OIA PRess Room

NEW ORLEANS, La. (February 18, 2026) – Switchback, the education and business gathering for the outdoor industry, and the Outdoor Market Alliance (OMA), a collective of 25 independent sales and marketing agencies representing over 194 brands in the outdoor and

SAN ANTONIO, TEXAS (DEC. 10, 2025) – Switchback at The Running Event (TRE), the fall gathering for the outdoor industry, wrapped up its fourth annual event last week with high energy, steady retailer traffic, and a growing community of dedicated outdoor

Pittsburgh, PA – November 5, 2025 – Today, Thrive Outside Pittsburgh, a regional ecosystem dedicated to expanding access to outdoor recreation, especially for youth and families, officially launches. The initiative unites partners across the region to open more doors to

BOULDER, CO (OCTOBER 28, 2025) – Outdoor Industry Association (OIA) is proud to announce a dynamic lineup of events for the coming year, reaffirming its role as the strategic backbone of the outdoor industry. With the return of long-celebrated gatherings, bold

{Boulder, CO} (October 22, 2025) – REI Co-op, Carhartt, ERM Coho, and Outdoor Industry Association (OIA) today announced their participation in a collaborative solar project. The solar project, Misae II, developed by Greenalia, is located in Texas and will begin

Boulder, CO (May 8, 2025) – Outdoor Industry Association (OIA) strongly urges Congress to oppose provisions added in the House Natural Resource Committee budget reconciliation package by Representatives Mark Amodei (R-NV-2) and Celeste Maloy (R-UT-2), which mandate the sale of

Washington, D.C. (April 15, 2025) — In a recent letter to Congress, Outdoor Alliance and 74 partners representing the outdoor recreation community addressed the issue of insufficient funding for outdoor recreation on America’s public lands. This issue has been compounded

Outdoor Industry Associations’s 2025 Outdoor Retail Sales Trends Report reveals shifting consumer behavior and sales patterns FOR IMMEDIATE RELEASE BOULDER, CO (April 15, 2025) — Outdoor Industry Association (OIA) today released its 2025 Outdoor Retail Sales Trends Report, showing a

(Minneapolis, MN // April 10, 2025) – ‍Cold, the sustainability management platform that leverages AI to streamline compliance for leading outdoor and apparel brands, and Outdoor Industry Association (OIA), a member-based collective of business leaders, climate experts, policy makers, and outdoor enthusiasts,

BOULDER, CO (April 3, 2025) —Newly announced tariffs will make it more expensive to make and sell outdoor gear in the U.S., hurting American businesses, workers, and consumers, says Outdoor Industry Association. The outdoor industry is a key economic engine

BOULDER, CO [Tuesday, February 18, 2025] — OIA President Kent Ebersole today released the following statement in response to recent staffing cuts at the U.S. Forest Service and the Department of the Interior, which threaten the safety, maintenance, and overall

(Boulder, CO: February 4, 2025) Today, Outdoor Industry Association (OIA) President Kent Ebersole released the following statement in response to recent trade policy developments: “Tariffs on outdoor products threaten to raise costs for businesses and consumers alike, creating new economic

Cotopaxi, L.L.Bean, New Balance, Patagonia, REI Co-op, W.L. Gore & Associates, Global Efficiency Intelligence, and OIA Collaborate to Drive Industry-Wide Emissions Reductions  BOULDER, CO [Wednesday, January 29, 2025] — Cotopaxi, L.L. Bean, New Balance, Patagonia, REI Co-op, W.L. Gore &

FOR IMMEDIATE RELEASE Thursday, December 19, 2024 BOULDER, Colo. —  In a major step toward expanding outdoor recreation opportunities across the country, the U.S. Senate has passed the Expanding Public Lands Outdoor Recreation Experiences Act (EXPLORE) Act. This initiative, led by

BOULDER, Colo.  (December 19, 2024) – Outdoor Industry Association (OIA) applauds the bipartisan reauthorization of the Economic Development Administration (EDA). The EDA, a federal agency focused on promoting economic growth and job creation in communities across the country, plays a

(AUSTIN, TEXAS) – Switchback at The Running Event (TRE), the showcase collection of outdoor businesses at TRE, wrapped up its fall event amidst the high energy and heavy retailer traffic of a record-setting gathering. Successfully blending anchor brands and emerging leaders,

BOULDER, Colo.  (November 22, 2024) – Today, Outdoor Industry Association (OIA) President Kent Ebersole released the following statement celebrating the introduction of the “America the Beautiful Act” by U.S. Senators Steve Daines (R-MT), Angus King (I-Maine), Kevin Cramer (R-N.D.) and Mark Warner (D-Va.). The bipartisan

FOR IMMEDIATE RELEASE Wednesday, November 20, 2024   BOULDER, Colo. — The Bureau of Economic Analysis (BEA) today released its latest economic data measuring the outdoor recreation economy for the U.S., totaling $1.2 trillion. This new data confirms the industry’s

BOULDER, Colo.  (November 19, 2024) – Today, Outdoor Industry Association (OIA) President Kent Ebersole released the following statement regarding the Senate Energy and Natural Resources Committee’s markup of public land and forestry bills: “The Outdoor Industry Association applauds the Senate

 [BOULDER CO, November 5, 2024] – As a member-led collective and a catalyst for meaningful change in the outdoor industry, Outdoor Industry Association (OIA) is committed to ensuring that the outdoor recreation economy—supporting 7.6 million American jobs and contributing $1.1 trillion