The voting period for 2021 is now closed.

This past year was a challenging and transformational time for much of the world—and for OIA specifically. In 2020, OIA re-shaped its membership model and re-cast its value proposition to reflect our industry’s shared priorities: Thriving People, Thriving Planet and Thriving Business. And it did this quickly, reacting and shifting to meet the changing needs of the industry, with guidance and support from the board of directors and with input and feedback gleaned from the membership survey conducted in the fall.

Through your comments, suggestions, feedback and experiences, you’ve helped the board and staff understand what’s important to you and your businesses. One of the benefits—and responsibilities—of OIA membership is electing the board members who help shape OIA’s strategic plan. These individuals, through their seats at the governance table, will help guide our industry out of the pandemic and into a future with thriving outdoor businesses, thriving outdoor communities and a thriving planet.

This summer, Dana Howe (Grassroots Outdoor Alliance, three years of OIA Board service) and Rue Mapp (Outdoor Afro, six years of OIA Board service) will be departing the OIA Board of directors. The board thanks them both for their dedicated service to OIA and to the industry.

For the 2021 election, the Nominating & Governance Committee of the OIA Board of Directors—whose primary purposes are the identification and recommendation of individuals qualified to become members of the board and the oversight of the annual election of board members—is pleased to present a slate of diverse candidates who represent the broad interests of our member companies; who bring the experience and skills we are seeking; and who have a depth of industry knowledge as well as fresh, progressive ideas.

This slate includes a recommendation to fill the seats vacated by the departing directors with Sarah Matt (Toad&Co) and Janice Tennant (Merrell). The three additional candidates on the ballot, Jonathan Cedar (BioLite), Phyllis Grove (Hydro Flask) and Bruce Old (Patagonia), are incumbent directors and eligible for a second elected three-year term. All of these candidates are representatives of companies that have committed to Leadership-level membership within the new OIA structure.

The board has opted to hold an uncontested election—in accordance with the organization’s bylaws and with best practices for nonprofits. In this process, a nominee must win a majority of “FOR” votes from OIA members who are voting. A nominee who fails to receive a majority of “FOR” votes will not be seated, in which case the board may appoint a member to fill the vacancy.

As a key OIA stakeholder, your company’s vote matters. We need and appreciate your participation in the 2021 election, just as we have through the last year of transformation. Your decision will have an immediate and a long-term impact on the direction our trade association moves.

The voting period for 2021 is now closed.

Sincerely yours,

Nora Stowell
W.L. Gore & Associates
Chair, OIA Board of Directors

Board Election Information:
Each year Outdoor Industry Association (OIA) seeks nominations for highly engaged board members to support the outdoor industry and help it continue to thrive and grow. OIA represents a broad membership base with over 1300 organizations that work with passion and dedication to help individuals get outside and explore the outdoors. As a member-based organization, we depend on members to help drive and shape the work of the association.