Webinar: 2025 Retail Sales Trends and Forecasts

April 17, 2025 Webinar Recording

Join industry experts for an in-depth look at the retail sales trends that shaped the outdoor industry in 2024 and what’s ahead in 2025.

Discover key insights from market data, hear predictions for the future, and learn how top outdoor brands and retailers are adapting to a rapidly evolving outdoor market. Gain actionable strategies to leverage retail data for smarter decision-making—whether for strategic planning, product development, new product launches, sales channels, or marketing. Don’t miss this opportunity to sharpen your competitive edge and position your outdoor business for success in the coming year.

Webinar: Trade Policy Town Hall

Watch OIA’s Trade Policy Town Hall as our trade experts help outdoor businesses understand and respond to the latest tariff updates. 

The recent announcement of substantial global tariffs will have real and immediate impacts on outdoor businesses, from rising costs and supply chain disruptions to uncertainty in planning and operations. At OIA, we’re focused on what matters most: protecting your business and sustaining the outdoor industry’s economic strength.

Tariff policies that increase costs on outdoor products threaten the $1.2 trillion outdoor recreation economy, the more than 5 million American jobs it supports, and the 175.8 million Americans who love the outdoors and rely on access to affordable, high-quality outdoor gear.

What You Can Do:

As we navigate what’s next, we’ll continue to tirelessly advocate for fair, balanced trade policies that put the outdoor industry first. 

Watch the Webinar:

Tuesday, April 8, 2025

Webinar: What the 2024 Election Means for the Outdoor Industry

Thursday, December 5, 2024

Learn what the 2024 election outcomes mean for your business.

Watch our webinar recording with OIA’s government affairs team to learn about the 119th Congress and the state of play for key outdoor industry policy priorities in 2025. Experts discuss new BEA economic data, ways to engage policymakers, mobilize advocacy networks, and catalyze trade, recreation, and sustainability policy impacts in the year ahead.

Webinar: Prepare Your Business for New EU Sustainability Requirements

The European Union (EU) is cracking down on sustainability in the textile industry. If your outdoor brand is producing products or doing business in the EU, you need to begin your compliance efforts now.

Join EU policy and textile industry experts for an overview of the most critical policy files that will impact the textile and fashion industry in the next years, including updated policy timelines and anticipated timelines for compliance for business. Most recently, the EU Commission has proposed a policy framework that would ensure the delivery of the vision laid out in the March 2022 EU Strategy for Sustainable Circular Textiles, which would require all textile products on the EU market to be durable, recyclable, made of recyclable and hazard-free materials, and produced with respect to social and environmental rights. Altogether, this policy framework will drive major shifts in terms of operation, production and corporate governance in the sector. You’ll leave this session with actionable insights on how your brand can best prepare for and comply with upcoming sustainability legislation in the EU and beyond.

Watch the Webinar: 

July 26, 2024

2023 Special Report on Hunting

The 2023 Special Report on Hunting and the Shooting Sports provides a comprehensive look at the more than 14 million Americans ages 6 and over who participated at least once in hunting with both firearms and archery equipment in 2022.

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2023 Special Report on Fishing

Whether fishing on lakes, rivers, streams, or seas, millions of Americans were united in 2022 by the love of fishing. For the thirteenth consecutive year, OIA’s philanthropic arm, Outdoor Foundation, has partnered with the Recreational Boating & Fishing Foundation (RBFF) to produce the Special Report on Fishing.   

The report provides a comprehensive review of fishing participation trends, including detailed information on specific fishing categories and audiences. Here are some key findings from the report:  

  • In 2022, 54.5 million Americans ages 6 and over took to the nation’s waterways to enjoy recreational fishing, a 4 percent increase from 2021.  
  • Fishing participation among Hispanic people ages 6 and over has increased about 45 percent over the last decade.  
  • Over the last decade, female participant numbers grew nearly 4 million, from 16 million in 2012 to 19.8 million in 2022. Females represented 36 percent of total anglers and 42 percent of first-time participants. 
  • New anglers are younger, more diverse, and highly socially connected.  
  • Only 18 percent of anglers typically fished alone, reiterating that fishing remained a shared activity in 2022. 

Data continues to underscore the critical importance of introducing fishing at a young age, as 86 percent of current fishing participants fished before the age of 12. That’s why programs like Outdoor Foundation’s Thrive Outside Initiative are so important, as they help youth access the outdoors – youth participation in Thrive Outside increased 175% in 2022. Learn more about our work to make the outdoors more equitable and accessible here.  

For press inquiries, contact Chris@dennyink.com. 

Did you know? OIA members have exclusive access to our library of industry-leading research on participation trends, market forces, consumer insights, and more. You can explore all of OIA’s research benefits here.  

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