SAN JUAN CAPISTRANO, California – (May 2, 2024) – Outdoor Retailer, the leading business event for the outdoor industry, and Collective Shows, the premier wholesale marketplace for activewear and swimwear, today announced a collaboration for this year’s winter events. For the first time, Collective Shows will host a marketplace as part of Outdoor Retailer Winter this November 6-8, 2024, at the Salt Palace Convention Center in Salt Lake City, Utah.
In November, the Outdoor Retailer show floor will feature an exciting new addition: the Outdoor Retailer x Collective Shows space. This integration offers buyers from both events an opportunity to discover more brands and more products for their stores. Exhibitors in this space can select a Collective Shows all-inclusive booth package, allowing them to meet new buyers from across both markets. Attendees will have full access to the Collective Shows space, the Outdoor Retailer show, and the new Outdoor Design + Innovation sourcing show, as well as to all programming throughout the three days.
“We’re thrilled to bring Collective Shows into Outdoor Retailer this winter and create opportunities for buyers to explore activewear, swimwear, and athleisure, as well as see top brands across more categories as they plan their 2025 buys. And it provides avenues for exhibitors to build relationships with new buyers and enter new stores,” said Sean Smith, Outdoor Retailer show director. “There’s tremendous benefit in the ability to connect with new markets and support buyers from both events by delivering a larger assortment of products they’re already buying for, all under one roof. The November show will be a great preview into 2025.”
“Collective Shows is excited to be part of Outdoor Retailer and bring two great shows that complement each other together in November,” said Devon Ranger, show director for Collective Shows. “This opportunity expands our platform and provides greater value to our retailers and brands, creating more avenues to see emerging products and learn about future trends across multiple markets. Our priority is to ensure brands and retailers can successfully grow their businesses, and we’re looking forward to seeing new connections and inspiration through this collaboration.”
The Collective Shows allow buyers to connect with a curated selection of brands from activewear, swimwear, athleisure, performance wear, wellness, and more. Retailers gain a deeper understanding of the products they are buying through unique experiences and place orders for upcoming seasons. Renewal and early bird rates are available for Collective Shows exhibitors, and interested brands can inquire with their sales representative for more information on joining the new space in November.
Outdoor Retailer and Outdoor Design + Innovation, the new co-located sourcing event, bring buyers and brands from the outdoor industry together to connect, discover what’s new, learn from experts, and network with the outdoor community. Education sessions and networking events are held each day on the show floor and are accessible to all attendees and exhibitors. The early bird rate for Outdoor Retailer Winter 2024 exhibitors is approaching, and brands interested can contact the sales team.
Outdoor Retailer, Outdoor Design + Innovation, and Collective Shows are owned and produced by Emerald. The shows’ respective summer events are staging as scheduled. Outdoor Retailer and Outdoor Design + Innovation Summer is this June 17-19, 2024, at the Salt Palace. Collective Shows West, Swim Collective + Active Collective, is in Huntington Beach, California, on July 23-24, 2024.
About Outdoor Retailer
Outdoor Retailer, the leading U.S. business events for the outdoor and winter sports industry, brings together retailers, manufacturers, designers, distributors, industry advocates, journalists, and more to conduct the business of outdoor recreation through commerce, unique product experiences, dedicated media events, content, and web-based business solutions. Outdoor Retailer provides critical platforms for face-to-face commerce, product launches, networking, and focused industry education to enhance business and support the outdoor recreation economy. Visit outdoorretailer.com for more information.
About Collective Shows
Collective Shows are curated business to business trade shows that serve as an essential marketplace for top designers, manufacturers, and retailers in the swimwear, resort wear, activewear, and athleisure industries. A focus of the Collective Shows – Swim Collective + Active Collective – is to engage retailers and brands in ways that are unlike conventional trade show methods. Multiple annual events create a place for deep engagement through exhibition spaces, networking, immersive experiences, and advertising opportunities. Visit collectiveshows.com to learn more.
About Emerald
Emerald’s talented and experienced team grows our customers’ businesses 365 days a year through connections, content, and commerce. We expand connections that drive new business opportunities, product discovery, and relationships with over 140 annual events, matchmaking, and lead-gen services. We create content to ensure that our customers are on the cutting edge of their industries and are continually developing their skills. And we power commerce through efficient year-round buying and selling. We do all this by seamlessly integrating in-person and digital platforms and channels. Emerald is immersed in the industries we serve and committed to supporting the communities in which we operate. As true partners, we create experiences that inspire, amaze, and deliver breakthrough results. For more information, please visit www.emeraldx.com.
