The last year and a half has afforded us an opportunity to deeply reflect upon credit extension policies and best practices for collecting amidst a global crisis. Join North America’s largest B2B receivables management firm in a discussion on forecasting AR portfolio risk and approaching past-due customers with empathy while managing exposure during these uncertain times. Don’t become your debtors’ interest-free bank – let us help you take a proactive approach to recovery efforts.
When: Tuesday, June 22
Speakers:
Stephanie Maez, Outdoor Foundation
Melanie Borger, RIVERSPORT OKC and Thrive Outside Oklahoma City
In 2020 the world witnessed incredible upheaval, and Americans across the country took to the outdoors in search of respite from COVID-19. Our 2021 Participation Report reveals that 7.1 million more Americans participated in outdoor recreation in 2020 than in the year prior, the highest participation rate ever recorded. These one-year gains, however, did not fundamentally alter the long-term challenges faced by the outdoor industry. Nearly half of the U.S. population did not share in the proven, positive health outcomes of the outdoors, and lack of diversity, declining intensity, fewer outings, and stagnant female participation continue to hinder outdoor participation growth.
However, there exists incredible opportunity. The outdoor industry and its partners are positioned to champion new ways to engage outdoor participants and invest in making the outdoors accessible and welcoming to all Americans. Collective action through philanthropy, programming, marketing and policy can move the needle. Together, we can help bring individuals and entire communities outside, and inspire them to build life-long relationships with the outdoors.
Join managing director of the Outdoor Foundation Stephanie Maez and Melanie Borger of the Thrive Outside OKC Community to learn how this report and outdoor participation research can be used to influence programming and policy to grow and retain new outdoor participants. Get a deep dive into key findings from the 2021 report, discover new opportunities for growth, and learn more about our shared vision for the future of the outdoors.
We urge you to express your support for a bill to create an Outdoor Equity Grant Program in Colorado: HB21-1318. If enacted, the program will connect more Colorado youth and their families to the benefits of our state’s public lands and will be funded by portions of lottery money that are currently allocated to the state’s general fund.
The bill just passed the state House and will be making its way through the state Senate soon, so please contact your state senator and urge them to co-sponsor and vote YES on HB21-1318.
If you are not based in Colorado, please share this with your networks in Colorado.
Speakers:
Lise Aangeenbrug – Executive Director, Outdoor Industry Association
Representative Joe Neguse (D-CO-02) – Chairman of the House Natural Resources Committee’s Subcommittee on National Parks, Forests, and Public Lands
Key Takeaways:
1. For the outdoors to thrive, it must be open and accessible to all.
2. The American Jobs Plan is a historic opportunity to make a difference on climate – now is the time for the outdoor industry to step up and urge Congress to act.
3. A Civilian Climate Corps will provide jobs and economic growth AND combat climate change and conserve green spaces for generations to come.
4. As outdoor climate policy priorities take center stage, your business voice matters.
When: Wednesday, May 5
OIA Director of Government Affairs Rich Harper will lead a discussion with OIA’s outside trade counsels, Ron Sorini and Andrew Samet, on the wide range of issues that impact global supply chains of critical importance to outdoor companies. Sorini, Samet & Associates has represented OIA for over 15 years, helping our membership navigate a myriad of issues, from punitive tariffs on products sourced from China to securing duty-free treatment for travel goods in the Generalized System of Preferences (GSP).
These are among the topics that Rich, Ron and Andrew will discuss:
Speakers: Joseph Cooke, President and Co-founder of WPIC Marketing + Technologies; Todd Embley, Host and Executive Producer of The Negotiation podcast
Is growing your brand in the world’s largest online market on your organization’s trajectory for the next year? As the world emerges from the COVID pandemic, do you see opportunity for market growth across Greater China in the next year?
Join WPIC, a leading APAC e-commerce consultancy, for an exclusive webinar, discussing how outdoor industry brands from across North America can succeed in the Chinese market in 2021.
Whether your organization is in the market, is actively looking to launch in China in 2021 or is interested in learning more about the mechanics of a market entry, this webinar will feature insights across a variety of topics, including the following:
Speakers: Dave Metz, Partner and President, FM3 Research
Lori Weigel, Principal, New Bridge Strategy
The 11th annual Conservation in the West survey sponsored by Colorado College’s State of the Rockies Project is the most comprehensive view of Western-state voters’ attitudes about conservation issues and challenges. In years past, the survey has focused on issues such as state control of public lands, water rights and wildfire. The 2021 survey has a heavy focus on climate change and how lands and waters can affect that crisis. Our panel of pollsters will highlight findings from this year’s report, key distinctions among different racial/ethnic sub-groups within this region and how current or future federal and state policies can address conservation issues.
We are faced with a new season where selling virtually and digitally is vital. In this webinar, we will introduce you to Accelerate by RepSpark and cover the lessons learned from other brands during this transition.
Get ready as we cover new ways of:
What is Accelerate?
A B2B eCommerce platform for you to grow your wholesale business sustainably, including:
OIA members receive free onboarding and a 60 day trial for RepSpark’s Accelerate platform, a $3000 value.
DOWNLOAD SLIDES Learn More & Join the Climate Action Corps
The launch of the Climate Action Corps one year ago kicked off our industry’s bold and collaborative mission toward climate positive by 2050 or sooner, and is now nearly 100 companies strong. The climb to “climate positive” is an adventure like no other, the next decade of which is critical. Outdoor companies who excel in this race to the top will be rewarded by customers, employees, consumers and investors. Those who don’t will lose out. But what does “climate positive” even mean? How can we get there? This session will open with a powerful call to action for why and how the outdoor industry can (and must) lead by example despite volatile times from business strategy expert and sustainability guru Andrew Winston, followed by practical, achievable steps you can take in your day-to-day outdoor business to transform the status-quo by reducing what you emit, removing even more, and advocating for policies that matter most.
Keynote: The Big Pivot – Sustainability and Climate Action in Volatile Times, Andrew Winston, a globally-recognized expert on building resilient, profitable companies that help the world thrive.
Additional Speakers:
Reduce: Tackle the major sources of emissions in a bottle, a boot and a snowboard (Michael Sadowski, independent advisor to OIA’s Climate Action Corps)
Remove: Two outdoor companies’ approaches to carbon removal (Mike Gass, Timberland, and Matt Thurston, REI)
Advocate: Why the unique voice of the outdoor industry business community matters (Katherine Hamilton energy policy guru and thought leader, co-host of The Energy Gang podcast).
Moderator: Amy Horton, Outdoor Industry Association
Welcome to a new Audio Outdoorist series we’re calling the Climate Klatch. A klatch is an informal gathering, usually involving conversations and coffee. In this series, we’ll deliver monthly conversations about climate action. Our goal is to keep you in the know on what’s happening in the outdoor industry and the broader world around the ever-evolving topic. These are meant to be high-level, bite-size insights and updates. Listen while you sip your morning jo, on your commute to work — if you’re still doing that these days — or while you’re getting ready in the morning or taking a short break midday.
In the second episode of our new series that’s all about climate action, Amy Horton, OIA senior director of sustainable business innovation, and Greg Gausewitz, product sustainability manager for REI, chat about the recent release of REI’s updated Impact Standards and how the retailer hopes the new sustainability and DEI standards will drive meaningful shifts among outdoor brands. He previews what REI vendor meetings will look like now that the new standards are out, and he explains why the OIA Climate Action Corps is a great way for brands — whether they sell to REI or not — to affordably and authentically forge a path toward climate positive
