SOUTHERN PINES, NC [Nov. 12, 2024]— Hot Chillys, the classic brand that has been delivering performance base layers and winter accessories to outfit the whole family since 1985, has unveiled a lightweight base layer crafted from luxurious microfiber jersey knit fabric duly named Silkys. Engineered to regulate body temperature in
Lectric eBikes Unveils Upgraded Cargo eBike, XPedition 2.0
PHOENIX (November 12, 2024) – Lectric eBikes, 2023’s best-selling eBike company in America, today announced the launch of XPedition 2.0 with all-new upgrades, including a torque sensor, refined frame design, front suspension, and much more for the same price as the original XPedition starting price of $1,399. Co-founders and lifelong
Hincapie brothers rally the global cycling community, helping the Polk County Community Foundation raise nearly $700,000 in funds
Greenville, S.C., – Gran Fondo Hincapie’s 13th annual Greenville cycling event took place this past Saturday, welcoming over 2,000 riders for a weekend of riding and fundraising. The event raised close to $700,000 and continued efforts to raise one million dollars for the Polk County Community Foundation. Participants were aged
Escapod off-road trailers partners with General Tire to optimize driving performance, reliability
COALVILLE, Utah. (Nov. 12, 2024) — Escapod, creator of premium off-road teardrop trailers designed for adventurers, unveils a partnership with industry leader General Tire. Aligned with Escapod’s commitment to creating the most high-performing and user-friendly campers, this collaboration provides an enhanced driving experience and exceptional reliability for tackling rugged terrain.
Fleet Feet Appoints New Vice President of Marketing & Digital to Drive Growth and Innovation
CARRBORO, N.C. (November 12, 2024) — Fleet Feet, the largest franchisor of run specialty stores, today announced the appointment of Jonathan Sipling as its new vice president of marketing and digital. In this newly-created role, Sipling will focus on expanding brand visibility, enhancing customer engagement, and driving omni-channel and ecommerce
Royal Robbins launches Fall 2025 collection fueled by heritage, natural fibers and the spirit of Yosemite
BERKELEY, Calif. (Nov. 11, 2024) – Royal Robbins, the outdoor brand whose mission is to feed the soul through nature and adventure, introduces its Fall 2025 collection – a testament to the legacy and adventurous spirit of the brand’s founders Liz and Royal Robbins. Since the brand’s inception in 1968,
Backcountry Chooses Sezzle for Flexible, Accessible Payment Solutions
Minneapolis, MN, Nov. 11, 2024 — Sezzle Inc. (NASDAQ:SEZL) (Sezzle or Company) // – Sezzle, a leader in the Buy Now, Pay Later (BNPL) industry, today announced a new partnership with Backcountry, the premier online outdoor retailer. Customers will soon be able to take advantage of Sezzle flexible financing, across all of Backcountry’s online and
Grassroots Outdoor Alliance launches Grassroots Stories B2B Media Platform
ASHEVILLE, N.C. (Nov. 11, 2024) — This week at the Grassroots Outdoor Alliance Connect buying show, outdoor specialty retailers and brand leaders will find a new resource launched in 2024 that sheds light on the Outdoor Industry and specialty outdoor retail — a B2B publication titled Grassroots Stories. Grassroots Outdoor
Overland Expo Foundation Hosts Ultimate Build Truck and Motorcycle Auction, Encouraging Responsible Overlanding and Raising Funds for Trail Restoration and Education
Overland Expo, the premier overlanding event series in the world, today announced the return of its Ultimate Build Truck and Motorcycle auction via Bring-a-Trailer, a unique opportunity for overlanding enthusiasts and philanthropists to directly support projects that protect and enhance the overlanding community. The auction is live now through Friday,
VOLUNTARY RECALL: MAMMUT BARRYVOX 2 AND BARRYVOX S2
WILLISTON, Vermont (Nov. 8, 2024) — Mammut has always stood for quality, safety, and innovation since 1862. The safety and protection of our athletes and consumers are at the heart of everything we do. Hence, we continuously test and improve our materials and products to uphold our high standards. During
DERMATONE LAUNCHES CAMPHOR ICE, ALL-IN-ONE SKIN RELIEF FOR DRY SKIN
SOUTHPORT, Conn. – (November 7, 2024) – Dermatone, a trusted leader in skincare and sunscreens since 1981, introduces Camphor IceÒ Skin Balm, a versatile solution for minor skin irritations and muscle discomfort, ideal for consumers that love the outdoors. Providing soothing comfort for dry skin and irritated skin as well
Knife maker Opinel joins Grassroots Outdoor Alliance as member partner
ASHEVILLE, N.C. ( Nov. 7, 2024) — Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, welcomes Opinel to its national vendor partner network, effective Fall 2024. Opinel, which is based in the French Alps, has been manufacturing knives since 1890. The brand
The Conservation Alliance Announces Defense Fund to Protect Threatened Conservation Efforts Around the Country
(November 7, 2024) – The Conservation Alliance (TCA) is announcing a Land and Water Defense Fund which will award discretionary grants to grassroots organizations working to protect our public lands and waters, which businesses and local communities value and depend on. Donations to the fund are pooled and distributed as
LEKI and Hestra Team Up to Launch Innovative Trigger Glove Collection
BUFFALO, NY (November 7, 2024) – LEKI, a leader in innovative skiing, trekking and trail running poles and gloves, is proud to announce its latest collaboration with Hestra, a leading Sweden-born glove manufacturer, to launch a collection of winter gloves that combines cutting-edge innovation with traditional craftsmanship. The collection of Hestra-designed gloves feature LEKI’s Trigger
5.11® Releases New Footwear Offerings for Fall 2024
Costa Mesa, Calif. (Nov. 7, 2024) – 5.11, the global innovator of Purpose-Built Gear™, is excited to announce the release of new additions to its footwear portfolio, designed to meet the demands of professionals and outdoor enthusiasts alike. Whether for tactical operations, outdoor adventures, or everyday streetwear, the new features
Outdoor Industry Association Reaffirms Commitment to Business, People, and Planet Following 2024 Election
[BOULDER CO, November 5, 2024] – As a member-led collective and a catalyst for meaningful change in the outdoor industry, Outdoor Industry Association (OIA) is committed to ensuring that the outdoor recreation economy—supporting 7.6 million American jobs and contributing $1.1 trillion in consumer spending—continues to thrive in partnership with the newly
M&W Design Acquires Travel Posters, Expanding Commitment to Sustainable Keepsakes
M&W Design, a leader in sustainable souvenirs and custom keepsakes, is proud to announce the acquisition of Travel Posters, a Colorado-based business renowned for its artistic designs capturing the beauty of American landscapes, seascapes, and mountains. This new collection further enriches our portfolio with new artistic styles and creative inspiration.
November 1, 2024 – FeatherSnap announced today that the Wi-Fi Smart Bird Feeder is included in 2024 Oprah’s Favorite Things holiday gifts list featured on OprahDaily.com and in Oprah Daily’s special print 2024 Holiday Edition, on newsstands nationwide on November 12. This year, most gifts have been selected from inspiring small businesses,
Lift Foils Teams Up with Ocean CO to Combat Ocean Plastic Pollution
Aguadilla, Puerto Rico (October 31, 2024) — Lift Foils shows their commitment to ocean conservation in a new partnership with Ocean CO, an environmental and social impact company that funds plastic collection. Ocean CO targets ocean-bound plastic pollution at the source in vulnerable coastal communities worldwide, which stops plastic before
La Sportiva Partners With the Cirque Series To Push Peaks Across the Country
BOULDER, Colo. (Oct. 31, 2024) – La Sportiva, a global leader in mountain running, climbing, skiing, and outdoor gear, today announced a new partnership with the Cirque Series, the premier mountain running series in the United States. Through this partnership, La Sportiva and the Cirque Series will deliver an enhanced