Red Lodge, Mont. (Feb. 19, 2025) – Crazy Creek Products, a pioneer in portable outdoor seating, is proud to announce the launch of two new products — the AirLounger and the Canoe IV chairs. With these latest innovations, Crazy Creek continues its mission to provide outdoor enthusiasts with high-performance gear
Sidi unveils industry-leading technology for 2025
MASER, Italy (February 18, 2025) – Sidi, a pioneer in cycling innovation since 1960, is redefining performance footwear with its Spring 2025 lineup. Featuring the all-new Sidi Physis, Ergo 6, and Genius Knit 10, these cutting-edge shoes combine advanced materials, modern aesthetics, and rider-first engineering to meet the demands of
Workforce Cuts Put Public Lands Access At Risk Says Outdoor Industry Association
BOULDER, CO [Tuesday, February 18, 2025] — OIA President Kent Ebersole today released the following statement in response to recent staffing cuts at the U.S. Forest Service and the Department of the Interior, which threaten the safety, maintenance, and overall visitor experience on America’s public lands. “The recent workforce reductions
HydraPak Joins Forces with Darby Communications to Expand Media Presence
February 17, 2025 — Oakland, CA — HydraPak®, the global leader of high-performance hydration solutions, announces its partnership with Darby Communications, a PR and digital marketing agency renowned for its expertise in the outdoor, endurance, and hunt/fish markets. Effective immediately, Darby Communications will serve as HydraPak’s agency of record, focusing
Casting Into New Waters: Snow Peak Enters the Fly Fishing Market with New Apparel and Equipment
Portland, OR – February 14, 2025 – Snow Peak, the renowned Japanese camping brand with a 65-year legacy, is proud to introduce Epic Fly Fish, a premium fly fishing brand built on craftsmanship, authenticity, and a deep passion for the sport, as part of its new fly fishing collection of
La Sportiva Expands Ski Boot Lineup with the New Kilo XTR and Sender for Fall 2025
BOULDER, Colo. (Feb. 14, 2025)—La Sportiva, makers of the world’s finest mountain gear, today announced two new ski boot models for Fall 2025: the Kilo XTR and the Sender. The Kilo XTR builds on the success of the award-winning Kilo, refining its lightweight construction while increasing downhill power. The Sender,
NEMO Announces 2025 Partners
{Dover, NH—February 13, 2025} — Outdoor gear manufacturer NEMO Equipment’s list of partners for 2025 is a clear reflection of the brand’s continued focus on innovation, community, and sustainability. These key partnerships emphasize access, advocacy, inclusivity, and conservation and support NEMO’s overarching efforts to get more folks outdoors and to
Fleet Feet Opens Fourth Location in Arizona
PRESCOTT, Ariz. and CARRBORO, N.C. (February 13, 2025) — Fleet Feet, the largest franchisor of run specialty stores, today announced the opening of its newest store in Prescott, Arizona. The store, owned by Billy Preston, is located at 122 N. Cortez St., Suite 100, in downtown Prescott. A grand opening
Black Diamond Equipment Partners with The Mountain Guides to Advance Mountain Education and Gear Innovation
[Jackson Hole, Wyoming] – February 11, 2025 Black Diamond Equipment, a global leader in mountain sports gear, is proud to announce a partnership with The Mountain Guides (TMG) which operates mountain guiding operations specializing in technical rock and mountain climbing and backcountry skiing. TMG locations are found throughout the American
Switchback Spring Releases Initial Confirmed Exhibitor List
PORTLAND, Maine (February 11, 2025) – Switchback Spring, the education and business gathering for the outdoor industry community, today released the initial list of confirmed exhibiting brands. The debut event will be held June 16-18, 2025, in Nashville, TN. The growing list of Switchback Spring exhibitors ranges from outdoor industry bellwethers The
Outside Interactive Inc. Acquires Inntopia, Creating the Ultimate Adventure Travel Technology Platform
Boulder, CO. – February 6, 2025 – Outside Interactive Inc., the world’s leading creator of outdoor content, mapping, events, and experiences, today announced the acquisition of Inntopia, a leading provider of integrated software solutions for the adventure travel and hospitality industry. Inntopia provides a comprehensive suite of tools that includes
Crazy Creek announces new sales representation in the Southeast Territory; expands representation in Montana and Idaho
Red Lodge, Mont. (Feb. 6, 2025) – Crazy Creek Products, a leading manufacturer of outdoor seating for 38 years, is excited to grow its sales representation, nationally. Today, the Montana-based manufacturer announces its partnership with Adventure Marketing Group (AMG) as their new Southeast rep group, as well as the brand’s
Fleet Feet Acquires Flying Feet Sports Shoes in York, Pennsylvania
YORK, Pa. and CARRBORO, N.C. (Feb. 3, 2025) — Fleet Feet, the largest franchisor of specialty running stores, announced the grand opening of its newly acquired location in York, Pennsylvania. Located at 1511 Mount Rose Ave., York, PA 17403, the new store takes over the space previously occupied by Flying
Black Diamond Equipment and National Outdoor Leadership School (NOLS) Announce Partnership
SALT LAKE CITY – February 5, 2025 – Black Diamond Equipment®, a global leader in climbing, skiing, and mountain sports apparel and equipment, has partnered with National Outdoor Leadership School (NOLS), the world’s foremost provider of wilderness education. Central to the partnership is the Elevate Scholarship, an initiative to foster
Ombraz Introduces the Limited-Edition Leggero with Blue Mirror Optics
Bellevue, WA – February 4, 2025 – Ombraz, the award-winning pioneer behind armless sunglasses, announces the launch of their Limited Edition Leggero with Polarized Blue Mirror Optics. Driven by customer feedback and the growing popularity of armless sunglasses for water and alpine adventures, Ombraz recognized the need for mirrored lenses
Paradox Sports Announces Alex Kosseff as Executive Director
Boulder, Colo. [February 4, 2025] – Paradox Sports, a national nonprofit dedicated to transforming lives and communities through adaptive climbing, is excited to announce the appointment of Alex Kosseff as its new Executive Director. Kosseff, who has served as Interim Executive Director since June of 2024, steps into the permanent
RECCO expands global reach with new SAR Helicopter Detector in Nepal
STOCKHOLM, Sweden (February 4, 2025) – RECCO, a leading developer of advanced rescue technology, is proud to announce the continued expansion of its RECCO SAR Helicopter Detector network with a recent deployment in Kathmandu, Nepal. This launch makes Nepal the 11th country where the helicopter-carried system is operational. Simrik Air
Selkirk Sport introduces LABS Project 008 pickleball paddle with revolutionary PureFoam core technology
COEUR D’ALENE, Idaho – Feb. 4, 2025 – Selkirk Sport, the leader in pickleball paddle innovation, today unveils the LABS Project 008, a groundbreaking pickleball paddle featuring Selkirk’s first high-density PureFoam core technology. Designed to redefine durability and performance, the LABS Project 008 will be released in three distinct core
MATADOR LAUNCHES GLOBAL TRAVEL ADAPTER: POWERING ALL YOUR ADVENTURES
BOULDER, Colo. (February 4, 2025) – Matador Travel Equipment, renowned for its commitment to innovation and quality, is proud to introduce the latest addition to its product lineup: the Matador Global Travel Adapter, a compact, smart international outlet adapter for wherever the road may lead. This launch marks Matador’s first
Tariffs Threaten Industry Growth Says Outdoor Industry Association
(Boulder, CO: February 4, 2025) Today, Outdoor Industry Association (OIA) President Kent Ebersole released the following statement in response to recent trade policy developments: “Tariffs on outdoor products threaten to raise costs for businesses and consumers alike, creating new economic pressures for an industry that fuels $1.2 trillion in consumer