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Costa Sunglasses grows lifestyle collection with three new water-inspired frames

October 6, 2022

Media Contact

Becca Katz I Verde Brand Communications I Becca@verdepr.com I Cell: 360-441-5620


JUPITER, FL

Costa Sunglasses, manufacturer of the first color-enhancing all-polarized glass sunglass lens, welcomes three new lifestyle frames to its fall 2022 collection —just in time for the holidays! Palmas, Irie and Paunch XL are inspired by Caribbean Sea surf breaks and worry-free days on the beach. They’re built for those who love to be out on the water, but also need a go-to frame for everyday adventures.  

An extension of the popular Spring 2022 lifestyle collection, the family of three frames feature similar designs and detailing, including  interior sculpting resembling the hull of a boat to draw you out onto the water. Palmas, the more feminine of the three, heeds to the clear waters and palm tree lined destinations it calls home. The clean angles and non-slip Hydrolite™ nosepad looks sharp and leaves you feeling the same. 

Named for the Caribbean expression “everything’s good,” Irie dials up the good times while cutting down on UV rays and glare. Designed for those who like an oversized look, the unisex frame displays hybrid-round features and makes a statement with its unique keyhole nose piece. Just as its smaller brother, Paunch XL is named for the famous surf break in Bocas del Toro. The XL version is slightly larger than the original and built for those who like a larger fit and style. 

“Welcome additions to Costa’s growing lifestyle category; Palmas, Irie and Paunch XL pair well with adventures on and off the water – scouting surf and soaking up the sun to sailing to remote beaches and happy hour cervezas,” said John Acosta, Vice President of Marketing at Costa. “Costa built its reputation on technical frames and lenses. These frames have the same lens technology you expect from Costa, but with a sleek style for everyday adventures.” 

Palmas, Irie and Paunch XL come with Costa’s polarized, color-enhancing 580® lens technology for superior clarity and definition. Lenses include 580 glass or polycarbonate, authentic prescription and multiple colorways depending on the activity. The lightweight Bio-Resin frame reduces the carbon footprint of each pair over standard nylon, while holding its durability and style. Additional technical features include textured Hydrolite™ nose pads for a comfortable, secure fit and premium metal hinges for durability. 

Starting at a more approachable $171; Palmas, Irie and Paunch XL are currently available at local dealers or Costasunglasses.com. For more information about Costa’s complete collection of award-winning performance, optical and lifestyle frames, visit Costasunglasses.com

 

About Costa Sunglasses

As the first manufacturer of color-enhancing all-polarized glass sunglass lenses, Costa combines superior lens technology with unparalleled fit and durability. Costa has made the highest quality, best-performing sunglasses and prescription sunglasses (Rx) for outdoor enthusiasts since 1983, and now its product portfolio includes optical frames. Costa’s growing cult-brand status ties directly to its purpose to provide high-quality products with a focus on sustainability and conservation as the company works hard to protect the waters it calls home. From the use of sustainable and water-friendly materials to its Kick Plastic initiative, IndiFly Foundation, and meaningful partnerships with mission-aligned organizations, Costa encourages people to help protect the Earth’s natural resources in any way they can. Find out more on Costa’s website and join the conversation on Facebook, Instagram, or Twitter at @CostaSunglasses.

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