CAKE (www.ridecake.com), the Swedish maker of premium lightweight, electric motorcycles, and Volta Trucks (www.voltatrucks.com) today announced a joint initiative for providing global fashion giant the H&M Group with fully integrated, electric deliveries to its customers in Paris. Starting February, the H&M Group will be able to deliver its orders all the way from the warehouses to the door of the customer, leveraging an unparalleled, efficient combination of electric trucks and electric two-wheelers. Tailored for future urban logistics, the shower concept solution aims to have a minimum impact on the city environment.
“As a majority of today’s last-mile delivery chains will soon be banned in many of the world’s largest cities, H&M seeks to engage in future-proof solutions already now. This will enable for contributions of lower emissions and less congestion, while benefiting from far more efficient deliveries all the way to the end customer, paving the way for both healthier cities and business advantages,” says Stefan Ytterborn, founder and CEO, CAKE.
Rolling hubs, and couriers on two wheels
CAKE and Volta Trucks were both founded to tackle modern challenges of transportation. Coming from two different vehicle platforms, yet sharing the same objectives, the integration of the two technologies offers immediate opportunities for e-commerce and the fast growing delivery industry, now on its way to meet game-changing laws and regulations globally.
Volta Trucks, whose vehicles are electric trucks with industry standard loading capacity, has developed a design that offers emission-free transportation and enhanced safety in urban environments. Allowed to pass through future city borders, the electric trucks make the perfect vessel for carrying full loads of parcels, and harbor in center locations while parcels are delivered last-mile by a set of CAKE bikes reaching the customers fast, without impacting the traffic, or struggling with parking.
“We’ve designed the full-electric Volta Zero to be the cleanest, safest and most efficient urban delivery vehicle. Most of our customers are using trucks to deliver from out-of-town warehouses to inner city stores. But as a forward-thinking brand, we’ve always sought innovative partners to deliver new and industry-redefining solutions. The partnership between Volta Trucks, CAKE and H&M Group will showcase how a combination of zero tailpipe emission transport solutions can bring benefits to brands, customers, and city center environments.” says Essa Al-Saleh, Chief Executive Officer of Volta Trucks.
“An important part of our approach is to work openly and closely with partners, including to reduce emissions throughout our value chain. Initiatives like those with Volta Trucks and Cake help us advance our sustainability goals faster than we could on our own and have a positive impact in leading the transformation to a better fashion future. This starts with improving sustainability performance in our own operations and demonstrating the resilience of a sustainable business direction”, Paul Ticehurst, H&M Group Logistics Transport Lead.
Paris leads the way
Paris is one of the first cities in the world to regulate city transportation in favor of congestion and the climate. The French capital is targeting a late 2023 introduction of legislation, effectively limiting movement of cars in its city center. CAKE electric mopeds and motorcycles will be exempt from the ban that is expected to remove approximately 100,000 cars from the streets each day. Additionally, two-wheelers using combustion engines will by September 1st be subject to parking fees, while electric alternatives continue to enjoy free parking on Paris streets.
CAKE pressroom: ridecake.com/en/pressroom
CAKE is a Swedish maker of premium lightweight, electric motorcycles and mopeds, with a clear mission to inspire towards a zero-emission society, by combining excitement and responsibility.
The model range currently consists of three different platforms – the versatile offroader Kalk, the modular utility bike Ösa, and the urban commuter Makka. Thanks to an extensive range of accessories and configurations, CAKE is addressing a wide matrix of users and applications, including commercial use for last-mile delivery and other short-haul urban transportation.
Along with numerous awards and recognitions for its design and innovative approach to mobility and other societal challenges, CAKE was identified as one of the world’s most innovative companies by Fast Company in both 2020 and 2021, and received the Time Magazine 100 most important inventions award in 2021. www.ridecake.com
About Volta Trucks.
Volta Trucks is a scale-up full-electric commercial vehicle manufacturer and services company. Volta Trucks’ Head Office is in Stockholm, Sweden, with its engineering led from the UK, and forthcoming manufacturing facility in Steyr, Austria. The company also has sales teams across France, Spain, Italy, Germany, Netherlands and the UK. Volta Trucks is partnering with a number of global leaders in the supply chain for the development and production of the Volta Zero, at pace and scale. www.voltatrucks.com