PGA TOUR Champion Billy Horschel Supports Young Adults With Cancer and MS through First Descents

PGA TOUR Champion Billy Horschel Supports Young Adults With Cancer and MS through First Descents

  • Horschel gives $10,000 for adventure programs
  • Donation made in partnership with Velocity Global

Professional golfer and PGA TOUR star Billy Horschel donated $10,000 to First Descents to support innovative adventure-based programming for young adults coping with cancer and multiple-sclerosis. In partnership with his sponsor Velocity Global, Mr. Horschel and his family have pledged a leadership gift to support cancer and MS patients living in Florida and Colorado.

Founded in 2001, First Descents provides life-changing outdoor adventures for young adults impacted by cancer, MS, and other serious health conditions. They host free adventure programs nationwide, giving thousands of patients the opportunity to kayak, climb, and surf beyond their diagnosis while connecting with peers with shared circumstances. 

“This isolating time amidst the COVID-19 pandemic profoundly impacts young adults affected by cancer and other serious health conditions. In addition to immune-related precautions, research shows that this community has an increased risk of anxiety, depression, substance abuse, and even suicide,” shares Ryan O’Donoghue, Executive Director at First Descents. “Billy and Brittany’s generous gift is a symbol of hope as we ask our survivors to ‘standby for adventure.’ This gift helps ensure those adventures are ready when it’s safe to gather again.”

A five-time PGA TOUR winner and 2014 FedExCup Champion, Mr. Horschel is sponsored by Velocity Global – an international PEO firm with operations in 185 countries. Velocity Global is a generous corporate partner of First Descents, having facilitated and funded the launch of adventure programs for young adults coping with multiple sclerosis in 2018.

“When we put our logo on Billy’s shirt, we chose the man as much as the player; that couldn’t be more evident than in this donation to First Descents, a mission we all passionately support,” said Ben Wright, Velocity Global founder and CEO. “Billy and Brittany inspired an outpouring of generosity as the PGA TOUR paused with the rest of the world. Billy is spending his time making our communities better while he waits for golf to return.”

“Brittany and I believe that healing from a serious illness like cancer or MS, and long-term implications of depression and addiction, require innovative solutions like the free adventure programs of First Descents,” said Horschel. “We are thrilled that Velocity Global introduced us to this wonderful cause. Our family loves spending time outside, especially in Florida and the mountains of Colorado, and we look forward to volunteering on a future trip to experience the healing power of adventure firsthand!”

 

ABOUT VELOCITY GLOBAL

Velocity Global is the leading provider of global employment solutions that has reinvented the way companies expand overseas. With unrivaled expertise in over 185 countries, Velocity Global delivers end-to-end services and best-in-class support to help companies confidently navigate the entire lifecycle of international business. To ensure a compliant, efficient, and flexible international expansion, Velocity Global provides a comprehensive suite of global services that includes International PEO, Entity Setup and Support, Global Talent Acquisition, Immigration, and Consulting.

ABOUT FIRST DESCENTS

First Descents (FD) is the global leader in adventure-based healing. Through outdoor adventure, community building, and skills development, FD improves the health and quality of life for young adults impacted by cancer and other serious health conditions.

Oboz Footwear Throws Some Shade on Earth Day

Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, is celebrating Earth Day and Arbor Day with its “Throw Some Shade” initiative.  Through Sunday, April 26, visitors to Oboz.com can donate a tree in a friend’s name for free.

“On Earth Day and Arbor Day we generally host tree plantings with our dealers and in our community, but this year is different,” said Rich Hohne, Oboz Director of Marketing.  “With Throw Some Shade we can maintain social distancing while promoting and supporting our tree planting projects.”

Trees donated through the initiative will be planted on behalf of the donors in Oboz’s Tabora Forest Garden Project in Tanzania, Africa.  The project is made possible by Oboz’s partnership with Trees for the Future (www.trees.org).  Trees for the Future has helped Oboz plant a tree for every pair of boots or shoes it has sold since the brand’s launch in 2007.  To date, Oboz has planted over 3 million trees.

Trees for the Future works with farmers in Sub-Saharan Africa to sustainably plant thousands of trees and crops. Along with offering shade, trees absorb carbon dioxide and produce oxygen. Planting trees also revitalizes degraded lands and brings nutrients back to the soil so farmers can grow a variety of fruits and vegetables that will provide food security and increased income.

To donate a tree and Throw Some Shade at a friend, visit www.obozfootwear.com/throw-shade.

To learn more about and keep up to date on the Tabora Forest Garden Project visit www.obozfootwear.com/tabora-project.

About Oboz Footwear
Founded in 2007, Oboz Footwear builds ‘True to the Trail®’ outdoor footwear inspired by the vast 18 million-acre Greater Yellowstone Ecosystem surrounding the company’s Bozeman, Montana home. This rugged wilderness inspires Oboz to build shoes and boots that deliver unmatched fit, unrivaled feel and exceptional performance on any trail, anywhere. Oboz plants a tree for every pair of shoes sold. For more information, visit https://www.obozfootwear.com.

New Belgium Brewing and Fat Tire Announce support of The Outdoor State Campaign on Earth Day’s 50th Anniversary

New Belgium Brewing announced today that their flagship brand, Fat Tire, will partner with climate action non-profit Protect Our Winters (POW) to support The Outdoor State, a campaign catalyzing the outdoor community to vote in the 2020 election. This year’s election marks a critical moment for the health of the planet and its people, and Fat Tire is joining forces with POW to unite the more than 50 million Americans who identify as passionate outdoor users and call upon them to pledge to vote. As climate change threatens our environment, our access to the outdoors, and the resources necessary to produce great beer, it is more important than ever to vote for candidates who will act in support of the planet.

Since the inception of Fat Tire in 1991, New Belgium Brewing has worked to cut its environmental impact by becoming the first wind-powered brewery, establishing the first carbon footprint study for beer, and producing electricity onsite through solar and biogas technology. While New Belgium has invested heavily in reducing its own environmental impact, the company recognizes that individual efforts alone are not enough to address the challenges at hand. Deepening the longstanding partnership between New Belgium and POW during this critical time will help to draw broader attention to these much-needed environmental protections and underline the important role this election plays in securing our future.

Along with brand ambassadors, Fat Tire will lend its voice and resources to help spread The Outdoor State message of unity and inclusion to drive voter commitment in upcoming elections. “Fat Tire was born into a strong outdoor adventure scene. For nearly 30 years, we’ve invested in our communities and the environment,” said New Belgium Brewing Brand Manager, Nora McCombs. “We’re honored to grow our support for this cause we care so deeply about, and to promote the importance of voting for the planet in local, regional, and national elections. The 50th anniversary of Earth Day reinforces the significance of POW’s campaign.”

“We are thrilled to have Fat Tire helping to inspire their community to join the Outdoor State and commit to standing up for their outdoor playgrounds. As an iconic brand, so well-known among outdoor enthusiasts, Fat Tire’s ability to inspire the outdoor community to action will undoubtedly help us get outdoor lovers of all stripes to the polls,” said POW’s Communication Manager Sam Killgore.

To make a commitment to stand up for your playground this election, join The Outdoor State by visiting www.newbelgium.com/fattire or https://p2a.co/MjKglDC.

 

 

About Fat Tire

Fat Tire Amber Ale was first introduced by New Belgium Brewing in 1991 as an award-winning Colorado homebrew named in honor of a bicycling trip through Belgium. The easy drinking ale created an immediate sensation with skiers, climbers, cyclists and outdoor adventurers. The Fat Tire brand was refreshed in 2019, with a new aesthetic and the addition of live yeast dosing in the canning and bottling process to enhance freshness.  Proudly supporting 1% for the planet, Fat Tire remains committed to ensuring the future of our only home.  Drink Fat Tire and give back. 

About New Belgium Brewing

New Belgium Brewing is recognized as a leader in sustainability and social responsibility. Founded in 1991 in Fort Collins, Colorado, the company expanded to Asheville, North Carolina in 2016 and Denver, Colorado in 2018 and is now the 4th largest craft brewery in the U.S. Dedicated to proving that business can be a force for good, New Belgium is a Certified B Corp and was the first brewery to join 1% for the Planet. The brewery has donated over $26 million to charitable causes since 1991. New Belgium is famous for its flagship beer, Fat Tire Amber Ale, along with year-round favorites like Voodoo Ranger IPA, Mural Agua Fresca Cerveza, and La Folie Sour Brown Ale; as well as an award-winning wood-aged sour program and innovative limited release beers. To learn more about the full product lineup and New Belgium’s Human Powered Business model, visit NewBelgium.com.

About Protect Our Winters
Protect Our Winters is a 501(c)(3) nonprofit that helps passionate outdoor people protect the places and lifestyles they love from climate change. Founded in 2007 by professional snowboarder Jeremy Jones, POW is a community of athletes, scientists, creatives and business leaders advancing non-partisan policies that protect our world today and for future generations.

Duck Camp Launches First Performance Angling Apparel Collection for Spring 2020

Duck Camp, the cast-and-blast brand devoted to creating premium outdoor gear that will withstand the test of time in the field, delivers warm-weather performance and protection in its 2020 seasonal fishing collection, consisting of breathable button-up shirts, technical shorts and lightweight pants, among other pieces. Inspired equally by bonefishing in the Caribbean and chasing monster trout, Duck Camp, the revered Austin, Texas-based apparel-maker, designed its first-ever Spring Fishing Line to perform on the water and on the town.

“Whether on the bow of a boat, on the banks of a skinny trout stream or fighting fish at your local bass pond, Duck Camp’s performance-fishing apparel is built specifically for spending spring and summer days on the water,” says Sim Whatley, founder of Duck Camp. “We have heard from our fans who want benefits like UPF protection and lightweight, quick-drying materials in our apparel line, and we’ve answered with the Spring 2020 collection.”

The Spring Fishing Line consists of thoughtfully designed products boasting maximum breathability, UPF sun protection and comfort—styled to look good on the water and off. Bi-swing venting in the Hooksetter Shirts and articulated knees in the Drifter Pants will keep Duck Camp’s customers dry and cool whether they are searching for riffles on a trout stream, scanning for redfish from the bow of a skiff or barefoot-fishing at the local bass pond. Lightweight, comfortable and technical fabrics, like Nylon Supplex, Bamboo and two-way stretch fabrics, make this a performance-built collection boasting a UPF40+ rating. Vivid, naturally inspired colorways give the Spring Fishing Line a humble, understated style that can go from the fishing hole to happy hour without skipping a beat.

The Hooksetter Shirts come in long-sleeve (MSRP: $89) and short-sleeve (MSRP: $79) cuts in solid colors, like Largemouth Green, and plaid prints, like Red Drum Plaid. With a UPF rating of 40+, the Hooksetter will protect from the sun while being quick-drying and breathable thanks to its Nylon Supplex fabric. With features like a clip for forceps, a hidden microfiber cloth for sunglasses, magnetic-closure pockets with a hidden zipper and oversized pockets for small fly box or phone, Duck Camp’s Hooksetter Shirts personify performance-fishing apparel.

If the Hooksetter Shirt is the premium top for anglers, the Drifter Pants (MSRP: $89) make the perfect full-system kit. These pants are also rated UPF40+ while being quick-dry, lightweight and very breathable thanks to their two-way stretch Nylon Taslan fabric. Large back pockets with magnetic closures keep gear from floating downstream and a gusseted crotch provides extra comfort throughout the day. Drifter Shorts (MSRP: $69) offer the same sun protection, breathability, moisture wicking and two-way stretch comfort attributes as the full-length pants.

Rounding out Duck Camp’s Spring Fishing Line are the coveted Lightweight Bamboo Crews and Bamboo Hoodies (MSRP: $49 for solid colors; MSRP: $54 for camo prints), mesh-lined Scout Shorts (MSRP: $49) in five-inch and seven-inch inseams made for scouting, swimming, working out or lounging, and a brand-new mix of freshly designed t-shirts and hats.

The Spring Fishing Line by Duck Camp is available online at www.duckcamp.com starting April 22, 2020. For more information, please visit https://duckcamp.com/pages/spring-2020.

For more information, please direct all media inquiries to Associate PR Director Greg Fitzsimmons at: greg.fitzsimmons@rygr.us.

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About Duck Camp: Austin, Texas-based Duck Camp makes premium outdoor goods for every cast and every blast. Specializing in hunting and fishing apparel that will withstand the test of time in the field, on the bow of a boat or out on the town, Duck Camp helps customers #FindYourCamp. www.duckcamp.com  

Tailwind Nutrition Mobilizes to Support Hospitals Across U.S.

TAILWIND NUTRITION DONATES ENDURANCE FUEL PRODUCTS TO FRONTLINE HEALTHCARE WORKERS IN SUPPORT OF COVID-19 RELIEF EFFORTS 

DURANGO, Colo. (April 21, 2020) Tailwind Nutrition has announced new measures to support healthcare workers and first responders during the COVID-19 pandemic. Many brands across the nation are pivoting their businesses and manufacturing to develop wearable personal protective equipment (PPE). Tailwind is using their expertise in nutrition and the benefits of having their own manufacturing facility accessible at headquarters in Colorado to deliver an ingestible personal protective solution— in the form of essential nutrition— to frontline healthcare workers, at a time when they need it most. 

Throughout the month, Tailwind has donated Endurance Fuel to dozens of hospitals across the country. They have also launched a program in which they will match any donations made by their customers. In addition, they have lowered their prices for the month of April so that anyone can stay active and healthy using Tailwind despite the financial impact of COVID-19.

Tailwind recognizes that staying hydrated and consuming enough calories during rigorous activities isn’t just for athletes. Healthcare workers are on their feet for long hours with little more than a water bottle and limited access to food. Not to mention, during the current crisis,  they are covered head-to-toe in PPE gear that is not very breathable, speeding up the rate at which they are losing electrolytes and fluids. In fact, a customer on the frontline of the fight against COVID-19 inspired the idea: 

“I am an ICU RN. During the last month my co-workers and I have taken care of some very sick COVID-19 patients. This has been exhausting to say the least. The protective gear that we have to wear is very hot and wearing it for 13 hours at a time is sometimes unbearable. We hardly get any breaks and get dehydrated easily. I was wanting to know if Tailwind nutrition would be willing to donate any drinks to our ICU in Southern, Indiana.”

Throughout the month of April, Tailwind has donated over 7,000 single-serve packets to over 50 hospitals and counting across the country, including to NYC Presbyterian Hospital, Children’s National Hospital in D.C., Sky Ridge Hospital in Denver and Mercy Regional Medical Center in Durango, Colo. Tailwind anticipates donating to at least another 60 hospitals in the coming weeks. To keep up with the current and ongoing list of which hospitals have received products, visit the Tailwind blog.

Tailwind-Nurses-Hospital

“Our hearts go out to you if you or a loved one are dealing with COVID-19 and to all of you who are facing challenges with layoffs and upheaval,” said Tailwind founders Jeff & Jenny Vierling. “Our health care professionals and everyone on the front lines are also foremost in our thoughts – we are grateful for all you are doing.” 

Tailwind has created an online form where people can suggest hospitals that may be in need of Endurance Fuel packets for healthcare workers. 

For more information on Tailwind Nutrition, please visit: https://www.tailwindnutrition.com/ and follow the adventures on Instagram (@tailwindnutrition) and Facebook.

About Tailwind Nutrition

Since 2012, Tailwind Nutrition has been manufacturing all-natural endurance nutrition products that are free of GMOs, dairy, soy, and gluten, are easy to digest, and support an athlete’s fueling and recovery needs during exercise. Owned, operated and manufactured in Durango, CO, Tailwind Nutrition’s specially formulated drink mixes help athletes perform and compete at their highest level without the worry of food allergies or sensitivities. Tailwind is all you need, all day. Really. For more information visit tailwindnutrition.com.

Orvis Highlights 2019 Impact Report with Call for Bristol Bay, Everglades Conservation on 50th Anniversary of Earth Day

Current events have provided a stark reminder of how easy it is to take for granted the things we value most. Natural areas from Florida to Alaska are under threat, and on the 50th anniversary of Earth Day, Orvis calls on its community to come together to protect habitat and local economies in two of the world’s most iconic wild places: Bristol Bay, Alaska and the Everglades in Florida. Additionally, the Vermont-based, family-owned outdoor retailer has released its 2019 Impact Report, highlighting the work and contributions the brand, and its patrons, made to protect wild places, increase participation in fly fishing and improve canine well-being throughout the year. In 2019, Orvis supported 173 non-profit organizations, raised and donated $466,908 — through its 5% for Nature initiative and Matching Grant Fund — and introduced 15,000 people to fly fishing through its free Fly Fishing 101 programs.

 

Read the Orvis 2019 Impact Report here: https://www.orvis.com/impactreport

 

“As a start-up in the 1850s, Orvis was founded on the idea of inspiring adventure, wonder and deep connection to the outdoors. 160 years later, our mission is the same,” says Orvis COO Simon Perkins. “When people are able to get outside and experience the natural world, we believe they are happier, healthier, and more likely to work to protect it. We have a lot to be proud of this year, and we couldn’t have done it without the support of our customers, the expertise of our partners, and the passion held by both.”

 

Protection and Restoration of Bristol Bay and the Everglades

Though they are separated by more than 4,000 miles, Bristol Bay, Alaska, and South Florida’s Everglades ecosystem are under increasing pressure from development and water pollution. In Bristol Bay, the proposed Pebble Mine, which has met widespread local and national opposition for more than a decade, has the potential to devastate the largest sockeye salmon fishery on Earth.

 

Orvis requests those interested in preserving the economy and biodiversity reliant on a healthy Bristol Bay fishery to submit a comment to the Federal Government today at www.savebristolbay.org/take-action.

 

Action is also needed today to correct the destructive results of freshwater pollution in the Everglades region of South Florida, where discharged water from Lake Okeechobee has fundamentally altered the ecosystem’s ability to survive, decimating seagrass, oyster and fish populations. In addition to the rich intrinsic value of this once-vibrant ecosystem, recreation and tourism tied to the health of the Everglades supports 1.3 million jobs and contributes $109 billion annually to Florida’s economy.

 

Orvis asks those interested in protecting more than 70 threatened and endangered species that call the Everglades home to submit comments to legislators at https://www.evergladeseconomy.org/take-action.

 

5% for Nature and Customer Matching Grant Fund

Orvis launched the 5% for Nature program in 1987, committing five percent of its pre-tax profits to conservation projects over the ensuing 32 years. Every year, these funds are used to support campaigns and non-profit organizations through Orvis’ grant programs, which funded 173 non-profit organizations in 2019. Since the program’s inception, Orvis has raised and donated over $20M for conservation.

 

Introduced in 1991, the Orvis Customer Matching Grant Fund multiplies the impact of 5% for Nature by unlocking the power of the Orvis community in providing 1:1 matching funds for conservation and other projects. In 2019, partners benefiting from more than $240,000 in funding included The Everglades Foundation, Trout Unlimited Alaska, and Petfinder Foundation. These donations helped to protect the Everglades, fight the construction of the proposed Pebble Mine in Alaska’s Bristol Bay, improve river ecosystems, and protect adoptable pets from unnecessary euthanization.

 

Breaking barriers in fly fishing

Orvis is also leading the industry in breaking down gender and racial barriers in fly fishing, welcoming people to the sport and educating beginners on the water. In 2019 alone, Orvis introduced 15,000 new anglers to the sport through its free Fly Fishing 101 courses, hosted at Orvis retail stores acoss the country. The 50/50 On the Water program, which aims to inspire and enable women to discover fly fishing, also launched a family-friendly 50/50 film tour and hosted several women’s specific fly-fishing schools, including a women’s fishing experience at El Pescador Lodge in Belize.

 

Tracy Nguyen-Chung, founder of Brown Folks Fishing (BFF), a national, angler-led initiative that cultivates access, conservation efforts, and community for black, indigenous, and people of color in the sport of fishing, earned the 2019 Orvis Breaking Barriers Award. Introduced in 2015, the annual award recognizes an individual who has gone above and beyond to bring new participants into angling by breaking down barriers and introducing new audiences to fly fishing.

 

For 2020, Orvis has renewed partnerships with Save Bristol Bay, Everglades Foundation and Petfinder Foundation, and will continue to support additional non-profit organizations and educational programs throughout the year. To read the full 2019 Impact Report, please visit https://www.orvis.com/impactreport, and to learn more about Orvis’s conservation efforts, please visit https://www.orvis.com/conservation

 

 

About The Orvis Company: Founded in 1856, we believe the most meaningful experiences are created by sharing the love of nature and being inspired by its endless possibilities. Orvis pioneered the mail order industry in the United States, operates more than 80 retail stores in the U.S and the U.K., and maintains a network of over 400 dealers worldwide as a trusted source of discovery and adventure in the natural world. We promise to open the door to extraordinary outdoor experiences, and to protect nature by committing 5% of our pretax profits each year to conservation efforts worldwide. www.orvis.com

Backcountry, Distillery 36 Team Up to Produce Hand Sanitizer for Utah Homeless Population

Online retailer, distiller will distribute hand sanitizer to Salt Lake City homeless programs serving at-risk communities

Today, specialty online retailer Backcountry announces that the company has partnered with Salt Lake City-based distillery, Distillery 36, to produce hand sanitizer for several northern Utah homeless outreach centers. The companies will produce 100 gallons of hand sanitizer and distribute to Salt Lake City’s at-risk homeless population and front-line homeless service workers.

Backcountry CEO Jonathan Nielsen:

“Now is a pivotal time to come together as a community and support our greater Salt Lake City organizations and individuals that have the greatest need in this crisis. The Utah Governor’s Office has identified a critical need for personal protective equipment in short supply, including hand sanitizer, with several homeless organizations in the Salt Lake City region. Together with our partner, Distillery 36, we hope to make a difference in the community in this unprecedented time.”

Distillery 36 Owner and Founder Jensen Dobbs:

“Once we realized we had the capabilities to produce hand sanitizer, it wasn’t a matter of if we would do it, but how quickly we could do it.  My business partner and distiller, Creed Law, committed our stills to 100% hand sanitizer production immediately and started giving back to the community.  By teaming up with Backcountry, a local Utah company, we are able to give back to the greater Salt Lake City community that supports us, both in good times and in bad.”

Utah Lt. Gov. Spencer Fox:

“From the beginning of this crisis, I have been inspired by the selfless acts of countless Utah businesses. The partnership between Backcountry and Distillery 36 to produce and donate hand sanitizer for our homeless community is a prime example of what we are known for here in Utah: service, collaboration, and community. We couldn’t be more grateful for this effort and I am confident that, together, we will overcome this pandemic and become even stronger as a state.” 

Hand sanitizer donations will be provided to homeless service organizations in northern Utah, including:

  • The Road Home
    • South Salt Lake Men’s Resource Center
    • Midvale Family Shelter
    • Palmer Court 
  • Volunteers of America Utah
    • Youth Resource Centers
    • Geraldine King Resource Center 
  • Catholic Community Services
    • Gail Miller resource center
    • Saint Vincent De Paul food kitchen and overflow shelter 
  • The Rescue Mission 
  • Fourth Street Clinic

Utah is home to more than 6,000 individuals experiencing homelessness, many of whom are at greater risk for infection due to lack of access to hygiene and sanitation facilities or connection to healthcare, according to the Centers for Disease Control and Prevention.

Earlier this month, Backcountry launched a donation platform and a T-shirt fundraiser to raise funds for additional production of non-medical grade face masks for Utah’s at-risk homeless outreach programs. In conjunction with the launch of the fundraising platforms, the company partnered with a Los Angeles-based manufacturer to produce non-medical grade face masks for New York’s homeless population and front-line Department of Homeless Services workers, as well as its own team members in its Utah and Virginia distribution centers. As of today, Backcountry has raised $65,600 and donated more than 20,000 additional masks to shelters and other service providers.

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About Backcountry

Backcountry.com is the leading online retailer of premium outdoor gear and apparel for skiing, snowboarding, biking, climbing, fly fishing, hiking, camping, and more. Founded in the Park City, UT area in 1996, Backcountry connects people to their passions by offering the best selection of outdoor products, backed up by knowledgeable, responsive customer service from its Gearheads and rapid fulfillment out of its two warehouse hubs. 

Good To-Go Delivers 900 Meals to Food Banks from #DoBetter Holiday Campaign

Food banks are a lifeline for many in the US, and that need is proving even greater in 2020. Over the course of this past holiday shopping season, Good To-Go initiated its third #DoBetter campaign—donating one meal for every two purchased through its website with special one for one days from Black Friday to Cyber Monday. With the help of its customers, over 900 servings were distributed in April to Feeding America food banks in Maine, Chicago and Los Angeles—the timing could not have been better.

“Our main concern at the Food Bank right now, during the COVID-19 pandemic, is access to shelf-stable foods,” stated Kristen Miale, president of Good Shepherd Food Bank. “We had to pivot our model of distribution overnight to pre-packed boxes for our over 450 partner agencies to distribution via no/low contact methods. This meant an increased need for shelf-stable foods. Many of our purchased product orders have been severely delayed or even canceled, this donation from Good-to-Go couldn’t have come at a more perfect time.”

Feeding America’s mission is to feed America’s hungry through a nationwide network of member food banks while engaging the country in the fight to end hunger. Natural disasters and catastrophic events can occur anywhere and at anytime, as seen by the COVID19 outbreak, impacting nearly everyone. Many fellow Americans who have never needed to ask for help have found themselves in a tough situation, needing assistance.

“When we got together last Fall to pick the recipient of our third annual #DoBetter campaign, the group decided a food bank would be ideal,” said co-founder, David Koorits. “Food banks are the first line of defense when a natural disaster occurs. Since COVID has turned our world upside down, we’ve heard of food banks seeing a two-fold increase in demand. Food is essential for life and we’re grateful that we’ve been able to help in a small way.” 

Previous #DoBetter campaigns have provided over 1600 meals to folks in need through partnerships with hurricane relief efforts in Puerto Rico and veteran-led Team Rubicon. This year, customers chose between three food banks associated with Feeding America: Los Angeles Regional Food Bank, Greater Chicago Food Depository, or Good Shepherd Food Bank of Maine.   

About Good To-Go

Good To-Go was started by Chef Jennifer Scism and David Koorits. Scism is an award-winning chef and was the long-time co-owner of Annisa, a nationally recognized restaurant in New York’s Greenwich Village. Her career has long been focused on the importance of good food. She has cooked at NY Times 4-Star rated restaurants, traveled to over 20 countries studying regional foods, and along with her team from Annisa, beat Mario Batali on the TV Food Network’s Iron Chef program. Koorits has spent his career as a wilderness therapy counselor, ski patroller, wildland firefighter and nurse. The dehydrated gourmet brands’ mission is to elevate expectations of what trail food can taste like. Started in 2014, a time when the market was craving something tastier and healthier, the brand has won multiple outdoor industry awards and start-up competitions, while they continue to add people-power and production space to address demand. Today, Good To-Go is sold in over 600 stores nationwide and in Canada. More info can be found at www.goodto-go.com. For sales inquiries, please contact Amy Fullerton, amy@goodto-go.com or 603-828-9097 and for media, Kate Ketschek, kate@revolutionhousemedia.com.

Oboz Footwear celebrates Earth Week with the launch of the Tabora Forest Garden Project

Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, has expanded its partnership with Trees for the Future (www.trees.org) with the Tabora Forest Garden Project in Tanzania, Africa.  Since 2007, Oboz has planted a tree for every pair of boots or shoes sold through its partnership with Trees for the Future.  To date, they have planted over 3 million trees.

“Trees for the Future has been a cornerstone program for Oboz,” said Rich Hohne, Oboz director of marketing.  “Through the Tabora Forest Garden Project, we will be able to make a meaningful difference in the lives of the farmers and their families.”

By strategically planting specific types of trees, families can positively change their lives.  “Forest Gardens” consist of thousands of trees that provide families with food sources, livestock feed, products to sell and, on average, a 400% increase in their annual income over four years.

The four-year project consists of 3 stages.  In the first one to two years, the farmers learn how to protect, stabilize and segment their field by growing “fertilizer” trees and growing a protective barrier, the “Living Fence.”  In years two and three, they diversify their fields with a vegetable and fruit tree portfolio to meet the family’s priority nutritional needs and market opportunities.  And in years three and four, the farmers learn about advanced Forest Garden management and conservation techniques that optimize the long-term health and productivity of the land.

Over the next year, Oboz and Trees for the Future will be documenting and sharing progress from the project.

To learn more about and keep up to date on the Tabora Forest Garden Project, visit www.obozfootwear.com/tabora-project.

About Oboz Footwear
Founded in 2007, Oboz Footwear builds ‘True to the Trail®’ outdoor footwear inspired by the vast 18 million-acre Greater Yellowstone Ecosystem surrounding the company’s Bozeman, Montana home. This rugged wilderness inspires Oboz to build shoes and boots that deliver unmatched fit, unrivaled feel and exceptional performance on any trail, anywhere. Oboz plants a tree for every pair of shoes sold. For more information, visit https://www.obozfootwear.com.

Rumpl Supports Local Retail Partners during COVID-19 Store Closures

Rumpl, the Portland-based technical blanket brand, started a retailer support program designed to provide retail partners with immediate relief due to brick-and-mortar store closures. The program was created specifically for partners that are unable to open their stores due to COVID-19, in an effort for retail partners and outdoor brands to lean on each other through this situation.

For this program, Rumpl has created unique discount codes for individual stores that can be offered to customers for a 15% discount on Rumpl.com across the brand’s full online inventory. When customers enter these store-specific codes upon checkout, Rumpl will send 30% of any sale directly to the retailers as support during this difficult time.

“Because our community of retail partners and local consumers is such an important part of the Rumpl family, we feel a responsibility to help however we can during these unprecedented times. Rumpl is a small company, and although we don’t have the resources to enact large-scale relief efforts, we can do our part to show gratitude and support for the small businesses who’ve been there for us over the years. We’re all struggling with this, so we put our heads together to build a retail program that can help us weather this storm together,” says Wylie Robinson, founder and CEO of Rumpl. “We hope that this program will provide real relief to our partners at a time when they need it the most.”

The full list of participating retail stores and corresponding discount codes can be found below, and these discount codes are valid through April 30, 2020 on www.rumpl.com.

For more information on the retailer support program, please visit: https://www.rumpl.com/pages/rumpl-covered-sales-program.

Participating Retailers:

Prospector Outfitters – Fairbanks, AK – rumpla1364

The Lake and Company – Grand Rapids, MN – rumpla1108

Sportsman & Ski Haus – Kalispell & Whitefish, MT – rumplc1260

The Toggery – Kalispell & Whitefish, MT – rumplb1368

Bob Ward’s Sports & Outdoors – Missoula, MT – rumpld1296

Sylvan Peak Outfitters – Red Lodge, MT – rumplb1848

Next Adventure – Portland, OR – rumpld1264

Cord – Portland, OR – rumpld1280

Outside in Bend – Bend, OR – rumplc1340

Mountain Supply – Bend, OR – rumpld1344

3 Rivers Outdoor Co. – Pittsburg, PA – rumplc1212

Clear Water Outdoors – Lake Geneva & Delafield, WI – rumpld1088

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About Rumpl: Based in Portland, Oregon, Rumpl makes Blankets for Everywhere. Utilizing material technologies commonly found in activewear and outdoor gear, Rumpl aims to modernize the everyday blanket. Rumpl’s high-quality, versatile blankets keep you comfortable no matter where you are. The materials have been tested and proven in harsh environments, yet specifically selected for comfort and durability. Rumpl believes the blanket you use every day deserves the same attention to detail as a sleeping bag you might use ten times a year. The end result is a premium and versatile blanket that can be used anywhere you go … or when you don’t go anywhere. https://www.rumpl.com.