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JOIN THE ONLY BENCHMARKING STUDY FOR OUTDOOR BRANDS

Know where you stand versus the competition and make informed decisions to drive growth and profitability.

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Female shop owner helping customer with backpack in store

NEW DATA: OUTDOOR RETAIL SALES TRENDS

Get turnkey access to Circana data across all major outdoor categories and sales channels

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OIA'S MEMBER-ONLY PORTAL IS LIVE

Access your exclusive library of products, services, and opportunities for community connection.

Canyons and ice fins underwater on the Matanuska Glacier in Alas

CLEAN CHEMISTRY AND MATERIALS COALITION

Balance financial and product management risks with new and existing sustainability legislation.

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WELCOME LESFORD DUNCAN

Meet the Outdoor Foundation's new executive director

Together, we are catalysts for meaningful change

OIA supports the success of every member company across four critically aligned areas:

GOVERNMENT AFFAIRS

On behalf of, and in partnership with, our members, OIA mobilizes advocacy networks at the intersection of equitable access, trade, climate, and conservation. Our goal is to garner incentives and funding at the federal and state levels to create jobs, invest in recreation, save money, expand outdoor access for all, and protect our environment.

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SUSTAINABILITY

By providing measurement tools, playbooks, and case studies, OIA is helping our members lead the charge for a sustainable future, across our industry and around the world.

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INCLUSIVE PARTICIPATION

Through the Outdoor Foundation, we work with our partners and allies to understand, address and break down barriers to expand access to the physical, mental, and emotional benefits of the outdoors for everyone—with a focus on underserved communities and youth.

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MARKET RESEARCH

To help our members better understand the markets and people they serve, OIA sponsors and originates industry-leading research and gathers expert perspectives on participation trends, market intelligence, and consumer insights.

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A FORCE FOR THE OUTDOOR INDUSTRY

Outdoor Retailer Summer: Learning, Connecting, and Inspiring Innovation

Learn. Connect. Innovate. This is the framework that guided our conversations and collaborations at Outdoor Retailer in Salt Lake City this June. …

[ALL RIGHTS] Bike path in Northerly Island Park. © Laura Stoecker Photography LTD

Building Urban Networks to Break Down Barriers to the Outdoors

Q&A with Brooke Thurau, Conservation Partnership and Network Specialist for The Nature Conservancy in Chicago By Kassondra Kloos The Outdoor Foundation Thrive …

The Way We Define ‘Outdoors’ Needs to Change

Q&A with Akiima Price, Thrive Outside Washington D.C. Director By Kassondra Kloos The Outdoor Foundation’s Thrive Outside Initiative is a national network …

Become a member today

Become an OIA member and join our passionate group of business leaders, climate experts, policy makers and outdoor enthusiasts committed to sustainable economic growth and climate positivity while protecting—and growing access to—the benefits of the outdoors for everyone.

Call 303.444.3353 to speak to a membership manager today.

TALK TO OUR TEAM ABOUT OIA MEMBERSHIP:

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Together, we are catalysts for meaningful change

A FORCE FOR THE OUTDOOR INDUSTRY

Outdoor Retailer Summer: Learning, Connecting, and Inspiring Innovation

Building Urban Networks to Break Down Barriers to the Outdoors

The Way We Define ‘Outdoors’ Needs to Change

Become a member today

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