IRA? Despite these dynamics, there are still many opportunities for the outdoor industry to advocate on behalf of climate policies to protect the areas we all depend on for outdoor recreation. These include:  

Focus on the States

While it is unlikely that the Trump administration will support federal climate policies, many states are pursuing aggressive climate agendas. California has enacted some of the country’s most progressive climate policies, including the Climate Corporate Data Accountability Act (SB 253), the Climate-Related Financial Risk Act (SB 261), and the Responsible Textile Recovery Act (SB 707). Other states like New York and Washington are expected to introduce climate bills in 2025. New York will likely reintroduce the New York Fashion Act (A4333), and Washington State will likely reintroduce its own version: the Washington State Fashion Sustainability Accountability Act (HB 2068). While both acts failed to gain momentum in either state’s legislature in 2024, proponents of the bills hope that they will gain more traction in 2025. OIA Members have the opportunity to advocate on behalf of policies at the state level that will advance the industry’s broader climate goals, and to ensure that the legislation that’s introduced is realistic and attainable for industry compliance. 

Defend Federal Policies

While it’s unlikely that new federal climate policies will be enacted, the industry can coalesce around protecting existing policies. An example of this is advocating on behalf of the Inflation Reduction Act (IRA). Outdoor businesses – particularly those located in red states – can testify on behalf of their local communities on the benefits received from the IRA, and stress the bipartisan and infrastructure benefits of the IRA. 

Look Abroad

Like the States, foreign nations continue to advance climate policies that impact American businesses. Europe’s Green New Deal has far-reaching impacts on global business operations. Other countries such as Canada and Australia have also been ramping up their climate policies.

Recognize and Leverage the Industry's Power

The outdoor industry is a 1.2 trillion-dollar force. Despite partisan politics, the outdoor industry has a strong voice and can leverage our market share to continue to advocate for policies that protect our outdoor spaces for generations to come. We can and must stress to all legislators: our business vitality depends on climate action. 

Solid Economy, Cautious Consumers: Outdoor Retail Confronts Challenges

Despite slowing inflation and a healthier overall economy, the outdoor retail market continues to face challenges. From shifting consumer behavior to cautious spending habits, there remains significant growth opportunities for outdoor industry businesses as we head into the new year. Read on to get a high-level overview of the trends driving the outdoor economy, as detailed in our recent State of the Outdoor Market Report Winter 2024.  

GDP is up, But OUtdoor Retail Sales REmain Low

The U.S. economy is showing signs of growth, with GDP increasing by 2.8% in Q3, low unemployment at 4.2%, and wages steadily rising. Inflation is under control at 2.6%, and consumer sentiment remains high. Yet, despite these positive economic indicators, the outdoor retail market has seen a 5% dip in sales for the July-September period, totaling $6.2 billion. 

Shifting Consumer Behavior: From Big-Ticket Items to Casual Gear

One notable trend is a shift from high-ticket outdoor gear—such as kayaks and camping equipment—to more casual and affordable products. Consumers are prioritizing items like road running shoes, casual apparel, and insulated cups. These products cater to the growing number of casual outdoor participants who enjoy activities like hiking, biking, or park visits, but don’t require specialized gear. 

Holiday Shopping Outlook: Small Retailers Shine

The holiday shopping season presents a potential bright spot for the outdoor market. Interestingly, many outdoor consumers are turning to small retailers this season. Over half plan to shop at smaller stores, seeking personalized service and expertise. For independent outdoor brands, this trend presents a valuable opportunity. 

Challenges in Outdoor Retail Sales

Despite the positive outlook for the holidays, outdoor product sales in September 2024 were down across the board. The decline affected every major sales channel, including large retailers like Dick’s Sporting Goods and REI, as well as online sales. Categories such as hiking boots, trail running shoes, and outerwear saw sharp decreases in both units sold and revenue. 

Looking Ahead: What’s Next for Outdoor Brands?

While the broader economy remains strong, outdoor retailers face an uphill battle in 2024. The shift toward casual outdoor gear, combined with a more cautious consumer mindset, suggests that sales may remain flat or even dip. For brands to succeed, they’ll need to focus on more affordable products, adapt to the growing number of casual participants, and leverage the trend toward small-business shopping during the holidays. 

Conclusion: A Market in Transition

The outdoor retail market is experiencing a shift, with consumers increasingly opting for casual outdoor gear rather than expensive, specialized equipment. The economic landscape remains positive overall, but inflation and changing consumer behavior are driving a more cautious approach to spending. Outdoor brands that understand and adapt to these trends—by offering more affordable, casual products and tapping into the holiday shopping momentum—will be better positioned to thrive in 2024 and beyond. 

4 Key Post-Election Policy Implications for the Outdoor Industry

The 2024 election resulted in a dynamic political landscape with significant policy implications for outdoor industry businesses, particularly in overseas manufacturing and exporting. During our industry-wide webinar this December, OIA convened policy experts, government affairs representatives, and attendees to share insights and answer questions about tariffs, trade policies, and broader regulatory challenges under the new administration. Read on for key takeaways from the session and answers to some of the industry’s most pressing questions. 

Key Takeaways 

  • The outdoor recreation industry contributes $1.2 trillion to U.S. GDP and supports over 5 million jobs, underscoring its importance as an economic driver. 
  • Early and consistent engagement with the new administration and 119th Congress is critical to ensure the industry’s voice is heard on issues like trade, public land management, and sustainability. 
  • Businesses should prepare for potential new tariffs on China, Vietnam, and Mexico, emphasizing the need for supply chain diversification and proactive communication with policymakers and consumers. 
  • Circularity, product durability, and recyclable materials are becoming regulatory priorities, offering both challenges and opportunities for companies to innovate. 
  • Leveraging robust economic and sustainability data is essential for advancing policy goals and demonstrating the industry’s contributions. 

Tariffs and Trade Policy

How soon could the administration implement tariffs on outdoor products? 

The administration is expected to act quickly on tariffs, with announcements potentially coming as early as Inauguration Day. Tariffs targeting countries with significant trade deficits, such as China, Vietnam, and Mexico, are anticipated. Businesses should be prepared for swift changes. 

Should manufacturers move operations out of China? 

While moving operations out of China may help mitigate risks, it’s important to avoid over-reliance on a single alternative, such as Vietnam, which may also face tariffs. Companies are encouraged to adopt a diversified multi-country sourcing strategy and consider onshoring and nearshoring opportunities to reduce dependency on high-risk regions. 

Mitigating Tariff Impacts

What can companies do to mitigate the impacts of increased tariffs? 

Diversifying supply chains is critical. Businesses should explore sourcing alternatives, including domestic production. Additionally, clear communication with consumers about the impacts of tariffs—such as breaking down costs on receipts—can raise awareness and drive advocacy. 

Will there be reforms to the 321 Program? 

Changes to the de minimis program under Section 321 are likely, with restrictions expected on categories like apparel and footwear. Companies should monitor legislative developments to adapt their strategies accordingly.

Advocacy and Engagement

How can companies advocate for their policy priorities and when should they engage with the new administration? 

Early engagement is essential. Advocacy efforts should begin as soon as the administration and Congress take office, emphasizing the industry’s economic contributions and the impacts of proposed policies. Coordinated campaigns, like participation in OIA’s Capitol Summit, are effective in amplifying these efforts. 

Will there be opportunities for coordinated advocacy efforts? 

Yes, coordinated advocacy initiatives, such as Capitol Summit and coalition campaigns, will provide platforms for engaging policymakers. Businesses are encouraged to join these efforts to ensure their voices are heard. OIA is here to facilitate any advocacy efforts that members are interested in. 

Broader Sustainability and Regulatory Trends

Do you see a shift in how retailers approach sustainability and climate goals? 

 Retailers were the among the first to incentivize sustainable practices, such as circularity, setting targets for emissions, and reduced packaging, from their supplying brands. After the election, there has been no indication that outdoor retailers will de-emphasize their sustainability and climate goals. They are committed to science-based targets and still have to comply with European regulations. 

What trends in sustainability should companies prepare for? 

 Regulatory focus is shifting toward circularity, with initiatives like California’s textile circularity laws paving the way. Businesses should prepare to align with sustainability goals through durable, repairable, and recyclable product designs. European regulation if often reflected in emerging state regulations, so supply chain traceability and data transparency could also be on the horizon. 

Looking Ahead

The post-election environment presents both challenges and opportunities for businesses. Tariffs, trade policies, and sustainability regulations will require strategic planning and advocacy. By staying informed and engaged, companies can navigate these changes effectively, ensuring resilience and long-term success. 

You can watch the full webinar recording here. For further discussion or questions, feel free to reach out to ga@outdoorindustry.org or join our upcoming webinars to stay ahead of policy developments! 

Webinar: Post-Election Landscape: Mobilizing Outdoor Industry Advocacy in 2025

Learn what the 2024 election outcomes mean for your business. Watch our webinar recording with OIA’s government affairs team to learn about the 119th Congress and the state of play for key outdoor industry policy priorities in 2025. Experts discuss new BEA economic data, ways to engage policymakers, mobilize advocacy networks, and catalyze trade, recreation, and sustainability policy impacts in the year ahead.

 

 

 

Sustainability in Action: Insights from the Inaugural Catalyst Conference

By Meg Carney

The inaugural Catalyst Conference, hosted by the Outdoor Industry Association (OIA) from November 13-14, united outdoor industry leaders, innovators, and advocates to address sustainability challenges and strengthen their collective impact. Over two days, participants explored strategies to innovate, collaborate, and address pressing environmental issues impacting industry businesses and participants.  

Julie Brown, Director of Sustainable Business Innovation at OIA, opened the event with a powerful call to action: “The outdoor industry is uniquely positioned to lead the charge for sustainable change. And so we must ask ourselves if not us, then who?”  

Within the last five or more years, the outdoor industry has seen a value shift. While we’ve always been an industry loudly championing environmental conservation, we often grappled with the fact that we cannot sell more and reduce our impact at the same time. During the Catalyst Conference, industry leaders from brands like Patagonia, W.L. Gore & Associates, REI, Outdoor Research, and more shared their optimism and ideas as we move into a new generation of product production centered around sustainability and climate action. 

As the outdoor sector navigates shifting political landscapes, tightening regulations, and increasingly eco-conscious consumers, its leaders emphasize one unifying truth: the industry’s strength lies in its ability to innovate, collaborate, and act with integrity.  

Challenges and Opportunities in Sustainability

During the conference, participants tackled conversations regarding timely sustainability challenges. Presentations and panel discussions centered around topics such as climate change, global supply chain complexities, and evolving consumer demands.  

Eric Artz, CEO of REI Co-op, highlighted the need for resilience and adaptability. “There’s always opportunity, but it requires us to think differently and engage differently than we have in the past,” he stated.  

Even now, as an industry, thinking differently and engaging with the environment needs to look different. One clear issue we all face is the existential threat of the climate crisis, but while sustainability leaders push for new innovations, financial backing and the business of profit don’t always support or at the very least, push back, providing consistent challenges to our progress as an industry. 

Artz also pointed to the growing importance of state and local action, citing the success of recent ballot measures addressing public lands and climate policies. “Given the choice and education, consumers want to make the better choice,” he added, emphasizing the power of informed decision-making.  

Consumers now more than ever expect more from companies, and it has become increasingly obvious that consumers in the outdoor sector look to brands to be transparent and truthful. Not only that, but to take accountability for their shortcomings and the impact they have, whether positive or negative. 

Panelists like Jacqueline Levy of OIA encouraged businesses to engage policymakers at all levels, underscoring the need for outdoor companies to serve as advocates and connectors to drive systemic change.  

Industry Innovations and Collaboration

Throughout the Catalyst Conference, speakers showcased their individual and collective advancement in pushing the boundaries of sustainability. Artz described REI’s use of bioengineered yarns as an example of progress. “One of the most innovative things we do is open source and collaborate on everything,” he said, reinforcing the importance of collective effort.  

Collaboration was a primary theme of conference panel discussions and is something the outdoor industry has done well for some time. Brands like REI have immense power and influence within the industry as a whole, and within their collaborative pursuits can create frameworks for others to follow. 

Kelly Hughes of Ruffwear detailed how product redesigns are reducing emissions. By leveraging tools like the Higg Index, Ruffwear identifies opportunities to optimize material usage, streamline production, and ensure that new designs outperform older ones in sustainability metrics.  

Efforts like redesigns are an essential part of reducing our impact and carbon footprint, but is it enough? At the end of the day, all of these brands have one common goal: to sell more products. The actual production and energy consumption required to do this are immense and often reflect the largest percentage of their carbon emissions. 

To combat this impact, Ryan Kelly of W.L. Gore & Associates highlighted the company’s renewable energy projects, such as “Kentucky Fried Solar,” which are transforming manufacturing operations. Meanwhile, Stanley demonstrated how collaborative efforts through OIA’s drinkware initiative are helping suppliers decarbonize while driving industry-wide change.  

All of these initiatives are a step in the right direction, but are part of a much-needed bigger strategy that reflects a broader trend: sustainability can no longer be an optional add-on but must be a core business principle. As Ashley LaPorte of Burton Snowboards explained, “We can’t be profitable on a failing planet.”  

Leadership Perspectives

For many of these initiatives to be successful, sustainability must be central to organizational strategies. 

Artz advocated for companies to tie their efforts to measurable business outcomes. “Ensure that your purpose is centered on your principles. Sustainability can’t just be a feel-good initiative; [there] has to be a business case,” he emphasized.  

Something that stuck with me the most from all of the discussions was the idea that everyone on the sustainability team should have a friend in the finance department. Decarbonization is a huge challenge that ours and many industries struggle to achieve, and a big part of the delay is the lack of funding to make these changes. If, as an industry, we are claiming to lead the charge in sustainability, we need to, in a sense, put our money where our mouth is, and invest in carbon reduction efforts more aggressively. 

With issues as large as climate change, it can be hard to put into perspective until climate disasters meet us at our front doors. In many instances, those impacted the most by climate change and environmental harm have a socioeconomic disadvantage and are overlooked throughout the product development process. 

Leah Thomas, founder of Intersectional Environmentalist, introduced the “curb cut theory” to illustrate how designing solutions for society’s most vulnerable benefits the collective in the long run. “Start with environmental justice because it ends up benefiting everyone,” she explained, encouraging companies to align their efforts with community needs.  

As an industry, we can and should also support employees most affected by climate impacts, according to LaPorte, who suggests resilience funds and stronger community-focused initiatives. “Employers are trusted more than the government to do the right thing,” she noted, referencing the Edelman Trust Barometer to highlight businesses’ unique position of influence.

Building a Sustainable Future

The path forward requires systemic change and coalition building, a theme many speakers echo. Levy reminded attendees of the industry’s significant economic influence. “This is a $1.1 trillion bipartisan powerhouse that can get things done,” she said. This sentiment highlights how companies can use their collective strength to drive policy change.  

Ashley LaPorte of Burton Snowboards and Troy Sicotte of Mountain Hardware called for businesses to align sustainability goals with financial targets. They emphasized the importance of anticipating challenges and preparing for stricter regulations on emissions, toxic substances, and materials even before regulations push them to do so.  

If the rapid phase-out of PFAS taught the outdoor industry anything, it should be to act before being regulated to do so. We need to follow the science and be able to substantiate claims not only for marketing purposes but also for the integrity of our industry and the future of the planet. 

Some speakers explored the importance of proactive approaches to regulatory compliance. Alex Lauver of Outdoor Research noted, “Stop being so reactive. There’s going to be more restrictions, so how can we prepare?” This shows the urgency for the industry to stay ahead of evolving requirements while maintaining its commitment to sustainability.  

Community and Consumer Engagement

Consumers drive the market, and throughout the conference, many speakers highlighted the importance of consumers and communities in driving change. Artz reiterated the need for transparency in communicating with customers: “Every time we put choice in front of informed customers, they will make the better choice with us.”  

But we should not rely solely on customers to make those decisions for us. Each brand has a distinct responsibility to learn and then inform to become better advocates and examples for their customers. If consumers are looking to brands as an authority on topics such as sustainability and climate change, it should not be them holding us accountable, but us setting a higher precedent and expectation of their consumption. 

Our supply chain impacts are one way to do this, but another is to be more civically involved. Levy detailed strategies for engaging policymakers, including fly-ins, congressional briefings, and public education campaigns. These efforts build trust and amplify the industry’s voice in legislative spaces.  

While we have a long way to go to meet our climate goals, a sense of optimism prevails as we reflect on the first and hopefully not the last Catalyst Conference. The panels, speakers, and discussions seemed to inspire participants to lead the outdoor industry—and the planet—toward a more sustainable future. 

Still, this Catalyst Conference left one lingering thought in the closing remarks from Kevin Myette of Bluesign for industry leaders and advocates: 

‘We get to choose where we are on this trail. Are there any crusaders amongst you? Are we at an end, or a beginning’? I’ll be curious to see how we can leverage collective equity and transform obstacles into opportunities, to ensure a thriving future for people, the planet, and the products that connect us.



Meg Carney is an outdoor and environmental journalist, author, executive producer, and podcast host specializing in outdoor product coverage, supply chain research, and investigative environmental and conservation journalism.