BISHOP, Calif. (August 5, 2024) – The Eastern Sierra Conservation Corps (ESCC) proudly announces the accomplishments of its dedicated crews during the first half of the 2024 season, with significant contributions to the maintenance and preservation of the Klamath and Eldorado National Forests. Klamath National Forest Site Name: Elk Creek
Built for a lifetime of adventures, Gregory Mountain Products expanded fall 2024 collection is designed to enhance your carrying experience
Salt Lake City, Utah [Aug. 5, 2024] – For nearly 50 years, Gregory Mountain Products has been building innovative, experience-enhancing products that carry you and your gear through a lifetime of adventure. Gregory’s fall 2024 launch continues the brand’s legacy with updates and new styles in well-loved collections, and a
BOULDER, Colo. (July 30, 2024) – deuter, a global leader in backpacks and outdoor equipment, announces a strategic partnership with HydraPak®, the global leader in high-performance hydration solutions. Starting in Spring 2025, deuter will integrate customized hydration reservoirs and soft flasks designed exclusively by HydraPak into a range of its
Locally Celebrates Decade of Transforming Online-to-Offline Shopping Experience with Leading Global Brands and Retailers
NEW ORLEANS (July 30, 2024) – With approximately 2.33 billion people worldwide now engaged in online shopping and just over 97 million Americans using Buy Online Pickup In Store (BOPIS) in 2024, Locally marks a decade of success in bridging the online to offline shopping experience. Locally reshaped the global retail landscape with
Red Lodge, Mont. (July 30, 2024) – Crazy Creek Products, a leading manufacturer of outdoor seating for 37 years, announces Verde Brand Communications as its new agency of record. Verde Brand Communications, an integrated communications agency specializing in the outdoor and active lifestyle markets, will lead Crazy Creek’s public relations
Outdoor Industry Association Releases 2024 Outdoor Brand Benchmarking Report to Help Members Rise Above Competition
New report offers key finance and business operations benchmarks that enable brands to make more informed decisions that drive growth and profitability BOULDER, CO (July 30, 2024) – A member-led collective and the outdoor industry’s catalyst for meaningful change, Outdoor Industry Association (OIA) today released its 2024 Outdoor Brand Benchmarking
Overland Expo Mountain West, Rocky Mountain’s Premier Overlanding Consumer Event, Takes Place Aug. 23-25 at Loveland’s Ranch Events Complex
LOVELAND, COLO. – July 29, 2024 – Overland Expo Mountain West, the third event of the world’s largest overlanding event series, will take place Aug. 23-25 at Loveland’s Ranch Events Complex, tapping into the surging trend of overlanding, defined as self-reliant adventure travel where the journey is the key experience.
BEST DAY BREWING PARTNERS WITH THE CONSERVATION ALLIANCE TO RELEASE LIMITED-EDITION PILSNER
Sausalito, CA (July 29, 2024) – Today, Best Day Brewing, the fastest growing non-alcoholic craft beer brand in the United States, is proud to announce the launch of Nature’s Pils, a limited-release non-alcoholic beer developed in partnership with The Conservation Alliance. This initiative underscores Best Day Brewing’s commitment to environmental
REI Co-op sets standard for sustainable warehousing with LEED v4 Platinum distribution center in Lebanon, Tennessee
Nashville, Tenn. – REI Co-op, a national specialty outdoor retailer, announced its newest distribution center in Lebanon, Tennessee earned the prestigious LEED v4 Platinum certification from the US. Green Building Council. This achievement marks the first certified facility of its kind in Tennessee and the largest LEED Platinum industrial building
Camber Outdoors to Cease Operations
Boulder, Colo. (July 26, 2024) – The Camber Outdoors board and leadership have made the difficult decision to cease Camber operations late August 2024 due to continued industry headwinds combined with the fact that outdoor industry companies are moving beyond the focused workplace tools that Camber Outdoors traditionally has provided.
SALT LAKE CITY (July 26, 2023) — DPS Skis, the U.S.-based ski manufacturer pairing aerospace carbon technology with groundbreaking shapes, announces its annual Dreamtime customer appreciation event starting today. Through August 14, DPS will offer a brand-new Carbon Wailer series, and an updated Carbon Pagoda Tour CFL series, along with
LEKI USA Announces Leadership Transition: Chris O’Donoghue Appointed General Manager, Greg Wozer Resigns as President
BUFFALO, NY (July 26, 2024) – LEKI, a leader in innovative skiing, trekking, and trail running poles, announces a significant leadership transition as Greg Wozer resigns as President after 34 years of dedicated service and Chris O’Donoghue takes over as General Manager, effective immediately. Under Wozer’s guidance, LEKI USA has established itself
National Ski Patrol and North American Rescue Dogs Partner to Reinforce Mountain Safety with Canine Support
LAKEWOOD, Colo. and SEATTLE (July 25, 2024) – National Ski Patrol (NSP), one of the largest organizations committed to safety and rescue education for the outdoor industry, is proud to announce a collaborative partnership with North American Rescue Dogs (N.A.R.D.), a nonprofit provider of grants for rescue dog training. This
Bold Action, Education, Collaboration and Leadership Bring Progress to Reducing and Removing Greenhouse Gas Emissions BOULDER, COLO [DRAFT – July 25, 2024] – Today, Outdoor Industry Association’s (OIA) Climate Action Corps proudly released data from its 2023 Annual Impact Report, summarizing the group’s progress in protecting the outdoor experience upon which
TrainingPeaks Muscles Up with New Strength Feature
Louisville, Colo. (July 25, 2024) – TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced the release of the Strength Workout Builder, a new feature that allows coaches to save time, look pro, and gain valuable insights into how their athletes are performing strength training alongside their
PORT COQUITLAM, British Columbia (July 24, 2024) – Norco Bikes is proud to celebrate its 60th anniversary, marking six decades of innovation and excellence in the world of cycling. Founded by Bert Lewis in British Columbia, Norco started with a vision to create better bikes. Bert’s dedication to sourcing the
To continue its year-round Opt Outside commitment and build inspiration, REI Co-op will lead a Strava ‘Steps’ Challenge to inspire more people to move outside by logging at least 15,000 active steps between July 31 – August 14. To track their efforts, new and existing Strava users can sign up for free to join
Grundéns Wins Big at ICAST 2024
July 24, 2024 (Poulsbo, WA) — Grundéns, producer of the world’s leading fishing outerwear, footwear and apparel, achieved notable success during the ICAST 2024 show in Orlando, Florida by earning three ICAST Best of Awards for the brand’s Spring 2025 product line. The three categories of achievement were in Best
Finisterre collabs with premium backpack manufacturer Gregory Mountain Products on limited collection of packs
SALT LAKE CITY, UTAH (July 23) – Finisterre, the UK-based brand known for its sustainable outdoor products, has reached across the Atlantic to collaboratively create two new hiking packs with Gregory, the US label known for the supreme carrying comfort of its backpacks. This new relationship is rooted in a
BOULDER – July 23, 2024 – Nite Ize®, a leading manufacturer of solution-based products, secured two rare 3D design trademarks for its proprietary S-Biner® Dual Carabiner in stainless steel and plastic from the United States Patent & Trademark Office (USPTO). The S-Biner was first invented and trademarked in 2007, earning