Rendezvous - Outdoor Industry Association

Rendezvous September 26–28, 2016 · Denver, CO

2016 OIA Rendezvous

September 26-28, 2016 – Denver, CO

The outdoor industry has always fought hard to keep the values that originated with the birth of our industry alive. Getting people outside, protecting the places where we recreate, competition and collaboration, creating innovative gear and building communities with a passion for the outdoors are all so important to us.


We’re excited to bring the 2016 OIA Rendezvous to Colorado, home of OIA and a major hub for the outdoor industry and outdoor recreation. 

2016 will bring about a new wave of change in America as a whole. We don’t want the progress we’ve made or the voice that we’ve earned to be lost in this process. Now, more than ever, we must work together to ensure the continued growth and success of the outdoor industry – for most of us, a dedication pursued far beyond our work day and throughout our lives.

Community, Collaboration, Conversation – our outdoor industry, your 2016 OIA Rendezvous Experience.


The 2016 OIA Rendezvous Educational Tracks are:

RendezvousFlagsThis year’s educational tracks provide quality content and interaction for all OIA members. Whatever your place in the industry, we need your voice. At Rendezvous we’ll provide you with learning opportunities to make a difference in your business and community, helping contribute to a healthy outdoor economy.

  • Manufacturer
    Designing and building outdoor gear presents a variety of challenges. Sustainability through smart supply chain management, trade and recreation policies, shifts in how your customers get outside: all have influence on your business. Rendezvous can help you in your efforts to keep your business healthy, while supporting a healthy outdoor economy.
  • Retailer
    Today’s outdoor specialty retailer does business in an increasingly complex environment. With little time to dedicate beyond the essentials of keeping the registers ringing, there’s little opportunity to explore new resources and ideas. Rendezvous provides a unique “one stop shop” that can change your approach to doing business forever.
  • Find Your Tracks
    Rendezvous-Adventure-Map3Use this guide to create your Rendezvous adventure. You’ll learn which track will benefit you the most.

Click Here for Full Session Descriptions
Monday, September 26
12:00 – 1:00 p.m. Welcome & Networking Lunch
1:00 – 2:00 p.m. Opening Keynote: High Altitude Leadership, Speaker: Chris Warner
2:00 – 2:15 p.m. Networking Break
2:15 – 3:00 p.m. Investing in the Future Leadership of Our Industry, Presentation from the Skip Yowell Future Leadership Academy
3:00 – 3:15 p.m. Networking Break
3:15 - 4:30 p.m. Keynote: Leading Change - Change is Good...You Go First Speaker: Karen McCullough Learn More
5:00 - 6:00p.m. Poolside Reception & Teambuilding Kick-Off
6:00 - 8:30 p.m. Team Building Event: Great Urban Obstacle Race
Tuesday, September 27
6:30 – 7:30 a.m. Morning Run
8:00 – 9:45 a.m. Breakfast & Keynote: From ROI to Rox:Delivering and Measuring Return on ExperienceSpeakers: Mary Burns, Walt Disney Company; Ruth Graham, Intersection; Marieke van der Poel, Proef; and Barry Bourbon, Gensler; Moderated by Jill Nickels, Gensler
9:45 – 10:15 a.m. Networking Break
10:15 – 11:15 a.m. Education Breakout Sessions
11:30 a.m. – 1:00 p.m. Lunch & Keynote Speaker: Adrian Benepe, Trust for Public Land and Former New York City Parks Commissioner
1:30 – 5:00 p.m. Service Project Sponsored by Timberland
6:00 p.m. Denver Night Out: Reception & Dierks Bentley Concert at Red Rocks Amphitheater
Wednesday, September 28
6:30am – 7:30am Morning Run
8:00 – 9:45 a.m. Breakfast & Keynote: Global Economic Stress, National Political and Economic Uncertainty and the Outdoor Apparel Industry Speaker: Richard Wobbekind
9:45 – 10:00 a.m. Networking Break
10:00 – 12:15 p.m. Educational Breakout Sessions
12:30 – 2:00 p.m. Lunch and Closing Keynote Speaker: Colorado Governor John Hickenlooper



  • Timberland


  • Boy Scouts of America
  • Deuter USA
  • Farm to Feet
  • Hydro Flask
  • Outdoor Retailer
  • Colorado Wilderness Rides and Guides
  • Lewis Roca Rothgerber Christie (LRRC)


  • Colorado Outdoor Recreation Industry Office


  • YRC Freight
  • AscentCRM


  • Clif Bar