Good news for all the data geeks, sales gurus and trend trackers out there. Welcome to OIA’s new home for monthly sales data highlights, an OIA sales trend analysis and a steep discount on the Outdoor Industry Retail Market Report produced by The NPD Group.
February Industry Sales
OIA Product Spotlight
Apps such as Mountain Bike Project, All Trails, Trail Run Project and now even more powerful paid apps like OnX and Gaia GPS™ are entering into the marketplace and holding strong among consumers. For most of the weekend warriors and after work trail crushers an app on their phone is going to be the GPS of choice.
Data Source: Outdoor Industry Retail Market Report February 2018, Copyright The NPD Group 2018.