RecPak is Participating in Small Business Sales Week

RecPak, the revolutionary nutritionally complete instant meal designed specifically for outdoor adventurers, is proud to announce its participation in Small Business Sales Week from Tuesday, May 13th to Tuesday, May 20th, 2024.

Born from founder Deed Ziegler’s experience as a Marine Corps officer in some of the world’s most challenging environments, RecPak has quickly established itself as the go-to nutrition solution for those who push the boundaries in remote settings – from mountaineers and ultrarunners to search and rescue personnel.

“When every ounce matters and stopping isn’t an option, our customers need nutrition they can count on,” said Deed Ziegler, RecPak founder. “Small Business Sales Week gives us an opportunity to connect with more outdoor enthusiasts who understand that proper fueling shouldn’t compromise mobility or performance.”

During this special week, customers can find exclusive discounts on RecPak’s signature 700-calorie powder meals in Chocolate, Vanilla Chai, and Coffee flavors. These products combine the complete nutrition of a meal with the convenience of a snack—simply add water and drink on the move.

As a veteran-owned company committed to social responsibility, RecPak has donated over 6,000 packs to first responders in Ukraine and supports conservation efforts as a member of 1% For The Planet.

Special offers will be available by visiting the Garage Grown Gear sale landing page, starting May 13th. RecPak is also featured among the 90+ exceptional outdoor brands participating in this celebration hosted by Garage Grown Gear.

For more information about RecPak, visit www.recpak.co or follow @recpakco on Instagram.

About RecPak

RecPak provides nutritionally complete instant meals for outdoor adventurers and professionals who need to save space, weight, and time in challenging environments. Designed by top sports dietitians, our products deliver 700 calories of balanced nutrition in a lightweight, durable pouch that fits in your pocket. RecPak is veteran-owned, made in the USA, and committed to supporting conservation and humanitarian efforts.

Media Contact:

Eli Kerr
4elikerr@gmail.com

 

Born Under the Stars, Built for the Journey: Meet TRAVOCA

May 12, 2025—Appleton, WI—One night under the stars was all it took to inspire a new brand dedicated to elevating outdoor adventures by bringing people together. Founded by a longtime engineer, TRAVOCA was born from a moment of inspiration under a starry sky during his first overlanding trip in the mountains of Virginia. The emerging brand, which crafts elegantly rugged gear for overlanders and outdoor enthusiasts, will debut at Overland Expo West in Flagstaff, Arizona, from May 16 to 18.

After two decades of designing high-end home appliances, TRAVOCA’s founder realized that the comforts of home could—and should—travel with us. Headquartered in Wisconsin with a global footprint, TRAVOCA designs elegant yet functional products that make cooking, relaxing, and connecting easier in the great outdoors. From state-of-the-art 12V dual-zone eCoolers and portable power stations to beautifully crafted titanium drinkware and camp kitchen accessories, TRAVOCA’s products inspire confidence for exploring the natural world—whether in the backcountry or the backyard.

“As a teardrop-trailer adventurer who’s summited the highest peaks in the 48 contiguous states, I’m thrilled to reveal the TRAVOCA brand and Coming Soon Products at Overland Expo West,” says Stuart Rudolph, Managing Director, TRAVOCA USA LLC. “These goods are built to perform and please the eye.  The team has worked tirelessly to create a welcoming and refined aesthetic across all of our touchpoints.”

Sharon Scott, Senior Brand Director for TRAVOCA, adds, “I’ve been privileged to shepherd legacy brands with 100+ year legacies, and nothing compares to the excitement of building a brand and product range from scratch.”

TRAVOCA’s flagship product is the Rigel 60DZ eCooler, a portable fridge/freezer designed in Utah.  Premium features combine high-end functionality with maximum efficiency for fresh food and frozen treats on the go. The Rigel eCooler is crafted from durable steel, featuring an overmolded base and external bamboo panels for a unique, elegant appearance. Vacuum-insulated panels provide 60-80% longer insulation protection, keeping items colder for longer while using less power and increasing usable interior space. The Rigel features dual temperature zones thanks to a removable interior panel, allowing users to customize their setup for both fresh and frozen goods. The insulated steel top is fully removable and opens in multiple directions, providing easy access regardless of the configuration. The Rigel DZ eCooler series will include 25, 35, 45, and 60-liter options, with pricing from $649.99-899.99, and will be available late Summer 2025.

Additional products in TRAVOCA’s debut line will include the VEGA 1500 portable power station, VEGA SOL 200 portable solar panel, and Gemma line of titanium drinkware. All of TRAVOCA’s product offerings will be on display at Overland Expo West in booth S2. For more information, visit travoca.com or contact Suzanne Hermann at suzanne@darbycommunications.com.

ABOUT TRAVOCA

TRAVOCA empowers outdoor enthusiasts and adventurers with elegantly rugged products that enhance every journey, from the backcountry to the backyard. Our gear combines timeless design and reliable performance to bring people together, making outdoor living simpler, more connected, and more memorable. At TRAVOCA, we believe the best adventures are the ones that spark connection—around the fire, at the table, or under the stars.

REI’s Anniversary Sale set for May 16-26

SEATTLE – Specialty outdoor retailer REI Co-op celebrates its members and their active lives with the return of its biggest sale of the year. REI’s Anniversary Sale runs May 16 – 26 with major savings on gear and apparel brands that inspire outdoor adventures. Everyone is invited to take advantage of great deals, and members will enjoy extra savings just for them.

digital catalog is available now to serve as a resource to those who wish to plan for the sale and future adventures.

Highlights include:

  • 30% off REI Co-op brand clothing and gear (excluding bikes)
  • 20% off all Co-op Cycles bikes
  • 25% off all Smartwool clothing and accessories
  • 20% off all Thule and Yakima racks, roof boxes and rack accessories
  • 25% off all Hydro Flask drinkware, kitchenware and accessories
  • Save $100 on Garmin inReach Mini 2 and all fenix 8 watches
  • 15% off all BOTE SUP boards and accessories
  • 25% off selected gear from Big Agnes, Black Diamond, Coleman, Exped, Kelty, NEMO, Therm-a-Rest and more
  • 25% off selected clothing from Cotopaxi, Fjällräven, KUHL, Outdoor Research, prAna, The North Face and more
  • 25% off selected footwear from Altra, Danner, KEEN, La Sportiva, Oboz and more

REI Co-op members can also save 20% on one full-price item and an extra 20% off one online REI Outlet item from May 16-26 by using coupon code “ANNIV2025.”

The REI Anniversary Sale is a great time to become a member to enjoy deeper deals during the event. Members who join the co-op for a one-time $30 fee enjoy year-round benefits, including access to the co-op’s used gear and trade-in program called Re/Supply; discounts on shop services; annual member reward of 10% back on eligible purchases; extended satisfaction guarantee window of one year; free U.S. standard shipping, and more. REI Mastercard cardmembers earn 5% in REI Co-op Mastercard Rewards on all REI purchases, including Anniversary Sale purchases.

About REI Co-op
REI is a specialty outdoor retailer, headquartered near Seattle. The nation’s largest consumer co-op, REI is a growing community of 25 million members who expect and love the best quality gear and outstanding customer service. In addition to the co-op’s many stores across the country, outdoor enthusiasts can shop at REI.com, REI Outlet or the REI shopping app. Everyone is welcome to shop REI, but members who join the co-op enjoy a range of benefits. REI is a purpose-driven and values-led company dedicated to enabling life outside for all.

Outdoor Industry Association to Congress: Don’t Sell Off Our Public Lands

Boulder, CO (May 8, 2025) – Outdoor Industry Association (OIA) strongly urges Congress to oppose provisions added in the House Natural Resource Committee budget reconciliation package by Representatives Mark Amodei (R-NV-2) and Celeste Maloy (R-UT-2), which mandate the sale of public lands in Utah and Nevada. This proposal bypasses established public land management processes, fails to reinvest in conservation or recreation, and jeopardizes public access and outdoor recreation opportunities for local communities and visitors. 

We urge policymakers to work through existing authorities that ensure transparent decision-making, public engagement, and the protection of our shared resources. Proposals of this magnitude warrant serious deliberation and stakeholder engagement, not last-minute amendments.  

The May 7 launch of the bipartisan Congressional Public Lands Caucus underscores the importance of consensus-based approaches to land management that reflect the values of other enthusiasts, local communities, and the $1.2 trillion outdoor recreation economy. We call on Members of Congress to uphold these values by rejecting legislative efforts to privatize public lands.  

OIA remains committed to working with policymakers, businesses, and advocates to ensure that our public lands remain open, accessible, and responsibly managed for the benefit of current and future generations.  

About Outdoor Industry Association

Based in Boulder, Colo., with offices in Washington, D.C., Outdoor Industry Association (OIA) is a catalyst for meaningful change. A member-based collective, OIA is a passionate group of business leaders, climate experts, policy makers and outdoor enthusiasts committed to sustainable economic growth while protecting – and growing access to – the benefits of the outdoors for everyone. For more than 30 years, OIA has catalyzed a thriving outdoor industry by supporting the success of every member company across four critically aligned areas: market research, sustainability, government affairs, and inclusive participation. OIA delivers success for its members through education, events, and business services in the form of solutions and strategies, consultation, collaboration, and opportunities for collective action. For more information, visit outdoorindustry.org.

 

 

Superfeet Reaffirms Commitment to Performance Innovation with Bold Brand Evolution

FERNDALE, Wash. (May 7, 2025)Superfeet, the global leader in performance insoles, proudly unveils the next evolution of its brand, marking a new era in the company’s journey to empower all who move. With a renewed emphasis on serving real world athletes, biomechanical innovation, and intentional design, Superfeet is building on its nearly 50-year foundation to step confidently into the future, where innovation meets inspiration and performance is amplified.

“This brand refresh is about much more than a new look — it marks a new chapter in how we serve today’s athletes,” says Trip Randall, CEO of Superfeet. “Superfeet has always been trusted by those who push limits. Now we’re doubling down on innovation and performance to power every kind of athlete, wherever their pursuits take them.”

This next chapter introduces a new logo, refreshed visual identity, and an updated marketing approach that celebrates athletes who pursue progress across every arena, from courts and trails to job sites and city streets. At its core is athlete-first messaging, unified under the guiding narrative ‘Powered by Superfeet,’ a platform designed for collaboration and built to elevate real athlete stories.

To bring this new vision to life, Superfeet is thrilled to be working with Olympic Gold Medalist track athlete, entrepreneur, mother, and TV broadcaster Sanya Richards-Ross to be a Superfeet athlete and partner in this brand evolution.

Richards-Ross’ journey, from world champion sprinter to business leader and mother, embodies the spirit Superfeet champions, celebrating performance at every stage. Together, Superfeet and Richards-Ross are redefining performance in this new brand transformation.

“Performance isn’t just about crossing the finish line first,” says Richards-Ross. “It’s about showing up every day with strength, confidence, and heart. I’m proud to partner with Superfeet. They are a brand that supports the athlete in us all. From the track to running a business to chasing my kids around, Superfeet keeps me moving, powering my every step.”

Superfeet is doubling down on its heritage of innovation to serve the broad spectrum of athletes, with products, services and experiences, specifically tailored to meet their unique demands. From runners and team sport athletes competing at the highest level to workers spending long hours on their feet to those navigating the city — all of them demand performance.

To support its brand evolution, Superfeet will launch new sport- and work-specific insoles later this year, engineered for athletes who demand everything from their gear, and from themselves:

  • Run Pacer Elite, Available Fall 2025
    The pinnacle offering in Superfeet’s line of trim-to-fit running insoles, featuring a revolutionary Carbitex® plate paired with high-rebound SuperRev™ foam to power dynamic propulsion and long-lasting comfort. Built for 20% more energy return with every stride so runners can go further, faster, and feel better doing it.
  • Sport Ultralight, Available Fall 2025
    A light yet powerful foundation built with high-performance SuperRev™ foam and EVOLyte® carbon fiber-infused arch support. Engineered to be 25% lighter so every step feels faster, smoother and effortless.
  • Puncture Resistant Support, Available Late 2025
    A flexible, puncture-resistant plate shields against sharp hazards, without bulk or restriction. Paired with SuperRev™ foam cushioning for rugged protection to meet the demands of workers in harsh conditions.
  • ESD Cushion, Available Late 2025
    Ultimate comfort with clinically proven support for ESD footwear. Each layer, from the top cover to the forefoot pad, is made with electrostatic dissipative materials for ultimate protection.

Paired with the brand refresh, these new product launches will serve athletes committed to being better than the day before, whether competing in a sport, powering through back-to-back shifts, or navigating city streets.

For more information and media inquiries, please contact Andrea Green at andrea.green@rygr.us.

###

ABOUT SUPERFEET WORLDWIDE, LLC

Founded more than four decades ago, Superfeet Worldwide emerged from the sports medicine division of Northwest Podiatric Labs and has become a global leader in high-performance insoles. Known for its groundbreaking designs that support athletes in the most demanding conditions, Superfeet continues to advance insole technology to enhance athletic performance. The company donates 1% of sales and countless volunteer hours to initiatives that improve access to movement and sport for future generations. For more information, visit superfeet.com.

For media inquiries:

Andrea Green

Senior PR Account Manager

andrea.green@rygr.us

 

 

Rossignol Group appoints Adam Ketcheson as Chief Commercial Officer

PARK CITY, Utah – May 7th, 2025Rossignol Group, a world leader in Mountain Sports Equipment, announces the arrival of outdoor industry veteran Adam Ketcheson as Chief Commercial Officer to accelerate its international omni channel deployment and contribute to its multi season, multi-sport strategy. In this pivotal role, Ketcheson will be responsible for driving the company’s global commercial strategy across both Business-to-Business (B2B) and Direct-to-Consumer (DTC) channels.

Adam brings over 20 years of extensive experience in the sporting goods industry, with a proven track record of success in leading large teams for global brands. His deep understanding of the market, coupled with his passion for outdoor sports, makes him an invaluable addition to the Rossignol leadership team.

Adam’s career began at Salomon Canada, and he later joined The North Face where he held a global brand role. He subsequently served as VP of Brand Marketing and DTC at Arc’teryx. Most recently, Ketcheson held the position of Chief Commercial Officer at MEC in Canada.

“I’m excited to join the Rossignol Group and have the opportunity to work with a rich portfolio of brands, each with a unique heritage and a strong commitment to innovation and performance,” said Adam Ketcheson. “Having worked across both wholesale and direct-to-consumer businesses throughout my career, I look forward to leading the talented brand teams around the world to unlock new growth opportunities in the dynamic mountain sports and lifestyle market, while ensuring a cohesive strategy across our B2B and DTC touchpoints.”

We are thrilled to welcome Adam to Rossignol,” said Vincent Wauters CEO. “His strategic vision and deep understanding of our industry will be instrumental in accelerating our growth. Adam’s leadership will be key in driving our omni-channel strategy, encompassing both our valued B2B partners and our growing DTC operations, and enhancing our customer experience worldwide.

“ I also want to express my most sincere gratitude to François Goulet for his outstanding contribution over the last 30 years. Francois will retire at the end of the summer from his role as Rossignol Group President for North America and China and VP Global Sales. His commitment to lead international sales deployment enabled the group to grow into a global mountain sports leader. His determination, dedication to our brands and expertise will be a source of inspiration going forward!”

Ketcheson will be based at Rossignol’s global headquarters in France, and his appointment is effective June 2nd 2025.

 

Superfeet Reaffirms Commitment to Performance Innovation with Bold Brand Evolution

FERNDALE, Wash. (May 7, 2025) Superfeet, the global leader in performance insoles, proudly unveils the next evolution of its brand, marking a new era in the company’s journey to empower all who move. With a renewed emphasis on serving real world athletes, biomechanical innovation, and intentional design, Superfeet is building on its nearly 50-year foundation to step confidently into the future, where innovation meets inspiration and performance is amplified.

“This brand refresh is about much more than a new look — it marks a new chapter in how we serve today’s athletes,” says Trip Randall, CEO of Superfeet. “Superfeet has always been trusted by those who push limits. Now we’re doubling down on innovation and performance to power every kind of athlete, wherever their pursuits take them.”

This next chapter introduces a new logo, refreshed visual identity, and an updated marketing approach that celebrates athletes who pursue progress across every arena, from courts and trails to job sites and city streets. At its core is athlete-first messaging, unified under the guiding narrative ‘Powered by Superfeet,’ a platform designed for collaboration and built to elevate real athlete stories.

To bring this new vision to life, Superfeet is thrilled to be working with Olympic Gold Medalist track athlete, entrepreneur, mother, and TV broadcaster Sanya Richards-Ross to be a Superfeet athlete and partner in this brand evolution.

Richards-Ross’ journey, from world champion sprinter to business leader and mother, embodies the spirit Superfeet champions, celebrating performance at every stage. Together, Superfeet and Richards- Ross are redefining performance in this new brand transformation.

“Performance isn’t just about crossing the finish line first,” says Richards-Ross. “It’s about showing up every day with strength, confidence, and heart. I’m proud to partner with Superfeet. They are a brand that supports the athlete in us all. From the track to running a business to chasing my kids around, Superfeet keeps me moving, powering my every step.”

Superfeet is doubling down on its heritage of innovation to serve the broad spectrum of athletes, with products, services and experiences, specifically tailored to meet their unique demands. From runners and team sport athletes competing at the highest level to workers spending long hours on their feet to those navigating the city — all of them demand performance.

To support its brand evolution, Superfeet will launch new sport- and work-specific insoles later this year, engineered for athletes who demand everything from their gear, and from themselves:

  • Run Pacer Elite, Available Fall 2025

The pinnacle offering in Superfeet’s line of trim-to-fit running insoles, featuring a revolutionary Carbitex® plate paired with high-rebound SuperRev™ foam to power dynamic propulsion and long-lasting comfort. Built for 20% more energy return with every stride so runners can go further, faster, and feel better doing it.

  • Sport Ultralight, Available Fall 2025

A light yet powerful foundation built with high-performance SuperRev™ foam and EVOLyte® carbon fiber-infused arch support. Engineered to be 25% lighter so every step feels faster, smoother and effortless.

  • Puncture Resistant Support, Available Late 2025

A flexible, puncture-resistant plate shields against sharp hazards, without bulk or restriction. Paired with SuperRev™ foam cushioning for rugged protection to meet the demands of workers in harsh conditions.

  • ESD Cushion, Available Late 2025

Ultimate comfort with clinically proven support for ESD footwear. Each layer, from the top cover to the forefoot pad, is made with electrostatic dissipative materials for ultimate protection.

Paired with the brand refresh, these new product launches will serve athletes committed to being better than the day before, whether competing in a sport, powering through back-to-back shifts, or navigating city streets.

For more information and media inquiries, please contact Andrea Green at andrea.green@rygr.us. ###

ABOUT SUPERFEET WORLDWIDE, LLC

Founded more than four decades ago, Superfeet Worldwide emerged from the sports medicine division of Northwest Podiatric Labs and has become a global leader in high-performance insoles. Known for its groundbreaking designs that support athletes in the most demanding conditions, Superfeet continues to advance insole technology to enhance athletic performance. The company donates 1% of sales and countless volunteer hours to initiatives that improve access to movement and sport for future generations. For more information, visit superfeet.com.

For media inquiries:

Andrea Green

Senior PR Account Manager andrea.green@rygr.us

Outside Summit Adds to Speaker Lineup and Announces Event Programming Schedule

DENVER, Colo. – May 7, 2025 – The Outside Summit is pleased to release the addition of nine renowned speakers to its program. The second annual event will bring together seasoned outdoor industry veterans, innovative entrepreneurs, key policymakers, and emerging talent to share insights, network, and craft a long-lasting vision for the future of outdoor recreation in Denver, May 29-30.

Newly added speakers include:

  • Mary Beth Laughton (President and CEO of REI Co-Op)
  • Dan Sheridan (CEO of Brooks)
  • Donna Carpenter (Owner of Burton and Chair of the Board)
  • Eric Min (Co-Founder and CEO of Zwift)
  • Patrik Frisk (CEO of Reju)
  • James Edward Mills (Journalist, Photographer, and Filmmaker)
  • Jacob Ward (Technology Journalist)
  • Ali Carr (Founder and CEO of Basecamp Outdoor)
  • Kenji Haroutunian (Organizational Consultant and Event Strategist)
  • Ryan Decker (Vice President of Strategy & Brand, Scout Motors)
  • Des Linden (Professional Runner, Podcaster, Author)
  • Kevin Sintumuang (Editorial Director, Outside Magazine)
  • Jason Curry (Director, Utah Division of Outdoor Recreation)
  • Maribel Castañeda (Manager of the Confluence of States)
  • Karina Armijo (Director, New Mexico Outdoor Recreation Division)
  • Nathan Reigner (Pennsylvania Director of Outdoor Recreation)
  • Jon Dorn (Journalist, Outside Festival Co-Founder)

The new speakers join an impressive lineup that includes Reed Hastings (Co-Founder of Netflix and CEO of Powder Mountain), Caroline Brown (Global Brand President, The North Face), Albert Lin (National Geographic Explorer and TV Host), Alyssa Ravasio (Founder, Hipcamp), Carrie Besnette Hauser (President and CEO, Trust for Public Land), Kent Ebersole (President, Outdoor Industry Association), Luis Benitez (VP Global Government Affairs, Lululemon), Mike de la Rocha (Co-Founder, Revolve Impact), Nicole McLaughlin (Multidisciplinary Designer), Sen. John Hickenlooper, Joey Montoya (Founder, Urban Native Era), Dhani Jones (Former NFL Linebacker, TV Host & Entrepreneur), Lauren Bash (Climate Creator and Storyteller), Jessica Wahl Turner (President, Outdoor Recreation Roundtable), Conor Hall (Director, Colorado Office of Outdoor Recreation Industry), Wynter Mitchell-Rohrbaugh (Digital Brand Strategy Consultant, Two Six Eighty Productions) and Alex Zhang (Chief Creative Officer, Powder Mountain).

The Outside Summit begins at the Denver Public Library on Thursday, May 29, with badge registration (9 a.m. local time to 11 a.m., approximate) and Outside Ignite, where startups from seed stages to series A will present their business pitches for the chance to win a grand prize worth $100,000 in combined cash and advertising value. Following Outside Ignite, badgeholders and the public are encouraged to attend the free outdoor industry career event at McNichols Civic Center from 4 to 6 p.m., hosted in partnership with Basecamp Outdoor.

Summit sessions continue on Friday, May 30, at 7:30 a.m. with registration and breakfast, followed by a full day of presentations, panels, and interactive workshops. Confirmed programming is as follows:

  • “Building a More Resilient Outdoor Industry: A Conversation with Mary Beth Laughton”
  • “Breaking The Mold: Inside the Powder Mountain Experiment” with Reed Hastings and Alex Zhang, moderated by Dhani Jones
  • “The Outdoor Workforce: Company Culture, Recruitment, and the Future of Our Industry” with Donna Carpenter, Kenji Haroutunian, and James Edward Mills, moderated by Ali Carr
  • “The Startup Playbook: Innovative Brands Fueling Growth in Outdoor Markets” with Alyssa Ravasio, Eric Min, and Ryan Decker, moderated by Jacob Ward
  • “Pop Culture, Policy, & Partnerships: Deal Making that Moves the Masses” with Mike de la Rocha, Paolo Mottola, Wynter Mitchell-Rohrbaugh, and Joey Montoya, moderated by Luis Benitez
  • “Workshop: Mobilizing the Online Generation” with Viral Climate Creator and Storyteller Lauren Bash
  • “Workshop: Building Your Relevance Engine: Digital Strategies to be on Trend with the Pop Culture Zeitgeist” led by Wynter Mitchell-Rohrbaugh

A complete agenda with times and locations will be announced before the event. For more information on panels and schedule updates, visit this page.

Registered Summit badges that include festival wristbands grant ticketholders access to both days of the Outside Festival, including Films and Ideas sessions (programming and times still to be announced), pre-festival activities and gatherings, plus entry to an Outside Summit lounge on the festival grounds. Two-day Summit tickets are now available for Thursday and Friday sessions only. To purchase tickets or for more information, visit theoutsidesummit.com.

Sponsors for the 2025 Outside Summit include REI Co-op, VF Corporation, The State of Colorado, Colorado Outdoor Recreation Industry Office, Outdoor Industry Association, Trust for Public Land, Reju, High Street Strategies, Shar Snacks, Events.com, Visit Denver, Outdoor Recreation Roundtable, Outside for Business, Denver Art Museum, and Denver Public Library.

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Media Contact:

Rachel Weiss rachel.weiss@backbone.media

Photo and Video Assets (Credit Outside)

Working Media Application

About the Outside Festival and Summit

The second annual Outside Festival and Summit will take place in downtown Denver from May 29 – June 1, 2025. The Outside Festival, presented by Capital One and REI, May 31 – June 1, is a celebration of everything outdoors, featuring music, films, speakers, gear, and more. The event is driven by a partnership between Outside Interactive, Inc., The State of Colorado’s Outdoor Recreation Office, and Visit Denver—all with a shared vision to make the outdoors more accessible and more inclusive. The Outside Summit, May 29 – June 1, 2025, is the outdoor industry’s premier networking conference. For more information, including tickets, please visit theoutsidefestival.com.

About Outside Interactive, Inc.

Outside Interactive, Inc.– a media and news winner of Fast Company’s Most Innovative Companies 2025– is the premier destination for outdoor inspiration, activation, and celebration. Each year, Outside reaches more than 300 million unique users and has more than 100 million registered users across its network of 25 media, service, and utility brands, including Outside, MapMyFitness, Velo, Yoga Journal, Pinkbike, Gaia GPS, Trailforks, athleteReg, and more. Outside’s mission is to get everyone outside, experiencing healthy, connected, and fulfilling lives by creating an experience for both longtime adventurers and those just getting started. Outside’s subscription offering, Outside+, bundles best-in-class storytelling, videos, gear reviews, mapping apps, online courses, discounted event access, and more. Learn more at outsideonline.com/outsideplus