Archives: Press Releases

With a continued focus on sustainably made packs, Gregory’s fall 2023 collection features updated duffel bags and ski packs designed for skiers, travelers and all adventure seekers in between

SALT LAKE CITY, UTAH (Jan. 31, 2023) – Gregory Mountain Products, a longtime leader in backpacks and active travel gear, redesigns its duffel collections and launches two new ski packs in fall 2023. The updated Alpaca and Supply Duffels offer rugged new travel features and a revised design for hauling gear. In the ski category, Gregory introduces two brand-firsts; Verte, a resort-specific ski pack with an elastic hipbelt for uninhibited movement on the descent, and the Women’s Targhee, Gregory’s first women’s specific backcountry ski pack. 

Updates to the Alpaca Duffel reflect the brand’s commitment to sustainability, and thoughtful design details for stress free travel.  The water-resistant TPU coating and 40% recycled 900D polyester keeps your gear safe, and travel-friendly design features spare no detail. An expandable zippered end pocket separates your dirty clothes or shoes from your clean, and a bonus packing cube doubles as the duffel’s packing and storage. The removable shoulder straps are comfortable and easy-to-use, and interior mesh pockets keep your travel essentials organized. 

The lighter yet equally durable Supply Duffel is tougher than ever with a 40% recycled 600D polyester. Additional design details for 2023 include padded tuck-away shoulder straps for carrying heavy loads, and large T-grip zipper pullers for easy access to your gear. For storage, the duffel packs down into its front zippered pocket. For adventures of all sizes, both the Alpaca and Supply Duffels come in four capacities ranging from 40 liters to 120 liters. And by utilizing a lifecycle analysis tool, Gregory was able to reduce the carbon footprint of each new duffel by 56% (Alpaca 60) to 59% (Supply 65). 

Gregory continues to up the ante not only in travel, but in winter sports. The Verte, built for on-piste resort days, is the first of its kind in the Gregory family. The chairlift friendly design has minimal straps, and the new CloudControl flexible hipbelt offers uninhibited movement on the descent. Similar to a goggle strap, the elasticized webbing on the hipbelt stretches with the movement of your hips while providing support for your lower back. The backpanel sheds snow to prevent build up, and diagonal and A-frame ski and snowboard carry options open up opportunities in the side country. The Verte is available in two capacities, 12 and 18 liters. 

The new Women’s Targhee (available in 24 and 30 liters) is a welcome addition to the Targhee family of backcountry ski packs. The pack is designed to fit a woman’s body with a revised harness and hipbelt to properly support the load on a womens skeletal structure. The Vertflex suspension system meets the needs of skiers and riders with a perimeter alloy frame for vertical stability, while still maintaining flexibility for movement thanks to the flexible frame panel and anti-barreling cross stays. Backcountry specific details include the snow shedding backpanel, U-zip entry for easy access to your gear, diagonal and A-frame ski carry, and front avalanche safety pocket with a helmet carry. Using a life cycle analysis tool, Gregory was able to reduce the carbon footprint of each new pack by 33% (Women’s Targhee 24) to 35% (Verte 18). 

The Alpaca and Supply Duffels will be available to consumers July 2023, the Verte and Women’s Targhee will be available in September 2023. For more information about Gregory and its award winning collection of backpacks and travel gear, visit GregoryPacks.com. 

About Gregory Mountain Products

For more than 45-years, Gregory Mountain Products has been the leader in expedition, backpacking, daypacks and travel gear. World-renowned for fit, durability, and performance in all of its products, Gregory has won awards for its pack designs from such diverse media outlets as Outside Magazine, Backpacker, National Geographic, Popular Science and Men’s Journal. Responsible for many industry firsts in backpacking fit and design, the Gregory research and design team continues to lead the way in innovative backpack technology and performance.

Moultrie Mobile, a leading pioneer in cellular trail cameras that also offers an all-in-one remote monitoring app for hunters and property owners, today announced it has received Readers’ Choice Gold Medal Awards from the Grand View Outdoors publications Bowhunting World and Predator Xtreme.

 

Awarded annually to the best hunting and shooting gear for the year, the Grand View Outdoors Readers’ Choice Awards are voted on by readers and include Gold, Silver and Bronze tiers for a wide range of product categories.

 

For the second consecutive year, Moultrie Mobile has received the Gold Medal Award in the Cellular Trail Camera category from Bowhunting World. Readers of Predator Xtreme also named the brand their Gold Choice Medal winner in the Cellular Trail Camera category after awarding it the Bronze Medal in 2022.

 

“Moultrie Mobile is proving to be an innovator in the cellular trail camera category year after year, and our audience has taken notice,” said Derrick Nawrocki, President and Publisher for Grand View Outdoors. “They continue to improve on their products while simplifying the user experience and introducing more and more consumers to the benefits of cellular game products.”

 

The Moultrie Mobile Edge cellular camera lead the way for the brand to receive the 2023 awards after introducing an industry-first internal memory system, an innovative Auto Connect technology, flexible power options and many additional features that offer enhanced performance. When paired with the Moultrie Mobile App the Edge offers a robust but uncomplicated scouting and hunt-planning solution.

 

“Our ultimate goal is to offer hunters and landowners the best, most user-friendly cellular trail cameras and game-management systems possible,” said Daniel Wilson, General Manager of Moultrie Mobile. “To again be recognized by the readers of these industry-leading publications for our efforts toward that goal is an outstanding honor.”

 

To learn more about Moultrie Mobile and its app or products visit www.MoultrieMobile.com, or download and demo the Moultrie Mobile app from the App Store or Google Play for free today.

About Moultrie Mobile Headquartered in Birmingham, Alabama, Moultrie Mobile is a rapidly-scaling software and connected hardware platform used by hunters, property owners, and others for real-time remote monitoring. Moultrie Mobile is a business unit of PRADCO Outdoor Brands. PRADCO’s hunting brands include Moultrie, Whitetail Institute, Texas Hunter, Summit, Knight & Hale and Code Blue. PRADCO Fishing manufactures and markets products for freshwater and saltwater anglers under 20+ brands including Rebel, YUM, Booyah, War Eagle Custom Lures, Lindy and Bomber.

Today, U. S. Rep. Betty McCollum (D-MN) re-introduced legislation to permanently protect Minnesota’s Boundary Waters Canoe Area Wilderness and Voyageurs National Park from the threat of sulfide-ore copper mining. The Boundary Waters Wilderness Protection and Pollution Prevention Act permanently withdraws 234,328 acres of federal land and waters within the Superior National Forest, banning risky sulfide-ore copper mining in the headwaters of the Wilderness and Minnesota’s only National Park. The bill does not restrict taconite or iron-ore mining anywhere in the State of Minnesota.

“Interior Secretary Deb Haaland’s decision last week to ban mining for 20 years on federal public lands next to the Boundary Waters was a historic and critical step towards protecting America’s canoe country. The Boundary Waters, however, is not a 20-year wilderness – its irreplaceable values compel permanent protection. Rep. McCollum’s reintroduction of the Boundary Waters permanent protection legislation is key to protecting America’s most visited Wilderness – forever,” said Ingrid Lyons, Executive Director of the Campaign to Save the Boundary Waters. 

On Sunday, the Star Tribune Editorial Board wrote about the critical necessity of permanent protection. Its editorial came on the heels of the Biden Administration’s announcement last week to ban dangerous mining in the watershed of the Boundary Waters for 20 years, writing, “But there’s still work to do. Permanent protection still must be implemented to prevent future chicanery from undoing BWCA protections or letting them expire. Legislation authored by U.S. Rep. Betty McCollum, D-Minn., would do that and merits swift passage. State lawmakers also must pass Sen. Kelly Morrison’s bill to put mining restrictions on state land in the BWCA watershed,” going on to add that “Haaland’s order constitutes conscientious natural resources leadership. It also safeguards an already thriving sector of the regional economy — the outfitters, resorts and other businesses that rely on a pristine BWCA. Another leader deserving praise is Becky Rom, an Ely native, grandmother and former attorney who has led this David-vs.-Goliath fight against Antofagasta.”

Nearly 70 percent of Minnesotans support permanent protection for this priceless Wilderness area. A poll conducted by Change Research of Minnesota midterm voters finds that 7 in 10 (69%) support legislation to permanently protect Minnesota’s Boundary Waters Canoe Area Wilderness from the threat of sulfide-ore copper mining. The poll of 1,098 2022 Minnesota voters from November 7-10, 2022 found that support for permanent protection ran high across all demographics and every region of the state. 

A 2017 report by the Minnesota Pollution Control Agency describes the waters within the mineral withdrawal area as “immaculate.” The Report concludes that “the majority of the waterbodies within this watershed had exceptional biological, chemical, and physical characteristics that are worthy of additional protection.

Original cosponsors of the legislation are as follows: Raúl Grijalva (AZ-03), Chellie Pingree (ME-01), Dean Phillips (MN-03), Ilhan Omar (MN-05), Jared Huffman (CA-02), Earl Blumenauer (OR-03), Ruben Gallego (AZ-07), Daniel T. Kildee (MI-5), Janice D. Schakowsky (IL-09), Nanette Diaz Barragán (CA-44), Steve Cohen (TN-09), Sean Casten (IL-06), Anna G. Eshoo (CA-18), Jamie Raskin (MD-08), Eleanor Holmes Norton (DC-AL), Derek Kilmer (WA-06), Gerald E. Connolly (VA-11), Judy Chu (CA-27), Barbara Lee (CA-13), Cori Bush (MO-01), Rashida Tlaib (MI-13), Gwen Moore (WI-04), Ed Case (HI-01), Elissa Slotkin (MI-08), Jerrold Nadler (NY-10), Suzan K. DelBene (WA-01), Jesus G. “Chuy” García (IL-04), Sheila Jackson Lee (TX-18), Andre Carson (IN-07), Julia Brownley (CA-26), Mark Pocan (WI-02), Mike Levin (CA-49), Melanie Ann Stansbury (NM-01), Matt Cartwright (PA-08), James P. McGovern (MA-02), Paul Tonko (NY-20), Ted Lieu (CA-33), John B. Larson (CT-01), Joe Courtney (CT-02), Deborah K. Ross (NC-02), and Adam Schiff (CA-30).

Brand officially hits 20 years of serving customers on January 29, 2023

COSTA MESA, Calif. (Jan. 29, 2023) – 5.11 Tactical, the global innovator of Purpose-Built Gear™, will celebrate two decades of serving customers when it reaches its official 20-year anniversary on Sunday, January 29, 2023.

“This month, we’re celebrating two decades utilizing consumer feedback to produce innovative Purpose-Built Gear™,” said the CEO of 5.11 Tactical Francisco J. Morales. “Since 2003, it has been a privilege empowering customers to Always Be Ready.  Whether they depend on our gear in the line of duty or for everyday use, we’d like to say thank you for counting on us as we pass this milestone and look forward to the future.”

Founded in California in 2003, 5.11 Tactical got its start from a pair of rock-climbing pants that were named after the 5.11 difficulty rating for rock climbing. Eventually, consumers sought to utilize the durability and technical features of those pants for other aspects of life. As a result, the brand expanded its product offering and grew in popularity, especially with public safety professionals such as first responders, fire and emergency services, law enforcement, and military personnel.

“Serving those who serve will always be at the forefront of what we do,” said Morales. “Whether it’s through brand partnerships, special events like our annual 5.11 Days celebration, or simply developing dependable gear, we will always strive to support public safety professionals and military personnel and show our gratitude for their service.”

Today, the company works directly with end users to design Purpose-Built Gear™ for enhancing the safety, comfort and performance of those who serve, outdoor adventurers, training enthusiasts and customers who wish to live the brand’s mantra of Always Be Ready.

5.11 Tactical products can be purchased online, through authorized dealers and retailers, as well as at more than 100 company-owned retail stores across the U.S. To learn more about the brand and special anniversary celebrations taking place throughout the year visit www.511tactical.com

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About 5.11, Inc.

With offices around the globe, 5.11 works directly with end users to create Purpose-Built Gear™ to enhance the safety, accuracy, speed, and performance of tactical professionals and technical enthusiasts worldwide. 5.11 products exceed rigorous standards, which have allowed the brand to establish a reputation for innovation and authenticity, and become the premier choice for those who always have to be ready. 5.11 products can be purchased online, through authorized dealers and retailers, as well as at 5.11 company-owned retail stores.

Learn more about 5.11’s best-selling gear and accessories at www.511tactical.com. Find a full list of 5.11 company-owned retail stores at https://www.511tactical.com/locations/. Connect with 5.11 on Facebook, Twitter @511Tactical and on Instagram @511Tactical and #511tactical

5.11, Inc. is a subsidiary of Compass Diversified (NYSE: CODI).

5.11, 5.11 Tactical, Purpose-Built Gear™ and Always Be Ready are trademarks of 5.11, Inc. All rights reserved.

Are you tired of dealing with the discomfort and irritation caused by poison ivy, insect bites, and other outdoor nuisances?

Look no further than Clayer Adventure Care, the ultimate solution for outdoor enthusiasts and nature lovers alike.

Made in the USA with 100% natural, non-toxic, and chemical-free ingredients from France, Clayer Adventure Care is an exclusive natural blend of French healing clay. This powerful blend is scientifically proven to soothe and heal minor open wounds, skin irritations, and other outdoor-related skin issues.

But Clayer Adventure Care is not just good for your skin – it’s also good for the environment. The product is packaged in eco-friendly materials made from recycled and recyclable plastic, making it the healthiest and most sustainable choice for outdoor enthusiasts.

And the best part? Clayer Adventure Care is affordably priced at just $19.90, making it accessible to everyone. Whether you’re a frequent hiker, camper, or just enjoy spending time outdoors, Clayer Adventure Care is the perfect addition to your adventure gear.

Don’t let poison ivy, insect bites, and other outdoor nuisances ruin your next adventure. Try Clayer Adventure Care today and experience the healing power of French clay in a convenient and eco-friendly package.

For more information or to purchase Clayer Adventure Care, visit www.clayerworld.com

Loyalty members receive exclusive access to Norrøna’s product testing process, member-only events around the world and more

BOULDER, Colo. (Jan. 27, 2023) — Norrøna, the Norwegian outdoor brand known for its sustainably built, premium outerwear, welcomes new members to the brand’s loyalty program that aims to deepen relationships with fans of the brand. Members of Norrøna’s loyalty program receive special perks such as access to exclusive events, access to the online outlet for discounted products and select opportunities to test unreleased products.

Loyalty members will have exclusive access to upcoming events and promotions, including:

• New ambassador member, Mons Røisland, will be joining Torstein Horgmo for a meet and greet at the Norrøna store in Boulder, CO on January 30^th. For more details and to sign up, please visit: https://www.norrona.com/en-GB/events/an-evening-with-two-shredders/.
• Chris Davenport is fresh off his ski adventure in Antarctic and will be sharing tales from his trip at the Norrøna store in SoHo, NYC on March 16^th. For more details and to sign up, please visit: https://www.norrona.com/en-GB/events/presentation-with-chris-davenport/.
• Five lucky loyalty members will be drawn to test the new Tamok outfit, featuring Gore-Tex’s ePE membrane, that’s set to be released as part of the Fall/Winter 23/24 collection. For more details and to sign up for a chance to win, please visit: https://www.norrona.com/en-GB/events/win-a-complete-tamok-set/.
• Join Norrøna for the ultimate experience in Romsdalen, Norway. During the action-packed four days, attendants will get the chance to go ski touring, mountain biking, climbing and dive into different water activities. Experience the “Norrøna way of living” and get to know a group of like-minded people. For more details and to sign up, please visit: https://www.norrona.com/en-GB/events/the-total-norrona-experience/.

Exclusive loyalty membership benefits include:

·      Participation in product development: Loyalty members receive notifications when product testing opportunities are available, allowing members to provide feedback on new ideas and projects.

• Join exclusive adventures and events: Members receive invitations to free, exclusive in-store events and outdoor adventures throughout the world.

·      Earn Cash Points on purchases: For every full-price purchase, both online and in-store, members earn cash points to be used on future purchases.

·      Warranty extension: As a loyalty member, product warranties will be extended from five years to seven years.

·      Online outlet access: Year-round access to the Norrøna online outlet to purchase discounted products (let’s link here or above or both).

·      Member-only content and offers: Members gain access to first looks at product launches and receive member-only newsletters with sneak peeks, news and looks behind the scenes.

“Connecting on a deeper level with our customers and fans is important to Norrøna and the loyalty membership program is one of the steps we take to build trusted relationships, provide more value and open up opportunities to collaborate” says Jørgen Jørgensen, CEO and fourth-generation owner of Norrøna. “For 2023, we’re excited to host compelling events for our loyalty members and share memorable experiences, including the upcoming NYC event with our ambassador, Chris Davenport.”

To become a Norrøna loyalty member, sign up here: https://www.norrona.com/en-GB/loyalty/

For media inquiries, please contact rob.steffens@rygr.us.

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About Norrøna: In 1929, Jørgen Jørgensen, a Norwegian outdoor enthusiast, began his search for durable outdoor equipment to perform in Norway´s harsh and rugged land. Starting with simple innovations such as leather straps, canvas backpacks and cotton clothing, he set Norrøna’s direction: To search for the best in technical advancements and to create the ultimate performance products. Today, four generations later, Norrøna is still a family-owned and run company and a leader in the growing market of sustainable sportswear. www.norrona.com

 

Tread Labs, a leading performance insole brand established by Chaco founder Mark Paigen, today announced it expanded its sales team and doubled the size of its headquarters to accommodate the rapid growth created by wholesale demand for their insole collection. The brand now has sales representation in the Rocky mountains, southeast, midwest, northwest, and south central regions and is looking to add capacity in the northeast and on the west coast. The new address is 4H Gill St. in Woburn, Mass.

The expanded facility includes enhanced space for product design and development, additional employees and much needed warehouse space. The new layout is also much more conducive to hosting events and building community.

“Our insole business grew in the last year thanks to strong wholesale demand,” said founder Mark Paigen. “Consumers have fallen in love with the arch support that all Tread Labs products offer. The expansion of our sales team enables Tread Labs to reach additional retailers, introducing new consumers to the benefits of our insoles. The future is bright for our brand, and we look forward to having the right team in place to ensure our future growth.”

The Tread Labs sales team includes:

• Rocky Mountains, Black Dog Sales Group: Ian Decker (Principal) and Shondia Houtzer
• South Central, Terrell Sports Group: Eddie Terrell
• Southeast, Summit Group: Jeff Weathersbee (Principal) and Paul Jordan
• Northwest: Jim Fink
• Midwest: Grimsrud-Barnes: TJ Barnes (Principal), Tom Newhard, John Thomas, and Doug Nelson
• Y. and N.J.: Charlie Uratu

Sales territories Tread Labs is looking to fill:

• New England, including Conn., Maine, Mass., N.H., R.I., Vt.
• West coast, including Ariz., Calif., Hawaii, Nev.
• , Md., Penn.

For more information on open positions, please visit treadlabs.com/pages/join-the-tread-labs-team.

About Tread Labs

Tread Labs was founded in 2015 by Mark Paigen, who previously founded (and later sold) Chaco sandals. Tread Labs was created to improve people’s lives by giving feet the support they desperately need. Tread Labs’ proprietary two-part insole system is designed for the long haul. The molded arch supports are guaranteed forever, and the top covers are easily replaced to make insoles like new again, without having to buy a whole new pair. Better for the wallet, better for the planet. Sandals are debuting in 2023 and closed footwear is in development.