Nikwax Launches Oral Care Line

New Products Hit Shelves April 1st. 

Nikwax, the international leader in technical cleaners and waterproofing products for outdoor gear and apparel, has added to its already wide breadth of products with the launch of its oral care line. Tooth Wash® and Plaque Proof® will be available as both stand-alone products and together in a convenient DUO-Pack.

Proper oral care is an essential component of good physical health. Just as important as getting outside to sweat and soak up nature, outdoorists need to be mindful of proper oral care. Nikwax’s new Tooth Wash is a technical cleaner for teeth that effectively cleans, revitalizes, and restores luster to your pearly whites without harming the enamel. Plaque Proof, when used in conjunction with Tooth Wash, adds plaque repellency and revives enamel. The two products together offer a revolutionary advancement in oral care that replaces brushing—just one wash with each is equivalent to brushing with an electric toothbrush five times, and flossing! With Tooth Wash and Plaque Proof, you can maximize your time on the trail and minimize your time brushing, while simultaneously brightening your smile by 112%! See our product video here. 

“Launching into the personal care market just seemed like the obvious next step for Nikwax, and completely aligns with our long-term strategic growth plan,” said Nikwax NA President, Brian Davidson. “Customers already come to us for fast, easy, and safe solutions to make their gear last longer, so why wouldn’t they look to us for ways to cut their dental care time down so they can continue to do the things they love outside?”

As with all Nikwax products, Tooth Wash and Plaque Proof are water-based, PFAS-free, and come in bottles made from 100% recycled and recyclable plastic. Easy color coordinated packaging—Green for Clean, Purple for Proof, are available now at your local Nikwax retailer or dentist. MSRP: $24.95.

For more information and to locate your nearest retailer, please contact aprilfools@nikwax.com.

Founded in 1977, Nikwax is the trusted global leader in environmentally safe cleaning and waterproofing solutions that extend the performance life of outdoor clothing, footwear, and equipment. The brand’s 45-year commitment to clean chemistry means never using PFCs or aerosols, and not testing on animals. Its product line is water-based and non-persistent, and all product bottles are made from 100% post-consumer recycled plastic that can also be recycled. Nikwax has carbon balanced all 45 years of its operations and became an employee-owned trust in 2022. For media inquiries and more information, please contact Kate Ketschek at Revolution House Media, kate@revolutionhousemedia.com.

 

  • Revolution House Media
    Kate@revolutionhousemedia.com

  • Seattle, WA

Italy’s Trerè Innovation, Debuts First 100% Line of Biotech Base Layers in U.S.; Manufactured in Pennsylvania, Used by International Ski Teams

Trerè Innovation, a global leader in sustainable technical Italian apparel, footwear design and manufacturing from Asola, Italy, is launching the world’s first line of 100% bio-based base layers in the U.S. using Biotech, natural and plant-based materials, resulting in petroleum-free sportswear reducing the footprint of the textile industry on the planet. UYN’s high-performance Biotech base layers are manufactured in Pennsylvania and will arrive at select retailers and online fall 2023. Together, the base layers, footwear and socks are part of Unleash Your Nature (UYN, pronounced “win”), Trerè Innovation’s first U.S. consumer brand being introduced now. UYN is scheduled to open its first store in Boston fall 2023.

 

“UYN is delivering the next generation of planet-friendly fabrics from responsibly harvested beech plants, castor oil seeds, kapok trees, eucalyptus trees and corn, among others using proprietary manufacturing processes at our in-house facilities; this is our clear point of difference,” said Marco Redini, Trerè Innovation CEO. “AREAS, our academy for research and engineering, enables our designers to create the highest quality garments, footwear and accessories meeting the most stringent performance standards resulting in best-in-class quality. Our base layers are trusted by 9 respected ski teams around the globe. With these assets and our proven skilled expertise, we intend to replicate our global success in the U.S. because the timing is right.” 

 

Brand History

Trerè Innovation’s CEO Marco Redini’s father, Luigi Redini, founded the company in 1950, producing only stockings. Marco joined Trerè Innovation in 1984, jumpstarting years of unprecedented growth as the brand entered the sportswear market. After perfecting its approach to the bio-based manufacturing process, Trerè Innovation introduced Unleash Your Nature in 2018 in 27 countries including Austria, France, Germany, Italy and Switzerland. During his tenure, Mr. Redini has built a global network providing design and technical expertise and, today, manufactures products for iconic brands, including Christian Dior, Harley-Davidson, PUMA and Rossignol, among others. Together, Trerè Innovation and UYN have garnered numerous awards, including the 2022 ISPO Award, 2022 Red Dot Design Award and 2021 Design Intelligence Award (DIA).

 

Biotech

The technology behind UYN’s Biotech base layer line originates from the brand’s veteran designers and Trerè Innovation’s Academy for Research and Engineering in Apparel and Sports (AREAS), its state of the art testing facility. The 38,000 sq. foot center has a climate wind tunnel, thermal mannequins, a rain room, a 3D body scanner and a sports medicine department.

 

UYN’s unique biotech components include:

  • BIOLIGHT: A plant-based fiber extracted from beech trees in responsibly managed forests. Biolight is breathable, bright, soft and able to retain twice as much moisture than cotton;
  • Ecolypt: A 100% sustainable natural fiber collected from eucalyptus trees providing strength and elasticity;
  • FLEXICORN: A plant-based bio-polyester yarn derived from corn that is extremely elastic, resilient, wrinkle resistant, UV-resistant and keeps its original shape longer than synthetic fibers;
  • KAPOK: Is the lightest organic fiber in the world and used for its natural insulation, hypoallergenic, soft and antibacterial properties. KAPOK is derived from pristine forests by hand without pesticides or fertilizers;
  • Natex®: A 100% bio-based material made from castor oil seeds that results in a lightweight, elastic and bacteriostatic material for minimizing odors

 

Footwear

UYN is the first brand to make footwear out of socks without seams and uses natural materials including: paper cotton, merino and yak wool, as well as bio-based materials including Natex and Ecolypt. The footwear is available now online https://uynsports.com/en_us and at select retailers. 

 

U.S. Team

Entering as the head of sales, John Phaneuf has over 25 years of experience, previously having worked with adidas Terrex, Bern Helmets, Helly Hansen and Lacrosse Footwear. Phaneuf will work closely with E.J. Riordan, chief executive officer of TRE U.S., Elia Redini, executive manager at Trerè Innovation, will focus on the U.S. market, and Sherry Davis, handling tactical sales. 

 

“U.S. Consumers want to be outdoors and aligned with brands taking proactive actions to minimize the damage to the planet,” continued Redini “UYN provides a clear alternative to the U.S. marketplace because of our advanced design and in-house manufacturing and our sustainability commitment in every facet of our business. We look forward to introducing U.S. consumers to the UYN family.”

 

For more information, please visit uynsports.com/en_us.

 

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About UYN, a Trerè Innovation Company

Trerè Innovation was founded in 1950 in Asola, Italy producing only technical stockings by Luigi Redini, father of today’s CEO, Marco Redini. Today, it is respected for its next generation sustainable technologies in design and manufacturing. The company’s Academy for Research and Engineering in Apparel and Sports (AREAS), its 38,000 sq. ft. state-of-the-art testing facility, enables Trerè Innovation to engineer best-in-class fabrics, subjecting them to the toughest tests in a climate wind tunnel, a rain room and a cold chamber.  

 

In 2018, Trerè Innovation introduced UYN (pronounced “win”), “Unleash Your Nature” apparel, footwear and technical socks for running, winter sports, outdoor and cycling. Today, national ski teams use the brand’s base layers including Austria, China, Czech Republic, France, Great Britain, Italy, Slovakia, Slovenia and Spain. 

 

In addition to UYN, Trerè Innovation manufactures private label products for iconic global brands including Christian Dior, Harley-Davidson, PUMA and Rossignol, among others, and owns TITICI®, a premier bike brand that has carbon fiber models for road, gravel, mountain and electric biking. Today, UYN has 10 stores in Italy, one store in Germany, and has plans to open a store in Boston, Massachusetts, two stores in the U.K. as well as 20 more locations throughout Europe. Trerè Innovation and UYN have won over 570 international awards and competitions for innovation, quality and functionality since Trerè Innovation’s founding in 1950. Trerè Innovation is also a licensed manufacturer and distributor of Franklin & Marshall, Jeep, and Replay brands.

Media Contact, James Edwards, CGPR, 203-560-1904, James@cgprpublicrelations.com

  • James Edwards, CGPR
    james@cgprpublicrelations.com
    (203)560-1904

  • Marblehead, Mass.

Moosejaw Announces Gamification of Checkout

Leading outdoor retailer melds entertainment and retail with new eCommerce feature beginning April 1st

Leading outdoor retailer, Moosejaw, is no stranger to cutting-edge technology. The company that brought you the X-Ray Catalog, which allowed shoppers to purchase apparel and outerwear from top brands, all while seeing what’s beneath them, has launched their latest initiative to bring entertainment to online retail.

Moosejaw Double or Nothing combines the fun of online shopping for outdoor equipment with the excitement of a casino. “We see gamification as the next frontier of online retail,” says Eoin Comerford, CEO of Moosejaw. “With Moosejaw Double or Nothing, customers get to test their luck: their order could be absolutely free… or they could pay double. Only fate knows what’s in store.”

To gamify your shopping experience, just visit Moosejaw.com. When you add a product to your cart, you’ll be given the option to check out using Moosejaw’s new Double or Nothing button. Of course, you can still shop at Moosejaw the boring way, where you know what you’ll pay for that new tent or pair of hiking boots, but they don’t recommend it. “Double or Nothing is really the way to go for this season,” says Kelli Patterson, Moosejaw’s VP of Marketing. “We’ve launched the feature in beta to some of our top influencers to try out, and they all agree they’d never shop the old way again.”

Visit https://www.moosejaw.com/content/lp-double-or-nothing

About Moosejaw 

About Moosejaw: Founded in 1992, Moosejaw is a leading online active outdoor retailer with a large web presence as well as 12 physical stores. It carries more than 600 brands, including Marmot, Fjallraven and Prana and includes an extensive assortment of apparel and gear for climbing, hiking, camping, snow sports, yoga, water sports and biking. Moosejaw is headquartered in Madison Heights, Michigan.

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  • Kelly Blake
    Vice President
    kelly@cgprpublicrelations.com

  • Madison Heights, Mich.

Backpacker’s Pantry Partners with Camping to Connect

Backpacker’s Pantry, a family-owned maker of gourmet adventure meals, announces today its latest partnership within its ‘Environmental Access and Education’ give back vertical, with the Young Masterminds Initiative nonprofit organization. Specifically, Backpacker’s Pantry will provide financial support to its Camping to Connect program for youth from Black, Indigenous and People of Color (“BIPOC”) communities in New York and Colorado. Backpacker’s Pantry will also make food donations throughout the year for their excursions.

Camping to Connect is a BIPOC-led experiential mentorship program that uses outdoor recreation and nature immersion to address the diverse issues faced by young men of color in America’s cities—from mental health to healthy masculinity. “Backpackers Pantry’s collaboration with Camping to Connect offers crucial financial backing and top-notch food supplies,” said Manny Almonte, President and CEO of Young Masterminds Initiative. “This partnership aims to revolutionize the way BIPOC young men perceive their own identities in outdoor environments, redefining the concept of belonging in these spaces and tackling the challenge of nature deprivation among urban youth.”

“Like many others, we were first introduced to the work Camping to Connect is doing through their film Wood Hood,” said Backpacker’s Pantry CEO, Duane Primozich. “Their efforts align perfectly with both our focus on Outdoor Access and Education and our Core Value of Inclusivity, and it is a privilege to support their important work.”

Backpacker’s Pantry will partner with a number of organizations in 2023. In addition to Camping to Connect, they will be supporting The Conservation Alliance,  Continental Divide Trail Coalition, The Freshwater Trust, Thorne Nature Experience, American Hiking Society, Conscious Alliance, Partnership for the National Trails System, and Slow Money. Additionally, since 2017, Backpacker’s Pantry has pledged 1% of every sale, every day as a proud business partner of 1% For the Planet. 

The first Camping to Connect excursions that Backpacker’s Pantry will support with meals will take place in April to Harriman State Park, NY and in May to Silver Dollar and Murray Lake Trails in Bailey, Colo. Additional Camping to Connect programming planned for later in the year include the Delaware Water Gap, NJ Camping experience and the Appalachian Trail Backpacking trip from Conn. to Mass.

For more information on Backpacker’s Pantry, please visit: https://backpackerspantry.com  

About Backpacker’s Pantry

Backpacker’s Pantry is a Boulder-based, family-owned producer of gourmet adventure meals made with healthy and sustainable ingredients. Since 1951, the company has been delivering high-quality freeze-dried meals with an emphasis on taste. To give back to the community we love, the places we adventure and the planet we must protect, Backpacker’s Pantry donates 1% of every sale, every day to nonprofits around the world through 1% For the Planet and is 100% solar powered. Today, Backpacker’s Pantry is sold in over 2,000 stores in North America. For more information and a complete list of products, visit https://backpackerspantry.com. 

About American Outdoor Products

American Outdoor Products (AOP) is a food manufacturer located in the foothills of the Rocky Mountains in Boulder, CO.  Established in 1951, American Outdoor Products remains an independent, privately held, family-owned and operated company distributing products throughout the world. Inspired by a passion for unique cuisine and exciting adventures, the company produces Backpacker’s Pantry, adventure food for the outdoors; Astronaut Foods, out-of-this-world novelty treats; Chef Soraya grab-and-go plant-based meals; and Colorado Spice, all-natural and organic artisan spice blends. To learn more, visit: https://backpackerspantry.com

  • Alexa McRoberts
    Verde Brand Communications
    alexa@verdepr.com
    717-808-9653

  • BOULDER, Colo.

Outdoor Industry Association Partners with Climate Neutral to Accelerate Carbon Measurement

OIA members now have expanded, discounted access to tools that allow them to easily measure their carbon emissions

 

BOULDER, CO [March 28, 2023] — Outdoor Industry Association (OIA) is proud to announce its latest partnership with Climate Neutral to make it easier for OIA members to measure their carbon emissions. By partnering with Climate Neutral, OIA is demonstrating its commitment to supporting sustainability in the outdoor industry and providing its members with the tools and resources they need to make a positive impact on the environment.

OIA members can now receive a 25% discount for use of Climate Neutral’s Brand Emissions Estimator (BEE), enabling brands to measure their Scope 1, 2, and 3 greenhouse gas (GHG) emissions, which is the critical first step to setting emissions reduction targets. Climate Neutral prioritizes ease of use and a high integrity carbon measurement approach that can be adopted by companies at any step of their climate journeys. The BEE is a valuable tool that can help businesses visualize their carbon emissions and identify areas where they can take future reduction actions.

“Since Climate Neutral’s 2019 launch, we have enjoyed a close connection to the vision, brands, and individuals in the outdoor community,” said Austin Whitman, CEO of Climate Neutral. “Climate change directly affects everyone’s outdoor experience. Our expanded collaboration with OIA is an exciting way to combine our strengths and get more companies past the hurdles to climate action, and then make climate leadership more visible to consumers.”

This partnership supports both Climate Neutral’s mission to eliminate GHG emissions and OIA’s goal of making the outdoor industry climate positive by 2030. In the long run, the use of the BEE tool and achievement of Climate Neutral certification by a significant number of OIA members offers a tangible milestone on the pathway towards OIA’s industry goal of becoming climate positive by 2030.

“OIA in partnership with Climate Neutral is proud to offer the BEE tool as an added membership benefit. We see this as a highly valuable stepping stone for OIA’s Climate Action Corps to reach our 2030 goal of making the outdoor industry climate positive,” said Sarah Rykal, senior manager of OIA’s Climate Action Corps. “The BEE tool offers outdoor industry companies a user-friendly tool to measure their emissions at a low cost of entry, particularly for companies who are beginning their sustainability journey.”

 

About the Outdoor Industry Association

Based in Boulder, Colo., with offices in Washington, D.C., Outdoor Industry Association (OIA) is the leading trade association for the outdoor industry. For more than 30 years, OIA has served as the trusted convenor, resource, and voice of the outdoor industry. OIA unites and serves manufacturers, suppliers, sales representatives, and retailer members through its focus on trade and recreation policy, sustainable business innovation, and outdoor participation. The association provides its members with insights, advocacy, and opportunities for action that support the long-term success of outdoor businesses and ensure the outdoor experience for all.  For more information, visit outdoorindustry.org

 

About Climate Neutral

A 501(c)3 nonprofit, Climate Neutral leads a global movement of individuals and companies to eliminate carbon emissions. Our label, Climate Neutral Certified, is a trusted, independent standard for climate neutrality. It empowers consumers to find brands that are leading on immediate climate action. All companies that get certified must reduce and compensate for their emissions from making and delivering all of their products and services. Climate Neutral works with over 400 companies and their label can be found on millions of products worldwide. Join us at climateneutral.org

 

Noble Biomaterials’ Ionic+ Botanical Technology Receives EPA Registration

Noble Biomaterials, a global leader in antimicrobial solutions for soft surface applications, announced its latest antimicrobial technology has received official EPA registration.

Ionic+® Botanical uses a bio-based registered citric acid formula to inhibit the growth of microbes and reduce odor on fabric and other soft surfaces. Noble Biomaterials began development of the proprietary Ionic+® Botanical formula in 2021 and filed for EPA registration as part of the development process. Registering the citric acid-based active formula allows Noble’s licensed partners to claim antimicrobial benefits such as “odor control” and surface protection for various performance fabric applications.

Citric Acid is one of the most commonly used ingredients in food and beverage products, pharmaceutical and dietary products, and cleaning agents.  The registration of Noble’s citric formula introduces this commonly used product into a whole new arena – the protection of textiles and other everyday manufactured materials.  Noble has seen the growing interest in plant-based solutions and recognizes that the Ionic+® Botanical technology can be an important step in meeting the demand for high performance, sustainable material preservation solutions.      

“Sometimes innovative solutions are staring you right in the face,” said Joel Furey, founder and chief commercial officer at Noble Biomaterials. “Citric Acid is used for so many things in our everyday lives and during the pandemic we noticed how much citric was used as an antimicrobial and disinfectant agent in various consumer products.  This led us to explore its use in fabric applications.  After significant research and development, we were able to engineer a novel approach that was both an effective and durable solution for the antimicrobial protection of textiles and other materials. Our product team deserves tremendous credit for bringing Ionic+ Botanical to market so quickly.” 

Receiving an EPA registration is a big step in the process of advancing Noble’s Ionic+ Botanical products.  Before manufacturers can sell products with antimicrobial actives in the United States, EPA must evaluate these products thoroughly to ensure that they meet federal safety standards to protect human health and the environment.  EPA regulates antimicrobial actives by reviewing the toxicity of the ingredients and the potential for exposure. Approval of a product for registration is based on scientific assessment related to the identity, composition, potential adverse effects, and environmental fate of each EPA-registered product. After a lengthy review and the EPA determines that no adverse effects are expected to occur when the product is used according to the label directions, they grant product registration.

Over the past 5 years, Noble has seen increasing demand for Ionic+ and antimicrobial fabrics in active wear and health care. At the same time, the market has shifted to more sustainable fabric options requiring more wear with less care, or washings per use. Today, Ionic+ products are found in several categories, including athleisure, travel, home bedding and towels, and sports accessories. Noble is developing Ionic+ Botanical with select development partners, including Salomon— global leader in outdoor, and Trident– global leader in Home textiles. Ionic+ Botanical products will be widely available in 2024.

“We hold ourselves to a very high bar,” said Furey. “We know it’s important to our Brand partners and ultimately the end users to bring products to the market that are built on integrity, efficacy, and sustainability. As our portfolio of antimicrobial solutions with Ionic+® continues to grow, we are excited to add now a plant-based option.”

The new Ionic+ Botanical product line compliments Noble’s established Ionic+ Mineral® products built around the benefits of permanent silver technology to control bacteria on fabric.

Noble has a history of groundbreaking innovation, covering the first EPA-registered silver-based textiles, advances in the use of silver metallized yarns and fibers in wound care, to the first silver antimicrobial textile on the International Space Station. Noble’s antimicrobial products are found on elite athletes, in healthcare and medical supplies, as well as in military applications.

 

About Noble Biomaterials, Inc. 

Noble Biomaterials, Inc. is a global leader in antimicrobial and conductivity solutions for soft surface applications. The company produces advanced material technologies designed for mission-critical applications in the performance apparel, healthcare, industrial, and emerging wearable technology markets. Its flagship brands, IONIC+®, X-STATIC®, and CIRCUITEX®, are used by hundreds of world-class licensees to provide odor elimination, infection prevention/management, biometric monitoring, and conductive protection benefits. Noble Biomaterials is a registered FDA medical device facility, an essential sole-source technology supplier to the US military, and a US EPA–registered antimicrobial manufacturer. Noble products are EPA, FIFRA, BPR, and CE conforming.  Its headquarters and manufacturing facilities are located in Scranton, PA, and the company has offices in Europe, Asia, and South America.  

For more information on Noble Biomaterials and to view their full range of fabric applications, please visit www.noblebiomaterials.com

  • Tyler Stephenson
    Backbone Media
    tyler.stephenson@backbone.media

  • Scranton, PA

Optic Nerve Launches New Sunglass Retainer Line

Optic Nerve Eyewear goes one step further to ensure nothing stands in your way of getting outside by launching a new line of sunglass retainers.

“Over the last couple of years, many of our retail partners were unable to get stock on retainers. As an ongoing effort to go the extra mile for our customers, we decided it would make great sense to fill this gap and produce Optic Nerve retainers! We are now able to present consistent brand merchandising on our existing and new displays, which makes for an amazing aesthetic in stores,” said Mae Welker, Director of Sales.

With a variety of materials and attachment styles, these retainers are made to fit any lifestyle and sense of style.

  • Cotton – made with comfortable cotton and featuring an adjustable slider, these stretchy retainers look and feel great on almost any pair of sunglasses. Open ends fit a wide range of temple shapes and styles.
  • Stretch nylon – long lasting, lightweight, and waterproof nylon is a perfect material for a versatile accessory built for those on the move. Open ends fit a wide range of temple shapes and styles.
  • Cord – made with outdoor-inspired material with an adjustable slider for a customized fit – these cord retainers are highly secure with a classic sense of style. Rubberized slide on attachment fits narrower temple shapes and sizes best.
  • Neoprene – light weight and made to last – neoprene has distinct advantages of being waterproof and tear-resistant meaning this retainer is ready for action. Slide on attachment fits a wide range of temple shapes and styles.
  • Floated cord with buoy – this cord is made for water lovers, with rubberized temple attachments for an extra secure grasp and a lightweight buoy to keep sunglasses afloat. Rubberized slide on attachment fits narrower temple shapes and sizes best.

In addition to offering eye-catching style, these sunglass retainers are incredibly affordable with price points at $9.99 and $10.99. With Optic Nerve Eyewear there’s no reason not to go. Secure your sunnies with Optic Nerve’s new sunglass retainers, additional colors and styles available for wholesale business.

About Optic Nerve

Independently owned and proudly headquartered in Colorado since 1981, Optic Nerve Eyewear exists to create a clearer view of what matters, producing purposeful eyewear for the outdoor-inspired. Headquartered in one of the most physically active states in the U.S., Optic Nerve knows what it’s like to go the extra mile and dedicates excruciating thoughtfulness around features and innovation to make sure nothing stands in the way of creating products with a little extra flare and more value, all with a steadfast commitment to sustainability and quality backed by a lifetime warranty. To learn more, visit www.opticnerve.com.

  • Kelly Wakefield
    WildRock PR & Marketing
    kelly.wakefield@wildrockpr.com

  • WHEAT RIDGE, Colo.

Old Town® Celebrates 125th Anniversary with Limited Edition Release

Old Town®, the nation’s longest-running watercraft manufacturer, is thrilled to release the limited edition Gray Ghost colorway, celebrating 125 years of pioneering design. The Gray Ghost colorway is available in five key Sportsman Line™ models, with only 125 of each model being produced.

 

“The Gray Ghost is more than just a color,” says Alex Sherbinow, Johnson Outdoors Watercraft Marketing Manager. “This limited edition release celebrates our Maine heritage and legacy of craftsmanship as we continue to propel Old Town® into the future through innovative and industry-leading watercraft design.”

 

From the beginning, Old Town® has blazed the trail of watercraft innovation through production processes, materials, and propulsion technologies, inspiring the outdoor industry in Maine and beyond, and steering the future of outdoor recreation. The Gray Ghost color is a nod to the artistry and angling tradition deeply rooted in Maine’s outdoor culture, sharing the same name with the timeless Gray Ghost Streamer fly pattern pioneered by Maine Guide and beloved fly tyer Carrie Stevens. Much like each Gray Ghost Streamer, every limited edition kayak is expertly crafted and comes stamped 1 through 125 to mark its authenticity.

 

Anglers have a full spectrum of Sportsman Line boats to choose from, including the Old Town® Sportsman™ AutoPilot™ 120 & 136, the 106 Powered by Minn Kota®, and the PDL 106 & 120. Whether looking for a state-of-the-art fishing kayak delivering the ultimate hands-free fishing experience, a plug-and-play, easy-to-use motorized kayak built for all-day comfort, or an ultra-stable pedal-powered workhorse, consumers can rest assured knowing all Old Town® boats are built on a legacy of quality and innovation and manufactured in Maine, USA.  

 

For more information on Old Town® and where to find a Limited Edition Gray Ghost kayak, visit oldtownwatercraft.johnsonoutdoors.com. The first Gray Ghost will ship to dealers in mid-April.

 

About Johnson Outdoors Inc.

 

JOHNSON OUTDOORS is a leading global innovator of outdoor recreation equipment and technologies that inspire more people to experience the awe of the great outdoors. The company designs, manufactures and markets a portfolio of winning, consumer-preferred brands across four categories: Watercraft Recreation, Fishing, Diving and Camping.  Johnson Outdoors’ iconic brands include: Old Town® canoes and kayaks; Carlisle® paddles; Minn Kota® fishing motors, batteries and anchors; Cannon® downriggers; Humminbird® marine electronics and charts; SCUBAPRO® dive equipment; Jetboil® outdoor cooking systems; and, Eureka!®camping and hiking equipment. 

 

Visit Johnson Outdoors at http://www.johnsonoutdoors.com