Webinar date: May 7, 2024 Watch our webinar recording and learn how to advocate for the long-term health of the outdoors, outdoor participants, and your company’s bottom line. Industry policy experts share in-depth exploration of the policy landscape, why it’s relevant to your business, and how you can drive change at
Sustainable Growth Strategies for Your Outdoor Brand this Earth Day
Picture this: a path where every step forward leads toward a sustainable future. That’s the trail the outdoor industry is blazing—one where the outdoor experience is protected, and our products resonate with purpose.
Black History Month: Celebrating Black Leaders in the Outdoors
This Black History Month, we’re recognizing and celebrating Black leaders within the Outdoor Foundation’s Thrive Outside network. These individuals are not only shaping the landscape of outdoor leadership but are also reshaping our collective perception of who belongs in the outdoors. Follow along as we interview leaders from across the
Welcome Damien Huang, CEO of Cotopaxi, to the OIA Board
As the outdoor industry’s member-led collective, OIA is a passionate group of business leaders, climate experts, policymakers, and outdoor enthusiasts committed to sustainable economic growth and climate positivity while protecting—and growing access to—the benefits of the outdoors for everyone. To set our businesses and industry up for future success, we rely on
New EPA Reporting Rule to Require 12 Years of PFAS Data from Manufacturers and Importers
By James Pollack, OIA Clean Chemistry and Materials Coalition Legislative Advisor, Attorney at Marten Law In October 2023, EPA finalized a rule that will require reporting on PFAS in all articles manufactured or imported into the United States from January 1, 2011 to December 31, 2022. You can view the
Together We Were a Force for the Outdoor Industry in 2023
In 2023, Outdoor Industry Association (OIA) and the outdoor community experienced a transformative journey marked by change and growth. With fresh faces on board and a revamped OIA member portal, innovation became our driving force, fueled by the unwavering support of members and fellow outdoor enthusiasts like you. Together, we
2023 Thrive Outside Days
Thanks to Thrive Outside community leaders, partners, and participants, our 2023 Thrive Outside Day events were an overwhelming success! Read and see below how a few of the 13 Thrive Outside Communities across the country created an array of new opportunities for children, youth, and their families to enjoy the
New Analysis Reveals Strength of the Outdoor Economy
Today, the U.S. Bureau of Economic Analysis (BEA) released new data showcasing the tremendous impact of outdoor recreation on America’s economy. In 2022, the BEA found that outdoor recreation accounted for $1.1 trillion in gross economic output, 2.2% of gross domestic product (GDP), and supported 5 million jobs across the United States.
Meet the New and Returning OIA Board Members
As the outdoor industry’s member-led collective, OIA catalyzes meaningful change in every element of the industry. To set our businesses and industry up for future success, we rely on a clear strategy and value-based collaboration. Our board of directors helps shape OIA’s strategic plan. The individuals on the board, through
Catalyzing Communities to Get More Youth Outside
Q&A with Cha Cha Sawyer, Coalition Coordinator for King County Play Equity Coalition The Outdoor Foundation’s Thrive Outside Initiative is a national network of partners working to create a more inclusive and accessible outdoor experience for all. In this Impact Stories series, we talk to local Thrive Outside leaders to
PFAS Phase-Out: 5 Key Steps for Your Outdoor Brand
By James Pollack, OIA Clean Chemistry and Materials Coalition Legislative Advisor, Attorney at Marten Law Start your brand’s journey to eliminating per- and polyfluoroalkyl substances (PFAS), also known as Forever Chemicals. You have probably started hearing a lot about PFAS, a large, complex group of synthetic chemicals found in various
‘The Outdoors’ Are Urban, Too
Q&A with Rachel Felder, a naturalist at the City of Detroit Parks and Recreation Department The Outdoor Foundation’s Thrive Outside Initiative is a national network of partners working to create a more inclusive and accessible outdoor experience for all. In this Impact Stories series, we talk to local Thrive Outside
Q&A with Christian Vargas Director of Community Engagement for Thorne Nature Experience The Outdoor Foundation’s Thrive Outside Initiative is a national network of partners working to create a more inclusive and accessible outdoor experience for all. In this Impact Stories series, we talk to local Thrive Outside leaders to learn
Learn. Connect. Innovate. This is the framework that guided our conversations and collaborations at Outdoor Retailer in Salt Lake City this June. From learning about outdoor recreation participation trends, to innovating solutions for phasing out harmful chemicals in outdoor products, to connecting with industry peers and allies, we united a collective
Building Urban Networks to Break Down Barriers to the Outdoors
Q&A with Brooke Thurau, Conservation Partnership and Network Specialist for The Nature Conservancy in Chicago By Kassondra Kloos The Outdoor Foundation Thrive Outside Initiative is a national network of partners working to create a more inclusive and accessible outdoor experience for all. In this Impact Stories series, we talk to
The Way We Define ‘Outdoors’ Needs to Change
Q&A with Akiima Price, Thrive Outside Washington D.C. Director By Kassondra Kloos The Outdoor Foundation’s Thrive Outside Initiative is a national network of partners working to create a more inclusive and accessible outdoor experience for all. In this Impact Stories series, we talk to local Thrive Outside leaders to learn
We used our outside voices, and our industry was heard loud and clear. Live from the Hill, we want to extend our greatest thanks to all our sponsors, business leaders, elected officials, and fellow outdoor enthusiasts for joining us in our nation’s capital for our annual Capitol Summit! As the
Research Roundup: Spring 2023
Outdoor Consumers are Dreaming About Spending Their IRS Refunds It’s tax season, and many outdoor recreation participants expect a refund from the IRS. The IRS reports that the average refund in 2023 will be $3,140, enough to pay for things like a new bike, next year’s ski pass, camping gear,
Letter from New OIA President Kent Ebersole
Dear members and fellow catalysts, I’m so pleased to be able to share the news of my appointment to the role of President for the Outdoor Industry Association with you. I’m incredibly grateful for the opportunity and close partnership with our Board, my dedicated staff and passionate committee members who
State and Local Policy Dispatch: ORECs, PFAS, Midterms, and More
La Niña is going strong, and powder season is upon us. The OIA government affairs team is hard at work prepping to monitor legislative sessions across all 50 states and the federal government.