Archives: Press Releases

{Dover, NH—Jan. 31, 2024} — With the expansion of its Endless Promise® Collection in 2024, focusing on designing gear that is repairable, resellable, and ultimately recyclable once it’s gone on its last adventure, NEMO has partnered with Out&Back Outdoor to offer consumers an easy and efficient way to sell their gently used gear. With the click of a button on NEMO’s site customers can start trading-in their used gear online.

“NEMO is excited to launch its partnership with Out&Back,” said Theresa McKenney, NEMO’s Director of Sustainability. “Our customers will now be able to turn in more gear from their closets for cash or a NEMO gift card. And Out&Back keeps good products out of the landfill, providing high-quality used gear at accessible prices.”

The trade-in process is easy for customers. After navigating to https://www.nemoequipment.com/pages/out-and-back, they answer a few questions about their gear, get an offer, and Out&Back emails them a prepaid shipping label. Once the gear has been received, Out&Back’s team of used gear experts assess the product(s), and the customer gets paid via NEMO gift card, Venmo, or Paypal. Customers can also trade-in non-NEMO gear through this program, upcycling multiple pieces of gear and apparel efficiently and easily, and ultimately earning a bigger reward.”

“We’re excited to be partnering with a brand so deeply invested in sustainability and innovation,” said Barruch Ben-Zekry, founder & CEO of Out&Back. “NEMO designs durable, top-quality gear, making them the perfect partner to help scale and democratize circular solutions to the outdoor industry.”

About Out&Back Outdoor

Out&Back Outdoor was founded in Denver, Colorado in 2019 by Barruch Ben-Zekry and is the one-stop shop when it comes to buying and selling outdoor gear. Out&Back is the only place where customers can shop new and used products in the same shopping experience, in addition to selling unwanted gear in less than a minute for instant cash offers and free shipping. Additional information can be found at outandbackoutdoor.com.

About NEMO

NEMO is a New Hampshire-based outdoor gear company known for creating award-winning products that are built to last, comfortable, and fun to use. The brand has been named Outdoor Brand of the Yearby Outdoor Retailer’s The Daily, and one of Outside Magazine’s and Business New Hampshire’s Best Places to Work. NEMO has also been recognized as a small business leader for the environment by New Hampshire Businesses for Social Responsibility. NEMO’s reputation for design innovation across its product lines—tents, sleeping bags, sleeping pads, camp accessories, and furniture—is an outgrowth of its design philosophy to never bring anything to market that doesn’t offer a meaningfully better experience. NEMO’s team of designers and engineers are motivated by a passion for outdoor adventure and sustainability.

Adventure Anywhere. Adventure for Anyone. Adventure Forever.™

Red Wing, Minn. – (January 30, 2024) – Vasque Footwear, with nearly 60 years of experience delivering functional, durable footwear to millions of outdoor enthusiasts, is proud to announce a strategic, long-term partnership with Camping to Connect. Through this partnership, Vasque will help bring outdoor experiences and educational opportunities to young individuals and foster a connection with nature and personal growth.

Camping to Connect is an outdoor experiential mentorship program that uses outdoor recreation and nature immersion to address the diverse issues faced by youth from Black, Indigenous and People of Color (“BIPOC”) communities in America’s cities. With a focus on restorative practices, Camping to Connect provides a safe space for meaningful conversations, connecting participants with nature, their peers, and dedicated mentors who share a cultural background with the participants, fostering a vital paradigm shift in their self-perception and understanding of their place in the world.

Manny Almonte, founder and Chief Executive Officer of Camping to Connect, expressed his enthusiasm about the partnership, stating, ‘Joining forces with Vasque Footwear is a welcomed step forward for Camping to Connect. This collaboration signifies a shared commitment to providing transformative experiences that aim to revolutionize the way BIPOC young men perceive their own identities, redefining the concept of belonging in outdoor spaces, and tackling the challenge of nature deprivation among urban youth, which is known to directly affect their mental and physical health.”

Vasque’s active promotion of Camping to Connect is at the heart of this collaboration, offering support for student excursions, transportation, and programming assistance. Vasque will also provide hiking boots and shoes, ensuring that each step of the journey is accompanied by comfort and durability. As a testament to its commitment, a portion of the proceeds from Vasque’s e-commerce sales will be contributed to Camping to Connect, reinforcing a commitment to supporting meaningful initiatives.

Bryce Wernsman, President of Vasque, echoes the sentiment, “At Vasque, we believe in the transformative power of outdoor experiences. This partnership allows us to contribute significantly to fostering a connection with nature and personal growth for young individuals. Through this partnership, we hope to propel Camping to Connect’s mission. This cause harmonizes seamlessly with Vasque’s dedication to outdoor enthusiasts and our firm belief in the vital importance of reconnecting with the outdoors for personal well-being.”

About Camping to Connect:
Camping to Connect is a BIPOC-led experiential mentorship program of the Young Masterminds Initiative that uses outdoor recreation and nature immersion to address the diverse issues faced by young men of color in America’s cities—from mental health to healthy masculinity. Since 2018, Camping to Connect has provided young men of color with a safe space for meaningful conversations, connecting them with nature, their peers, and dedicated mentors. Camping to Connect’s leadership reflects the backgrounds of its youth participants, fostering a vital paradigm shift in their self-perception and understanding of their place in the world. Learn more by visiting campingtoconnect.org

About Vasque:
Vasque Footwear has delivered functional, durable footwear to millions of outdoor enthusiasts since 1964. We believe you don’t have to go far to change your perspective. By simply stepping outside we can change how we feel on the inside. When we disconnect, we reconnect. Vasque Footwear – Trail Footwear Since 1964. Visit us at Vasque.com

 

WILLISTON, Vermont (Jan. 30, 2024)  – Leading performance mountain equipment manufacturer for more than 160-years,  Mammut welcomes world-renowned freeskier Kye Petersen to its team of athletes and ambassadors. The partnership marks a significant step in Mammut’s commitment to the skiing community, bringing on board one of the most influential and skilled figures in the world of freeride and big mountain skiing.

Kye Petersen, hailing from Whistler, British Columbia, has made a name for himself in the skiing industry through his extraordinary talent and passion for the mountains. Known for his innovative approach to skiing and his ability to gracefully navigate some of the most challenging terrain on the planet, Petersen embodies the spirit of adventure and excellence that Mammut represents.

“We are incredibly excited to welcome Kye to the Mammut team,” said Maddie Petry, Vice President of Brand and Marketing NAM at Mammut. “Kye does everything with purpose and intent through a lens of safety which is the essence of the Mammut brand and how we strive to create products. This partnership is especially exciting because Kye will be representing all aspects of Mammut in the mountains, from his projects and future plans to representation of apparel and hardgoods. Our values as a brand align with Kye’s values as an athlete and we look forward to showcasing that together in the years to come.”

Kye will be actively involved in product development, providing valuable insights and feedback to continue to drive Mammut’s mountain gear to meet the highest standards of performance and safety. He’ll also be partnering with the brand on content, events, films, and helping grow the Mammut community in North America – inspiring a wider audience to explore the mountains with confidence.

“Mammut truly aligns with my values of being as much a part of all aspects and activities the mountains provide,” said Kye Petersen, Mammut Athlete. “From my past, present and future, I can’t think of a better brand that fits with my lifestyle and career. From mountain safety, to high quality technical wear, to being involved in all aspects of mountain culture – I couldn’t be more proud to be working with Mammut. I can’t wait to see the evolution of the brand and myself as we grow together and support each other’s goals from my backyard in the mountains of North America to well beyond.”

Kye’s latest short film drops on January 29, the final episode of a five-part series, Sacred Grounds. Sacred Grounds documents the adventures and undiscovered zones (“Sacred Grounds”) that hold the best possible terrain for the cast’s passion for skiing. The short film series by Matchstick Productions goes from Kye’s backyard in B.C., to the far reaches of Northern B.C. and Alaska, to Japan, Columbia and beyond.

For more about Kye, follow his adventures on Instagram. For additional information about Mammut, their partnership with Kye Petersen and award-winning collection of technical apparel and gear for the mountains, visit Mammut.com and follow us on Instagram @MammutNA.

About Mammut Sports Group

Established in 1862, Mammut stands as a global leader in providing high-quality products and unique experiences for mountain sports enthusiasts. With over 160 years of heritage, this Swiss-based premium brand is a hallmark of safety and innovation. Mammut’s offerings, known for their functionality, responsible performance and contemporary design, make it one of the most comprehensive suppliers in the outdoor industry. The brand’s extensive range includes hardware, footwear, and apparel, catering to a wide spectrum of activities. As of 2024, Mammut Sports Group AG operates in around 40 countries and employs approximately 800 people, continuing to forge a legacy of excellence and adventure. Learn more on Mammut’s website and join the conversation on Facebook, Instagram and Twitter at @MammutNA and @MammutNorthAmerica.

 

 

 

 

January 30, 2024 (Boulder, Colo.) – HEAD/Tyrolia, the world’s largest independently-owned ski, boot, and binding manufacturer, introduces the CRUX Collection, a complete ski touring solution that combines lightweight agility with the brand’s renowned downhill performance. Available in the fall of 2024, CRUX includes four models of skis, two binding options, plus boots, skins, poles and a backcountry pack.

“Our product team took a very intentional, methodical approach to design our first complete collection of ski touring equipment,” said Jon Rucker, President of HEAD/Tyrolia USA Wintersports Division. “We developed a line from the ground up using the latest technology and materials to ensure each piece meets our company’s exacting demands for excellence on both the uphill and the down. CRUX and Almonte are major milestones for HEAD and Tyrolia.”

Each of the four CRUX Pro skis are made with a graphene and karuba wood core with a triaxial carbon crosscut, featuring fibers woven in three angles (triaxial) to provide exceptional torsional rigidity. The skis forgo a traditional topsheet in favor of a transparent layer with a snow repellent coating that makes the ski more sustainable and lighter weight.

The CRUX 105 PRO (MSRP $950) is ideal for deep backcountry missions with 105 mm width, and a weight of just 1,440 g in the 184 cm length. The CRUX 99 PRO (MSRP $900) is designed as a versatile touring ski with a 99 mm waist that weighs 1,385 g in the 184 cm. The CRUX 93 PRO (MSRP $850), which weighs in at only 1,280 g in the 177 cm length, is an all-mountain player that adapts to a variety of different snow conditions. The CRUX 87 PRO (MSRP $800) weighs just 1,220 g in the 177 cm, and makes skinning up easy, while offering maximum control and stability on the downhill.

To complement the HEAD CRUX skis, sister brand Tyrolia developed the new Almonte tech binding, named after the brand’s original touring binding from 1928. Both the Almonte 12 PT (DIN 5-12) and the Almonte 10 PT (DIN 4-10), combine lightweight (325 g) performance with a dependable design. The Almonte is easy to step into and enables quick transitions from climbing to ski mode with an automatic brake lock and an insulated mechanism that prevents icing up. Both bindings have three climbing settings (0°/ 6.5°/ 12°) and a Performance Spacer that transmits forces not only through the U-pin, but also via the brake platform. All of the plastics in the binding are either bio-based or come from recycled sources. The Almonte 12 PT retails for $575 with brakes and the Almonte 10 PT sells for $525 with brakes.

HEAD worked with an international team of mountain guides to develop a no-compromise touring boot, with equal performance on the ascent and descent. The carbon fiber CRUX PRO (MSRP $950) features HEAD’s LYT Dynamic Frame to deliver direct and strong power transmission. Weighing in at just 1,250 g per boot (size 26.5), the CRUX PRO has a 55-degree range of motion with a three-buckle system that allows easy entry and exit and offers a comfortable fit with a 99 mm last. The specially developed and shaped Vibram® Durastep outsole guarantees reliable grip while walking. In terms of sustainability, the new boot design features a 100% organic-based high-performance polymer from Pebax® sourced from the castor bean. The CRUX PRO boot also uses recycled carbon fibers in the shell. Also included in the line is the CRUX boot with a softer flex for intermediate skiers and CRUX W for female skiers. The CRUX PRO retails for $950, while the CRUX and the CRUX W sell for $900. All CRUX boots include the Recco® system.

To complete the ski touring package, HEAD also developed a full line of accessories including poles, skins, and a backcountry pack. The adjustable CRUX poles (MSRP $199) are made of feather-light carbon, have foam handles with an integrated tool for changing the climbing position on the bindings, and pivoting baskets. The CRUX touring skins (MSRP $199) are made with 65% mohair and 35% nylon, and are pre-cut and measured to correspond to each CRUX ski. Finally, the new rolltop CX30+ backpack (MSRP $219) is designed for easy access with expandable volume to 30 litres. A dedicated compartment for avalanche equipment, and a system to easily fasten a helmet, skis or snowboard, enhance the functionality of the backpack, which is available in black or white.

For more information, please contact Annekë Efinger, at anneke.efinger@backbone.media.

About Head – see www.head.com

HEAD is a leading global provider of premium equipment & apparel for athletes and players, at all levels. We have five divisions: WinterSports, RacquetSports, Water Sports, Sportswear and Licensing. We sell products under the brands: HEAD (alpine skis, ski bindings, ski boots, snowboard and protection products, tennis, racquetball, paddle, squash and pickleball racquets, tennis balls and tennis footwear, sportswear and swimming products) PENN (tennis balls and racquetball balls) TYROLIA (ski bindings) MARES, SSI and rEvo (diving) LiveAboard (diving holidays, dive tours) ZOGGS (goggles, swimwear and equipment) INDIGO (skis, ski helmets, ski goggles, ski accessories, snowboards and other ski gear) Since our launch in 1950, we’ve achieved a reputation for cutting-edge design, engineering excellence and a passion for championing all sport, everywhere. World-class performance demands the very best equipment and that’s why, at HEAD, our purpose is to give athletes and players at every level, exactly what they need to win.

 

Flagstaff, Ariz. (Jan. 30, 2024) – Kahtoola is excited to announce the winners of its 23/24 Winter grant allocations, each a representation of commitment and innovation in their respective fields. This season’s recipients include Elevate Nepal, Kismet Rock Foundation, Nyingtob Ling, HERO, Tolani Lake Enterprises, Montana Wilderness School, Shishmaref Native Corporation, and True Messages.

Now in its 24^th year, the Kahtoola Philanthropy Program continues its tradition of donating at least 1% of annual sales to organizations dedicated to preserving indigenous cultures, promoting environmental responsibility, and supporting the outdoor community.

Selected recipients include:

Elevate Nepal continues to make strides in rural development and disaster response, focusing on education, employment, public health, and infrastructure projects in Nepal’s most remote areas. Their approach emphasizes sustainability, local engagement, and measurable outcomes, ensuring lasting impact in the communities they serve.

Kismet Rock Foundation nurtures the physical, intellectual, and emotional development of children from diverse backgrounds in New England. Through scholarships for comprehensive education in technical rock climbing, they offer transformative experiences that shape the potential and direction of young lives.

Nyingtob Ling, based in Dharamsala, India, works tirelessly to preserve traditional Tibetan cultural values and empower individuals with disabilities, providing them with the skills and opportunities necessary for a dignified and independent life.

Montana Wilderness School inspires young people through wilderness experiences that cultivate personal growth, community responsibility, and a strong connection to nature and conservation.

True Messages dedicates itself to amplifying the voices of the indigenous Raramuri (Tarahumara) peoples of the Sierra Tarahumara in Mexico, supporting their efforts to preserve traditional knowledge, culture, language, and sustainable practices.

“Kahtoola was founded in 1999 with the belief that giving must be embedded – not secondary – to our business,” said Danny Giovale, owner and founder of Kahtoola. “As we’ve grown in recent years, we’re energized by our ability to support even more organizations that are doing vital work to create opportunities and enrich lives of people around the world.”

– More –

Alongside its philanthropic grants, Kahtoola is deeply committed to conservation and environmental stewardship. As members of the Conservation Alliance and the European Outdoor Conservation Association, their efforts extend globally, while maintaining a focus on conservation projects close to home. Additionally, as part of the 1% for the Planet network, Kahtoola actively contributes to environmental nonprofits tackling the most pressing environmental challenges of our time.

Nonprofits interested in applying for a Kahtoola Philanthropy Program grant can learn more at Kahtoola.com/philanthropy.

About Kahtoola:

Established in 1999, Kahtoola crafts exceptional outdoor gear with a commitment to philanthropy, conservation, and sustainability. Kahtoola’s gaiters, hiking crampons, and flexible footwear traction systems, including MICROspikes®, EXOspikes™ and NANOspikes®, are built to improve safety and performance. Every product is thoughtfully designed and vigorously tested at the brand’s Flagstaff, AZ headquarters high on the Colorado Plateau. Owned and operated by founder Danny Giovale, Kahtoola proudly grants 1% of annual sales through the Kahtoola Philanthropy Program to organizations that support indigenous cultures, outdoor community and environmental responsibility. For more information, please visit Kahtoola.com.

 

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[Bozeman, Montana –  January 25, 2024] – MYSTERY RANCH, pioneer of pack innovation with a legacy of load-bearing excellence and uncompromising comfort, is proud to announce the launch of the Radix Series, a game-changer in the world of lightweight backpacking, and significantly updated versions of the popular Scree and Gallagator pack series. Brand enthusiasts may now access the new packs online via www.mysteryranch.com.

“MYSTERY RANCH continues to redefine the backpacking experience with the debut of the Radix Series and the newly designed Scree and Gallagator packs,” says Dana Gleason III, Director of Product at MYSTERY RANCH. “Each series embodies our commitment to innovation, offering the perfect blend of minimalism, durability, and comfort. With customizable load options and sustainable design features, our new packs empower adventurers to go further with confidence and showcase our dedication to enhancing the outdoor experience.”

Radix Series:

Available in 57, 47, and 31 liters, the Radix Series is designed for the modern adventurer seeking the perfect balance of minimalism, durability, and comfort. In the realm of lightweight backpacking where every gram matters, MYSTERY RANCH understands the needs of backpackers who prioritize shedding weight for enhanced mobility. The Radix Series is a testament to the brand’s commitment to providing packs that cater to the evolving demands of outdoor enthusiasts, especially minimalists who favor durability, repairability, and carry comfort.

Key Features:

• Technical Excellence: The Radix Series is crafted with precision using Technical Ultra-PE Birdseye and recycled 100D Robic Ripstop fabric. This ensures the pack not only withstands the rigors of the trail but also provides the necessary durability to make it to the peak and back.
• Customizable Load Options: The Radix Series offers a unique level of versatility. Users can choose to remove the aluminum frame system for an ultralight option, perfect for those aiming to minimize weight. Alternatively, keeping the frame in place provides a more structured load carriage, catering to a lightweight system with added support for specific mountain missions.
• Removable and Repairable Features: MYSTERY RANCH takes sustainability seriously. The Radix Series includes a removable and repairable compression web and trim, ensuring the pack remains resilient against wear and tear, guaranteeing longevity, and reducing environmental impact.
• Aerospace-Grade Frame Support: The removable 7000 Series aerospace aluminum frame is a testament to MYSTERY RANCH’s commitment to quality. It provides just the right load-bearing support tailored to the demands of diverse mountain missions.

Gallagator Series

The 2024 Gallagator series showcases notable enhancements compared to its predecessor. Inspired by Bozeman city trails, these packs offer fresh colors, lightweight recycled materials, and pocketed shoulder pads for improved organization, and are available in four sizes. The 2024 Gallagator introduces fresh design elements, pocketed shoulder pads, additional organization features, and an expanded size range, making it a more versatile and user-friendly option for urban trails and everyday use.

Scree Series

The updated Scree series boasts significant upgrades over its predecessor, enhancing its status as the leader in MYSTERY RANCH’s Trail line of packs. The technical 33 and 22-liter packs are designed for extreme pursuits, offering adjustable compression, a daisy chain with tool attachment points, an adjustable yoke, and a removable waist belt. The technical custom laminate fabric ensures durability, and a 3-ZIP access system simplifies pack access. Additional features include a zippered lid pocket, hydration reservoir compatibility, and both men’s and women’s harnessing options for a superior ergonomic fit. The new model also allows for further customization with a removable aluminum frame. The 2024 Scree introduces advanced features and improved materials, making it a more versatile and durable choice for outdoor enthusiasts tackling challenging terrains.

Whether you are a seasoned thru-hiker, a minimalist backpacker, or embarking on a weekend adventure, the new Radix, Scree, and Gallagator packs from MYSTERY RANCH are poised to be your go-to companions. Each series exemplifies the brand’s dedication to meeting the diverse needs of the outdoor community while upholding the values of durability, repairability, and unmatched comfort.

For more information on the Spring 2024 new pack lineup, please visit www.mysteryranch.com.

About MYSTERY RANCH

Founded in 2000, MYSTERY RANCH is committed to making the best load-bearing gear in the world. A product-driven company from the beginning, MYSTERY RANCH designs packs for the job that needs to get done, for the people committed to doing it, with the best materials available and the most durable construction methods that exist. For more, please visit: www.mysteryranch.com #BuiltfortheMission

SALT LAKE CITY (Jan. 23, 2024) — PHANTOM Glide, the permanent, single-application base treatment for skis and snowboards, has added a Nordic formula to its product lineup and bolstered its sales team with the addition of two new sales managers, Doug Sheehy and Pete Leazott. The new PHANTOM Glide Nordic is an environmentally conscious alternative to traditional ski waxes and provides the same eco-friendly performance as the original formula but is optimized to provide a universal glide solution for Nordic skiing, a discipline that is extremely reliant on glide. Sheehy and Leazott, along with Justin Greenbaum, the Rockies sales and tech rep who joined in September, will support the launch of PHANTOM Glide Nordic and continue the sales momentum of the original PHANTOM Glide.

“PHANTOM Glide Nordic is a natural evolution of PHANTOM Glide and incorporates all of the advantageous qualities of the original formula, while adding a performance edge at speeds that are common in human-powered Nordic skiing,” says Thomas Laakso, senior vice president at PHANTOM Glide. “PHANTOM Glide Nordic is formulated for non-gravity initiated starts and will continue to make a difference in a ski’s coefficient of gliding long after traditional waxes have worn off.”

Both PHANTOM Glide and PHANTOM Glide Nordic are made up of a patent-pending polymer technology that uses microscopic short-chain compounds to penetrate and diffuse into the unstructured sections of ski and snowboard bases. After just one application, PHANTOM Glide and PHANTOM Glide Nordic provide increased glide for the lifetime of the ski and possess no environmental harm or harm to humans. For maximum efficacy, it is recommended that customers take their skis and snowboards to an authorized PHANTOM Glide dealer with a UV cure station.

“With the launch of PHANTOM Glide Nordic and the strong momentum we’re seeing with PHANTOM Glide sales, we jumped at the opportunity to add two veteran sales managers to the team,” says Steve Kropf, senior vice president of sales at PHANTOM Glide. “Doug and Pete boast strong sales backgrounds and we’re confident in their ability to help us grow PHANTOM Glide sales right out of the gate.”

Doug Sheehy has sales experience in both business-to-business and retail sales, most recently as store manager of Christy Sports/Cottam’s Ski Shop in Taos, New Mexico. Sheehy will be the East Coast and key account PHANTOM Glide sales manager. Based in Stowe, Vermont, Sheehy will support New England and Mid-Atlantic dealers as well as dealers in Eastern Canada. Sheehy can be reached at doug.sheehy@phantomglide.com.

Pete Leazott has an extensive sales background, most recently working as a sales representative for RM Sales Ltd. in Colorado and New Mexico for notable brands, including Salomon and Arcade Belts. As PHANTOM Glide’s European sales manager, Leazott will base out of Switzerland and will oversee European sales and support PHANTOM Glide distributors in Germany, Austria, Switzerland, France, Italy, Norway and Sweden. Leazott can be reached at pete.leazott@phantomglide.com.

Justin Greenbaum, Rockies sales and tech rep, is based in Golden, Colorado and can be reached at justin.greenbaum@phantomglide.com.

To find an authorized PHANTOM Glide dealer, please visit www.dpsskis.com/pages/dealer-locator. For sales inquiries, please contact Steve Kropf at steve.kropf@dpsskis.com.

PHANTOM Glide Nordic is available in a Bulk Spray specifically designed for dealer application. For more info on PHANTOM Glide and PHANTOM Glide Nordic, as well as authorized dealers with UV cure stations, please visit https://phantomglide.com/pages/nordic-bulk.

For media inquiries, please contact account manager Ryan Silven at ryan.silven@rygr.us.

About PHANTOM Glide: 

Developed by a team of expert chemists and material science engineers, PHANTOM Glide’s patent-pending formula creates a hydrophobic environment that offers three undeniable benefits. First, unlike topical wax, PHANTOM Glide is only applied once and permanently alters the chemistry of ski and board bases to improve baseline glide for the life of the product. Second, PHANTOM Glide offers consistently fast on-snow gliding performance across a broad range of conditions and temperatures. Third, and most importantly, PHANTOM Glide is made up of non-reactive chemical functional groups that are both inert to the environment and safe to those applying it. For more on PHANTOM Glide visit dpsskis.com/phantom.

 

 

 

 

 

LOUISVILLE, Colo. (Jan. 23, 2024) — Primus, the Swedish cooking equipment brand, launches its Service for a Reason program, which encourages outdoor cooking enthusiasts to test their Primus stoves this February and March in preparation for the season ahead. Primus users can troubleshoot issues with their stoves and take advantage of Primus’ free part replacement policy for qualifying parts.

“We are always looking for ways to reduce our impact on the environment. Being able to replace a worn-out part instead of an entire stove is an opportunity to keep excess equipment out of landfills,” says Madelene Öhlin, head of brand and communication at Primus-Silva. “Over the past three years, this program has allowed us to keep hundreds of stoves in optimum working order.”

Primus stoves are painstakingly engineered to have accessible parts that can be easily serviced and repaired. To further help customers service their stoves, Primus has also created a library of videos to help keep stoves in optimum condition. The videos are available at https://primus.us/pages/primus-service-maintainence.

“At Primus, we prioritize designing Primus stoves to be serviceable so that we can ensure that our stoves can become lifelong companions,” says Öhlin. “Our goal is to make gear that can get handed down for generations.”

Primus’ Service for a Reason program will run from February 1 to March 31. To learn more or to initiate a warranty claim and receive their free replacement parts, customers in the United States can go the US Service Your Stove Page while customers in Canada can apply via this Canadian Service Your Stove Page.

For more information on Primus and their Service for a Reason program, please direct media inquiries to Ryan Silven, ryan.silven@rygr.us.

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About Primus: The Swedish company PRIMUS has been creating products promoting freedom of nature since 1892. Primus equipment has been tested on expeditions by such pioneers as Roald Amundsen and Sir Edmund Hillary. PRIMUS is known for reliable, safe and innovative products, that allow people to stay outside longer. With the focus on serving life outdoors, PRIMUS creates environmentally friendly, easy-to-use and lightweight products. Mainly made in Europe, sold in more than 60 countries worldwide.

About Primus-Silva Sweden AB: Founded in Sweden, Primus and Silva have been developing quality outdoor gear for multiple generations. Primus is known for designing and delivering stoves and gear for backcountry and outdoor kitchens everywhere. Silva provides products that make outdoor adventure safe and accessible with compasses, headlamps, running vests and accessories. Currently, Primus and Silva are focused on providing innovative, sustainably minded and performance orientated outdoor equipment for world class athletes and everyday adventurers. The Primus and Silva brands are sold in more than 60 countries worldwide. Primus-Silva Sweden AB is owned by Verdane. For more information, visit www.silvasweden.com and www.primus.us.

 

 

MANCOS, Colo. (Jan. 23, 2024) – Alpacka Raft, the packrafting industry leader, today announced the release of the Valkyrie V3. Since its initial release in 2022, the Valkyrie has been widely recognized as the pinnacle of inflatable whitewater performance. Not content to sit on their laurels, the Alpacka Raft team made significant updates to the design of this latest edition, dramatically improving the boat’s capabilities.

After extensive testing, Alpacka Raft designed the Valkyrie V3 to be lower volume and more responsive than previous versions, making it easier to do everything from ferrying and eddying, to rolling and carving. The Valkyrie V3 is a true inflatable kayak, closer to a hardshell kayak than any other inflatable kayak has come to date. The patented Valkyrie Planing Hull and Valkyrie’s signature inflatable floor, paired with Alpacka’s patented whitewater features makes this packraft more rigid and better to paddle than previous versions for paddlers to push their limits.

“We’ve been working on high performance whitewater packraft designs for over 15 years,” said Thor Tingey, CEO and co-founder of Alpacka Raft. “We wouldn’t be where we are without Sheri’s design innovations, tester feedback and willingness to take untested shapes into harder whitewater runs, and the entire team’s relentless efforts to improve. We really like where we’ve made it with the V3.”

The Valkyrie V3 features the brand’s lowest profile tubes, modern creek boat shaping, generous bow and stern rocker, and a spacious and comfortable cockpit. The patented floor sits below the bottom of the tubes to create stability when the boat is put on edge, allowing paddlers to more easily cross eddylines and carve through features. The bow and stern rocker keep the boat high and dry, making it incredibly easy to boof over and skip out of holes and steep drops.

“During my first experience in the Valkyrie, I could hardly believe I was paddling an inflatable,” said Tyler Bradt, a professional kayaker and Red Bull athlete. “It rolled with ease, boofed like a dream, surfed waves, and edged so well. I’m so happy to see that every rendition of this boat is a leap above the last, and the boat that is now on the market is undoubtedly the gold standard of packrafts by which all others will be measured.”

The Valkyrie V3 comes in medium and large sizes, weighs 13.7lbs in the medium size, and retails for $2,350. The new boat is available for purchase at alpackaraft.com

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About Alpacka Raft
Founded in 2000 by mother and son team Sheri and Thor Tingey, Alpacka Raft makes the world’s best packrafts. With packrafts designed and handmade by a talented group of makers in its Mancos, Colorado facility, Alpacka Raft packrafts have been used and trusted on expeditions by some of the most well-known adventurers on the planet. Alpacka Raft is committed to building a diverse community of boaters and is proud to provide high-quality, living-wage manufacturing jobs in a rural, mountain-town economy. For more information, visit alpackaraft.com

 

 

Boulder, Colo. (Jan. 19, 2024) – For the first time in the brand’s history, Krimson Klover, an outdoor fashion and lifestyle brand powered by women, will introduce its Fall/Winter 2024 apparel collection at premier fashion trade events, Coterie New York and Chicago Collective Women’s Edition.

Coterie New York happening February 20 to 22, 2024, is a contemporary fashion trade show that brings together the fashion industry at large; connecting numerous global brands and designers with key industry leaders and retailers. Coterie provides a platform for crucial conversations addressing pertinent issues in the fashion industry, including sustainability, technology, and innovation and is known for inspiring future trends.

Following Coterie New York, the brand is set to showcase its collection at the reimagined Chicago Collective Women’s Edition from March 3 to 5, 2024. This event showcases the finest brands in women’s classic and contemporary apparel, lifestyle, accessories, and footwear, while promising an unforgettable experience.

“I am thrilled for Krimson Klover to debut at its first fashion trade show and leave its mark,” says Rhonda Swenson, Founder of Krimson Klover. ”It’s an opportunity to showcase our dedication to craftsmanship, sustainable values, and the elegance woven into each and every garment. We eagerly anticipate sharing our collection, celebrating innovation, and forging new connections in the dynamic world of fashion.”

Krimson Klover’s commitment to its values of sustainable and slow fashion continues to transcend through the new Fall/Winter 2024 collection. Proudly showcasing meticulously crafted pieces made from premium, long lasting materials, carefully selected from trusted suppliers and manufacturing partners. The collection features cozy layers that are both practical and fashionable, made for enjoying a crisp morning stroll through snow-covered streets, skiing a favorite run and enjoying a hot toddy on top of a mountain.

Key styles from the collection include:

• Annie Shacket Long- insulated with Responsibly Sourced 600 fill power Down, keeps wearers warm while ensuring a versatile and fashionable look for any winter adventure.
• Janica Sweater- this cozy sweater is the epitome of comfort and style. Made from Merino wool, viscose and luxe Alpaca yarns.
• Montrose Sweater – a relaxed fit sweater made with RWS Merino Wool and Baby Alpaca fibers. A great take on a classic turtleneck sweater that you’ll be grabbing for all winter.
• Snowflake Sweater- sporty style combined with a soft luxe baby alpaca yarn is the perfect statement sweater.
• Sophia Cardigan- this sophisticated cardigan is crafted in Peru from a blend of luxe Alpaca fibers ensuring a combination of comfort, style and warmth.
• Karine Top & Legging- seamless midweight next to skin layer, with a compression fit to keep you fresh and comfortable on the slopes.

Retailers and media seeking to engage with the Krimson Klover during the events can locate them at Coterie New York, Javits Center, Level 1, Booth Number NBU-392; and at Chicago Collective Women’s Edition, The Mart, Level 7. Contact customerservice@krimsonklover.com to schedule
show appointments.

For more information about Krimson Klover and for its current collections, please visit krimsonklover.com, sign up for the newsletter or follow along on social media on Facebook, Instagram, Tik Tok, and Pinterest.

About Krimson Klover
Krimson Klover was founded in 2009 and brings performance, comfort and style to your everyday adventures. Krimson Klover creates playful, mountain-inspired apparel using low impact fabrics and responsible sourcing with a commitment to elevating women. Krimson Klover is an outdoor & lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection, and giving back. Krimson Klover doesn’t just design high-performance base layers, durable hiking shorts, stay-put swimsuits, or fun and flirty dresses. Krimson Klover designs clothing that empowers you to pursue your passions. https://krimsonklover.com