Outdoor Industry Association

Privacy Policy

Effective: 3/24/09

Thank you for visiting www.outdoorindustry.org, (the "Site"). This privacy policy (the "Privacy Policy") is applicable to the Site and any and all Sites that Outdoor Industry Association ("OIA," "we" or "our") may own and operate in the future and at which we post this Privacy Policy. Protecting the privacy of your information is important to us. This Privacy Policy outlines the information we will collect from you and how we will use that information. Our Terms of Use available at www.outdoorindustry.org/terms.html are incorporated herein by reference and form an essential part of this Privacy Policy and describe the terms and conditions governing your access to and use of the Site. PLEASE READ THIS PRIVACY POLICY CAREFULLY BEFORE USING THIS SITE OR SUBMITTING ANY PERSONAL INFORMATION. BY USING THIS SITE YOU ARE AGREEING TO THESE PRIVACY TERMS. IF YOU DO NOT AGREE, DO NOT USE THIS SITE. We reserve the right to modify these privacy terms at any time, and such modifications are effective when posted. YOUR CONTINUED USE OF THIS SITE FOLLOWING THE POSTING OF ANY AMENDMENT, MODIFICATION OR CHANGE SHALL CONSTITUTE YOUR ACCEPTANCE THEREOF. YOU SHOULD PERIODICALLY CHECK THESE PRIVACY TERMS AND CONDITIONS FOR SUCH AMENDMENTS, MODIFICATIONS AND CHANGES.

I. WHAT INFORMATION IS COLLECTED

Generally, we may collect two types of information from you: (i) non-personally identifiable, indirect and/or aggregate information that we may collect as a result of your use of, and interaction with, the Site ("Usage Information"); and (ii) certain personally identifiable information that you voluntarily provide when creating an account or requesting certain services via the Site ("Personal Information").

A. USAGE INFORMATION
When you visit, access or use this Site, we or our service providers may obtain Usage Information in a number of ways, including: (i) the use of session cookies, which are removed upon closing your browser, and persistent cookies, which may be saved on your hard drive and used by your browser on subsequent visits to the Site to uniquely identify your computer, (ii) "log files" that automatically record certain information that your web browser sends whenever you visit any Site, and which may include information such as your web request, your IP address, computer settings, or most-recently visited URL; and (iii) "clear GIFs" or "Web Beacons" or "Pixel Tags," which track anonymous, aggregate online metrics and help us analyze the effectiveness of our marketing campaigns by measuring click-thru, email open, and/or response rates. Except as otherwise explained in this Privacy Policy, we may combine your Usage Information with your Personal Information. Most web browsers automatically accept cookies, but you can usually change your browser to prevent such an automatic acceptance. If you choose to disable cookies from your browser, you may not be able to access certain sections of the Site.

B. PERSONALLY IDENTIFIABLE INFORMATION
In general, we do not collect any Personal Information about you unless you provide it to us voluntarily. However, when you create your account or request to access certain features or complete specific transactions via the Site, you may be asked to provide certain Personal Information, which may include, but is not limited to, your name, address, telephone number, e-mail address, and membership or corporate membership numbers. You may choose not to provide your Personal Information, however creating an account is a prerequisite for using the full functions of the Site.

II. HOW WE USE YOUR INFORMATION

With respect to your Usage Information, we and/or our service providers, agents or advisors use any or all Usage Information for a variety of purposes including, but not limited to, planning Site development, assessing patterns of use, and/or to include you in e-mail or mailing lists, either ours or those of certain business partners, as more fully discussed below, so that we may send you information or updates and/or offer you services. With respect to your Personal Information, we may use it to fulfill any requests for information that you make of us, provide you with access to "members only" portions of the Site, or to better understand your needs and to learn how to improve our Site offerings. We may also use your Personal Information to contact you. For example, we may respond to your e-mail inquiries, request more information from you regarding your e-mail inquiries, or send you a request to join our mailing list. Except as described in Section III below, we will not sell or rent your Personal Information to any third party not affiliated with OIA without your express consent.

III. DISCLOSURE TO SERVICE PROVIDERS

To enable us to more efficiently provide the products and services you have requested from us and/or administer the Site, we may share or disclose your Personal Information under the following circumstances: (i) with selected third party service providers and/or our business partners for research, analytical and marketing purposes, or for the purpose of processing such information on our behalf, subject to appropriate confidentiality obligations (ii) when we have reason to believe that such disclosure is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) our rights or property, customers or other users of our Site, or anyone else who could be harmed by such activities or as appropriate or necessary to enforce our Terms of Use, take precautions against liability, to investigate and defend against any third-party claims or allegations, and/or to protect the security or integrity of our Site; (iii) to respond to judicial process and provide information to law enforcement agencies or in connection with an investigation on matters related to public safety, as permitted by law, or otherwise as required by law, or in the good-faith belief that such action is necessary to comply with state and federal laws; or (iv) otherwise with your consent. We may also enhance or merge Personal Information with data obtained from third parties for any of the foregoing purposes. We do not sell your Personal Information to unrelated third parties and have no intention of doing so in the future. Except as explained above, we will not share any of your personal information with any third party, unless we have received your express permission to do so. 

IV. CONTACTING US REGARDING YOUR INFORMATION

If you have submitted Personal Information through the Site, and you would like to review, request changes or have that information deleted from our databases, please contact us by sending a letter to our Privacy Compliance Officer at Outdoor Industry Association (OIA), 4909 Pearl East Circle, Suite 200, Boulder, CO 80301. We will use commercially reasonable efforts to change or remove your Personal Information from our files, unless we are entitled or required to retain it pursuant to other agreements or by law. We will use reasonable efforts to supply you with this information and/or correct any factual inaccuracies in this information. Notwithstanding the prior two sentences, if the laws in your state provide you with additional protections, or require us to comply with more stringent obligations to provide you with, remove, or correct your personally identifiable information, we will comply with such legal requirements. Under the laws of some jurisdictions, you may be entitled to request disclosure regarding how we share your Usage Information with third parties for direct marketing purposes ("Information-Sharing Disclosure"). To the extent required by applicable law, we shall provide the Information-Sharing Disclosure to you upon rightful request made in writing to Privacy Compliance Officer at Outdoor Industry Association (OIA), 4909 Pearl East Circle, Suite 200, Boulder, CO 80301. 

V. SECURITY

We use commercially reasonable precautions and technical measures intended to protect the privacy of the information you share with us against unauthorized access, loss, misuse, and alteration. We may also utilize industry standard security measures available through your browser, such as Secured Sockets Layer (SSL) technology to transfer information. Unfortunately, no data transmission over the Internet is 100% secure. Accordingly, your email transmissions and/or other communications containing Personal Information may be unlawfully intercepted or accessed by third parties and/or our Site may be subject to hostile network attacks or administrative errors. Even after your information is received by us, we can not guarantee that your Personal Information may not be accessed, disclosed, altered, or destroyed as a result of a breach of our commercially reasonable efforts or as a result of any other event beyond our reasonable control. ACCORDINGLY, WE CANNOT AND DO NOT GUARANTEE THAT YOUR PERSONAL INFORMATION IS COMPLETELY SECURE AND SAFE FROM SUCH RISKS OR THAT IT WILL BE SECURE TRANSMITTED OVER THE INTERNET.  FOR THE AVOIDANCE OF DOUBT, WE EXPRESSLY DISCLAIM ANY REPRESENTATION OR WARRANTY, WHETHER EXPRESS OR IMPLIED, WITH RESPECT TO ENSURING, GUARANTEEING OR OTHERWISE OFFERING ANY DEFINITIVE PROMISE OF SECURITY IN CONNECTION WITH YOUR PERSONAL INFORMATION OR USAGE INFORMATION.

VI. OTHER SITES

The Site may contain links and pointers to other Sites on the Internet that may be maintained by third parties. Such links are not controlled or endorsed by OIA or its affiliates. OIA and its affiliates are not responsible for the privacy practices or the content of such third-party Sites. We do not control and are not responsible for the availability, accuracy, or currency of such third-party Sites or any information, content, products or services accessible from such third-party Sites. Once you exit the Site and enter another Site, please be aware that those Sites may have privacy policies that differ from the provisions provided herein. OIA recommends that you review the privacy policy and terms and conditions of those Sites prior to use. OIA is not responsible for, and expressly disclaims, any and all liability related to actions of such linked Sites, their terms and conditions and/or the content of such Sites.

VII. CHILDREN'S PRIVACY

This Site is not directed to, and we do not knowingly collect personal information from, children under the age of 13. We recommend that parents actively participate in their children's use of the Internet. If you are under 13 years of age, then please do not use or access our Site at any time or in any manner. If you believe that you may have information regarding a person under 13 that you believe to have registered an account with, or otherwise provided Personal Information via, our Site, please contact us at Privacy Compliance Officer at Outdoor Industry Association (OIA), 4909 Pearl East Circle, Suite 200, Boulder, CO 80301 or at info@outdoorindustry.org.

VIII. CHANGES AND UPDATES TO THIS PRIVACY POLICY

From time to time, we may revise this Privacy Policy. To help you stay current of any changes, we note the date this Privacy Policy was last updated below, so you know if it has changed since your last visit. Your use of this Site following the posting of any revised Privacy Policy shall be deemed acceptance of the revised policy, so we strongly recommend that you check back periodically to review this Privacy Policy. If you disagree with the terms of any Privacy Policy at any time, your sole remedy is to terminate your use of the Site and inform us of such termination as described in this Privacy Policy. Continued use of the Site constitutes your agreement to any Privacy Policy as in effect.

IX. SPECIAL NOTE TO INTERNATIONAL USERS

By using this Site, you agree and acknowledge that this Site is hosted in the United States and is intended for and directed to users physically located within the United States. If you are attempting to access this Site from a physical location within the European Union, Canada, Asia, or any other region with laws or regulations governing personal data collection, use, and disclosure that differ from United States laws, please be advised that through your continued use of this Site, which are governed by U.S. law, this Privacy Notice, and our Terms of Use, you are transferring your personal information to the United States and you consent to (i) to such transfer, (ii) the application of the laws of the United States and/or the State of Colorado with respect to any dispute arising from or related to this Privacy Policy and/or your use of the Site, other than such rules, regulations, case law, and/or international treaties that would result in the application of the laws of a jurisdiction other than the State of Colorado, and (iii) the exclusive jurisdiction of the State and Federal courts of appropriate jurisdiction located in Boulder, Colorado. Any claim or dispute between you and us that arises in whole or in part from your use of our Site or in connection with this Privacy Policy shall be decided exclusively by a court of competent jurisdiction located in Boulder, Colorado, U.S.A. Each party hereby completely and irrevocably agrees that such court shall have in personam jurisdiction and venue with respect to such party, and each party hereby submits to the in personam jurisdiction and venue of such courts and waives any objection based on inconvenient forum.

X. TRANSFER OF BUSINESS ASSETS

As we continue to develop our business, we might acquire or buy other businesses or assets. In such transactions, customer information generally is one of the transferred business assets. Also, in the event that we, or substantially all of our assets, are acquired, both personally identifiable and non-personally identifiable user and customer information will be one of the transferred assets.

XI. QUESTIONS REGARDING THIS PRIVACY POLICY

We will use reasonable efforts to comply with this Privacy Policy and will take reasonable action to correct any failures to comply with this Privacy Policy. If you have any questions or concerns about this Privacy Policy, you can contact our Privacy Compliance Officer at Outdoor Industry Association (OIA), 4909 Pearl East Circle, Suite 200, Boulder, CO 80301.

Updated March 24, 2009

 

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