Archives: Press Releases

September 9, 2024 – Hudson, WI – Striker Brands, the renowned manufacturer of industry-leading fishing apparel, proudly announces the addition of the new Shield Float Vest. This versatile and lightweight piece can be worn as an outer layer or insulating mid-layer and gives consumers increased peace of mind and comfort around open water or ice.

Featuring Striker Brands’ proprietary Sureflote® flotation assist technology, the Shield Float Vest provides essential flotation support, ensuring that angler’s safety is a top priority in its design. For added safety benefits, a kill switch D-ring is fixed to the inside hem for responsible boat operation. During blustery days on the water, the Shield Float Vest offers incredible wind-blocking protection via the center front zipper’s interior storm flap and a zipper garage at the chin to lock out wind and add next-to-skin comfort. In addition to 40 grams of warm yet lightweight Thermadex® insulation, the pocket and collar are lined with high-quality fleece.  MSRP: $129.99-$149.99

“The Shield Float Vest is your ultimate companion on the water, as it’s designed to keep you warm and safe in any weather,” Says Striker Brands’ Marketing Manager, Richard Pata. “Whether you’re casting from shore or venturing out onto the ice, trust the Shield Float Vest to keep you prepared for the next bite.”

Available in three distinct color patterns, Gunmetal, Duckwood, and Dark Olive, and sizes ranging from S to 4XL, the Shield Float Vest is a practical three-season option for whichever adventure you choose. For more information on the Shield Float Vest and Striker Brands’ complete lineup of innovative fishing apparel, visit StrikerBrands.com. To find a retailer near you, visit Striker Brands Dealer Locator. For more information on Striker Brands and the latest product releases, please contact Kade Gewanter at kadegewanter@darbycommunications.com.

About Striker Brands:

Striker Brands LLC was founded in 2005 to provide premium technical apparel for snowmobilers before shifting its focus to the fishing industry in 2010. Known for introducing the first ice fishing suits with Sureflote® flotation assist, Striker has since expanded to offer a wide range of apparel for all fishing and marine activities. With a commitment to innovation, quality, and comfort, Striker continues to serve anglers nationwide with industry-leading products designed for every adventure. You can learn more at https://strikerbrands.com/ or follow on social @strikerbrands.

 

 

SALT LAKE CITY – Black Diamond Equipment®, a global leader in climbing, skiing, and mountain sports apparel and equipment, is proud to introduce its Fall/Winter 2024-5 product collection. This season’s collection includes the versatile Hydra Ice Tool, the hard-charging Impulse Ti Ski line, adaptable insulation for every activity, and the rock-solid Factor series of ski apparel

“Our Fall 2024 lineup is a testament to Black Diamond’s dedication to pushing the boundaries of what’s possible in mountain sports equipment,” said Doug Heinrich, vice-president of product at Black Diamond. “From ice climbing to skiing, whether in the backcountry or within the boundaries, this new collection is designed to meet the conditions, giving its users the confidence to pursue their passions.”

The Hydra: The Last Technical Ice Tool You’ll Need

For the committed ice climber, Black Diamond introduces the Hydra: a state-of-the-art ice climbing axe built to adapt to any challenge. The Hydra’s modular design was the first to ascend the North Face of Jannu with Black Diamond athlete Jackson Marvel and his team, exceling at every challenge from dry tooling and mixed alpine routes to steep waterfall ice.

This tool came to life over many iterations with input from our ice climbing and mountain athletes followed by strenuous lab testing. The Hydra’s hallmark design centers on its innovative Integrated Component Exchange (I.C.E.) system that allows climbers to customize their tool with various accessories including picks, hammers, adzes, head-weights, spikes, and grip spacers. Additionally, its hydroformed shaft and ergonomic grip boost comfort and performance during use so climbers can put more energy toward their endeavors. With its sleek design and premium interchangeable components, the Hydra is the ultimate quiver-killing tool for climbers pushing the limits of the sport.

The Impulse TI: Award-Winning Backcountry Charger

The Impulse Ti, Black Diamond’s new flagship ski, has been redesigned from the ground up, resulting in several awards from forthcoming ski magazine Buyer’s Guides. It features an integrated Titanal sheet that provides unparalleled power transmission, dampness, and stability, making it an incredible choice for skiers demanding precision and backcountry performance. Whether charging through deep powder or navigating technical descents, the Impulse Ti is engineered to hold fast and deliver a smooth, controlled ride in any condition. The Impulse Ti is available in 98, 104, 112, and 114 waist widths, with women’s specific models in the 98 and 104 widths.

Black Diamond Insulation: Layering For Every Condition

Rounding out Black Diamond’s new product line for Fall 2024 is several new pieces of essential insulating layers to keep you warm no matter the conditions you might face.

• The Solution Series is Black Diamond’s new synthetic all-mountain insulation line, built to shut down the cold from the inside out. Compressible, windproof, and water-resistant, our Solution layers are engineered to provide warmth and security even in wet conditions. A shut-down layer, the Solution is the answer to any of life’s cold weather pursuits where variable conditions and inclement weather can arise. Backcountry users will be glad to have this jacket packed in their bag when they come across unexpected freezing rain, high wind, or biting cold.
• The Deploy Down is the lightest down jacket in the world at only 148 grams. It is ultralight, ultra-warm, and extremely packable. The Deploy Down is the ultimate fast and light insulating layer built to provide warmth and security on mountain missions. Deploy insulation is the most technical down layer in our lineup and is a favorite with BD’s athlete team of skiers, climbers, and mountain runners who demand the lightest, most compressible insulation while moving fast through the mountains.
• The Access Down Hoody is indispensable down insulation that does it all. Access down provides reliable warmth for a wide-range of pursuits—from everyday life, chilly fall cragging days, to spring après hangs on the tailgate after a backcountry tour. Warmer and less technical than our Deploy and Approach down, the Access is a true all-arounder built for versatility.

The Factor Series: The Day-In, Day-Out Kit for Any Ski Objective

The Factor series is Black Diamond’s new line of ski and snow apparel featuring the men’s and women’s Factor Shell, Factor Bib, and Factor Insulated Parka. Each piece in the Factor series is meticulously crafted to provide maximum protection, comfort, and performance for skiers and riders who live for the mountain. All Factor series apparel feature Black Diamond’s own, BD.dry™ waterproof/breathable/windproof technology, allowing for uncompromised protection from the elements.

• Factor Shell The Factor Shell is designed for skiers who demand versatility and durability. The shell’s flexible construction offers unassailable protection from any weather, with a soft interior lining for comfort and extensive storage solutions for all your essentials. The jacket’s two-way zippered armpit vents allow for quick heat dumping on the skin track, while an integrated powder skirt keeps the snow out on deep days.
• Factor Bib: Built for the most demanding conditions, the Factor Bib offers day-in, day-out protection with premium fabrics and a durable design. The bib’s low-profile, adjustable suspenders and stretch-woven elasticized back panel ensure a secure and comfortable fit, while drop-in thigh pockets, a bib chest pocket, and side vents provide functionality and breathability on the mountain.
• Factor Insulated Parka: Designed for the coldest days on the mountain, the Factor Insulated Parka’s 800-fill down insulation provides maximum warmth and weather protection. The parka’s fully insulated, helmet-compatible hood and fixed powder skirt offer additional defense against the elements, while multiple storage pockets and mesh-lined vents provide versatility and comfort in any conditions.

Black Diamond Equipment’s 2024-5 collection will be available online and at select retailers this Fall. For additional information about the collection and on-sale dates, please go to https://www.blackdiamondequipment.com/en_US/shop/new-arrivals/ .

About Black Diamond Equipment

Black Diamond Equipment is a global leader in designing innovative outdoor-engineered equipment and apparel for climbing, skiing, and a wide range of other year-round outdoor activities. Headquartered in Salt Lake City at the base of the Wasatch Mountains, Black Diamond is synonymous with performance, innovation, and durability in the outdoor community. For more information on Black Diamond Equipment, visit www.blackdiamondequipment.com.

 

SAN FRANCISCO (Sept. 5, 2024) – Rooted in adventure since 1968, Royal Robbins leans on a proud and storied 55-year heritage in Sweater Craft with the introduction of its new Fall 2024 collection. Royal Robbins new Rockcraft and Arch Rock sweaters are made with 100% merino wool and are available now at outdoor specialty retail stores and online at royalrobbins.com.

When the brand’s founders, Liz and Royal Robbins, first scaled Yosemite’s big walls, a wool sweater was an essential layer for warmth, offering natural insulation and durability for outdoor performance. Today, Royal Robbins honors its heritage with born in Yosemite sweater styles that continue to advance their sustainability commitment by using Responsible Wool Standard (RWS) certified wool* across the entire collection. Every Rockcraft and Arch Rock sweater is made with 100% merino wool known for its comfort, durability, and natural warmth—wet or dry. These sweaters are comfortable, versatile, and durable—crafted to last for generations.

Overall, ninety-six percent of styles in the Royal Robbins Fall 2024 line meet or exceed the brand’s highest sustainability standard, which dictates a product must be made with 50% or more preferred cotton, recycled polyester, traceable wool, preferred forest materials, hemp or recycled nylon.

Key new products for Fall include:

Rockcraft Wool Crew L/S (pictured, right) — This 100% Merino wool 5-gauge sweater is a nod to Royal Robbins brand heritage. Wool sweaters have been a standard of performance apparel for generations, and the Rockcraft Wool Crew offers performance benefits, including moisture wicking, natural insulation, and excellent durability. For women, this sweater is available in a classic Fair Isle pattern, as well as the brand’s unique solid color phantom patterns. It’s offered in solid colors for men.

Rockcraft Wool Hoodie (left; Unisex) – This lighter weight, premium 100% Merino wool hoodie is available in classic neutral colors. Up for every adventure, this unisex sweater can be worn on its own or easily layered under a jacket. The 7-gauge jersey-stitch body with a 2×2 rib cuff and hem also has a fully-fashioned saddle shoulder, meaning less friction when wearing a backpack.

Arch Rock 1/4 Zip L/S (left) – This 1/4 zip men’s sweater is designed for all your fall and winter adventures. Its Fair Isle pattern blends classic style with the durability, odor resistance, and quick-dry performance. Merino wool is naturally thermoregulating, durable, odor resistant, and moisture-wicking. The sweater features a 5-gauge fairisle and jersey body with a 1×1 rib at the neckline, cuffs, and hem.

Arch Rock Crew L/S (right) – The men’s Arch Rock Sweater blends classic Fair Isle patterns with modern performance. Crafted from 100% merino wool, it offers natural thermoregulation, moisture-wicking, and odor resistance for all-day comfort. With a 5-gauge knit and ribbed neckline, cuffs, and hem, it delivers timeless style and durability. Perfect for mountain adventures and cozy evenings, it’s your go-to for comfort and confidence.

Every 100% merino wool sweater in the Fall 2024 line is made with soft, comfortable 19.5 micron merino wool that does not itch.

Clouds Rest Hemp L/S (left) – Royal Robbins use of natural materials in its Fall collection extends beyond wool, with hemp as the primary ingredient in the new men’s and women’s Clouds Rest Hemp shirts.

This heavyweight adventure shirt is a durable button-up that draws inspiration from the Royal Robbins archives. The Clouds Rest Hemp long sleeve is made from a blend of soft, durable, odor-resistant, hemp and organic cotton with recycled polyester. An oversized patch pocket on the left chest adds both style and functionality to the shirt, which can be layered over a tee or hoodie.

Desert Pucker Dry L/S – The cult-classic, relaxed fit, long-sleeve adventure shirt for over 25 years, the Desert Pucker is a Royal Robbins staple with over one million sold. This soft, ultra comfortable, breathable, and durable shirt is built for adventure. Pucker shirts are made with wood-derived TENCEL™ Modal natural performance fibers, and we mitigate our emissions for this carbon neutral style through our “avoid, reduce, compensate” approach. This adventure shirt offers UPF 40+ sun protection and features a drop-in chest pocket with a sunglass sleeve. HeiQ Smart Temp body temperature-activated thermoregulation technology keeps you cool and comfortable.

Mojave Pucker L/S – Unmatched in comfort, the Mojave Pucker L/S offers three-season versatility with a slimmer fit. Soft, breathable, and durable, the Mojave Pucker is built for everyday adventures, and made with Carbon-Zero TENCEL™ Modal fibers, that utilize responsibly sourced wood and a process that uses 50% less carbon emissions and water consumption than comparable fibers. HeiQ Smart Temp body temperature-activated thermoregulation technology provides cool comfort. This shirt also offers UPF 40+ sun protection, and has a drop-in chest pocket with a sunglass sleeve.

The new fall collection is available to consumers now at specialty retailers and online at royalrobbins.com.

About Royal Robbins® 

Born in Yosemite in 1968 by world-renowned climbers and adventurers Royal and Liz Robbins, the Royal Robbins brand is a leading designer, manufacturer, and retailer of versatile, durable, and stylish apparel for the next generation of adventurers. The brand maintains a commitment to environmental and social responsibility by prioritizing natural fibers and maintaining carbon neutrality in Scope 1 and 2 emissions. Royal Robbins gear can be found in outdoor and specialty retail partners throughout the world. We believe nature and adventure are good for the soul. To learn more, please visit royalrobbins.com.

*Responsible Wool Standard (RWS) wool, certified by Control Union cert. 895314

Media Contact: Verde Brand Communications | Elias Marsh | Elias@verdepr.com

 

 

 

 

 

 

 

 

Washington, D.C. (Sept. 5, 2024) — As Outdoor Alliance celebrates a decade of conservation powered by outdoor recreation, more than 75 of its supporters will gather in Washington D.C. next week, Sept. 10-12, to advocate to lawmakers for the next big legislative wins supporting public lands and waters.

Along with a 10th-anniversary celebration taking place a few blocks away from the U.S. Capitol on Thursday, Sept. 12, supporters of Outdoor Alliance will spend two days on Capitol Hill meeting with legislators. That builds on Outdoor Alliance’s work over the last decade, which has permanently protected 40 million acres of public land, secured $5.1 billion in funding for the outdoors, and converted more than 100,000 outdoor enthusiasts into outdoor advocates.

“This advocacy event exemplifies what we are all about — getting hikers, kayakers, backcountry skiers, surfers, mountain bikers, all leveraging their love of place to help conserve and protect places at scale,” said Adam Cramer, CEO of Outdoor Alliance.

The week will showcase the involvement of the Grasstops Collective, an Outdoor Alliance leadership and advocacy development program started earlier this year to train grasstops advocates in building relationships with policymakers, advocating for conservation priorities, and serving as conservation leaders in their regional communities. While in D.C. this week, Outdoor Alliance staff will lead an advocacy workshop for these grasstops leaders and others attending the 10th-anniversary event. Beyond the Grasstops Collective, representatives of companies ranging from Patagonia to REI will be in attendance, along with outdoor leaders and athletes, such as climber Tommy Caldwell and staff from the Outdoor Industry Association.

The 20 grasstops advocates who are part of the program in 2024 come from across the country, with a variety of backgrounds, outdoor recreation pursuits, and leadership roles. They include leaders of local climbing organizations, executive directors of mountain bike, recreation, and trail running organizations, Indigenous leaders, and outdoor business leaders.

The Grasstops program ties directly to one of Outdoor Alliance’s larger goals — increasing public engagement in the legislative process to advance conservation and outdoor recreation priorities. Along with the grasstops advocates, other supporters in attendance this week will include representatives of all 10 member organizations who are part of Outdoor Alliance and represent constituencies from many different types of human-powered outdoor recreation.

Specifically, supporters of Outdoor Alliance will be championing this week for passage of the Expanding Public Lands Outdoor Recreation Experiences (EXPLORE) Act, a first-of-its-kind bipartisan package of outdoor recreation policy to improve outdoor recreation on America’s public lands and waters. This outdoor recreation policy package creates opportunities to improve how public lands are managed to enhance outdoor experiences for all. The EXPLORE Act includes many key bills that Outdoor Alliance and its partners have helped develop and refine alongside lawmakers.

“The fact is, legislators do listen and respond to constituents,” Cramer said. “Yes, there is a high level of disillusionment in the public domain relative to our political processes. The work with the Grasstops Collective, and our work in general, is about empowering people to see the bigger forest through the trees — helping them connect the dots that people’s collective voices do make a difference in achieving victories around these special places that need support.”

Over the last 10 years, Outdoor Alliance has united the human-powered outdoor recreation community to achieve lasting conservation victories, an overview of which is captured in a video about the last decade of its work. One of Outdoor Alliance’s biggest achievements was helping create momentum and consensus to pass the John Dingell Public Lands Package in 2019, which protected more than 14 million acres of public land and permanently reauthorized funding from the Land and Water Conservation Fund.

“Outdoor Alliance’s impact in the world of outdoor policy and advocacy cannot be overstated,” said Ryan Gellert, CEO of Patagonia. “Their team’s collective expertise has shaped legislation to protect public lands and waters, and ensure equitable access to outdoor spaces.”

To learn more, please visit www.outdooralliance.org.

About Outdoor Alliance

Outdoor Alliance is the only organization in the U.S. that unites the voices of outdoor enthusiasts to conserve public lands. A nonprofit coalition comprised of 10 national advocacy organizations, Outdoor Alliance’s members include American Whitewater, the American Canoe Association, Access Fund, the International Mountain Bicycling Association, Winter Wildlands Alliance, the Mountaineers, the American Alpine Club, the Mazamas, the Colorado Mountain Club, and the Surfrider Foundation. By working with its member coalitions and helping mobilize the involvement of individuals to protect public lands and waters, OA helps ensure public lands are managed in a way that embraces the human-powered experience. Outdoor Alliance — conservation powered by outdoor recreation. Learn more at OutdoorAlliance.org.

 

New York, New York – September 5, 2024 |  Arc’teryx Equipment, the global design company specializing in technical high-performance outerwear and equipment, proudly announces the grand opening of its largest brand retail location to date at 580 Broadway in New York City. On September 6, 2024, the brand will celebrate the two-story, 14,164-square-foot store, representing the most complete expression of the Arc’teryx brand, with a dedicated focus on promoting circularity as the future of retail.

A New Era in Sustainable Retail

As the cornerstone of Arc’teryx’s commitment to sustainability, the 580 Broadway flagship location features an entire floor devoted to ReBIRD™️, the brand’s circularity platform. The ReBIRD Service Center is Arc’teryx’s largest global center for circularity, offering an extensive array of services to help customers maintain and extend the life of their gear.

“The Broadway store marks a significant milestone in our retail evolution.” said Delaney Schweitzer, Chief Commercial Officer. “We are proud to offer a space where our community can explore both new and pre-loved products under one roof and access unparalleled product care and repair services to keep their gear performing at its best for years to come. Building on the success of our original SoHo location, this new location is truly a hub for our community, a place for guests to engage with our pinnacle retail offering, build connections over coffee and share their love of the mountains.” 

ReBIRD Service Center: At the Heart of Circularity

Occupying the entire lower floor of the new 580 Broadway store, the ReBIRD Service Center is a hub of innovation and sustainability. Modeled after the ARC’One manufacturing facility near Vancouver, BC, the center offers a full suite of repair services, product education, and technical washing. With four full-time ReBIRD Repair Operators on site, guests can access everything from full zipper replacements to hardshell repanelling, as well as light repairs, washing, and waterproofing of used gear.

First-Ever In-Store ReGEAR™️ Collection

This flagship location also marks the global debut of in-store ReGEAR shopping. Guests can explore a curated selection of pre-owned items, meticulously refurbished by Arc’teryx technicians to meet the brand’s high-performance standards. From limited-edition capsule collections to rare vintage designs and one-of-a-kind pieces, the ReGEAR collection offers a sustainable alternative to buying new, with each item embodying the durability and reliability expected from Arc’teryx gear.

“With our first-ever ReGEAR showroom, we’ve curated a hand-picked selection of professionally refurbished used gear, celebrating iconic past-season designs and colorways” said Dominique Showers, VP ReBIRD™. “The ReBIRD Service Center – our largest to date – offers a full suite of complex repair options to keep gear in play. Combined with our curated selection of refurbished and vintage gear, we hope this space will help to shift consumer mindsets toward custodianship of their gear.”

A Commitment to the Community

Arc’teryx is more than just a retail brand; it’s a community leader committed to environmental stewardship. The ReBIRD floor at 580 Broadway will host various community events, including workshops with local artists, upcycled art installations, and custom NYC heat press patches for guests. The space will also feature special promotions like Gore Wash Week and Trade-In programs, encouraging guests to keep their gear in play rather than purchasing new.

A Space for Immersive Experiences

The 580 Broadway store also introduces new features designed to enhance the guest experience. A dedicated theater zone will host storytelling sessions, brand films, and community events, providing an immersive experience that deepens the connection between the brand and its community. Additionally, the store will feature the debut of A-Frame Café, Arc’teryx’s first in-store café in North America. This mountain-inspired refuge, designed for the city environment, offers a curated selection of beverages including Arc’tonics, specialty coffees, and teas. The menu also features mountain-inspired options such as Garuka Bars and Shār trail mix. In line with Arc’teryx’s commitment to sustainability, the cafe’s seating features cushions made from recycled Beta jackets, providing a distinctive and purposeful gathering place for visitors to relax and connect.

Store Design: Modern, Minimal, and Sustainable

The store’s design reflects Arc’teryx’s commitment to modernity and sustainability, featuring exposed ornate pillars, technical lighting, and a neutral color palette. The ReGEAR area includes fitting rooms, assessment counters, and workbenches, all set against a backdrop of light tones and minimalistic treatments to highlight the unique ReGEAR pieces and ReBIRD tools and machines.

For press images and additional information, please visit this link. Photographer credit: Jesse Liaw.  

For media inquiries, please contact media@arcteryx.com.

Arc’teryx Broadway
Address: 580 Broadway New York City, NY 10012 

About Arc’teryx: Arc’teryx is a Canadian company based in the Coast Mountains. Our design process is connected to the real world, focused on delivering durable, unrivaled performance. Our products are distributed through more than 2,400 retail locations worldwide. We are problem solvers, always evolving and searching for a better way to deliver resolved, minimalist designs. Good design that matters makes lives better. 

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COSTA MESA, Calif. (September 5, 2024) — 5.11 Tactical, the global innovator of Purpose- Built GearTM, today announced the promotion of Bryan Jones to Chief Financial Officer, effective October 7, 2024. On that date, the current CFO, Jim McGinty, will phase into retirement while remaining involved in the company for the balance of 2024, taking on a consultatory role for 2025 with a planned exit by the start of 2026. Mr. McGinty has led 5.11’s finance team over the last six years and played an integral part in 5.11’s growth trajectory during that time.

“During his tenure, Jim developed the financial discipline to make us more profitable. Under his leadership, 5.11 has grown significantly, adding stores to over 120 domestic locations. Jim was also crucial in creating a culture of transparency within 5.11, ensuring timely and accurate communication of results to the 5.11 and Compass teams,” said Troy Brown, CEO. “Although Jim has decided to retire, we are fortunate to have him remain with 5.11 in a consultatory capacity through 2025 to ensure a smooth transition. I thank Jim for his contributions and congratulate him on his upcoming retirement.”

In his new role as Chief Financial Officer, Bryan Jones will enable success by focusing on strategy, managing risk, and fulfilling revenue and profit targets. Bryan brings a tremendous set of experience from Finance roles at Johnson & Johnson, Volcom, and Deloitte. In these roles, Bryan led teams across the globe in the areas of financial planning and analysis, accounting & financial reporting. Bryan received a BS in Economics from the University of California, Santa

Barbara and an MBA from the Paul Merage School of Business, University of California, Irvine. He will report to Troy Brown, CEO, and be a member of the company’s leadership team.

“Over the last nine years, Bryan’s commitment and dedication to 5.11 has been critical to our success as demonstrated by our growth and profitability”, said Brown. “Bryan has proven to be an essential part of our management team, positively impacting our financial and strategic execution. Bryan is a transformational leader with a growth mindset who is often sought out for partnership by his peers as well as others throughout the organization.”

For more information about 5.11 and its product offering, or to find a 5.11 store near you, visit www.511tactical.com.

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About 5.11, Inc.

With offices around the globe, 5.11 works directly with end users to create Purpose-Built GearTM to enhance the safety, accuracy, speed, and performance of tactical professionals and technical enthusiasts worldwide. 5.11 products exceed rigorous standards, which have allowed the brand to establish a reputation for innovation and authenticity, and become the premier choice for those who live the Always Be Ready® lifestyle. 5.11 products can be purchased online, through authorized dealers and retailers, as well as at 5.11 company-owned retail stores.

 

Learn more about 5.11’s best-selling gear and accessories at www.511tactical.com. Find a full list of 5.11 company-owned retail stores at https://www.511tactical.com/locations/. Connect with 5.11 on Facebook, Twitter @511Tactical and on Instagram @511Tactical and

#511tactical5.11, Inc. is a subsidiary of Compass Diversified (NYSE: CODI).
5.11, 5.11 Tactical, Always Be Ready, and Purpose-Built GearTM are trademarks of 5.11, Inc. All rights reserved.

 

Red Lodge, Mont. (Sept. 4 2024) – Crazy Creek Products, renowned for its lightweight, innovative outdoor chairs, is set to launch its latest breakthrough: the Crazy Creek Pack Table, a compact and versatile table designed for outdoor enthusiasts. Made entirely in Montana, the Pack Table represents a commitment to local craftsmanship and quality.

Packing down to a 6 x 6 x 2-inch cube, the Crazy Creek Pack Table unfolds to a spacious 12 x 12-inch textured tabletop surface, providing ample room for drinks, food, and other essentials while camping or on the go. Each leg of the table is adjustable in 1-inch increments, from 5 to 8-inches, ensuring stability and the ability to level the table on various terrains.

“We recognized a common challenge among outdoor enthusiasts: where to place essentials like drinks and food while enjoying the comfort of our Crazy Creek chairs,” said Forrest Rogers,

co-owner of Crazy Creek Products. “The Pack Table is our solution – a portable, sturdy table that enhances the outdoor experience whether you’re camping, tailgating, or simply relaxing in a tent.”

Made from recyclable polypropylene material, the Crazy Creek Pack Table also features a keystone and shock cord framework for added strength and support and has spring-assisted legs to ensure its upright position during setup. It is designed for a variety of uses including tailgating, tent camping, backpacking, cooking, picnics, and leisure activities, designed to hold items like cards, games, food, a lantern, or beverages.

“We are excited about the Pack Table’s versatility and eco-friendly design,” added Rogers. “It is made from recyclable materials and features packaging that minimizes waste with a cardboard sleeve.”

Priced at $59.95, the Crazy Creek Pack Table will be available in a Cement Grey with Blaze Orange legs, and available for purchase starting September 4 at select retailers and online at crazycreek.com/pack-table.

For more information about Crazy Creek Products and the Pack Table, please visit crazycreek.com.

About Crazy Creek

Founded in 1987 in Red Lodge, Montana, Crazy Creek has been a pioneer in outdoor seating, known for its innovative, lightweight chairs. The brand’s mission to perfect “just sit there” comfort across any terrain has garnered trust worldwide among outdoor professionals and enthusiasts alike. Renowned for their quality craftsmanship and attention to detail, Crazy Creek® chairs have traveled from the backcountry of Northern Alaska to sunny backyards in Southern Florida. The product line includes a range of chairs crafted from the most durable fabrics, featuring carbon fiber stays and a custom stitching process, all backed by a lifetime warranty on Original & Hex 2.0 Chairs. In 2024, Crazy Creek® introduced the AirCliner, its most compact and comfortable chair yet. For more information, visit crazycreek.com.

 

 

[Bishop, CA] September 4, 2024 – Eastern Sierra Conservation Corps (ESCC), a developmental leadership organization committed to building a stronger and more inclusive outdoor community, is proud to share the recent accomplishments of its dedicated crews in their ongoing efforts to restore and preserve the natural beauty of Limekiln State Park, located in Monterey County, California. From May 28 to July 12, two ESCC crews were actively engaged in essential restoration work on the Kiln Trail, one of the park’s prominent areas impacted by the Dolan Fire in 2020.

California’s diverse landscapes, teeming with unique flora and fauna, are increasingly vulnerable to extreme climatic events such as fires, floods, droughts, and landslides. These events pose a significant threat to the state’s rich biodiversity. ESCC is at the forefront of combating these threats through proactive restoration efforts that enhance environmental resilience.

The work performed by ESCC crews at Limekiln State Park is a testament to this mission. Over nearly two months, the crews completed a range of critical tasks, including:

• Crushing rock and hauling materials to stabilize the trail
• Quarrying and transporting rocks for construction
• Heavy removal of brush and downed trees to prevent future fire hazards
• Building multi-tier retaining rock walls and rock steps
• Conducting nearly 1 mile of tread work to improve trail accessibility

These efforts culminated in the construction of 606 cubic feet of rock walls and structures, the setting of 48 rock steps, and the building of 86 wooden trail structures. The crews also managed to clear approximately 2 miles of brush and remove 31 downed trees, all of which contribute to the park’s ecological recovery and long-term sustainability.

The restoration work conducted by ESCC crews is not just about maintaining trails; it is about protecting the delicate ecosystems that depend on these natural spaces. By collaborating with State Park staff, ESCC has helped to prevent the overuse and degradation of wild areas, ensuring that vital habitats are preserved for future generations.

“The work we do today not only repairs the damage of the past but also fortifies these landscapes against the challenges of the future,” said ESCC Executive Director, Agnes Vianzon. “Our work at Limekiln State Park is about more than just trail restoration—it’s about preserving the integrity of California’s diverse ecosystems. By investing in these conservation efforts, we ensure that these natural spaces remain resilient and accessible for future generations. We’re proud of the dedication and hard work our crews have put in to protect these vital landscapes.”

As part of its broader mission to restore and protect California’s natural environments, ESCC will continue its efforts to enhance the resilience of these precious ecosystems. The work at Limekiln State Park is a shining example of what can be achieved through dedication and collaboration, and ESCC is grateful for the opportunity to contribute to the preservation of California’s natural beauty.

To learn more about ESCC and how to get involved, visit https://www.easternsierracc.org/.

To Donate to ESCC, visit https://www.easternsierracc.org/donate

About Eastern Sierra Conservation Corps (ESCC):

Eastern Sierra Conservation Corps is a developmental leadership organization committed to building a stronger, more inclusive outdoor community. Since 2016, ESCC has been at the forefront of revolutionizing the field of trail work, pioneering inclusivity and community-building initiatives while undertaking vital conservation projects across California’s wild spaces. ESCC actively recruits and empowers leaders from historically marginalized communities, striving to create a more equitable and sustainable future for all.

 

 

MIAMI,  Sept. 4, 2024 — Peluva, a minimalist footwear brand on a mission to change the way the world walks, expands its line of performance footwear with the new Strand ATR. The Strand ATR is Peluva’s first trail shoe. It combines its innovative five-toed design with durable materials to bring outdoor enthusiasts seeking a barefoot feel the ultimate trail shoe experience.

Building on the success of Peluva’s flagship lightweight trainer, the Strand, the new Strand ATR is meticulously designed to provide exceptional traction, protection, and comfort for rucking, trail running, hiking, and other demanding outdoor activities.

Perfect Blend of Barefoot Feel and Rugged Performance

The Strand ATR stands out as the minimalist outdoor shoe adventurers have been waiting for. With a barefoot feel,  strategic cushioning, puncture protection, and enhanced trail traction, the Strand ATR can withstand nature’s most rigorous and challenging conditions.

“I’m proud to introduce the Strand ATR, a shoe that embodies our commitment to blending minimalist design with robust performance,” said Mark Sisson, co-founder of Peluva. “We built this shoe for those who seek the freedom of a barefoot experience while needing reliable protection and support on any terrain. “It’s crafted to keep you grounded and elevate your trail experience.”

Innovative Design and Features for Maximum Performance

The Strand ATR features a purposefully crafted trail-specific outsole, delivering superior off-road traction to tackle even the most challenging terrains. The specialized Peluva EVA midsole is reinforced with Kevlar™ fiber puncture-proof fabric, providing unmatched protection against sharp rocks and other obstacles while delivering an outstanding barefoot experience.

Mark added, “As an early adopter of five-toed shoes, I noticed how easy it was to stub a toe. Our design addresses that pain point without sacrificing individual toe articulation. The Peluva outsole extends beyond the tip of the toes, offering enhanced protection from little to big toe.”

Peluva’s five-toed design is essential for optimal foot health. More natural and functional use of the toes is proven to lead to better balance, stronger muscles, improved alignment, and overall healthier feet, all of which are integral to Peluva’s mission.

The newly engineered Jacquard mesh upper, treated with a durable water-repellent (DWR) finish, offers exceptional breathability and water resistance, making the Strand ATR ideal for wet and dry conditions alike. The shoe is equipped with a quick-lace system for a fast, secure fit, getting you trail-ready in an instant.

Key Features of the Strand ATR:

• Price: $149.99
• Weight: 8 oz (men’s), 7.5 oz (women’s)
• Upper Material: Engineered Jacquard synthetic mesh with midfoot overlay reinforcements
• Insole: Performance polyester sock liner
• Midsole: Peluva EVA 300 Series with inlaid Kevlar™ fiber puncture-proof fabric
• Outsole: Trail-specific rubber for enhanced traction
• Minimalist Attributes: Zero drop, 10 mm stack height

The Peluva Strand ATR is available now in both men’s and women’s styles. For more information or to purchase the Strand ATR, visit peluva.com

About Peluva

Founded in 2021 by former endurance athlete Mark Sisson and his son Kyle, Peluva began with a pioneering vision to change the way the world walks by strengthening feet through minimalist footwear. Peluva is reimagining the concept of minimalist shoes with the first-ever design to deliver all three crucial buying criteria: greater comfort, function and style. Learn more at peluva.com

 

 

SALT LAKE CITY, UTAH (Sept. 3, 2024) – Gregory Mountain Products, the first pack manufacturer to launch a plus-size pack collection in 2021, is partnering with Unlikely Hikers on a collection of new everyday adventure and hiking packs. The collection is a celebration of the organization and its partnership with Gregory with 5% of sales being donated back to Unlikely Hikers, a diverse, body-liberating outdoor community.

From daypacks to waistpacks, the collection includes standard and plus-size designs so EVERYBODY can better enjoy their time outside. The collection, eight styles in total, include the Nano Waistpack, Nano 24, men’s Miko 20 and women’s Maya 20 (in both standard and plus-sizes). The plus-size packs are designed to fit sizes up to 6X with extended shoulder harness and hipbelts, plus easier to access pocketing. The bold colors and Unlikely Hikers patch are unique to the collab, and are meant to inspire everyone to get outside and connect with nature.

“A backpack made with my unique needs in mind makes me feel seen and empowered as a hiker.” said Jenny Bruso, Founder of Unlikely Hikers. “We hope the new collection will make ALL outdoor adventurers feel seen and comfortable outside. Together, with Gregory, we’re working to create a more inclusive outdoor space — where people of all sizes and identities are heard, welcome and safe.”

“Since Gregory started in 1977, we have been working to create a more inclusive outdoors,” said John Sears, Vice President of Gregory Mountain Products. “Whether it’s through our partnership with Jenny and Unlikely Hikers, or with groups such as Big City Mountaineers that focus on equitable access to the outdoors for underprivileged communities, we’re working to bring the benefits of discovering the outdoors to everyone. We’re incredibly thankful to Jenny, and her work helping us accomplish this goal.”

In 2021, Gregory worked hand-in-hand with Jenny and the Unlikely Hikers community to launch the first-ever plus-size pack collection. Jenny and her team provided invaluable feedback every step of the way, helping designers with prototype testing, fit testing and product reviews throughout the development process. The collection of 14 everyday adventure, hiking and backpacking packs is available on Gregory.com.

The Unlikely Hikers collection will be available at specialty retailers and online at Gregory.com.. For more information about Gregory, and its collection of award-winning backpacks and luggage, visit www.Gregory.com.

About Gregory Mountain Products

For nearly 50 years, Gregory Mountain Products has been a global leader in expedition, backpacking, daypacks, lifestyle, travel, and camping gear. World renowned for fit, durability, performance, and accessibility, Gregory has won countless awards and recognition from media outlets such as Outside Magazine, National Geographic, Popular Science, Men’s Journal, New York Times, and many others. Gregory is a product driven company that continues to lead the way in clever, innovative, and experience-enhancing outdoor gear that helps more people experience the benefits of the great outdoors in style and comfort.

MEDIA CONTACT: Becca Katz I Verde Brand Communications I becca@verdepr.com I C. 360-441-5620