Boulder, Colo. (Oct. 30, 2024) – Krimson Klover releases new base layers, ski sweaters and outerwear for Winter 2024. Krimson Klover is a women-founded outdoor brand committed to empowering women through functional fashion that is responsibly sourced.
“Our love of both snowy mountain living and high fashion provides a huge inspiration to our winter designs. This collection is high performing on snow while each piece is simultaneously providing an expression of individuality to women as a fashion statement,” said Rhonda Swenson, Founder of Krimson Klover. “Whether it’s a new adventure or a return to the mountains, we want women to feel confident, comfortable and stylish in all that they do.”
The new Winter line proudly features meticulously crafted pieces made from premium, long lasting materials, carefully selected from trusted suppliers and manufacturing partners. Krimson Klover is rooted in slow fashion with a dedication to craftsmanship, sustainable values, and elegance woven into each and every garment. This new collection continues to empower women of all backgrounds to live boldly.
The chic new collection features vibrant colors and artistry in cozy layers that are both practical and fashionable, made for enjoying a crisp morning stroll through snow-covered streets, skiing a favorite run and enjoying a hot toddy on top of a mountain.
Key new styles from the Winter Fashion collection include:
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Graffiti Base Layer – featuring doodles of ski gear and champagne bubbly, this illustrated base layer provides UPF 50+ and is made of recycled polyester with four way stretch. MSRP $120.
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Slopeside Turtleneck – the perfect statement turtleneck made of sustainable Lenzing™ EcoVero™ fibers for silky smooth, breathable and warm ski resort wear. MSRP $199.
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Pow Zip Neck – featuring classic nordic patterns, this 100% Merino Wool Zip Neck is a timeless winter item to keep warm on cold winter days. MSRP $209.
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Janica Sweater – a stylish snow sweater embroidered with skiers and made with RWS Merino Wool provides the perfect après ski outfit . MSRP $229.
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Compass Down Jacket – upgrade puffy jacket style with this bluesign certified jacket full of responsibly sourced down and featuring a water-repellent finish. Stripes on the side and zipper provide a pop of color in snowy adventures. MSRP $299.
For more information about Krimson Klover and for its current collections, please visit krimsonklover.com. Sign up for the newsletter or follow along on social media on Facebook, Instagram, Tik Tok, and Pinterest.
Please visit KrimsonKlover.com for additional product information. For digital media assets, please contact lauren@verdepr.com.
About Krimson Klover
Krimson Klover was founded in 2009 and brings performance, comfort and style to your everyday adventures. Krimson Klover creates playful, mountain-inspired apparel using low impact fabrics and responsible sourcing with a commitment to elevating women. Krimson Klover is a fashion-forward outdoor & lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection, and giving back. Krimson Klover doesn’t just design high-performance base layers, durable hiking shorts, stay-put swimsuits, or fun and flirty dresses. Krimson Klover designs clothing that empowers you to pursue your passions. https://krimsonklover.com.
