Wake Forest, N.C. (Sept. 12, 2024) – Jogology expands its collection of performance running socks to include a new quarter length option for athletes. Celebrating its first anniversary this month, Jogology’s brand ethos is to grow the running community in meaningful ways – to unite runners around the world and inspire community.
“We worked very hard on designing these new socks and we are excited to expand the line with the quarter length option for runners who want more ankle coverage,” said Tanya Pictor, co-founder of Jogology. “This past year has been amazing, and we feel we are just getting started with the momentum of Jogology. We are excited to continue to work hard with all our retail partners and continue to provide the highest quality products for their customers.”
Jogology’s Quarter sock is built on its popular medium cushion style. This sock has lush, cushioned heels and toes, with no cushioning around the midfoot. Boasting a second-skin fit, this sock offers arch support massage bands to reduce excess fabric and create moisture management between the foot and shoe. A soft knit above the ankle rib band minimizes pressure marks and adds coverage and with a protective area covering the large toe for added comfort. Crafted using 200 needle machines and sustainable, recycled re-dri™ yarn, Jogology socks offer ultimate com-fit, performance, durability and softness.
The Jogology Quarter is available in silver grey, sky, white and black colorways and retails for $16.
Jogology places great importance on embracing the chance to run and discover the world. With a strong commitment to sustainability, Jogology functions as an environmentally responsible enterprise, making eco-conscious decisions across all facets of its operations. Key sustainability initiatives encompass the utilization of advanced yarn crafted from reclaimed materials and sustainably sourced wood pulp, the integration of recycled polyamides for weaving and design, the adoption of packaging crafted from recycled paper sourced from post-consumer waste, and deliberate avoidance of plastic in packaging, except for white products to maintain the pristine appearance of white socks.
Jogology continues to be dedicated to prioritizing the interests and growth of its valued retail partners. This unwavering commitment underscores the company’s ethos, where fostering strong and enduring partnerships is at the core of its business strategy. It reflects a shared vision for prosperity, where both Jogology and its partner retailers thrive in unison, creating a symbiotic relationship that drives the brand’s continuous growth and success. The company has just announced its inaugural award for the 2024 Future Leader of the Year, which celebrates an individual who has been a driving force in the run specialty industry – championing innovation and leadership. Jogology will present the Future Leader Award during The Running Event 2024 in Austin, Texas.
In addition to the new Quarter sock, Jogology also adds new colorways to its existing low, medium and high cushion ankle socks. The entire collection is available now in specialty retailers across the U.S. To find a store and to learn more about Jogology, please visit https://jogology.com/.
About Jogology
Jogology® is a performance running sock brand made by runners, for runners. One unique design, one sustainable moisture-management yarn, all the bells and whistles you need to perform at your best. Our socks provide comfort, performance and value all in equal measures. They’re designed to help you go the distance, whatever that may be for you. Partnering with and supporting organizations that reach out and connect with the running community is a key pillar of this new brand. Our aim is that Jogology® becomes a vehicle for all runners, each with their own unique social interests, to be able to reach out and connect where it matters to them most. To learn more about the brand, please visit: jogology.com.
MEDIA CONTACT:
Verde Brand Communications
Julie Evans (julie@verdepr.com)
970.946.0856
