CARRBORO, N.C. (June 3, 2024) — Fleet Feet, the largest franchisor of locally owned and operated run specialty stores, announces the return of the eighth annual The Big Run this June. Leading up to and through June 5, more than 120 stores will participate in The Big Run, Fleet Feet’s
Nikwax Launches Deodorizing Wash for Wetsuits
[Seattle, WA, June 3, 2024]— Nikwax, the international leader in technical cleaners and waterproofing products for outdoor gear and apparel, has developed a high-powered deodorizing cleaner and conditioner to help extend the useful life of wetsuits and neoprene items. Offered in a 1-liter bottle, Wetsuit Refresh is now available in
REI Co-op to open first Kentucky store in fall 2024
SEATTLE – Specialty outdoor retailer REI Co-op will open its first store in Kentucky this fall in Louisville. Conveniently located in the city’s northeast corridor just off interstates 265 and 71, the store will offer a wide assortment of outdoor gear and apparel for camping, cycling, hiking, running, fitness, climbing, and
Birmingham, AL – MeatEater, one of America’s top brands in outdoor media and consumer products, today announced the Official MeatEater Partnership Program, designed to elevate the relationship between MeatEater and Moultrie Mobile while being aligned with MeatEater’s mission to bring Americans closer to nature. Moultrie Mobile will be integrated across
OrthoLite® and Cirql™ Partner with The Conservation Alliance to Support and Protect North America’s Wild Places
AMHERST, Mass. (May 29, 2024) – OrthoLite®, the global leader of branded, high-performance, comfort footwear solutions, and its sustainable materials solutions subsidiary Cirql™ are proud to join The Conservation Alliance (TCA). In joining TCA, OrthoLite and Cirql support the organization’s grantmaking, corporate advocacy and communications programs that protect wild places
Outdoor Alliance names new Grasstops Advocacy Director to lead first Grasstops Collective cohort
Washington, D.C. (May 29, 2024) — Today, Outdoor Alliance announces the hire of Taylor Rogers as Outdoor Alliance’s new Grasstops Advocacy Director. Rogers will guide 20 members of the first cohort of its Grasstops Collective, a leadership and advocacy development program that trains grasstops advocates to build relationships with policymakers
CHICAGO (May 29, 2024) – Imbox Protection, the world’s only in-store footwear protection system, today announced it strengthened its collaboration with Dillard’s, among the nation’s largest fashion retailers focusing on delivering style, service and value. Dillard’s is well-known for its superior service, extensive product offerings and its high level of
Overland Expo West, Premier Consumer Event, Continues Momentum with Sold-Out Exhibitors Leveraging Surging Participation
FLAGSTAFF (May 28, 2024) – Overland Expo West, the first in a series of premier U.S. consumer events, continued its steady growth tapping into the continued consumer desire for off road exploration. Overland Expo West saw record attendance, attracting 29,500 attendees from 48 states and 10 countries. Over 400 exhibitors
BEND, Ore. (May 28, 2024) — Metolius Climbing, a leading manufacturer and designer of innovative climbing gear, won Climbing Magazine’s prestigious Editor’s Choice award for its new Roll Up Stick Clip Kit. Climbing’s editors put the newest and most innovative climbing hardware through rigorous testing over the course of several
Astronaut Foods awarded STEM.org authentication
BOULDER, Colo. (May 28, 2024) – Astronaut Ice Cream, the original source for freeze-dried astronaut ice cream developed with NASA in 1974 is proud to announce that it has been awarded the prestigious STEM.org Authenticated™ trustmark. STEM.org is the leading and exclusive third-party validator of STEM toys, games, and other
NORTH VANCOUVER, British Columbia – May 23, 2024 – Arc’teryx Equipment, the global design company specializing in technical high-performance outerwear and equipment, is proud to announce its participation in the Ellen MacArthur Foundation’s Fashion ReModel, a global apparel industry initiative aiming to identify solutions and overcome barriers to scaling circular
Black Diamond Equipment Issues Voluntary Recall for its Neve Strap Crampons (green 2024 version)
May 23, 2024 – Black Diamond Equipment, a leading manufacturer and distributor of innovative, high performance outdoor equipment, apparel and footwear, in cooperation with the U.S. Consumer Product Safety Commission and Health Canada, is voluntarily recalling its Neve Strap Crampons and related accessories/spare parts. This recall affects all green 2024
FRISCO, Texas (May 23, 2024) – Wiley X, a leading provider of protective and premium eyewear, is proud to announce its continued support and sponsorship of the upcoming Carry The Load Event, the Dallas Memorial March. This annual event, dedicated to honoring and remembering the sacrifices of the men and
OUTSIDE FESTIVAL ANNOUNCES THE OFFICIAL WEEKEND LINEUP FOR THE INAUGURAL FESTIVAL, MAY 31 – June 2
DENVER, CO – MAY 23, 2024 – With less than 10 days until the first-ever Outside Festival takes over the Mile High City, festival organizers announce the highly-anticipated full-weekend schedule with more than 11 musical headliners taking over the mainstage in Civic Center Park, more than 20 inspiring films, 25
Outdoor Foundation Unveils 2023 Annual Report Findings
BOULDER, CO (May 23rd, 2024) – The Outdoor Foundation, the philanthropic arm of Outdoor Industry Association, eagerly released its annual report today showcasing 2023 impact data and highlights from its national Thrive Outside Initiative and previewing participation research from the Outdoor Participation Trends Report. Since the launch of the Thrive
Gran Fondo Hincapie announces official courses for new Bentonville event designed for cyclists of all ability levels
Greenville, S.C., (May 22, 2024) – Gran Fondo Hincapie has been creating cycling experiences for over 12 years and today announces the official courses for their new Bentonville, Ark. event on Sept. 7-8. In partnership with Visit Bentonville, the Ozark Foundation, and Runway Group, the Hincapie-Bentonville event will also host
Gran Fondo Hincapie announces official courses for new Bentonville event designed for cyclists of all ability levels
Greenville, S.C., (May 22, 2024) – Gran Fondo Hincapie has been creating cycling experiences for over 12 years and today announces the official courses for their new Bentonville, Ark. event on Sept. 7-8. In partnership with Visit Bentonville, the Ozark Foundation, and Runway Group, the Hincapie-Bentonville event will also host
Norrøna and Distinguished Architecture Firm Dorte Mandrup Join Forces to Create Unique Nature Hotel Above the Arctic
OSLO, Norway (May 22, 2024) –– Heritage Norwegian adventure and outdoor brand Norrøna is pleased to share development plans for an intimate nature hotel in Senja, Norway. Designed by the internationally acclaimed architecture studio Dorte Mandrup, together with consultants TID Studio, the hotel sits on an islet overlooking the Norwegian
Rural is Rad Grassroots Movement Launches to Champion Rural-Based Brands in the Outdoor Industry
STEAMBOAT SPRINGS, Colo. (May 20, 2024) — The Rural is Rad (RiR) movement has officially launched to support rural brands and founders in the outdoor industry by helping consumers and specialty, independent retailers discover new brands. Their mission is to empower consumers to shop locally while fostering brand awareness for
Eastern Sierra Conservation Corps Begins 2024 Season With its Largest Crew Network To Date
[Bishop, CA, May 20, 2024] – Eastern Sierra Conservation Corps (ESCC), a developmental leadership organization committed to building a stronger and more inclusive outdoor community, is proud to announce the commencement of its 2024 season with an unprecedented surge in size and impact. Following a remarkable year of achievements in