New Analysis Reveals Strength of the Outdoor Economy

Today, the U.S. Bureau of Economic Analysis (BEA) released new data showcasing the tremendous impact of outdoor recreation on America’s economy. In 2022, the BEA found that outdoor recreation accounted for $1.1 trillion in gross economic output, 2.2% of gross domestic product (GDP), and supported 5 million jobs across the United States.  

“It comes as no surprise that outdoor recreation and the outdoor economy continue to demonstrate outstanding growth, which also supports the historic trends in outdoor participation we have seen in recent years,” said OIA President Kent Ebersole. “The outdoor recreation participant base grew for the eighth consecutive year to a record 168.1 million participants, and new participants are increasingly diverse and looking to businesses to lead on sustainability, equity, and conservation. This new data demonstrates the strength of the outdoor recreation industry and our collective power to drive sustainable economic growth while protecting – and growing access to – the benefits of the outdoors for everyone.”  

BEA launched its outdoor recreation economy project in 2017 to “deepen the public’s understanding of the economic impact of outdoor recreation, inform decision making, and improve governance and long-term management of public lands and waters.” 

Explore the power of the outdoor recreation economy through our interactive map, which now lists state-level participation data alongside jobs, wages, and total economic value.

 

  

 

Webinar: Virtual Discussion: The 2020 Election and Beyond: What’s at stake for the outdoor recreation economy?

When: Thursday, October 8, 2020, 2:00 p.m. (EST)

Speakers: OIA Executive Director Lise Aangeenbrug and Senator Martin Heinrich (D-NM)

The 2020 election will be one of the most consequential contests for the outdoor recreation economy. Following enactment of the Great American Outdoors Act, our top priorities are all on the ballot – from tackling climate change and preserving our public lands and waters to expanding access to the outdoors for all Americans to new investments in green infrastructure and close-to-home recreation as outdoor companies recover from the COVID-19 pandemic. What can outdoorists expect from the next administration and Congress? What can we learn from our past wins, and how can we ensure our voice is heard?

Listen to this timely discussion of these issues featuring OIA Executive Director Lise Aangeenbrug and Senator Martin Heinrich (D-NM), one of Congress’ leading sportsmen and conservationists and a member of the Senate Energy and Natural Resources Committee.

Sign on Letter: Supporting the Outdoor Recreation Economy and Recovery

The Honorable Nancy Pelosi
Speaker, United States House of Representatives
1236 Longworth House Office Building
Washington, D.C. 20515

The Honorable Kevin McCarthy
Minority Leader, United States House of Representatives
2468 Rayburn House Office Building
Washington, D.C. 20515

The Honorable Mitch McConnell
Majority Leader, United States Senate
317 Russell Senate Office Building</br
Washington, D.C. 20510

The Honorable Charles Schumer
Minority Leader, United States Senate
322 Hart Senate Office Building
Washington, D.C. 20510

Re: Supporting the outdoor recreation economy and recovery of individuals, communities, and outdoor companies in any upcoming pandemic response legislation

Dear Speaker Pelosi and Leaders McCarthy, McConnell and Schumer:

Our outdoor recreation economy generates $887 billion in consumer spending and 7.6 million jobs annually. The outdoor industry comprises 2.2 percent of the United States GDP and, prior to the unprecedented COVID-19 pandemic, was growing faster than the economy. In addition, communities with access to outdoor recreation assets like trails, waterways, and parks of all types are attracting and retaining business investments, as more and more businesses rely on quality of life to attract employees.

Our system of parks and public lands being open for public use is critical for small and large retailers and outdoor businesses, along with the supply chain that serves them. Plus, these natural places bring quality of life to communities across the nation. Every part of this system has been interrupted by COVID-19, impacting the health and wellness of individuals, companies, and communities.

Outdoor Industry Association and our 1,300 member companies write to ask for your support for including provisions that will aid economic recovery for the outdoor industry and communities across the country in any upcoming rounds of pandemic economic response legislation.

Thank you for the actions you have already taken to support these businesses through the CARES Act. Many of our members were able to access CARES programs, including the Paycheck Protection Program that bought them some badly needed time, but their fates hinge in large part on the ability of their current and potential customers to get back outside.

As we look to recovery in the months ahead, more needs to be done to help our communities and the outdoor industry recover from the current economic shock through investments in recreation infrastructure which will provide more opportunities for all Americans to get outside. The last few weeks have shown that millions of Americans depend upon outdoor recreation opportunities for health and wellness. Now more than ever, we need the mental and physical health benefits that getting outside can provide. Investing in outdoor infrastructure as part of our economic recovery efforts will provide a powerful return for all Americans.

Specifically, we would like your support for the following:

Permanent funding for the Land and Water Conservation Fund (LWCF) and funding for the maintenance backlog across federal public lands: Pass the Great American Outdoors Act, which would finalize bipartisan and bicameral legislation that provides dedicated funding to the Land and Water Conservation Fund and resources to reduce the maintenance backlog on our public lands. This funding will have a long-term economic impact and will increase the visitor experience – a needed benefit for local tourism. Investing in LWCF has proven to double its investment in local economies and create thousands of jobs. Congress was close to passing this legislation due to extraordinarily broad bipartisan support. It makes even more sense now, with the public demand for outdoor recreation during the pandemic and with the economic, social, and health benefits that recreating outdoors provides.

Include permit streamlining: We support incorporating the Simplifying Outdoor Access for Recreation (SOAR) Act (H.R. 787/S.1665) and the Recreation Not Red-Tape Act (H.R. 3458/S. 1967) into any legislative stimulus package. Streamlining the federal permitting system is important to the health of the guiding and outfitting communities, which have been financially harmed by the ongoing pandemic. These bills would provide more access to outdoor recreation for millions of Americans who annually enjoy the outdoors via guided adventures. By reducing current regulatory red tape, guides and outfitters will more easily kick-start local tourism once Americans are able to access public lands.

Fund active transportation: We appreciate your commitment to infrastructure as an economic growth opportunity and, in doing so, would encourage you to include provisions that would increase funding for bicycle and pedestrian infrastructure. This type of funding helps local economies and provides people with safe, environmentally sensitive, and low-cost forms of transportation and recreation. We support the Transportation Alternatives Program and the Recreational Trails Program (among others) and are hopeful that any additional infrastructure funding would significantly increase funding levels for these important economic drivers.

Increased funding/expansion of Civilian Conservation Corps: Additional funding for expansion of the Civilian Conservation Corps (CCC) will provide a combination of jobs for Americans and restoration and stewardship of our public lands. The program could be further expanded to reach more youth and more outdoor places and to include opportunities on state lands. This program could immediately be brought to scale to meet the needs of recently unemployed workers from various affected industries. The CCC could be rapidly deployed via existing cooperative agreements with federal agencies and state and local agencies.

Funding to states and local municipalities for building parks, trails, and other outdoor recreation amenities in underserved and under-resourced communities: Local and state tax revenues are significantly declining, yet the public needs local services. With the need to recreate close to home for health and wellness, the majority of Americans need access to parks, trails, and open spaces within a 10-minute walk or drive of their homes. This type of program is badly needed to help address the current inequities surrounding those who live near and reap the benefits of outdoor recreation, trail, and natural areas – and those who do not.

Prioritize policies to reduce carbon emissions: In consideration of transportation, energy, and infrastructure provisions, we would encourage you to use the opportunity to ensure policies are in place to reduce carbon emissions. Our industry relies on a healthy environment for those who love the outdoors to experience it to the fullest. Green infrastructure solutions not only sequester carbon and help mitigate the worst impacts of future natural disasters but also serve as places to recreate. We ask that you take a long-term view and work to ensure stewardship of our lands and oceans for future generations to enjoy.

As Congress moves forward with response and helping with the recovery from the ongoing pandemic and its economic impacts, we ask that you consider the critical role our public lands and the opportunities for outdoor recreation play in our country’s recovery. Together, we can help make a meaningful contribution to pandemic recovery efforts.

Sincerely,

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Lise Aangeenbrug
Executive Director
Outdoor Industry Association

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Michael West
CEO
686 Technical Apparel Co.

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Matt Wade
Advocacy & Policy Director
American Mountain Guides Association

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Chris Valiante
Owner
22 Designs

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Clay Haller
President
Advanced Elements, Inc.

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Penn Newhard
Founder/Partner
Backbone Media

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Tim Koehler
Chief Financial Officer
Backpacker’s Pantry

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Tag Kleiner
VP of Marketing
Far Bank Enterprises
(Sage, Redington, RIO Products, Fly Water Travel)

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Craig Mackey
Principal
Mackey Partners, LLC

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Bill Gamber
President and Co-Founder
Big Agnes

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David Koorits
Co-Founder
Good To-Go

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Matthew McClain
Executive Director
Mammoth Lakes Recreation

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Brad Werntz
President
Boulders Climbing Gym

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Matt Holmes
Executive Director
Groundwork Richmond

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John Wentworth
CEO/Board President
Mammoth Lakes Trails and Public Access Foundation

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Jenn Swain
Global Senior Sustainability Manager
Burton

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Larry Witt
President of Housewares (Hydro Flask & OXO)
Helen of Troy

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David Dragoo
Founder
Mayfly Outdoors

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Ali Kenney
SVP – Global Strategy & Insights
Burton

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Alyssa Ravasio
Founder & CEO
Hipcamp

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Bob Mignogna
President
Mignogna Consulting, Inc.

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Matt Lyon
Board Chair
California Outdoor Recreation Partnership

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John Kirk
Director of Communications
International Sportsmen’s Expos

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Cam Brensinger
CEO & Founder
NEMO Equipment, Inc.

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Peter Bragdon
Executive Vice President, Chief Administrative Officer and General Counsel
Columbia

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Jeff Turner
Director of Sales
Kokatat, Inc.

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Chris McKleroy
CEO
Nocs Provisions

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David Feinman
Government Affairs Director
Conservation Lands Foundation

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Rhonda Swenson
CEO
Krimson Klover

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Drew Saunders
Country Manager
Oberalp North America

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Coral Darby
Founder
Darby Communications

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Shawn Gorman
Executive Chairman
L.L.Bean

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Chris Rischke
Director of Operations
Oboz Footwear

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Jennifer Pelkey
Sr. Marketing Director
Outdoor Retailer

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Brian Cox
President
Lightspeed Outdoors

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Louis Geltman
Policy Director
Outdoor Alliance

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Rose Marcario
President and CEO
Patagonia

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Nick Sargent
President
Snowsports Industries America

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Fred Ferguson
VP, Public Affairs and Communications
Vista Outdoor

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Jenn Dice
Chief Operating Officer
PeopleForBikes

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Jennifer Savage
California Policy Manager
Surfrider Foundation

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Ashley Korenblat
CEO
Western Spirit Cycling

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Tom Adams
COO
Petzel America

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Michael Stewart
Founder/Director of Partnerships
Sustainable Surf

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Todd Walton
Executive Director
Winter Wildlands Alliance

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Eric Artz
President and CEO
REI Co-op

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David Polivy
CEO
Tahoe Mountain Sports

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Ryan Martin
CEO
Yakima Products, Inc.

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Wendy M. Carey
VP/CFO
Seirus Innovative Accessories, Inc.

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Brady Robinson
Executive Director
The Conservation Alliance

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Craig Flax
Founder/President
Youth Transportation Organization (Yoots)

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Steven Frisch
President
Sierra Business Council

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Arne Arens
Brand President
The North Face

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Steven Frisch
President
Sierra Business Council

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Gordon Seabury
CEO
Toad&Co

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Tony Post
CEO & Founder
Topo Athletic

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Ben Christensen
Vice President, Operations
Simms Fishing Products

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Brian Vargo
President/CEO
Vargo Outdoors, Inc.

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Ben Warner
President
Skeleton Key Agency/Coast Film Festival

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Steve Rendle
Chairman, President and CEO
VF Corp

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Seraph White
Interim Executive Director
Outdoors Empowered Network

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Kristin Hostetter
Editor In Chief
SNEWS | The Voice

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Jon Jay
Digital Content Editor
SKI Magazine

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Tori Peglar
Co-Brand and Content Director
National Parks Trips

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Andrea Kupfer
VP, Managing Director
Catapult Creative Labs

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