Boulder, Colo. (Oct. 30, 2024) – Krimson Klover releases new base layers, ski sweaters and outerwear for Winter 2024.  Krimson Klover is a women-founded outdoor brand committed to empowering women through functional fashion that is responsibly sourced. “Our love of both snowy mountain living and high fashion provides a huge

SALT LAKE CITY (Oct. 30, 2024) — PHANTOM Glide announces the hire of former World Cup Nordic Combined champion, Billy Demong, as head of strategic product development. Demong, who has been an active PHANTOM Glide tester since its invention more than seven years ago, will formally join fellow recent hire,

{Dover, NH—October 30, 2024} — NEMO’s fully recyclable Endless Promise® collection has been recognized as one of TIME’s 2024 Best Inventions. The backpacking sleeping bags and technical backpacks join the highly coveted list of 200 extraordinary innovations in categories including health care, AI, green energy, and the outdoors, where NEMO

OSLO, Norway (Oct. 30, 2024) — Heritage Norwegian adventure and outdoor brand Norrøna is pleased to announce the expansion of its adventure travel offerings with the upcoming launch of the Varg sailing yacht in 2025. The luxury sailing yacht will bring outdoor enthusiasts to stunning, remote locations across Northern Norway

COSTA MESA, CALIF.  (October 30, 2024) – Overland Expo, the premier overlanding event series in the world, today added Overland Expo SoCal, March 15-16 at OC Fair  & Event Center in Costa Mesa bringing the total number of U.S customer events to five between March and October. Southern California, home

STOCKHOLM, Sweden (Oct. 30, 2024) — RECCO, maker of advanced rescue technology, is proud to announce its partnership with H&M Move, which focuses on creating stylish, functional and accessible activewear. H&M Move’s new ski collection will come equipped with RECCO reflectors that make wearers searchable by rescue teams in case

Butte, Montana (Oct. 30, 2024) – The award-winning documentary Columbia River Canoe Project is hitting the road with an exciting lineup of showings throughout November 2024. Audiences across the United States and Canada will have the opportunity to experience this inspiring adventure film, which recently took home the “Best Documentary”

FLAGSTAFF, Ariz. (Oct. 29, 2024) – Kahtoola, the market leader in flexible footwear traction designed to make people more capable in the outdoors, is excited to announce the launch of its newest traction innovation, the lightweight MICROspikes® Ghost available at retailers in fall 2025. Designed to safely navigate slick, snow-covered

BOULDER, Colo. (Oct. 29, 2024) — ROLL Recovery, an award-winning leader in the recovery and athletic performance space and innovators of deep tissue massage therapy tools, announces the launch of the all-new SUPERPLUSH™ Recovery Footwear collection. The full lineup offers a performance recovery shoe, slide and flip flop style in

Louisville, Colo. (October 29, 2024) – TrainingPeaks, the industry-leading training app for endurance coaches and athletes, today announced the acquisition of virtual cycling platform indieVelo, now known as TrainingPeaks Virtual. The introduction of this solution into the TrainingPeaks ecosystem reinforces the brand’s commitment to providing endurance coaches with the most

ASHEVILLE, N.C. (Oct. 28, 2024) — Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, this month welcomes Jetty to its national vendor partner network. As a new Grassroots vendor partner, Jetty, the most recognizable surf brand on the East Coast, joins the

Boulder, Colo. (October 25, 2024) — Boulder, Colo.-based Backpacker’s Pantry, the family-owned maker of gourmet adventure meals, and its sister company Astronaut Foods, celebrating its 50th anniversary and who specializes in freeze-dried snacks, most famously their freeze-dried ice cream, announces its participation in the fall 2024 We Keep it Wild

WILLISTON, Vermont (Oct. 28, 2024) – Leading performance mountain equipment manufacturer for over 160 years, Mammut welcomes Matt Kaplan as its new Managing Director of North America, effective November 18, 2024. With an extensive track record in management and commercial leadership in the outdoor industry, Kaplan will drive the acceleration

STAMFORD, Conn. –  (October 24, 2024) – LOWA Boots, the global footwear brand known for over 100 years of hand-crafted European heritage, will debut an expanded trail running line at The Running Event in Austin, November 19-21, 2025. Focusing on two new key styles, the MADRIX is a trail runner

PARK CITY, Utah (Oct. 24, 2024) – Rossignol, an industry leader in winter sports equipment for 117 years, has solved one of the most common barriers to the sport of skiing with the introduction of its all-new Vizion ski boot family. Boasting three unique patent-pending innovations, Vizion is the world’s

(October 24, 2024) – Twelve leading outdoor brands, spanning categories such as backpacks, apparel, and footwear, have united to support The Conservation Alliance (TCA) through the #WeKeepItWild campaign. From October 24-30, 5% of all online sales from participating brands will be donated to TCA to help protect North America’s wild

LANDER, Wyo. (Oct. 24, 2024) – Maven Outdoor Equipment Company, a Wyoming-based direct-to-consumer brand known for offering world-class optics at affordable prices, has expanded its premium RS series with the introduction of the RS.6, a versatile new riflescope. The RS.6 marks Maven’s entry into the LPVO (low-power variable optic) riflescope

SEATTLE – October 24, 2024 – Craft Sportswear, the Swedish brand renowned for its commitment to innovation and excellence in endurance sports, is thrilled to announce the opening of its first-ever U.S. pop-up store at 437 Broadway in SoHo, just in time for the 2024 New York City Marathon. Open

CARRBORO, N.C. (October 24, 2024) — Fleet Feet, the largest franchisor of run specialty stores, today announced its 2024 holiday campaign designed to empower customers to curate their perfect gift lists and enhance their shopping experience. Fleet Feet’s approach focuses on guiding customers through creating personalized wishlists on fleetfeet.com, complemented

Greenville, S.C., (October 23, 2024) – Gran Fondo Hincapie’s 13th annual Greenville cycling event took place this past Saturday, welcoming over 2,000 riders for a weekend of riding and fundraising.  The event raised close to $700,000 and continued efforts to raise one million dollars for the Polk County Community Foundation.