Archives: Press Releases

Astral, manufacturer of award-winning PFDs and footwear, is excited to announce the addition of Stephen Seaton to its sales team. Seaton will represent the brand across Texas, Arkansas, Louisiana, and Oklahoma.

 

An independent rep for nine years, Seaton brings a well-honed skillset and invaluable connections to the table. Astral joins his current portfolio, which consists of Free Fly, Siteline Provisions, Nautilus Reels, and Scott Fly Rods.

 

“We’re excited to work with Stephen moving forward,” says Bryan Owen, Sales Manager for Astral. “His experience and passion for the outdoors will surely be a huge benefit to Astral and our customers in Texas and beyond.”

 

Stephen Seaton can be reached at stephen@lonestarlobo.com or 972-983-9530. For more information on Astral please visit www.astraldesigns.com or contact Dan Arnett at dan@darbycommunications.com.

 

About Astral

Established in 2002, Astral has grown to specialize in high performance footwear alongside its industry-leading safety gear for paddlers. Independently owned and operated with a sincere commitment to making products of the highest performance and style for use in Nature. Astral is based in the year-round outdoor wonderland of Asheville, NC and has satellite offices in Bend, Oregon and Saigon, Vietnam. #NatureFirst

BOULDER, Colo. (December 17, 2020) – SCARPA, a trusted leader in the outdoor space, is excited to announce the launch of its first-ever “SCARPA Stands for Guiding Growth” Athlete Mentorship Initiative. This initiative will live at the core of SCARPA’s mission to create more diversity, equity and inclusion in the climbing and outdoor sports community. 

SCARPA’s guiding principles, SCARPA Stands, include the planet, people, principles and product. SCARPA’s commitment to guiding growth within historically marginalized and underserved communities falls under the “people” principle. Based on the belief that SCARPA will not rest until it sees people from these communities at all levels of sport and industry, including as sponsored athletes, professional guides, company leaders and in our boardrooms, the Athlete Mentorship Initiative aims to support them as a first step on a longer journey towards more inclusion and representation. 

The goal of the Athlete Mentorship Program is to connect and engage the SCARPA athlete team with accomplished athletes from historically marginalized communities who aspire to take their sport or career to the next level. SCARPA is reaching out to these populations including, but not limited to, the BIPOC, LGBTQ and adaptive/disabled communities of climbers, skiers, mountaineers and trail runners who may benefit from being paired with a SCARPA athlete mentor who can guide them in the right direction and towards achieving their specific goals. Some of these goals might include: 

• Establishing connections in the industry
• Building brand partnerships
• Growing their social media presence
• Transitioning their athletic interests into a career
• Learning how to work effectively with non-profit organizations 

SCARPA plans to use its community of experts to educate and empower the mentees, while encouraging all participants to give back to others in their communities after completion of the mentorship program. This will be accomplished through one-on-one monthly virtual meet-ups, weekly mentor-mentee communication, SCARPA athlete-led focus groups, Outdoor Industry community panels, CEO round tables and a selection of other events and presentations. SCARPA will also provide resources and education focused on goal setting, communication development, equity and inclusion subjects and more. 

“SCARPA acknowledges that its current athlete team and therefore mentors are not representative of the communities the Athlete Mentorship Initiative aims to cater to,” said Kim Miller, CEO of SCARPA North America. “This program is a first step within a much longer journey that SCARPA is committed to venturing further into in hopes that real change will come from it, and that you all will consider joining us. Diversity and inclusion needs to happen on all levels, from new outdoor enthusiasts to experienced  outdoor athletes, and there needs to be an accessible progression of stepping stones that will help people follow their dreams and reach their full athletic or professional potential in climbing and outdoor sports.”

If you or someone you know would be a good fit for this program and wants to learn from professional athletes how to excel at the highest level of an outdoor sports discipline, please visit SCARPA’s website for more information and for details about how to apply.

Mentee applications will be accepted until January 15th, 2021. Applicants will be notified if they were or were not chosen for the program in early February. The inaugural year of the program will begin in February 2021 and conclude in January 2022. 

About SCARPA and SCARPA North America 

Founded in 1938, SCARPA builds performance footwear for climbing, hiking, skiing, mountaineering, trail running and other outdoor pursuits from its headquarters in Asolo, Italy. SCARPA has been owned and operated by the Parisotto family since 1956. In 2005, SCARPA opened its North American headquarters in Boulder, Colo., staffed and directed by veterans of the North American outdoor industry, to oversee sales, marketing and distribution in the U.S., Canada and South America. For more information about SCARPA footwear, visit www.scarpa.com. 

Swedish Circular Sportswear brand Houdini today announces the launch of its FW21 collection. By reimagining not just how products feel on your body but how brands launch new products in what is typically a closed door event. With the goal to be 100% circular by 2022, Houdini launches 4 key silhouettes that encapsulate many circular technologies such as recycled and recyclable materials, fluorocarbon free water repellency and insulation that does not steal feathers from birds.

 

Houdini reimagines performance with the Pace collection which consists of a jacket and pants, featuring the C9 Octa softshell fabric, made for high energy output activities such as ski touring, mountaineering, hiking and snowshoeing. Rather than getting caught up in what’s measurable Houdini focuses on the visceral feeling of wearing a garment that is soft to the touch, silent and provides unrestricted freedom of movement. 

(Pace Jacket $350/€350/SEK3500 Pace Pants $300/€300/SEK3000)

 

“Nowadays clothes are judged by numbers from a lab test rather than how it feels to wear them” said Jesper Danielsson, Houdini Head of Design. “We believe that when you feel better, you will do better”. said Danielsson.

 

As an extension to the Pace philosophy, Houdini continues to reimagine the insulated mid-layer through the introduction of the Moonwalk Jacket. Designed to provide warmth and breathability for high pace activities in the mountains, the Moonwalk Jacket is made with 70% recycled materials and is fully recyclable. Instead of stealing feathers off birds it keeps you warm thanks to the properties of Primaloft Gold Active Plus and is completely fluorocarbon DWR free which keeps toxins out of our watersheds. 

(Moonwalk Jacket $320/€320/SEK 3200)

 

“We use post consumer plastic waste to create an exceptional performance garment and those resources will never have to become waste again” said Danielsson.

 

Reimagining the expedition style insulated jacket with the launch of Bouncer Jacket, a maximum warmth at minimum weight jacket, featuring Primaloft Rise which stacks the insulation fibers vertically instead of horizontally, creating a bounce when compressed. True to Houdini’s vision of being 100% circular in 2022, the Bouncer is also made from recycled material and is fully recyclable as well as fluorocarbon free. 

(Bouncer Jacket $700/€700/SEK7000)

 

“Reaching the milestone of 100% circular products in 2022 is an incredibly important step on our journey towards the circular and waste free eco system we are planning to have in place by 2030. Transitioning from degenerative to regenerative business practices is essential in order to save the awe-inspiring beauty of the natural world – all that makes life worth living.” said Eva Karlsson, Houdini CEO.

 

Rounding out the new collection, Houdini reimagines its longtime favorite, the Moonwalk Shorties, and launches the all new and 100% circular Moonwalk Shorts. Whether your rear needs a little extra warmth on the chairlift or as a reinforcement piece over your running tights in winter time, the Moonwalk Short is sure to be one of those pieces you’ll wonder how you could have ever lived without.  (Moonwalk Shorts $100/€100/SEK1000)

 

The FW21 Collection Launch livestream can be accessed here https://youtu.be/kk6ouNbn33A

 

 

About Houdini:

Houdini is a Swedish circular sportswear brand and a trailblazer in corporate responsibility. Since 1993 the team at Houdini, have been redesigning business to become a force for good – providing state-of-the-art circular products, offering product-as-a-service solutions and building a co-creative community for open-source innovation, sharing knowledge and inspiring to reconnect to nature. 

 

Rather than focusing on Houdini’s outstanding track record in sustainable development, Houdini prefers to emphasize on the journey ahead – the untapped opportunities and abundant value in designing attractive and regenerative lifestyle solutions for a brighter future, the collaborative spirit that will make it possible and the extraordinary ride we have in front of us! 

 

ReadyWise, the leader in nutritious, affordable, emergency, adventure and natural foods, is excited to announce its partnership with Groundswell PR, an outdoor, active lifestyle, and sustainable products marketing agency. Groundswell will implement an integrated communications strategy, increasing industry and consumer awareness around ReadyWise’s vast array of emergency and adventure food kits, as well as their new Simple Kitchen healthy snacking collection.

“As ReadyWise continues to grow and expand into new markets, we are thrilled to work with Groundswell and its media relations expertise to expand brand awareness,” said ReadyWise Director of Marketing Timothy Lawlor. “Their track record of using thoughtful, engaging and out-of-the-box communications strategies to educate and inspire consumers made it a no brainer to work with their team of experts.”

ReadyWise has grown exponentially since its founding, and while the brand continues to be the leader in the emergency food arena, it has been gaining momentum in other categories – including outdoor/adventure meals, everyday snacking and quick meal preparation categories. ReadyWise will lean heavily on Groundswell’s expertise to amplify awareness in these fields. Together, they look forward to helping individuals and families have access to healthy and nutritious meals whether for emergency situations, outdoor adventures, or healthy snacking.

“ReadyWise is the gold standard of emergency and adventure food, and we are so excited to embark on this journey and new partnership with them,” commented Groundswell PR Co-Owner Caroline Kelm. “If 2020 has taught us anything, it’s that being prepared is the new normal and provides peace of mind. Our mission is to deepen the connection ReadyWise has with its existing audience and at the same time expand their awareness with new outdoor adventurers and health food consumers. Both are lifestyles that align perfectly with our entire team.”

For more information on ReadyWise, please follow the brand on Instagram @readywisefood or visit www.readywise.com

For more information, visit www.groundswellpr.com or follow Groundswell PR on Instagram @groundswellpr for the latest news.

###

About Groundswell PR

With over 20 years of collective active lifestyle public relations and marketing experience, Groundswell PR specializes in maximizing media, consumer and industry exposure for companies, destinations and organizations looking to increase sales and capture new and exciting audiences. Groundswell’s extensive mix of marketing services combine authentic branding and communication methods with a lifetime of rad experiences deeply rooted in the outdoor, action sports and natural products industries. Groundswell PR is a boutique shop located in Charleston, South Carolina. For more information, visit www.GroundswellPR.com.

About ReadyWise

ReadyWise, formerly the Wise Company headquartered in Salt Lake City, UT, is a leader in Emergency Food Supplies, Outdoor Adventure Meals, Everyday Snacking, and Dried Soups. ReadyWise manufactures freeze-dried and dehydrated meals with up to a 25-year shelf life for people who want peace-of-mind for the planned and unforeseen events in life. To learn more about ReadyWise and Readywise’s products visit www.ReadyWise.com.

Dometic North America – part of Dometic Group AB –  the global market leader in branded solutions for mobile living in the areas of Food & Beverage, Climate, Power & Control and Other Applications announced today the hiring of their new Director of RVOE, Tom Montague. 

Montague brings a wealth of experience from his 18+ years in the RV industry, having previously served as General Manager at a variety of RV companies such as Heartland RV, Crossroads RV, Redwood RV and Keystone RV, all on the original equipment manufacturer (OEM) side. During his tenure, he has focused on the selling and managing some of the most iconic fifth wheel brands in the industry. 

Montague is excited to join Dometic to help strengthen its RVOE sales division by incorporating his significant experience in OEM and building partnerships between the two facets of the RV industry. 

“I’ve long viewed Dometic as a top supplier, and have always been impressed by the brand’s innovation, quality and dependability of their products,” said Montague. “During my tenure in the industry, retail customers have resoundedly put their trust in Dometic products, and I’m looking forward to building partnerships with our OEM’s, understand their business better, and work together to continue to bring innovation and quality products to the millions of customers that know and trust the Dometic name.”

Outside of the office, Montague is an avid hunter, angler and is a two time Ironman finisher. You may also find him overlanding in his 62’ International Harvester Scout that he’s excited to outfit with Dometic products. He lives in Bristol, Indiana with his wife, Tera, and three daughters – Tatum, Teagan and Tenley. 

For more information on Dometic, and to view their expansive product offerings, please visit dometic.com

 

ABOUT DOMETIC

Dometic is a global market leader in branded solutions for mobile living in the areas of Food & Beverage, Climate, Power & Control and Other Applications. Dometic operates in the Americas, EMEA and Asia Pacific, providing products for use in recreational vehicles, pleasure and workboats, trucks and premium cars and for a variety of other uses. Our motivation is to create smart and reliable products with outstanding design. We sell our products in approximately 100 countries and we have a global distribution and dealer network in place to serve the aftermarket. Dometic employs approximately 7,200 people worldwide, had net sales of approximately SEK 18.5 billion in 2019 and is headquartered in Stockholm, Sweden.

Brevard, NC – December 10, 2020 – SylvanSport, the Brevard, NC-based maker of innovative trailers and camping gear, is excited to announce two new additions to their line of Hacky Pack packable packs: the Hacky Pack Duffle and the Hacky Pack Hip.

The original pack in the Hacky Pack line, the Hacky Pack Day, is a lightweight, durable daypack capable not only of carrying a day’s worth of gear, but also quickly transforming into a packable 4″ ball. SylvanSport’s new packs are designed with that same packability in mind, while offering more options to RVers, campers, road trippers, and travelers of all kinds.

The Hacky Pack Duffle weighs just 12.8 oz and measures 22”x12”x12” when expanded. It is incredibly versatile, with grab-and-go, over-the-shoulder, and even backpack wear options. It features light and durable materials, zippered side pockets, and the ability to fold into a 5-inch ball.

The Hacky Pack Hip Pack is lightweight and comfortable yet robust, with multiple pockets and easy, zippered access. Weighing just over 12 oz and measuring 13”x5”x6” when expanded, the pack folds down to a ball measuring just 4 inches in diameter, making it highly packable and storable.

“Our Hacky Pack Day is one of the most popular pieces of camping gear we offer,” says Kara Errickson, Creative Director at SylvanSport. “As more and more people are hitting the road for travel and recreation, we knew the time was right to expand the Hacky Pack line in order to offer more options for travelers. The Hacky Pack Duffle will be a great option for weekend getaways or longer trips, while the Hacky Pack Hip Pack and the Hacky Pack Day are perfect for day hikes, or even a day spent at the park or exploring the city.”

If you would like more information on SylvanSport, please visit their website at www.sylvansport.com. For media inquiries, please reach out to Dan Arnett at dan@darbycommunications.com.  *SylvanSport offers pro deals! Claim yours today by emailing sales@sylvansport.com

About SylvanSport

Tom Dempsey founded SylvanSport in 2004 to bridge the Outdoor and RV industries. What started as an idea to create the next generation, lightweight pop-up camper has evolved into a full lineup of award-winning towables and innovative gear. The company mission to build a sustainable future starts with local sourcing and extends all the way to national initiatives for wilderness protection. Visit sylvansport.com to learn more.

Texbase, Inc., a cloud-based data management and collaboration platform for the textile and consumer product industries announces their collaboration with NEMO Equipment.

NEMO Equipment is an award-winning designer of outdoor gear and accessories that are built to improve the experience of adventure. All NEMO products carry a lifetime warranty against defects in workmanship and materials to the original owner. NEMO uses Texbase to ensure that their high levels of quality standards are met.

NEMO required a solution that would facilitate a meticulous design philosophy through an increasing product-load. Day-to-day workflow became cumbersome in organizing large amounts of data including lab tests and performance specifications, taking extra time from their work-days to maintain overall product quality. Texbase allows NEMO to save time by automating processes thereby delivering on their brand promise to provide innovative and durable products on a growing scale without sacrificing quality.

“At NEMO we are driven by a mantra to never bring anything to market that doesn’t offer a meaningfully better experience than what’s already out there. Texbase has provided our design & engineering teams the data insight and management that we needed to celebrate strengths and focus on creativity, rather than data management, to meet the needs of our continuous product innovation.”

Thomas Crosslin, Quality and Testing Manager

About Texbase

Texbase provides compliance, testing and material innovation software solutions that power great product experiences for the apparel, footwear and consumer products industries. Texbase is a pioneer in cloud software that tracks your research and development, manages testing from concept to compliance and connects you to your suppliers and testing labs.

For additional information, please visit www.Texbase.com.

© 2020 Texbase, Inc.

The first two products in the collection, the Hands-Free Comfort Leash™ and the Fuss-Free Kid Handle, are now available for pre-order on Kickstarter

BOSTON, MA. (December 11, 2020) — LifeHandle, a brand new direct-to-consumer brand that manufactures assistive carrying devices and accessories that grow and adapt with you, has recently launched on Kickstarter. The campaign has seen success in its early days and is currently almost 50% funded. LifeHandle has been developing and perfecting their patent-pending sling technology and purpose-driven designs for over a year. The company’s first two products – the Hands-Free Comfort Leash that is designed to distribute your dog’s pull force across your core while keeping both hands free, and the Fuss-Free Kid Handle that replaces the need for multiple baby wraps, strollers, and other bulky or heavy carriers in one product – are now available for pre-order on the LifeHandle Kickstarter page.

LifeHandle was born out of the desire to simplify and find solutions for active families who need to carry gear, children and pets – often simultaneously. LifeHandle’s product collection consists of various accessories, such as the Hands-Free Comfort Leash and soon-to-launch Fuss-Free Kid Handle and Beverage Handle, that attach to the LifeHandle Base Sling with patent-pending technology. The Base Sling has a welded ring connector that features the “hub” accessory, which can be held on its own to help as a weight transfer assist while holding precious cargo. The Base Sling features a comfortable 6mm neoprene pad across the entire length for support and 20 daisy-chain attachment points with three reflector locations for better visibility in low-light conditions. The Base Sling has two adjustable straps on either side of the ring connector to allow comfortable adjustability for most body sizes.

The Hands-Free Comfort Leash for pets is the most comfortable way to walk, hike or hang out with your dog without compromising the comfort of both the owner and the pet. Unlike other dog leashes, the Hands-Free Comfort Leash distributes the dog’s pull force across your core, instead of your shoulder or hip, all while keeping both hands free. The Hands-Free Comfort Leash is designed for ultimate comfort and safety so you can enjoy more time with your furriest family members. The dog leash is also suitable for dogs of any breed, size or age and compatible with any dog collar or dog harness.

The Hands-Free Comfort Leash uses LifeHandle’s patent-pending sling technology to distribute the force of your pulling dog across the core of your body, instead of the shoulder or hip like other dog leashes. The comfortable and slim design keeps you cool whether you are taking your family and pets for a walk around the neighborhood or hiking the local trails. The dog leash is engineered with breathable air mesh, soft non-irritating fabrics, and generous padding. The leash features four points of reflective high-visibility fabric that gives you peace of mind that others will see you in low-light conditions. The integrated, shock-absorbing loop handle provides extra assurance and something to grab when you need it, helping to further reduce the impact of your dog’s pull force when an unexpected squirrel approaches. The hands-free dog leash is detachable with a built-in carabiner that makes it easy to remove the leash from the sling, and quickly secure your dog wherever is most convenient. To optimize weight distribution and comfort, the leash features multiple points of adjustability.

The Fuss-Free Kid Handle allows you to safely and comfortably enjoy any outdoor adventure with kids. Just pick them up and grab the handle. It’s that easy. Our Base Sling distributes your child’s weight across your core and allows one hand to remain completely free for multi-tasking. Designed to be worn comfortably for miles and miles, hour after hour, meaning more Fuss-Free adventures for the whole family.

The Fuss-Free Kid Handle is engineered with the highest-grade materials to balance strength, durability and weight. The Base Sling can be worn over either shoulder, and you can use either hand to grab the handle. The padded loop on the handle gives kids something to hold onto when walking or standing next to you, keeping both of your hands free for multi-tasking. The comfortable, slim design that is engineered with breathable air mesh, soft non-irritating fabric, and a generous amount of padding to keep you cool and comfortable no matter the distance. Multiple points of adjustability optimize weight-distribution and comfort.

For more information and to pre-order the LifeHandle Hands-Free Comfort Leash and Fuss-Free Kid Handle, please visit the LifeHandle Kickstarter page. To be the first to know about new product releases and brand news, follow LifeHandle on Instagram (@MyLifeHandle), Facebook (@LifeHandle) and Twitter (@LifeHandle), and visit their website at mylifehandle.com.

About LifeHandle

Inspired by life’s big and small challenges and adventures, LifeHandle is a company focused on helping active families find solutions to handle whatever life throws at them. LifeHandle manufactures assistive carrying devices and accessories for active families and individuals. LifeHandle’s products are engineered for everyday life to provide lightweight, adaptable and durable solutions to more easily carry your most precious cargo. LifeHandle’s purpose-driven designs feature the brand’s patent-pending sling technology and provide comfort, simplicity, reliability and strength.

La Sportiva, makers of the world’s finest mountain footwear, today announces the introduction of the new Vanguard ski boot to headline the Fall 2021 ski boot collection. In development for over three years, built on a brand new mold with an innovative new V-Shape cuff, and developed from eco-friendly materials, the Vanguard will upend the ski touring boot market. Built for backcountry skiers that demand performance and lightweight mobility for long days in the mountains or who are seeking a full-featured boot, the Vanguard will usher in a new age of what’s possible in ski touring boots.

“We started this project by focusing on a great fit and creating an intuitive design that invites the skier into the boot,” says Jonathan Lantz, president of La Sportiva North America. Starting with its unique opening that makes it easy to get into, the Vanguard is going to amaze everyone who puts it on. This is the best liner we have ever designed and it delivers all-day comfort. The boots range of motion when touring coupled with the stiff 130 flex for downhill performance makes this the do-it-all boot we all have been waiting for.”

The Vanguard cuff, shell, and sole are eco-friendly, derived from bio based RNEW 1100 Castor Oil Seed Pebax® with high resistance to low temperatures and excellent flexibility. The V-Shape Cuff with scissor opening makes fitting the boot extremely fast and intuitive. It also makes the boot exceptionally easy to put on and take off. The EZ-Flex double tongue has two different stiffnesses for uphill mobility and downhill skiing. V-Guard interfaces at the toe and heel are abrasion resistant and the Twin-Power double band at the top of the boot combines the upper buckle and Power Strap to ensure comfort and precision.

The Ultralon foam liner is thermo-moldable, extremely comfortable out of the box with two flex zones and differentiated thicknesses with two flex zones and differentiated thicknesses to work in harmony with the outer cuff. The Vanguard is compliant with UNI EN ISO 9523 standards and is compatible with all frame and tech style touring bindings.

The Vanguard boot for both men and women will be available at fine specialty retailers across the country and at www.sportiva.com in Fall 2021. During the winter of 2020/2021, select samples for media are by working with PR representative Cory Lowe at Cory.Lowe@BackboneMedia.net.

FitRankings, the fitness industry’s first to market universal health platform, is expanding its capabilities with new features, including milestone triggered messaging and interactive mapping.  With these advancements, FitRankings partners can better leverage the world of connected health devices and wearables to build the most meaningful digital fitness experiences ever hosted on the internet.

Developing a successful virtual event takes two things: creativity and technology. FitRankings provides technology for partners to do more, engaging their communities in new, authentic ways. At the core of the FitRankings platform is the universal connection to wearables and apps, allowing participants to seamlessly connect any device.

FitRankings offers a wealth of functionality to their brand partners – all designed to foster new virtual growth and engagement opportunities. Custom registration fields, social and community functionality (likes, comments, photo uploads, profiles, followers) real-time leaderboards, and messaging capabilities are paired with real-time reporting and powerful insights, to provide the best possible user experience.

But it doesn’t stop there. FitRankings is providing more advanced functionality with two new features. Partners can now trigger messaging via email, surprising and delighting participants as they achieve certain challenge or race milestones. Additionally, data from participants’ wearables and fitness apps can be translated into real-time movement over an interactive race map. This feature, along with the entire experience, can live natively within a partner’s digital ecosystem or website, complementing the full spectrum of capabilities and interactive nature of the FitRankings platform.

Recently, USA Triathlon successfully leveraged both triggered messaging and FitRankings mapping technology to bring the first-ever Power Within Virtual Tri Across America presented by Toyota to life. Over a period of six weeks, teams competed to share their love of the outdoors while collectively swimming 7 miles, biking 2,400 miles, and running 905 miles. USA Triathlon partnered with FitRankings to design a turnkey experience that allowed athletes nationwide to embark on a shared adventure with friends, family, and teammates. The teams’ progress was tracked using an interactive race map, showing their positions as they raced from San Francisco to New York City. As participants completed important race milestones, messages of encouragement and performance stats were automatically triggered and sent to their inboxes. The entire race experience was seamlessly integrated directly onto virtual-tri.com. Ultimately, with the help of FitRankings, this first-of-its-kind challenge generated huge participation numbers and saw 65 teams log more than 3,300 miles in just six weeks.

Offering dedicated support for partners as well as enhanced cybersecurity and GDPR compliant data protection, there has never been a better time for organizations and enterprises to create their own unique fitness challenges. To learn more about FitRankings, its turnkey universal health platform, and the enhanced toolkit, visit fitrankings.com or contact cory@darbycommunications.com.

 

About FitRankings

Based in Austin, Texas and founded in 2015, FitRankings is the fitness industry’s first to market universal health platform, connecting the world of fitness by unifying the fragmented wearable landscape–any wearable, any app, any activity–under one platform. FitRankings gives organizations the ability to leverage the world of connected health devices by providing turnkey technology, tools, and support to create meaningful digital fitness experiences and build scalable communities. FitRankings’ solutions give individuals the ability to connect their fitness data to causes, brands, and experiences they care about, inspiring activity and connecting it to action. Learn more about FitRankings at fitrankings.com.