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Rossignol breaks ground with Vizion ski boot family, named ‘Best in Test’ by America’s Best Bootfitters

October 24, 2024

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verdepr.com

PARK CITY, Utah (Oct. 24, 2024) – Rossignol, an industry leader in winter sports equipment for 117 years, has solved one of the most common barriers to the sport of skiing with the introduction of its all-new Vizion ski boot family. Boasting three unique patent-pending innovations, Vizion is the world’s first high-performance, four-buckle ski boot to offer truly hands-free, slipper-like entry and exit.

Since the inception of the plastic ski boot, ease of entry and exit and legitimate alpine performance have never coexisted. Rear-entry boots lack performance and precision, while traditional overlap boots are often challenging to slide into when sized correctly.

The introduction of Vizion has officially eliminated the need to compromise with unanimous positive feedback and “Best in Test” accolades coming from the team at America’s Best Bootfitters. Noteworthy tester comments included, “…the best I have seen for matching ease of entry with legitimate performance,” “something that the market truly needs,” and “Boot of the Year,” highlighting that an all-too-common problem for skiers has finally been solved.

The Vizion boots also secured the top accolades in both SKI Magazine and Outside Magazine.

Offered in multiple flexes and lasts for both men and women, Vizion offers broad market appeal no matter skill level or foot shape. Its ultra-intuitive design is brought to life through Rossignol’s revolutionary Step In Technology.

Composed of three patent-pending innovations, Rossignol’s Step In Technology addresses the problem of pairing ease of use and performance with an innovative design that allows the upper cuff to retract backward on the lower shell, making it extremely easy to get a foot into or out of the boot. Once the foot is in the boot, an integrated mechanism ensures the cuff locks into ski mode at the same time the buckles are closed, ensuring error-free use paired with real alpine power and precision.

Mark Elling, Test Director for America’s Best Bootfitters added, “As far as I can tell, this is a home run. I’m ready to start selling them ASAP. I’ve already got a waiting list.” 

Rossignol’s Step In Technology will feature prominently in its ski boot line looking to future seasons.

Learn more about Vizion here and check out the entire winter collection at Rossignol.com

About Group Rossignol

Headed by CEO Vincent Wauters, Group Rossignol designs, manufactures and markets a broad range of winter sports and outdoor equipment. The Group’s brands provide a continuous, year-round experience accompanying consumers in every moment of sporting effort and leisure, from elite-level athletes to amateurs, from the mountains to the city. The Group’s global headquarters is located in the French Alps near Grenoble with five different industrial sites (Sallanches, Nevers, Saint Etienne de Saint Geoirs, Artès, Montebelluna) across western Europe and a U.S. headquarters in Park City, Utah. The Group houses a strong portfolio of complementary brands: Rossignol – the iconic brand for winter sports, and ready-to-wear fashion and apparel; Dynastar – the specialist ski brand; Lange – the iconic ski boot brand; Look – the long-standing premium manufacturer of ski bindings; Risport – the reference for ice-skating; Kerma – specialized in ski poles and technical equipment; and Dale of Norway – an iconic Norwegian brand known for its high-quality wool-based knitwear. Each has built their own unique identity and draws their inspiration from the mountains. Rossignol is majority owned by Nordic Private Equity fund Altor since 2013.

GROUP ROSSIGNOL: 1413 Center Drive – PO Box 981060 – Park City, UT 84098 – T. 435-252-3300 – F. 435-252-3301

 

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