Investing in a Stronger Outdoor Industry
As we move through the heart of summer, the OIA team is focused on advancing the sustainability, research, and advocacy initiatives that move our industry forward. Registration is now open for our 2026 Catalyst Conference, and we’ve released a wave of new reports, guidance, and policy resources to keep members informed on everything from participation trends to compliance requirements.
Registration Is Open for the 2026 OIA Catalyst Conference
Registration is now open for the 2026 OIA Catalyst Conference, taking place Monday, October 26 in Portland, Oregon. This year, we’re partnering with Performance Days to kick off Day 0 of the Functional Fabric Fair.
We have a full day of sessions planned covering new and upcoming regulations, 2030 climate targets, durability and circularity, solvent risks in supply chains, AI’s role in sustainability, and how to win budget and buy-in for your initiatives.
Register today to connect with industry peers, participate in honest conversations, and get a head start on what’s coming next for the outdoor industry.
Featured Sessions at the 2026 OIA Catalyst Conference
The 2026 OIA Catalyst Conference agenda is packed with practical takeaways, and two sessions stand out, both featuring our presenting sponsor, GORE-TEX® Brand. Made to Last: Durability as a Cornerstone of Circularity will make the case for putting durability at the center of sustainability strategy and policy and feature speakers from GORE-TEX® Brand and Red Wing Shoe Company.
In The Business Case: How to Win Budget and Buy-In for Sustainability, experts from W.L. Gore & Associates and KEEN will share how to translate sustainability value into the language of business and secure buy-in across your organization. Check out the agenda for the full speaking lineup.
See the Outdoor Industry’s Sustainability Progress
The 2025 Sustainability Progress Report is our annual look at how Climate Action Corps (CAC) and Clean Chemistry & Materials Coalition (CCMC) members are measuring and reducing their environmental impact. This year, 114 companies of every size and category participated — a jump of more than a third — though climate and chemistry progress was mixed.
The report celebrates our wins, names where we came up short, and lays out how OIA will support members moving forward. Read the CAC and CCMC versions to learn what your peers are doing to reach their sustainability goals and how OIA can help you reach yours.
Explore the 2025 Outdoor Foundation Annual Report
For more than 25 years, the Outdoor Foundation has worked to expand access to the outdoors so children, youth, and families can build lasting connections with nature. The 2025 Outdoor Foundation Annual Report reflects a year of significant growth. Through the Thrive Outside Initiative, communities connected more than 972,000 children, youth, and families to meaningful outdoor experiences.
But reaching more people is only part of the work. Lasting impact comes from turning initial access into sustained participation — one of our community’s most important challenges and opportunities.
This year’s report shares what we accomplished together through Thrive Outside, what our national research reveals about the growing participation and frequency gap, and how we’re working to inspire the next generation of outdoor participants.
New Certification Guidance for Tier 1 Vendors
As global regulation tightens and brands face growing pressure to substantiate their sustainability claims, certification is becoming a baseline expectation. Tier 1 factories sit at a critical point in that chain, yet the path is often unclear, with unfamiliar documentation, material handling, and audit processes that can make getting started feel daunting.
To address this, a task force of OIA members, including Columbia Sportswear Company, The North Face, Patagonia, KEEN, Burton, L.L.Bean, Stanley, and FENIX Outdoor, developed our Content Claim Standard (CCS) Guidance for Tier 1 Vendors. Built from interviews with suppliers, certification bodies, and Textile Exchange itself, the guide clarifies the full certification process.
Available in English, Vietnamese, and Bengali, the guide makes certification more attainable whether you’re just starting out or refining an existing program.
Understand the EU’s CSRD Reporting Requirements
The Corporate Sustainability Reporting Directive (CSRD) is the EU law requiring certain companies to disclose sustainability information using a double materiality approach. This means reporting both on how sustainability issues affect the company and on how the company affects people and the environment.
Our new EU CSRD Policy Brief gives outdoor companies a detailed overview of who must comply, the reporting requirements under the European Sustainability Reporting Standards (ESRS), the value chain cap, assurance requirements, penalties, and practical steps you can take now. If you’re interested in accessing this brief and other sustainability resources, get in touch with the OIA membership team.
Get Guidance on California’s Textile EPR Program
California has enacted a textile Extended Producer Responsibility (EPR) program under the Responsible Textile Recovery Act (SB 707), and it carries significant compliance implications for the American apparel and footwear industry.
The OIA team recently sat down with California’s approved Producer Responsibility Organization (PRO), Landbell USA, to discuss the law’s timeline, the regulatory process, and how OIA members can engage.
Contact the OIA membership team to learn how we can support your sustainability goals.
Inside the 2026 Outdoor Participation Trends Report
The Outdoor Participation Trends Report is the most trusted source for understanding who is getting outside, how they participate, and how those patterns are evolving. This year’s report shows a record 183.2 million Americans now participate in outdoor recreation, yet the average participant is logging five fewer outings per year than in 2019.
The report also digs into the trends behind the topline numbers, including a surge among seniors, young kids, women, and Hispanics.
Read the Executive Summary to see how changing participation patterns are creating new opportunities and challenges across the outdoor recreation market.
Where Birdwatching and Wildlife Viewing Are Headed
Birdwatching and wildlife viewing are two of America’s most popular nature-based activities, together engaging roughly 27 million Americans who venture beyond their backyards to connect with the natural world. The two share nearly identical demographic profiles, but their trajectories are diverging. Birdwatching is surging, while wildlife viewing is showing early signs of decline.
The 2026 Birdwatching and Wildlife Viewing Report delivers the data and insights you need to inform strategy and engage consumers. It covers growth trends, participation by demographic, activity crossover, and the long-term opportunities worth watching.
Get the Executive Summary for an overview of the report’s key findings.
OIA Brings Our Industry’s Voice to Capitol Hill
We were recently on Capitol Hill to meet with policymakers on two key issues facing our industry.
First was our ongoing push for sensible tariff policy. We pressed for omissions on key outdoor apparel and goods so trade actions don’t place an unsustainable burden on our industry.
We also continued advocating for public lands. The recent decision to cut Bears Ears National Monument by 91% and shrink the boundaries of Grand Staircase-Escalante stripped federal protection from nearly 3 million acres. Protected lands and waters are the foundation our industry is built on, and protections this significant shouldn’t be reversed with a single signature.
Bringing our industry’s voice directly to lawmakers makes a real impact. When our community speaks together, policymakers pay attention.
OIA President Kent Ebersole Talks OIA Learning
OIA President Kent Ebersole recently sat down with Outdoor Sportswire to discuss OIA Learning — our platform of expert-led courses designed to help outdoor businesses tackle their biggest problems. In the conversation, Kent shares how these practical, on-demand resources equip teams with the skills they need in sustainability, advocacy, trade policy, and supply chain management.
Whether you’re onboarding new staff or upskilling cross-functional teams, OIA Learning gives your business the knowledge to stay ahead. Read the interview to get Kent’s take on how on-demand education is strengthening the outdoor industry.
OIA Learning Featured in Outside
OIA Learning was also recently featured in Outside. The publication spotlighted how the platform’s courses are helping outdoor businesses build the skills they need to navigate a fast-changing industry. The piece underscores the growing role of professional education in keeping outdoor teams sharp and ready to adapt.
Read the article to discover how OIA Learning turns industry challenges into opportunities for your team.



