Black Diamond, Inc. Announces New Hires and Promotions To Support Continued Growth

For Immediate Release

John L DiCuollo
Backbone Media, LLC
970.963.4873 x118 (o)
970.948.2350 (c)

Salt Lake City, Utah — Jul 17, 2012

Black Diamond, Inc., a leading global innovator in climbing, skiing and mountain sports equipment, is pleased to announce several new promotions along with key new hires to support continued overall growth and to strengthen its apparel team for a Fall 2013 product launch.

“As Black Diamond Equipment continues to grow we have both promoted from within and hired for newly created positions to bolster our business platform, invest in our product engine and augment our new apparel team,” says Peter Metcalf, President and CEO of Black Diamond Inc.

Mark Ritchie has been promoted to Black Diamond, Inc.’s newly created position of Chief Operating Officer (COO). Ritchie joins CFO Robert Peay and CEO Peter Metcalf as one of the three senior executive officers of Black Diamond, Inc. For nearly 20 years, Ritchie has thoughtfully led and innovated the formidable global operational platform that supports the complex, yet highly efficient modern businesses of Black Diamond Equipment, Gregory Mountain Products and now, POC.

Additionally, Black Diamond promoted Zach Posner to VP of Information Technologies. In less than two years, Posner has transformed IT at Black Diamond to better serve the global organization. Wim de Jager has been promoted to Managing Director of Black Diamond Equipment Asia. Formerly Director of Operations at BD Asia, de Jager will now lead all manufacturing and distribution activities at Black Diamond’s subsidiary in Zhuhai, China. Other promotions include: Lauri Hawkins, Director of Sourcing Developing for Apparel; Doug Heinrich, Director of Line Planning; and Kasey Jarvis, Director of Design.

Black Diamond also welcomes new hires Laura Deuser, Joe Moak and Sven Mostoegl to several newly created positions. Deuser joins the apparel team as an Apparel Textile Engineer, formerly serving as a research assistant in the Center for Research on Textile Protection and Comfort. Moak joins Black Diamond as Design Engineer and brings over a decade of experience. Most recently Moak worked at Apple, where he led the product design group and was instrumental in bringing the Mac Mini to production. Lastly, Mostoegl joins Black Diamond Europe as the Apparel Product Manager. Mostoegl’s recent experience includes working as a product category manager for The North Face. In that role, he worked alongside TNF’s global team in Europe, the Middle East and Asia on a wide array of special projects including product creation and merchandising.

Metcalf explains, “With this strong class of new positions, promotions and hires, we continue to evolve our structure, strengthen our team and advance those who have displayed leadership qualities capable of driving this organization forward to our boldly envisioned future.”

About Black Diamond, Inc. (Nadaq: BDE)
Black Diamond, Inc. is a global leader in the design, manufacturing and marketing of innovative active outdoor performance products for climbing, mountaineering, backpacking, skiing and other active outdoor recreation activities for a wide range of year-round use. The Company’s principal brands, Black Diamond®, Gregory™ and POC Sweden AB, are iconic in the active outdoor industry and linked intrinsically with the modern history of these sports. Black Diamond is synonymous with performance, innovation, durability and safety that the climbing, mountaineering, skiing and backpacking communities rely on and embrace in their active lifestyle. With over 600 employees worldwide and headquartered in Salt Lake City at the base of the Wasatch Mountains, the Company’s products are created and tested on some of the best alpine peaks, crags and trails in the world. These close connections to the Black Diamond lifestyle enhance the authenticity of the Company’s brands, inspire product innovation and strengthen customer loyalty. The Company’s products are sold by leading specialty retailers in the U.S. and 50 countries around the world. For additional information, please visit the Company’s websites at,,, and