Archives: Press Releases

COSTA MESA, Calif. (Oct. 10, 2023) – 5.11 Tactical, the global innovator of Purpose-Built Gear™, today introduced its latest line of technical apparel featuring PrimaLoft® Insulation. This collaboration with PrimaLoft, a world-renowned brand known for its high-performance insulation, brings together two leading pioneers in the apparel industry to create unparalleled protection and comfort.

“We are excited to expand the collaboration between our two great brands and to offer our customers a larger selection of products that live up to our Purpose-Built Gear™ motto for this fall and winter,” said 5.11’s CEO, Francisco J. Morales. “By combining our expertise in creating durable and reliable apparel with PrimaLoft’s innovative insulations, we’re able to offer our customers unparalleled performance that will help them to live the Always Be Ready® lifestyle.”

The Adventure PrimaLoft Insulated Jacket ($130) and Starling PrimaLoft Insulated Jacket ($130) are packable and weather-resistant outer shells that provide the warmth of 80 grams of PrimaLoft® Gold Insulation in the body and 60 grams in the sleeves and hood. They’re built to last using a 100% polyester plain weave face fabric with a DWR finish and a 100% nylon ripstop lining. Protection, comfort and a secure fit are ensured by an elastic opening on the hood, a chin guard on the front zipper, an adjustable hem with an internal shock cord, and stretch gussets at the sleeve openings. Additionally, reflective heat transfers keep users visible in lowlight conditions.

For those who favor vests, the Adventure PrimaLoft Insulated Vest ($98) and Starling PrimaLoft Insulated Vest ($98) are outstanding choices. The weather-resistant outer shells, backed by the warmth of 80 grams PrimaLoft® Gold Insulation, are perfect for cold-weather outings. A chin guard on the front zipper adds to the comfort while the adjustable hem with an internal shock cord ensures they stay in place. Zipper pockets and an internal dump pocket safely secure keys, a phone or other essentials, and reflective heat transfers keep users visible in lowlight conditions. Both items also stow inside a packable stuff sack, making them ideal for travel.

A stylish and versatile option can be found with the Dylan Reversible PrimaLoft Shirt Jacket ($155). This adaptable piece offers quilted comfort and the warmth of 100 grams of PrimaLoft® Gold Insulation in addition to adjustable snap-sleeve cuffs and a fold-down collar with a collar stand to protect against cold breezes. Made to be durable, both inside and out, the outer shell is constructed from 100% Nylon while the lining is made from 100% plain weave polyester. Both sides of this reversible and stylish piece feature a DWR coating that defies precipitation. Hand and chest pockets on the outer side and hand drop pockets on the inner side are secured with snap closures to keep belongings safe.

Created to meet the demands of outdoor enthusiasts and adventurers, these new items team PrimaLoft® Insulation with 5.11 textiles and designs to provide exceptional warmth and protection, even in the harshest conditions.

For more information about 5.11 Tactical and its product offering, or to find a 5.11 Tactical store near you, visit www.511tactical.com.

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About 5.11, Inc.

With offices around the globe, 5.11 works directly with end users to create Purpose-Built Gear™ to enhance the safety, accuracy, speed, and performance of tactical professionals and technical enthusiasts worldwide. 5.11 products exceed rigorous standards, which have allowed the brand to establish a reputation for innovation and authenticity, and become the premier choice for those who live the Always Be Ready® lifestyle. 5.11 products can be purchased online, through authorized dealers and retailers, as well as at 5.11 company-owned retail stores.

Learn more about 5.11’s best-selling gear and accessories at www.511tactical.com. Find a full list of 5.11 company-owned retail stores at https://www.511tactical.com/locations/. Connect with 5.11 on Facebook, Twitter @511Tactical and on Instagram @511Tactical and #511tactical

5.11, Inc. is a subsidiary of Compass Diversified (NYSE: CODI).

5.11, 5.11 Tactical, Always Be Ready, and Purpose-Built Gear™ are trademarks of 5.11, Inc. All rights reserved.

About PrimaLoft

PrimaLoft, Inc. is an advanced material technology company based in Latham, New York, with offices in Xiamen, China. PrimaLoft is the world leader in the research and development of high-performance material solutions, specializing in insulations and fabrics. PrimaLoft® insulation was originally developed for the U.S. Army as a water-resistant, synthetic alternative to down. Since 1983, a heritage of proven & tested technologies has built trust across the textile industry, with more than 950 global brands using PrimaLoft products in outdoor, fashion, home furnishings, work wear, hunting and military applications. Today, the brand is recognized as a benchmark for providing unsurpassed comfort in any condition, while lessening its impact on the environment. PrimaLoft, Inc. is a subsidiary of Compass Diversified (NYSE: CODI).

 

Flagstaff, Ariz. (Oct. 10, 2023) – Kahtoola is proud to announce the winners of its 2023 Summer grant allocations: Elevate Nepal, Grand Canyon Youth, Humanitarian Efforts Reaching Out (HERO), Wilderness Volunteers and Young Masterminds Initiative.

Three times a year, Kahtoola’s philanthropy program donates at least 1% of annual sales to nonprofits dedicated to preserving indigenous cultures, promoting environmental responsibility and/or efforts to support the outdoor community.

2023 Summer grant recipients include Elevate Nepal’s Ananda Jyoti Agricultural School Project founded in 2018. The Nepalese school works with village elders to share survival knowledge related to living in the Himalayan hills. This year, the school is conducting experiments on sustainable food production in the region with a focus on the impact of climate change on crops, organic biopesticides and soil health. Grant funds will help the school’s collaboration with village elders to expand these eco-friendly agricultural practices to nearby villages.

Grand Canyon Youth’s Indigenous Youth Rafting Expeditions launched in 2021 to partner cultural knowledge holders with tribal youth participants for a first-of-its-kind all-indigenous youth rafting expedition in the Grand Canyon. With five expeditions scheduled in 2023, grant funds will be used to support the program’s goal to provide access to the outdoors to underrepresented populations, particularly indigenous youth from the Southwest.

Humanitarian Efforts Reaching Out (HERO) Philim Village Project in the Gorkha District of Nepal provides medical clinics and Hepatitis B vaccinations in mountain villages. In 2023, clinics will focus on women’s and maternal health to address the high maternal death rate in the region. Medical resources as well as an education program will be established for frontline nurses and midwives in this remote area to reduce and potentially eliminate unnecessary deaths.

Wilderness Volunteers Oak Creek Canyon Watershed Restoration Project is headquartered in Sedona, Ariz. The watershed project’s goal is to restore and enhance areas along Oak Creek Canyon which sees over 2 million visitors each year. The project will address water contamination and promote ecosystem recovery from the over 400 unsanctioned and illegal social trails that are creating erosion on the landscape.

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Young Masterminds Initiative Camping to Connect (C2C) Project is an experiential mentorship program that uses outdoor recreation and nature immersion to address the diverse issues faced by young men of color in America’s cities from mental health to healthy masculinity. Starting in New York, New Jersey, and Philadelphia, the program has recently expanded to Denver.

“Congratulations to our summer grant recipients, we are humbled by their efforts to make the world a better place for us all,” said Danny Giovale, founder of Kahtoola. “From local projects here in Arizona to those halfway around the world, the goal of our grant program is to support and acknowledge the hard work, dedication and positive impact made by these nonprofits.”

Nonprofits interested in applying for Kahtoola’s 2023 Fall/Winter grant cycle can visit Kahtoola.com. (November 30 deadline).

About Kahtoola:

Since 1999, Kahtoola has been dedicated to empowering people by building exceptional outdoor gear and through a focused commitment to philanthropy, conservation and sustainability. Kahtoola’s gaiters, hiking crampons, and flexible footwear traction systems, including MICROspikes®, EXOspikes™ and NANOspikes®, are built to improve safety and performance in wintry locales around the globe. Every product is thoughtfully designed and vigorously tested at the brand’s Flagstaff, AZ headquarters high on the Colorado Plateau. Owned and operated by founder Danny Giovale, Kahtoola proudly grants 1% of annual sales through the Kahtoola Philanthropy Program to organizations that support indigenous cultures, outdoor community and environmental responsibility. For more information, please visit Kahtoola.com.

 

SALT LAKE CITY (October 10, 2023) — Black Diamond Equipment, Ltd., a leading manufacturer and distributor of innovative, high performance, mountain sports equipment, apparel, and footwear, welcomes six new members to its global athlete and ambassador team: Angela Hawse, Adrian Ballinger, Topo Mena, Carla Perez, Karina Carsolio and Chaehyun Seo.

“Each of these talented, diverse mountain athletes brings something exceptional to Black Diamond,” said Adam Peters, Black Diamond Equipment’s sports marketing director. “Regardless of their discipline, they consistently push the boundaries of what’s achievable in climbing and everything in between.”

Aligned with Black Diamond’s mission to be one with the sports it serves, the athlete roster is meticulously curated for specific mountain sports categories: climb, backcountry snow, and mountain running. In 2023, Black Diamond welcomes three new athletes to its Global Climbing Team, two new athletes to its Backcountry Snow Team, and one athlete to its Global Mountain Run team. This expansion brings the total number of athletes on Black Diamond’s roster to 29, spanning across all mountain disciplines.

Peters added, “Our athletes are instrumental in Black Diamond’s product development, contributing valuable insights that consistently push the boundaries of innovation in both equipment and apparel. Their passion for the mountains, active community leadership, and commitment to supporting the next generation of athletes are truly commendable. We are excited to welcome these athletes into the BD family and look forward to witnessing their future achievements.”

• Angela Hawse, Backcountry Ambassador – ski mountaineering
  • Ridgway, Colorado
  • IFMGA Guide
  • President of the AMGA

• Adrian Ballinger, Backcountry Athlete – ski mountaineering
  • Tahoe, California
  • IFMGA Guide
  • Owner of Alpenglow Expeditions
  • Four complete 8000-meter peak ski descents

• Topo Mena, Climb Athlete – mountaineering
  • Quito, Ecuador
  • IFMGA Guide
  • Youngest non-Sherpa to summit Everest without supplemental oxygen or Sherpa support
  • • Co-founder of Mas Allá de una Cima (Beyond a Peak), a social project that finds socially relegated people and uses climbing to raise conversations about inclusion, decision making, and empowerment

• Carla Perez, Climb Athlete – mountaineering
  • Quito, Ecuador
  • Guided successful summit of Everest via Northeast Ridge (2019)
  • First woman from the Americas to summit K2 without supplemental oxygen (2019)
  • First woman to summit Everest and K2 in the same year (2019)
  • Solo ascent of Cho Oyu without supplemental oxygen or Sherpa support (2014)
  • Summited Manaslu without supplemental oxygen or Sherpa support (2012)

• Chaehyun Seo, Climb Athlete – sport climbing
  • Seoul, South Korea
  • IFSC Lead World Champion 2021
  • Asian Championship Gold Medal Bouldering and Lead 2019
  • Redpoint La Rambla 5.15a 2023

• Karina Carsolio, Run Athlete – FKT, mountain and trail running
  • Mexico City, Mexico
  • North and Central American Sky Running Champion 2023
  • Schlegeis 3000 SKYRACE 1^st Place 2023
  • Trefeo Kima 3^rd Place 2022
• Monte Rosa Sky Marathon 1^stPlace 2022

Black Diamond Equipment is a manufacturer of equipment and clothing for climbing, skiing and mountain sports. By consistently building innovative, standard-setting products and actively preserving the mountain/canyon environment, Black Diamond Equipment has assumed a leadership role in the international outdoor community. For more information on Black Diamond Equipment, visit BlackDiamondEquipment.com

 

BOULDER, Colo. (October 10, 2023) – ORTOVOX, a leading provider of avalanche safety equipment and outdoor gear, is proud to announce its partnership with the Colorado Avalanche Information Center (CAIC). The collaboration aims to further the mission of avalanche education and safety within the Colorado backcountry community through its new Mobile Avalanche Education Trailer and continued support for the Trailhead Outreach Program.

The new CAIC Mobile Avalanche Education Trailer will travel to various outdoor events, trailheads and popular outdoor destinations throughout Colorado, providing valuable resources and educational opportunities to the community. It will serve as a hub for educational initiatives, featuring ORTOVOX avalanche equipment demonstrations, Safety Academy Guidebooks (SAG), and the innovative Safety Academy Mountain 3D technology (SAM3D). This partnership will enable CAIC to expand its outreach and deliver crucial avalanche safety information and training to a broader audience.

The partnership between ORTOVOX and CAIC is also a cornerstone of the Trailhead Outreach Program, designed to bring avalanche education and awareness to outdoor enthusiasts where they play. The collaboration has allowed CAIC to install more than 200 educational signs since 2020, as well as six beacon checker signs across the U.S. Forest Service’s Dillon Ranger District last winter. During Winter 2022/23 CAIC visited 150 trailheads and led over 4,000 conversations surrounding avalanche safety.

ORTOVOX has also donated gear for the fundraising endeavors of CAIC. The 11th Annual Ski Season Kick Off Party, put on by Bent Gate Mountaineering, is scheduled for Thursday, October 12th. This event will take place at the American Mountaineering Center in Golden, Colorado, from 5–9 pm and will feature live music, food trucks, raffles, and a silent auction. Admission is free.

For more information, please contact Senior PR Account Manager Andrea Green at andrea.green@rygr.us.

About ORTOVOX: ORTOVOX is a four-season mountain brand headquartered in Germany known as an expert in avalanche rescue equipment and wool apparel designed specifically for ski touring, freeriding, mountaineering, alpine climbing and alpine touring. Since its founding in 1980, ORTOVOX has stood for a sophisticated approach to protection and comfort in the mountains, characterized by the responsible treatment of people and nature. As pioneers in avalanche rescue, ORTOVOX has played a key role in the development of emergency equipment and targeted training measures for mountain sports, with protection as the brand’s most important value. This protective ethos extends to include safe and fair working conditions for its employees, setting the highest standards of animal welfare on the brand’s Tasmanian merino farms and ensuring environmentally friendly manufacturing of its products. www.ortovox.com 

About Colorado Avalanche Information Center (CAIC): The Colorado Avalanche Information Center (CAIC) is a program within the Colorado Department of Natural Resources, Executive Director’s Office. The program is a partnership between the Department of Natural Resources (DNR), Department of Transportation (CDOT), and the Friends of the CAIC (FoCAIC) a 501c3 group. The mission of the CAIC is to provide avalanche information, education and promote research for the protection of life, property and the enhancement of the state’s economy. https://avalanche.state.co.us/?

 

 

 

SEATTLE (Oct. 6, 2023) — Reflecting a brand heritage built on innovation and athlete-led design, Outdoor Research unveils its new Deviator Collection for Fall 2023, a seven-piece line that excels at stop-and-go activities in cold weather — times when warmth is critical for stopping but you also need the ability to shed heat and moisture on the go.

Created by pairing hybrid-materials construction with emerging fabric technologies and athlete feedback, the Deviator line includes tops, bottoms, gloves and mitts that offer high performance for everything from winter running to hiking, fat biking to nordic and backcountry skiing, and snowshoeing to alpinism.

“Our goal was to build a versatile collection for cool and cold temperatures that are the kinds of multi-purpose layers you reach for again and again on your way out the door,” said Charlie Berg, outerwear product manager for Outdoor Research.

Outside Magazine, which reviewed the Deviator Hoodie in its Fall 2023 Buyer’s Guide, said: “Bottom Line: The only jacket you’ll need for high-aerobic activities on 15-degree and warmer winter days.” The Deviator Hoodie also earned an Editors’ Choice Award this Fall from Backcountry Magazine.

The Deviator collection uses a range of new technology, including VerticalX Octa insulation in the hoodie, an open-structure insulator that’s 50 percent lighter than traditional polyester insulation, has an outstanding warmth-to-weight ratio, is superb at wicking moisture, and is soft against the skin. The Deviator Pro Gloves use a new insulating technology called Y-Warm, a fabric that offers warmth similar or even superior to Aerogel, but — because it’s a fabric and flexes easily — can be integrated much more effectively into apparel.

Outdoor Research has been an originator in the “active insulation” category for nearly a decade with pieces like the Ascendant and Uberlayer jackets, and the Deviator collection moves the category forward yet again. The line includes:

Deviator Hoodie — The Deviator Hoodie is a chameleon that retains critical warmth yet breathes and sheds heat when on the move, thanks to VerticalX Octa insulation technology paired with hybrid-mapped fabrics. VerticalX Octa is more effective for active use because it doesn’t require an interior liner fabric and has an open structure, both of which allow it to breathe more effectively, and it pairs well with truly breathable exterior fabrics. It’s 50 percent lighter than traditional polyester insulation, has an outstanding warmth-to-weight ratio, is superb at wicking moisture, and is soft against the skin. A bi-component synthetic insulation, VerticalX Octa is created by pairing an eight-sided, hollow-core polyester fiber in the center surrounded by a loftier polyester. The Deviator uses VerticalX Octa insulation inside the front-of-body panels, shoulders, sleeves and hood. A 20D stretch-woven softshell fabric on the front, shoulders, sleeves and hood provides weather resistance. On the back, side panels and under the arms, the Deviator uses a more breathable polyester/spandex grid fleece. All fabric and insulation materials are bluesign® approved. $229.

                                                         VERTICAL X OCTA INSULATION

Deviator Wind Pants — Pairing perfectly with the Deviator Hoodie for comfort during aerobic activities in cold conditions, the Deviator Wind Pants are tailor-made for activities like cold-weather running, hiking, fat biking, snowshoeing, or nordic skiing, balancing wind protection with breathability. The front of the legs and ankles use a knit fabric that integrates a wind-blocking membrane for weather protection. On the back of the legs, a polyester spandex fabric with a brushed knit interior provides stretch and breathability. $139.

Deviator Pro Gloves, Deviator Gloves/Mitts — The conundrum: lightweight gloves often aren’t warm and weather protective enough, but stepping up to something warmer comes at the expense of dexterity. The solution: the new Outdoor Research Deviator Pro and Deviator Gloves. The Deviator Glove program offers breathability and dexterity more akin to a lightweight glove, harnessing key technologies to add serious warmth. On the back of hand, X-Reflex technology, combines multiple layers of heat reflective material with synthetic insulation, a design that reflects heat from the wearer back into the glove while still allowing for breathability. X-Reflex specializes in warmth without bulk, and is paired with breathable stretch fabrics. The Deviator Pro uses another key technology called Y-Warm, offering warmth that’s similar or even superior to high-performing Aerogel, but — because it’s a fabric and flexes easily — can be integrated much more effectively in gloves. Critically, Y-warm is highly breathable, unlike Aerogel which doesn’t breathe at all, so it allows moisture to escape. The Deviator Pro Gloves use Y-Warm on the palms and palm side of the fingers. The Deviator uses goat leather overlays on the palm, while the warmer Pro version uses a full goat leather palm. Both are touchscreen compatible. The regular Deviator is also available in a mitt version. $119 and $69.

About Outdoor Research

Since 1981, Outdoor Research has created trusted apparel, accessories, and equipment for you to thrive outside. Our award-winning outdoor gear is meticulously researched and tested for outdoor enthusiasts and military users around the globe. Grounded in our values of curiosity, passion, innovation, collaboration, and community, we strive to create space for all in the outdoors. We celebrate wins outside at every level together with our ambassadors, non-profit partners, and employees. For more information, visit www.outdoorresearch.com.

 

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SALT LAKE CITY (October 5, 2023) — Black Diamond Equipment, Ltd., a leading manufacturer and distributor of innovative, high performance outdoor equipment, apparel and footwear, proudly announces two strategic additions to its North American sales team. Desiree Lindemann joins as Director of Key Accounts, while Roger Strong takes on the role of Director of Specialty Sales. These appointments reflect Black Diamond’s commitment to elevating its North American sales efforts.

Desiree Lindemann brings a wealth of sales leadership experience from companies including Arc’Teryx, Marmot and most recently Seirus Innovation, where she served as Vice President of Sales. In her new role, Lindemann will focus on crafting tailored sales strategies for Black Diamond’s key North American partners.

Roger Strong, returning to Black Diamond from Waypoint Outdoor, where he managed regional sales for several prominent brands inclusing Helly Hansen, Arc’teryx, Keen, NEMO, BioLite, Vasque and Sunski, will now lead Black Diamond’s specialty retail efforts in North America. With prior experience as a Black Diamond sales representative, Strong brings a deep understanding of the brand’s heritage and mission.

Both Lindemann and Strong will report to Heath Christensen, Vice President of North American Sales at Black Diamond Equipment, who rejoined the company earlier this year.

“We are thrilled to welcome Desiree and Roger to the BD team,” states Christensen. “Their expertise and passion for the mountain sports we serve, make them ideal leaders to shape the future of the BD brand.”

Lindemann expressed her enthusiasm, stating, “Black Diamond’s innovative products and rich climbing heritage resonate with partners and consumers alike. I look forward to bringing our brand vision to life.”

Strong, a seasoned climber and skier, shared his excitement saying, “Returning to Black Diamond is an honor. BD is North America’s most iconic climbing and backcountry ski company, and I’m eager to be part of our new brand momentum.”

Strong is the latest addition to a growing list of former Black Diamond employees who have returned to the brand in recent months. This includes Christensen, as well as Doug Heinrich, who assumed the role of Vice President of Product, Julie Hirsch as Business Unit Director for Apparel and Josh Dees as Vice President of Information Technology.

Lindemann and Strong’s shared passion for mountain sports further aligns them with Black Diamond’s mission to be one with the sports it serves.

Black Diamond Equipment is a manufacturer of equipment and clothing for climbing, skiing and mountain sports. By consistently building innovative, standard-setting products and actively preserving the mountain/canyon environment, Black Diamond Equipment has assumed a leadership role in the international outdoor community. For more information on Black Diamond Equipment, visit BlackDiamondEquipment.com

 

Expert-led education sessions offer strategic insight into the future of the outdoor business, highlighted by sustainability, consumer and market insights, and advocacy.   

BOULDER, CO (October 5, 2023) – A member-led collective and the outdoor industry’s catalyst for meaningful change, Outdoor Industry Association (OIA) today announced its diverse lineup of education sessions at the Outdoor Retailer Winter show, held at the Salt Palace in Salt Lake City, Utah, November 14-16, 2023.

Featuring experts in their field, OIA education sessions are uniquely programmed to serve the outdoor industry as it drives business into the future, addressing critical topics like sustainable business practices, advocacy issues, and consumer and market trends. A source for trusted guidance, verified research and pragmatic approach, OIA’s education lineup ensures that outdoor businesses continue to thrive in an ever-changing economic, political, and social landscape.

“As we evolve the business of the outdoors into the future, our industry will continue to be met with a multitude of challenges,” said OIA President, Kent Ebersole. “The goal of the OIA education sessions at Outdoor Retailer is to identify the most important issues facing the industry, address them with expert research and intelligence, and supply our business community with guidance and the required skills and tools to confidently adapt and grow.”

One of the most pressing issues confronting the outdoor industry is the imperative to phase out PFAS, also known as forever chemicals, from the supply chain. Launched in July of 2023, OIA’s new industry-wide sustainability program, Clean Chemistry and Materials Coalition, is a consulting service and working group designed to help member companies balance financial and product management risks with new and existing sustainability legislation. PFAS Phase-Out: The trail to sustainable product development will provide guidance on how to best approach PFAS compliance standards, led by OIA’s CCMC legislative advisor, James Pollack.

A $862 billion economic engine accounting for 2% of US GDP, the outdoor industry supports over 4.5 million American jobs. From climate, conservation, and equity in the outdoors to international trade, there is an urgent need for outdoor businesses to engage in advocacy to protect the future of outdoor recreation economy. OIA’s Director of Government Affairs, Rich Harper, will lead a robust conversation on the key issues facing our industry, why it is so important to participate in advocacy, and the tools businesses can use to engage policymakers at the state and federal level in Lobbying 101: The tools for effective advocacy for your outdoor business.

The definitive authority on outdoor participation trends, research, and data, OIA’s Research Director Kelly Davis will explore the state of the outdoor market and the latest trends in outdoor recreation participation in How to Adapt to the Evolving Outdoor Consumer. Davis will share valuable insight into economic conditions impacting the outdoor industry, consumer confidence and sentiment, trends in consumer spending, and a full view of the evolving and emerging outdoor participant base.

The Path Ahead: How the Emerging Outdoor Consumer and Sustainability Will Shape the Future of Our Industry will provide a deep dive on outdoor recreation participation and consumer behavior, delving into critical market issues such as demographic shifts and the influence of sustainability issues on outdoor recreation, consumer behavior, and the industry at large.

To view the complete lineup of educational opportunities at the Outdoor Retailer Winter show, please visit OIA’s website.

 

About Outdoor Industry Association

Based in Boulder, Colo., with offices in Washington, D.C., Outdoor Industry Association (OIA) is a catalyst for meaningful change. A member-based collective, OIA is a passionate group of business leaders, climate experts, policy makers and outdoor enthusiasts committed to sustainable economic growth and climate positivity while protecting – and growing access to – the benefits of the outdoors for everyone. For more than 30 years, OIA has catalyzed a thriving outdoor industry by supporting the success of every member company across four critically aligned areas: market research, sustainability, government affairs, and inclusive participation. OIA delivers success for its members through education, events, and business services in the form of solutions and strategies, consultation, collaboration, and opportunities for collective action. For more information, visit outdoorindustry.org.

OGDEN, UTAH (October 5, 2023) — Ahead of the 2023-24 winter season, Salomon is introducing a new shift in its technical outerwear apparel designs with the launch of the S/LAB QST GTX Pro kit, Moon Patrol GTX kit and the Elixir line of insulated jackets. These outerwear items and Salomon’s entire collection of snow apparel are currently available for purchase at Salomon.com.

“Salomon has made a significant investment in the development of its snow apparel line this winter and the product truly speaks for itself,” shares North American alpine marketing manager, Joe Johnson. “We’re thrilled to finally offer a premium-level GORE-TEX kit, the S/LAB QST GTX Pro, and other products with cutting-edge, modern designs to better serve our community of skiers and riders.”

Salomon’s new premium snow kit, the S/LAB QST GTX Pro, is ideal for hunting deep powder on adventures into ungroomed, untracked zones. The kit includes the S/LAB QST GTX Pro Jacket and S/LAB QST GTX Pro Bib, developed and tested with athletes from Salomon’s freeride team.

The S/LAB QST GTX Pro Jacket (MSRP $700) and S/LAB QST GTX Pro Bib (MSRP $600) use a GORE-TEX Pro bonded membrane engineered for maximum durability and performance in the most severe conditions, while remaining water repellent, windproof and breathable. The Motion Fit™ patterning is built to follow every move through tough, technical terrain while remaining exceptionally lightweight. The jacket features bold, aggressive design lines and vibrant colors, along with a 3D adjustable hood. Technical jacket details include a fully seam-sealed design with a powder skirt, air vent system and cuff adjustments with strategic hand, chest, goggle and lift pass pockets. The bibs also feature fully seam-sealed details along with DWR treatment, size adjustments, suspenders, ski cut hem protection, a buttoned ankle adjustment, zipped side vents, plenty of storage, a beacon pocket and more.

“As our consumer evolves and snowsports continues to break barriers in the industry, Salomon has revamped our Snow Apparel to provide exciting new product that delivers on technical innovation, without sacrificing style,” says Alison Stayart, apparel and accessories director at Salomon North America.

Salomon’s Moon Patrol GTX Jacket and Bib make up Salomon’s progressive, edgy freeride shell kit with all the technical bells and whistles young skiers and snowboarders need to stay protected against winter conditions. The Moon Patrol GTX Jacket (MSRP $550) and Moon Patrol GTX Bib (MSRP $450) are engineered with three-layer GORE-TEX, offering maximum waterproof and windproof protection, while still delivering comfort and breathability. The  MotionFit 360° patterning is engineered to move fluidly with the body for maximum freedom of movement that makes it feel exceptionally light. The jacket uses a progressive design and colors with large, easy-access pockets and a hood with 3D adjustment for personalization. Technical bib features include a large easy-access chest pocket, fit adjustments, inner air vent system, three-quarter side zip opening and a zipped thigh pocket.

Also new for this winter is the Elixir series, a line of three ultra-light, ultra-warm hooded jackets that can be easily packed away for any adventure. The Elixir Hybrid Hooded Insulated Jacket, Elixir Micro Down Jacket and Elixir Ultra Down Parka utilize a new advanced HeiQ XReflex™ technology that reduces weight and bulk by 25% while maintaining the same level of warmth. The Elixir Hybrid Hooded Insulated Jacket (MSRP $250) is a great layer for touring with PrimaLoft® Cross Core™ insulation, while the Elixir Micro Down Jacket (MSRP $350) and Elixir Ultra Down Parka (MSRP $400) use fill power goose down for ultimate warmth.

“The Elixir Hybrid Hooded Insulated Jacket is my favorite insulated jacket I’ve ever worn,” says Salomon freeride athlete, Cody Townshend. “I need reliable, practical gear when I’m in the backcountry and this jacket is a must-have for me on any tour.”

The Elixir Hybrid Hooded Insulated Jacket features body mapped insulation technology designed for any winter adventure. The insulation locks in air where you need it most, making it ideal for layering up or down. The jacket is made from water-repellent stretch knit fabric that allows for freedom of movement without overheating, as well as moisture wicking technology.

These and more snow apparel pieces are currently available for purchase on Salomon.com and at select North American retailers. For more information, contact senior account manager Corinne Baud at corinne.baud@rygr.us.

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About Salomon: Born in the French Alps in 1947, Salomon creates premium footwear, apparel, gear and winter sports equipment that is superior in function, radical in design and obsessive in style. At the Annecy Design Center, engineers, designers and athletes collaborate to write the future of sports by creating products that transform outside sports experiences and enable a deeper connection with nature, allowing people to unleash the best version of themselves so that they might positively impact the world.