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Krimson Klover Welcomes Susie Wagner as Director of Sales to Lead Growth in Specialty Retail

January 12, 2024

Media Contact

Marisa Dobrot Verde Brand Communications marisa@verdepr.com 505-917-5866

Boulder, Colo. (January 12, 2024) – Krimson Klover, the outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back to the community, has hired Susie Wagner as the new Director of Sales.

Wagner comes to Krimson Klover with extensive experience in the outdoor and lifestyle apparel industry. With over 20 years of experience in sales, Wagner has led sales teams for top industry brands like Spyder, Under Armour, Kari Traa and more. As Sales Director, Wagner will focus on leading Krimson Klover’s independent sales representatives, onboarding new sales channels and management of year-round relationships with key accounts. When she’s not at the office you can find her enjoying time with her family either biking, snowboarding or just spending time outside.

“Krimson Klover has big goals for upcoming seasons and we couldn’t be more excited to have Susie leading our sales efforts and connecting with our retailers,” says Kate Saunders, President of Krimson Klover. “With all of Susie’s experience within the industry, her passion for the outdoors and her connections across sales regions, we know she will make a great impact on Krimson Klover.”

“I’m honored to be joining the team at Krimson Klover, they are such a unique and special brand that I have been a fan of for many years,” says Wagner. “I’m excited to be working with new and current specialty retailers who prioritize sustainability, quality in garments and appreciate the confluence of fashion, lifestyle and performance.”

For more on Krimson Klover please visit krimsonklover.com and sign up for the newsletter or follow along on social media on Instagram, Facebook and TikTok.

About Krimson Klover

Krimson Klover was founded in 2009 and brings performance, comfort and style to your everyday adventures. Krimson Klover creates playful, mountain-inspired apparel using low impact fabrics and responsible sourcing with a commitment to elevating women. Krimson Klover is an outdoor & lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection, and giving back. Krimson Klover doesn’t just design high-performance base layers, durable hiking shorts, stay-put swimsuits, or fun and flirty dresses. Krimson Klover designs clothing that empowers you to pursue your passions. https://krimsonklover.com/

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