Type: Articles

Mountain Towns 2030 will be hosting an all-star speaker line-up for the annual MT2030 Climate Solutions Summit starting today and running through September 22 in Breckenridge, Colorado.

The Summit’s programming is built around the goal that every attendee will leave with a fresh perspective of what real climate leadership is, a new network of colleagues, and the tools to accelerate climate action planning for communities and businesses.

“We couldn’t be more excited to kick off the Summit in Breckenridge this week,” said Mountain Towns 2030 co-founder Luke Cartin, “Having the key stakeholders from our mountain communities working together to accelerate our collective action is what’s needed to address the  climate crisis now”

The Summit will facilitate meaningful conversations, collaboration and action for individuals, communities and businesses. The first day of the Summit features passionate keynotes and climate leaders while the second day is devoted to collaborative workshops with experts and peers to provide tools and tangible solutions to tackle some of the  toughest climate challenges facing  our mountain communities. 

Dr. Michael Mann, a distinguished Professor of Atmospheric Science at Penn State University, will kick off the Summit on Day One. Dr. Mann will discuss what attendees can do to fight climate change, emphasizing the urgency and agency in the effort to save the planet from catastrophic warming. Day One will also feature an exciting panel with leaders from Alterra Mountain Company,  Boyne Resorts, POWDR and Vail Resorts. During the panel, speakers will share how these leading companies will continue to work together to advance climate objectives, especially around waste, over the next year.

“Solving big problems – like climate change – requires teams working together. That’s why initiatives like the Mountain Collaborative are important,” said Kate Wilson, Senior Director of Sustainability at Vail Resorts and member of the Mountain Collaborative for Climate Action. “We are doing our part to make each of our own operations more sustainable, and by sharing information and best practices with partners, we can make an even greater impact as an industry.”

Day two will start with a session led by Rob Thomas of Climate Candidates where he will share strategies on bringing communities together to accelerate climate action. Following this session will be four workshop blocks throughout the rest of the day. Attendees will have the chance to choose which sessions are most important to attend. 

Closing out the second day will be a very impactful talk from National Geographic photographer and filmmaker, Pete McBride. He will share his first-hand account of the climate change-fueled drought and its impacts on the Colorado River Basin. For more than a decade, McBride has documented the river and its tributaries source to sea including an 800-mile trail-less trek on foot through the entire length of the Grand Canyon. With sobering examples of the changing climate and the collective challenges, McBride illuminates the urgency of these issues — but also will share stories of community successes and hope against the odds. This event is open to the public with ticket purchase available here. 

The final day will have a half day of programming with a focus on how community and business leaders can prioritize climate change. The Summit will conclude with the introduction of the MT2030 Solutions Project, a climate action framework that accelerates collaboration among communities that aspire to achieve zero carbon emissions and gives attendees tangible next steps upon leaving the summit. 

The full 2022 Climate Solutions Summit agenda can be found here. 

MT2030 is proudly sponsored by the Alterra Mountain Company, Boyne Resorts, Powdr, Vail Resorts, as well as Hosts Communities, the Town of Breckenridge, Town of Frisco, Summit County, and the towns of Dillon, Silverthorne and Blue River.

For more information about the MT2030 Climate Solutions Summit and to check out the full list of Summit speakers and to register, please click here.

About Mountain Towns 2030

Mountain Towns 2030 (MT2030) empowers mountain and outdoor communities to accelerate

their progress to zero carbon emissions by uniting diverse stakeholders, providing the forum for

collaboration, and placing actionable and proven tools in the hands of community leaders. Founded in Park City, UT in 2019, the organization has built a movement of mountain communities all facing similar impacts and a feeling sense of urgency from the increasing threat of climate change. By sharing expertise, tools, and data, we are building capacity in communities where it otherwise did not exist and accelerating our collective action towards a zero-carbon future. For more information, visit MT2030.org.

Colorado-based integrated marketing agency measured and offset its 2021 greenhouse gas emissions and is implementing reduction strategies for future emissions

rygr, the integrated marketing agency for leading active lifestyle brands, announces that it is officially Climate Neutral Certified. rygr joins the growing movement of brands achieving the Climate Neutral Certified standard by measuring its greenhouse gas emissions, purchasing eligible verified carbon credits to offset that footprint, and implementing plans to reduce emissions next year and beyond.

Climate Neutral Certified is the leading consumer label for climate neutrality. It is carried by brands that have chosen to be accountable for the greenhouse gas emissions generated in the production, operations and shipping of their goods and services.

rygr is a Colorado-based agency providing brands including Arc’teryx, Backcountry, Rumpl, and Salomon with services spanning paid media planning and buying, creator marketing and social community management, affiliate marketing, creative, brand content strategy and execution, and public relations.

“Stewardship is a foundational value for rygr and gaining our Climate Neutral certification is an important step in living up to our pledge to take a proactive role in contributing in positive ways to our communities,” says rygr General Manager Brian Holcombe. “We want our team members at rygr to feel pride not only in our work, but also in how we express our values. Our action on climate complements our existing programs, including paid volunteer time, our BRIDGE community on DEI, and contributions to Conservation Alliance and other important organizations.”

Through Climate Neutral we measured our impact and initially offset 119 metric tons of carbon dioxide for 2021. Moving forward, we are committed to examining two key aspects of our business, business travel and shipping, to find efficiencies and opportunities to reduce our overall environmental footprint,” says Madeline Fones, rygr’s associate affiliate marketing director and lead on Climate Neutral certification.

Climate Neutral’s certification builds on internationally recognized standards for carbon measurement and neutrality. All certified brands must measure cradle-to-customer greenhouse gas emissions each year to maintain certification. Then a brand must buy eligible verified carbon credits to compensate for all of their emissions, directing investment into critical projects that remove and avoid emissions from energy, industry, and natural systems. Finally, brands must commit to reduction action plans to cut future emissions within a 12-24 month timeline, reporting progress on those plans annually. All of the brand’s certification data is publicly available on Climate Neutral’s website, and the process is repeated annually when companies must recertify.

rygr joins the increasing ranks of companies treating carbon emissions like their business. Together, Climate Neutral Certified brands are making an impact on climate action right now, working to eliminate more than 1,000,000 tons of carbon emissions this year.

Learn more about Climate Neutral and browse all of the certified brands at climateneutral.org.

Learn more at rygr.us.

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About rygr: rygr partners with leading active lifestyle brands to orchestrate omnichannel product and brand campaigns. We excel in the gray zone between earned, owned and paid media to generate buzz, build brand affinity and drive sales. www.rygr.us

About Climate Neutral: Climate Neutral is a 501(c)(3) nonprofit organization working with brands and consumers to eliminate greenhouse gas emissions. Our label, Climate Neutral Certified, is a trusted, independent standard for climate neutrality. It is earned by brands who measure, offset, and reduce the emissions from making and delivering products and services to customers. Our goal is to motivate consumers to get more brands to take immediate and measurable action against the climate crisis. To learn more, visit climateneutral.org.

Best-selling Jose frame joins Costa’s PRO Series, bringing next-level performance and celebrating the legacy of Captain Jose Wejebe

Costa Sunglasses, manufacturer of the first color-enhancing, all-polarized glass sunglass lens, brings next-level PRO-formance to its best-selling Jose frame. As part of the brand’s fall 2022 collection, this legacy frame, rebuilt with angler-approved upgrades, is named in honor of the legendary waterman and larger-than-life personality, Jose Wejebe. 

Building off the original Jose frame (launched in 2010), Jose PRO joins Costa’s PRO Series family of iconic frames with upgraded styling and six performance additions to help anglers manage sweat, reduce fogging and keep their frames locked in place, even when the water gets rough. The frame’s namesake, Captain Jose Wejebe, was a professional angler, Costa pro and host of two fishing shows, ESPN’s Spanish Fly and Vida Del Mar. Born in Cuba and raised in Florida, Wejebe taught countless people what it meant to be a “pro” on and off the screen. He was foundational in developing the light-tackle industry and bringing underrepresented communities together through angling. 

“What an admirable legacy left behind. You can’t help but be inspired when you think about Jose. You hear it in countless testimonies of his life,” said John Acosta, Vice President of Marketing at Costa. “It’s a privilege to carry on his legacy and to continue honoring the role Jose played in the angling community – breaking barriers and inspiring others to do the same.” 

“One of my favorite things about Jose was his ability to make everyone feel like somebody, regardless of the water they fished, where they came from or their ability. He devoted his life to finessing our sport, and finding ways to help others see the beauty of our waters and the life within it,” said Captain Carter Andrews. “I love that Costa — a brand that embodies so much of Jose’s ethos — strived to make his frame even better. What a great tribute to an even greater friend.” 

For nearly 40 years, Costa has provided anglers with the best sunglasses on the market for long days on the water. The new frames have Costa’s polarized, color-enhancing 580® glass lens technology for next-level clarity and are available in prescription sun lenses. The scratch-resistant 580G lens cuts haze and blur and enhances key colors for superior clarity and definition. Like all Costa injected frames, the PRO Series is built using the brand’s lightweight Bio-Resin. Bio-Resin reduces the carbon footprint of traditional plastic frames while maintaining  Costa’s tough durability standards. 

In celebration of the new frames and Jose’s legacy, Costa will be making an additional donation to Jose Wejebe Memorial Foundation, its longtime partner. Jose PRO is now available at local dealers and Costadelmar.com. 

About Costa Sunglasses

As the first manufacturer of color-enhancing all-polarized glass sunglass lenses, Costa combines superior lens technology with unparalleled fit and durability. Costa has made the highest quality, best-performing sunglasses and prescription sunglasses (Rx) for outdoor enthusiasts since 1983, and now its product portfolio includes optical frames. Costa’s growing cult-brand status ties directly to its purpose to provide high-quality products with a focus on sustainability and conservation as the company works hard to protect the waters it calls home. From the use of sustainable and water-friendly materials to its Kick Plastic initiative, IndiFly Foundation, and meaningful partnerships with mission-aligned organizations, Costa encourages people to help protect the Earth’s natural resources in any way they can. Find out more on Costa’s website and join the conversation on Facebook, Instagram, or Twitter at @CostaSunglasses.

DURANGO, Colo. (Sept. 20, 2022) – Tailwind Nutrition athlete Annie Hughes, 24, of Leadville, Colo. won the Run Rabbit Run 100-mile race Sunday in the women’s category, with a time of 21 hours, and 26  minutes.. Annie finished 10th overall. Run Rabbit Run takes place in Steamboat Springs, and features about 20,300 feet of elevation gain and loss. 

Annie has had numerous major wins this year, most recently winning the High Lonesome 100 in July, where she set a new course record and became the first woman to finish under 24 hours. Annie also had a very successful 2021, with a first place finish at the Moab 240 and a first place finish at the famous Leadville Trail 100 run.

“I really didn’t think I had a shot at winning Run Rabbit Run yesterday with such a deep field of women, plus my training leading up to the race was sluggish,” Hughes wrote on social media. “I felt as though all of the big training weeks, plus the 4 other 100(+) milers I’ve done just this year were finally starting to catch up with me.” 

“The week before the race, my mom wrote me a note that said ‘your body is your thought,’” Hughes continued. “I decided I was going to think all good thoughts and go out and ENJOY the very special opportunity to run 100 miles.” 

This year, Run Rabbit Run included a new team competition, which combined the times of a female and male runner. Hughes won the team competition with her teammate Peter Mortimer with a time of 44 hours, 5 minutes, and 21 seconds. 

In addition to Annie, Tailwind-sponsored athlete Sarah Ostaszewski placed seventh in the women’s category with a time of 25 hours, 14 minutes, and 44 seconds. 

 Maggie Guterl placed 8th in the women’s category, with a time of 25 hours, 27 minutes, and 20 seconds. Guterl, who also works as Tailwind’s Athlete and Events Manager, placed 3rd in the team competition with her teammate Kyle Curtin. 

Tailwind Trailblazer athlete Maria Sylte finished in 13th  with a time of 27 hours, 39 minutes, and 13 seconds. 

Annie and Maggie have been using Tailwind’s new Active Hydration, a hydration-enhancing electrolyte mix also includes Vitamin C, and Collagen to support overall health. It mixes clear and has a light, fruity taste. The new Active Hydration complements the existing Endurance Fuel and Recovery Mix products in Tailwind’s lineup. 

Next up, Hughes will compete in the Javelina Jundred 100, which is a Golden Ticket Race for Western States. 

Earlier this year, the Durango-based brand celebrated its 10th anniversary. For more information on Tailwind Nutrition and to keep up with Tailwind Nutrition athletes, please visit: www.tailwindnutrition.com, Tailwind’s blog and follow their adventures on Instagram (@tailwindnutrition) and Facebook.

About Tailwind Nutrition

Since 2012, Tailwind Nutrition has been manufacturing all-natural endurance nutrition products that are free of GMOs, dairy, soy, and gluten, are easy to digest, and support an athlete’s fueling and recovery needs during exercise. Owned, operated and manufactured in Durango, CO, Tailwind Nutrition’s specially formulated drink mixes help athletes perform and compete at their highest level without the worry of food allergies or sensitivities. Tailwind is all you need, all day. Really. For more information visit tailwindnutrition.com

A reinvigorated legacy brand, Hot Chillys is poised keep the outdoor adventures going for years to come

Hot Chillys, the classic brand that has been delivering performance base layers and winter accessories to outfit the whole family since 1985, has revealed a modern new look and significant sustainability improvements.  

The legacy brand continues to deliver trusted performance and comfort base layers for everybody in the family, ensuring “no buns left behind”. The rebrand embodies Hot Chillys’ unique position in the base layer marketplace—they keep it fun, lighthearted and relatable without compromising on the industry-leading performance and comfort. Hot Chillys remains true to its roots of developing base layers to keep everyone warm, dry and comfortable so you forget you’re even wearing them and focus on enjoying your adventure. As they say at Hot Chillys, ‘if you’re not having fun, it’s just not worth it.’”

“Many of our customers have been adventuring in our base layers since their earliest childhood memory on the slopes 30 years ago, and now they are suiting up their own kids to carry on the tradition of having fun together outside,” said Steve Lee, Senior VP of Sales at Hot Chillys. “This brand refresh meets our customers where they are today without compromising on the quality, innovation and technical engineering that has made us the leading purveyor of performance winter apparel for over three decades.”

Additionally, in an effort to continue to keep the outdoor adventures going for generations to come, Hot Chillys has also made some drastic updates when it comes to its commitment to sustainability. One major area of improvement in this arena is with regard to Hot Chillys packaging. New for this year, Hot Chillys’ iconic can that the base layers are packaged in is fully recyclable, including the aluminum lid. The brand has also completely eliminated the use of poly bags in packaged products, uses only fully recyclable paperboard in all packaging and has switched over to soy-based inks. 

Many of the packaging improvements were not only developed for the end user, but with the retailer in mind. The iconic can features improved operability for ease in opening and resealing. The elimination of poly bags also streamlines the ease of looking at products and replacing them in the box. An improved access hole on the packaging promotes handfeel of the product and revamped visibility and clarity in labeling the features, sizing and icons on the package streamlines the Hot Chillys experience for consumers while shopping at retail. Lastly, the new packaging features the same dimensions as the original packaging so as to not disrupt the retail footprint or display.

“We are so proud of this new, reusable packaging and its impact, that we’re committed to replacing any existing packaging that is currently on the floor,” said Lee. “To date, we have repackaged over 40,000 products currently at retail with the new packaging to improve the experience for our retailer’s customers.”

Hot Chillys has a 37-year legacy of putting its retailers first, which is one reason they have grown to trust and rely on the brand for its quality, consistency and stability. The pandemic era was no different. Hot Chillys was able to meet market demands during a tumultuous time: to have inventory and address retailer needs for a clearer, better defined product—reliable and on the shelf. Hot Chillys took the opportunity sparked by a global issue to look at ways to improve its brand holistically, which inspired the rebrand and sustainability focus. As a result, Hot Chillys’ business doubled from 2020-2021 and is projected to continue +50% growth in 2022.

New for this season, check out new additions to Hot Chillys’ best-selling collections including: Micro Elite Chamois, Clima-Tek, Fiesta and Youth Originals. Learn more at www.hotchillys.com.

About Hot Chillys

Hot Chillys leads the winter sports apparel industry with more than three decades developing performance base layers, socks, fleece and accessory products, with a focus on comfort and fun. In 1985 we revolutionized the market with technologically advanced body fit base layers that wick away moisture to keep you warm and dry. Today, Hot Chillys offers a comprehensive line of apparel for men, women and children using next-level materials for seamless comfort, function and fit that pass rigorous performance testing for quality and wearability — on the slopes, in the wild and everywhere in between. Count on three decades of high-performance products and countless great times. Put ‘em on and get going! Learn more at www.hotchillys.com.

Rooted in sustainability since its inception in 1968, Royal Robbins furthers its commitment to environmental stewardship by partnering with the Green Business Bureau (GBB) for its brand retail stores in Denver, Seattle, Modesto and Berkeley, California. This new partnership with GBB ensures that Royal Robbins four retail stores are gold-level certified – a designation that recognizes efforts each store has made to improve sustainability practices. 

“Sustainability is ingrained in everything we do at Royal Robbins,” explained Kaytlin Moeller, Regional Sustainability Manager at Fenix Outdoor North America. “This partnership with Green Business Bureau empowers Royal Robbins store teams to take ownership of sustainability in their stores by assessing their current practices and providing initiatives they can implement to reduce their impact.”

Using GBB tools, each Royal Robbins retail store is tackling a wide range of initiatives including eliminating single use utensils in break areas, choosing to refill soap containers rather than purchase new ones and increasing engagement in community environmental programs.

Green Business Bureau’s online tools are personalized so that store managers can easily identify opportunities to make their operations more sustainable while ensuring all new practices align with the needs of the store and community. 

In Seattle, Royal Robbins retail store manager Rene Levya explains how GBB has been a useful platform in implementing more sustainable practices. “My favorite thing we’ve done at my store in Seattle is putting timers on our lights to ensure that we aren’t wasting power. Our whole store system is timed too, with the help of our building management. At a certain time our lights dim, if the AC is running it slowly powers down to only allow ventilation, and our computers and in-store electronics enter into nighttime mode to reduce all power usage.”

Recycling also has become an important initiative in Seattle. “We partner with one of Seattle’s school systems to upcycle plastic and not create waste. A student comes to our store every week on bike to pick up our plastics and transport them back to the school. Just last week we recycled 20 pounds of plastic,” Levya noted. 

“Green Business Bureau is excited to be partnering with one of the most sustainable apparel brands in the retail industry,” said Tom Permatteo, CEO and Founder of the Green Business Bureau. “We congratulate Royal Robbins for its accomplishments and green business certification. It’s great to see Royal Robbins store managers and employees engaging with our EcoPlanner and EcoLibrary to take their commitment to sustainability to the next level.”

Royal Robbins will continue to use Green Business Bureau’s tools to identify projects to continually improve sustainability performance in its retail store operations. The goal is for each store to complete at least one new initiative per quarter.

To learn more about sustainability at Royal Robbins, please visit: https://www.royalrobbins.com/us/en-us/explore/sustainability. 

About Royal Robbins®
Founded in 1968 by world-renowned adventurers Royal and Liz Robbins, Royal Robbins is a leading designer, manufacturer and retailer of outdoor lifestyle apparel. The brand has gained worldwide recognition for its high-quality, functional clothing and commitment to environmental and social responsibility. It has built a reputation of integrating technical features for active outdoor consumers seeking performance-oriented garments, but with style and comfort. Royal Robbins collection of men’s and women’s products can be found in outdoor and specialty retail partners throughout the U.S. and abroad. To learn more, please visit www.royalrobbins.com.

About Green Business Bureau
The Green Business Bureau (GBB), powered by Clearyst°, an ESG solutions company, is a trusted authority in green business practices and leader in environmental business certification. The company provides a sustainability framework and online tools that enable businesses to understand, prioritize, manage and certify green initiatives and become more sustainable. Companies use the GBB EcoAssessment™ and EcoPlanner™ software and EcoScorecard™ to validate, measure and track their sustainability results. GBB’s green business certification program provides a verification process, public EcoProfile™ and official Green Business Bureau seal for companies to credibly promote their green story, commitments and accomplishments.

Chaco Footwear, the iconic outdoor lifestyle brand, is introducing six new styles this fall to its two latest collections – The Ramble Collection and The Paonia Collection. These new styles expand Chaco’s growing selection of footwear, giving Chaco-lovers the comfort of their favorite sandals all year long.  

“Last year, Chaco nation loved the Ramble Collection so much that this year we are bringing it back with new colorways and new styles to fit every adventure” said Adam Garrett, VP of Product for Chaco. “These new styles build off of the original DNA of our Z/sandal with added protection so that you can take your Chacos through every season.”  

The Ramble Collection brings all the cozy comforts of a favorite hoodie to footwear. This fall, Chaco is bringing new colorways to the beloved Ramble Puff. along with new styles including The Ramble Puff Tall, Ramble Puff Clog and Ramble Puff Lace.  

• Chaco’s Ramble Puff Tall boasts many of the same attributes of the previously released Ramble Puff with the addition of an extended cuff for added warmth and protection (MSRP $100).  
• The new Ramble Puff Clog combines the ease of a slip-on clog with the warmth of the Ramble Puff, making it easy to take the cozy comforts of home with you, wherever you go (MSRP $75).  
• The final addition to Chaco’s Ramble Collection is the Ramble Puff Lace which provides extra support with a stretch bungee lace keeping your foot snug and secure on any adventure (MSRP $90).   

Perfect for staying toasty at the campfire, the Ramble collection features waterproof nylon uppers to protect feet from rain or snow as well as a soft fleece lining to keep your feet warm during the winter months. Additionally, this ultra-lightweight collection is made with Chaco’s signature LUVSEATTM footbed for all-day comfort. The new Ramble Collection styles are available in men’s and women’s sizing.  

This year, The Paonia Collection is expanding with the addition of new colorways to the previously released Paonia and Paonia Clog as well as new styles, including The Paonia Fluff, The Paonia Chelsea, and The Paonia Desert Boot.  

• The Paonia Clog Fluff is perfect for the colder months with full grain leather upper, and a soft, sherpa-like textile lining (MSRP $120).  
• The Paonia Chelsea is the newest Chelsea boot for Chaco with all the comfort of the Paonia, in the classic Chelsea style (MSRP $140).  

• The Paonia Desert Boot is a men’s style created for outdoor lovers looking for a transitional boot that’s just as at home on the city streets (MSRP $140).  

Built with the trusted quality that Chaco’s iconic Z/Sandal is known for, the Paonia Collection features the signature LUVSEATTM arch support; and a classic, casual style so they can be worn every day of the week. The Paonia Fluff and Paonia Chelsea are available in both men’s and women’s sizing.  

The new Ramble and Paonia styles are now available on Chacos.com and select retail partners.  

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About Chaco  

Born on the river in 1989, Chaco, a division of Wolverine World Wide, Inc. (NYSE: WWW), builds premium footwear for the outdoor-minded. As a result of the brand’s proprietary LUVSEAT™ foot bed, the American Podiatric Medical Association (APMA) has awarded the Seal of Acceptance to all Chaco footwear styles. The APMA Seal is intended to raise awareness by identifying products of exceptional quality that are manufactured with comfort, health, and safety in mind. Simply put, Chaco is fit for adventure. Please visit us at www.chacos.com, Facebook: Chaco, Instagram: ChacoFootwear, Twitter: Chacousa  

SEATTLE, Wash. – Sep 20, 2022 – Digsbury Ventures officially launches its venture capital fund focused on the outdoor industry, investing in founder-led, private companies looking for strategic investments and guidance for growth.

“After the last 2 years of exceptional growth in the outdoor industry we know there are companies and individuals with fantastic ideas that need capital to seize the opportunities they have before them. Digsbury was created for them.” states Steve Westover, Managing Partner.

Digsbury Ventures was established by Mike and Steve Westover, two brothers with diverse and complementary backgrounds: Mike, an outdoor enthusiast who spent a lifetime in insurance and technology and Steve, who has years on the marketing and product side in both the outdoor and technology spaces. They believe outdoor products and services are as impactful in individual lives as traditional investments, yet access to capital for early stage outdoor founders has typically been much more difficult than traditional venture funded industries like technology and finance. Until now.

“At Digsbury, we want to inspire people for a lifetime of adventure,” shared Mike Westover, Digsbury co-founder. “As passionate outdoor enthusiasts, we truly believe that this isn’t just an investment opportunity but also vital to the health and happiness of our population and industry.”

Digsbury’s first investment is with Toronto-based carbon fiber bike frame manufacturer, Bridge Bike Works. Assembling leaders in design and manufacturing and building a world-class composites production facility, Bridge Bike Works is creating a cycling product that has the attention to detail and hand-built nature of boutique brands with the dedicated professional engineering, design, and production of the big brands.

Bridge first approached Digsbury Ventures in November 2021, and after successfully establishing the company and facilities, Digsbury infused cash to acquire much needed components in a strained supply chain to support current and future orders. With the uncertainty around delivery times and delays due to COVID, Digsbury’s investment ensures Bridge customers will receive complete bikes for upcoming shipments, allowing Bridge to focus on future company planning and growth.

In July 2022, Bridge successfully showcased their first complete bike at the ENVE headquarters in Ogden, Utah to much acclaim as an exciting, professional, new market entrant. Since then, they have completed other builds for testing to the needed ISO safety and longevity standards (which they have been passing with flying colors), with the goal of shipping customer pre-orders in September 2022. 

Founders looking for capital, with shared goals within the outdoor space and the environment, should contact Digsbury Ventures via steve@digsbury.com.

About the founders:

Michael Westover was a longtime outdoor enthusiast who spent his business life at the intersection of insurance and technology. He spent his formative years working on new technologies and building startup companies that have changed the face of the insurance industry. After helping build the groundbreaking direct to consumer insurance company, Assurance, it was sold to Prudential for $2.35 billion. Mike passed away in July of 2022, entrusting his brother to pursue their shared vision for Digsbury Ventures.

Steve Westover is a veteran of the outdoor and technology spaces and is most comfortable marketing products and services that result in health and happiness. His career has resulted in award winning global marketing campaigns and helping build a company to #7 on the Inc. 500. He has over 25 years of marketing and brand experience that spans across multiple mediums and environments.