Although the United States has 250 million acres of public land available for recreational use, only 49% of Americans claimed to have participated in outdoor recreation in 2017. Unfortunately, a recent study by REI reports that 95% of the U.S. population’s time is spent indoors. Research shows that public lands,

Americans took the nation’s waterways by storm in 2018. An impressive 49.4 million people headed to oceans, rivers, lakes and streams in pursuit of fish, but also much more. Whether spin fishing on a local lake, big game fishing with a charter or tying on the just right dry fly,

Paddlesports offer Americans unique ways to enjoy the nation’s landscape and connect with its expansive waterways. Paddling activities are remarkably accessible, as they can accommodate a wide range of paddlers’ interests, locations, and skill levels. In 2018, 22.9 million Americans, or 7.6 percent of the U.S. population, took to rivers,

Outdoor Foundation Study: Half of the US population does not participate in outdoor recreation at all Outdoor Foundation, the philanthropic arm of Outdoor Industry Association (OIA), released the latest Outdoor Participation Report, showing about half the U.S. population participated in outdoor recreation at least once in 2018, including hunting, hiking,

Over 50 million Americans fished last year, the highest number in over a decade. More than 3 million Americans tried fishing for the first time last year. Fishing is among the most popular “gateway” activities; accessible activities that often lead to other forms of outdoor recreation. A record 7 million

The Thrive Outside Initiative is focused on reversing the declining trend of outdoor engagement by working at the grassroots level, empowering communities to make outdoor recreation an accessible lifestyle for all. The Initiative awards multi-year, capacity-building grants to diverse communities to build and strengthen networks focused on providing children and families