FERNDALE, Wash. (Aug. 21, 2024) — Superfeet, the global leader in performance insoles, proudly announces its recognition as one of Inc.’s Best Workplaces for 2024. The accolade
highlights the brand’s commitment to creating an empowering and inclusive workplace culture.
This prestigious award, shared by notable brands like Patagonia and Salesforce, involves a rigorous selection process, including comprehensive employee surveys and evaluations of workplace practices. This recognition underscores the brand’s dedication its own employees.
“We believe that when our team members thrive, our business thrives,” says Trip Randall, CEO of Superfeet. “Being named a Best Workplace by Inc. is a tremendous honor. It reflects our commitment to creating a dynamic environment where every employee feels valued, empowered and inspired. Prioritizing culture as a business strategy is essential to the continued success of Superfeet. It not only benefits our existing team — it helps us attract top talent in the future.”
This commitment to culture is evident in the results of the Inc. Best Workplaces employee survey. An impressive 98% of Superfeet employees agree they can depend on their teammates, fostering a strong sense of partnership and collaboration. The survey also highlights a culture of open communication and clear direction, with 97% of employees indicating they understand how their job contributes to the company’s success. Respect is a cornerstone value, with 97% reporting they feel treated with respect by colleagues. Looking towards the future, a remarkable 96% of employees believe the company is positioned for success, reflecting the confidence and shared vision instilled by the Superfeet leadership team. Ultimately, this foundation of trust, respect, and accountability empowers Superfeet employees to deliver exceptional results while enjoying a high level of workplace satisfaction.
Superfeet team members are empowered to participate in cross-departmental committees, engaging all-company meetings and annual strategic planning that involves employees at every level. The brand also champions social responsibility, granting each employee $1,000 annually to donate to a non-profit organization of their choice and incentivizing community volunteer time.
Additionally, Superfeet prioritizes flexible work arrangements, from remote employees to state- of-the-art facilities, ensuring every team member has the resources and space to excel.
For more information, contact Andrea Green, andrea.green@rygr.us.
ABOUT SUPERFEET WORLDWIDE, LLC: Born from the sports medicine division of Northwest Podiatric Labs more than four decades ago, Superfeet is a supporting force for athletes worldwide, creating ground-breaking insoles designed to perform in the most strenuous situations. Superfeet trim-to-fit insoles and 3D-printed personalized insoles feature legendary Superfeet® shape and deliver a customized footwear experience, essential to achieving elite level performance. Committed to shaping a strong foundation for a healthy future, Superfeet donates 1% of sales and countless volunteer hours to community initiatives. For more, visit superfeet.com.
Contact:
Andrea Green
Senior PR Account Manager andrea.green@rygr.us
