NEMO, the award-winning, independent designer of outdoor gear and accessories built to improve the adventure experience, turns 20 this month and celebrates by becoming Climate Neutral Certified. After years of work, education, research, and collaboration with industry and manufacturing partners, NEMO is working towards climate positivity.
“The past 20 years have been an incredible journey—from starting NEMO as a senior in college focused on tents, to expanding the product line to include sleep systems, camp furniture, and accessories, we have been able to maintain our rule of always bringing product to market that’s unique and improves our experiences outdoors,” said Cam Brensinger, founder & CEO. “We are majority family-owned and determined to make a lasting brand, so we look far beyond the quarterly report to problems that will face our business years and decades from now. And at the top of that list is climate change. And though we believe the only real long-term solution is in reductions to greenhouse gas emissions, offsetting creates an economic driver for change and addresses our impacts in the meantime while we tackle the very tough challenge of making our products in cleaner ways. For that reason, we’re pleased to announce our partnership with Climate Neutral. Addressing the impacts of our business is a difficult journey, but the world has avoided it for far too long and it’s time to take bold action. Going forward, we will put as much creative energy into how we make things as what we make. Today’s adventures shouldn’t come at the expense of tomorrow’s.”
Climate Neutral’s certification process builds on internationally recognized standards for carbon measurement and neutrality. All certified brands must measure cradle-to-customer greenhouse gas emissions each year to maintain certification. Then, a brand must buy eligible verified carbon credits to compensate for all of their emissions, directing investment into critical projects that remove and avoid emissions from energy, industry, and natural systems. Finally, brands must commit to reduction action plans to cut future emissions within a 12-24 month timeline, reporting progress on those plans annually. All of the brand’s certification data is publicly available on Climate Neutral’s website, and the process is repeated annually when companies must recertify.
To guide its efforts, NEMO defined five areas where it can best make an impact:
Design and Innovation – Committing to design and manufacture products in ways that use fewer resources and produce less waste and fewer harmful outputs. Reducing environmental impact and creating long-lasting, easily repairable items.
- Responsible Sourcing – Leveraging the brand and sales volumes to reduce impacts across NEMO’s global value chain.
- Carbon Accountability – Annually measuring and reducing emissions as much as possible, and taking financial accountability for any remaining emissions by strategically offsetting with carbon credits.
- Advocacy for People and the Planet – Using NEMO’s brand platform to influence society and politics with the goal of reversing climate change. Promoting social justice, equity, diversity and inclusivity—both internally and with the brand’s voice.
- Corporate Governance – Assuming a moral and fiduciary responsibility to address climate and social impacts with the financing, strategy and oversight of the company.
“Becoming Climate Neutral Certified means NEMO is taking financial ownership of our greenhouse gas emissions,” said Theresa Conn, Director of Sustainability. “NEMO’s goal is to cut our emissions intensity in half by 2030. Having carbon emissions as a line item on our budget helps drive future reduction efforts while investing in carbon removal and avoidance projects now.”
About Climate Neutral
Climate Neutral is a 501(c)(3) nonprofit organization working with brands and consumers to eliminate greenhouse gas emissions. Our label, Climate Neutral Certified, is a trusted, independent standard for climate neutrality. It is earned by brands who measure, offset, and reduce the emissions from making and delivering products and services to customers. Our goal is to motivate consumers to get more brands to take immediate and measurable action against the climate crisis.
NEMO is a New Hampshire-based outdoor gear company known for creating award-winning products that are built to last, comfortable and fun to use. Named the fastest growing camping brand in 2021 by NPD Group, NEMO has also been recognized by New Hampshire Businesses for Social Responsibility as a small business leader for the environment, and recently won the 2021 Sustainability Slam for its 100K Polybag Elimination Project which commits to removing 100,000 polybags from the brand’s product line by 2023. NEMO’s reputation for design innovation across its product lines—tents, sleeping bags, sleeping pads, camp accessories and furniture—is an outgrowth of its design philosophy to never bring anything to market that doesn’t offer a meaningfully better experience. NEMO’s team of designers and engineers are motivated by a passion for outdoor adventure and sustainability.
Adventure Anywhere. Adventure for Anyone. Adventure Forever.