Newfields, N.H. and Aars, DK – June 25, 2024 – Glerups, producers of Danish-designed natural wool slippers and boots, is excited to announce the launch of its first lace shoe, the culmination of over 30 years of development and design. The new Langdal is designed for year-round, everyday wear with
CHICAGO (June 24, 2024) – Imbox Protection, the world’s only in-store footwear protection, is ready for summer enabling U.S. consumers to protect their footwear at checkout for $7-8 in 60 seconds at over 100 Dillard’s stores across the United States. Dillard’s associates put footwear in the Imbox Protection units with
SIDNEY, Neb. (June 24, 2024) — Meindl USA, the exclusive provider of premium handcrafted Meindl footwear in North America, is excited to celebrate its 5-year anniversary of providing high-quality footwear and customer service to outdoor enthusiasts. Founded in 2019 by experienced professionals in the footwear and outdoor industry, Meindl USA
PORTLAND, Ore. (June 20, 2024) – Gerber Gear, a leading outdoor brand dedicated to crafting problem-solving tools announces today the next installment of the Gerber artist series. Teaming up with outdoor artist and mountain athlete, Brooklyn Bell, Gerber will debut outdoor-inspired illustrations created by Bell and added to the award-winning
Munich, Germany (June 20, 2024) – deuter, a global leader in backpacks and outdoor equipment, celebrates the ISPO Award 2024 win for its new Speed Lite Pro backpack series. Designed for ambitious, fast-paced hikers, the Speed Lite Pro prioritizes lightweight construction and exceptional comfort without sacrificing essential features. “We’re honored
LOS ANGELES (June 20, 2024) – Dometic introduces the all-new Front Runner Slimline II Roof Rack kit designed specifically for the 2024 Toyota Land Cruiser. Engineered for adventure, the Front Runner Dometic Slimline II Roof Rack is already a favorite among overlanders for its modular, lightweight, and incredibly strong design.
Aguadilla, Puerto Rico (June 18, 2024) — Lift Foils – creators, innovators, and developers of eFoils, surf foils, and foiling equipment – announces today the signing of John and Nathan Florence to the Lift Foils team, in conjunction with the launch of the new Florence Collection by Lift. A groundbreaking
2024 Outdoor Participation Trends Report reveals outdoor recreation grew to over 175 million participants with increasing numbers of women, people of color, and seniors BOULDER, COLO [June 18th, 2024] – Today, Outdoor Foundation (OF) and Outdoor Industry Association (OIA), the longtime authority on outdoor participation research and data, released
AUSTIN, TX (June 17, 2024) – Schaefer Outfitter, the iconic maker of high-quality western gear and apparel today announced the appointment of leading active lifestyle marketing agency Backbone for PR services. “We’re thrilled to join forces with Backbone, a team that understands and embodies the Western lifestyle, authenticity, and heritage,”
AUSTIN, TX (June 17, 2024) – Schaefer Outfitter, the iconic maker of high-quality western gear and apparel today announced the appointment of leading active lifestyle marketing agency Backbone for PR services. “We’re thrilled to join forces with Backbone, a team that understands and embodies the Western lifestyle, authenticity, and heritage,”
New brands reflect the evolving profile of the outdoor consumer Extensive educational programming and events provide insight and connections to support the growing outdoor marketplace SALT LAKE CITY (June 14, 2024) – Outdoor Retailer and Outdoor Design + Innovation, North America’s leading business to business events for the outdoor industry, open next week at
BOULDER, Colo. (Jun 13, 2024) – La Sportiva, makers of the world’s finest mountain gear, today announced its Spring 2025 apparel collection. This season, the Italian brand is continuing to expand its Alpine Tech line, a collection of premium apparel pieces designed to excel in Alpine environments. La Sportiva has
BOULDER, Colo. (June 13, 2024) – Matador Travel Equipment, the award-winning producer of high-performing travel equipment, and Carryology, the leading platform dedicated to exploring, inspiring and celebrating the world of carry, introduce the Matador® x Carryology EDX™ Lite Backpack – the next evolution in Matador’s EDC (everyday carry) packable bag
REDMOND, OREGON (June 12, 2024) – Overland Expo, the premier overlanding event series in the world, today announced Overland Expo Pacific Northwest (PNW), the second of four 2024 U.S. events, will take place June 28-30 Deschutes County Expo Center. With over 350 vendors, this consumer expo showcases the newest off-road
SEATTLE (June 11 2024) — Since 2002, Astral has led the outdoor industry in designing the highest-performing equipment with the priority of protecting soil and water resources through its production process. Today, Astral proudly unveils its latest innovation in performance and sustainability with the introduction of its first hemp-based apparel
[Bozeman, MT] June 11, 2024 – Mystery Ranch, pioneer of pack innovation with a legacy of load-bearing excellence and uncompromising comfort, is excited to announce its first-ever Repair Rendezvous event. This community-centric gathering will take place on Saturday, June 15, 2024, at Mystery Ranch headquarters in Bozeman, MT. As part
Portland, OR – June 11, 2024 – Snow Peak, an international Japanese camping brand with 65 years of history, is pleased to grow its shop-in-shop program with California-based specialty retailer Sports Basement, launching year-round retail activations at four of its locations in San Francisco and Orange County. Snow Peak Shop-In-Shops
WILLISTON, Vermont [June, 11, 2024] — Mammut, the leading Swiss outdoor brand renowned for its commitment to innovation and excellence in mountain equipment, welcomes Cail Soria to its esteemed roster of mountain athletes. Soria brings a diverse background and wide range of climbing experience to the team, and solidifies the
SAN FRANCISCO (June 11, 2024) – Royal Robbins, one of the original outdoor adventure brands, unveils its Spring 2025 collection. With a driving focus on comfort, durability, performance, and versatility, the new Spring line introduces innovative features and designs tailored to meet the demands of today’s adventurers. Building on 25
June 11, 2024 — Racine, WI — Jetboil®, the #1 choice of backpackers, campers, and adventurers*, proudly unveils its collaboration with the renowned adventurers behind Bound For Nowhere, MAK and Owen. This first-of-its-kind partnership from Jetboil includes sponsorship of the couple’s latest film, “Press On: A High Sierra Trail Story,”