Outdoor Retailer: Relive the Fun
In case you couldn't make it to Salt Lake City last week or were too busy with meetings to take it all in, here's what you missed.
It Started on Day 0: How many industries do you know that tack an extra day onto the front end of a trade show and get this kind of a turnout?
Meanwhile, back in Salt Lake City, specialty retailers gleaned key takeaways from our second Retail Inspired Specialty Excellence (RISE) session. (See the infographic at right.)
And brands committed to improving their supply chains huddled up at the Marriott for the Sustainability Insights Conference, where they heard from experts including Bryan Welch, CEO, B the Change Media; Dr. Stephanie Bartels, Director of Simon Fraser University’s Centre for Corporate Sustainability and Governance and Beth Rattner, Executive Director, Biomimicry Institute.
Later that night, the industry came together to celebrate our collective goal to get more kids outside. And, ok, we had a few drinks, too.
But Things Really Got Going on Day 1: We kicked things off with what attendees called our best Industry Breakfast to date with presentations from Amy Roberts, Luis Benitez, Rue Mapp and Bryan Welch.
Then it was off to the show, where we checked out new product and asked attendees if they agree with the breakfast presenters that the outdoor industry can save the world. The answer was an overwhelming yes. But don’t take our word for it….
The Fun Kept Coming on Day 2: You told us how you became outdoorists and why we need to get kids outside.
And then our own Jess Wahl hit the show floor to ask attendees about the recreation and trade policy initiatives that matter most. We asked some hard-hitting questions and a few fun ones too (1:05).
While Jess was canvassing the show floor, some attendees were taking advantage of the show floor education opportunities offered at The Camp, including these two sessions, which we streamed live for anyone who wasn’t able to attend Outdoor Retailer or who were stuck on the other side of the Salt Palace and couldn’t get to the camp. You can watch the recordings now:
To cap off the day, you joined us for our Give Back Badge Parks4Kids happy hour. So far, more than 100 companies have pledged to support the initiative and, thanks to all of you, we sold an additional 212 badges during the show. In total, we raised about $30,000 in support of Parks4Kids.
Day 3 was all about gear geeking and responsible business. Two special guests joined us Friday to learn what brands are doing to become more sustainable.
Thanks for another great Outdoor Retailer show. We look forward to seeing you at Winter Market in 2017 or, even better, in September at Rendezvous in Denver. To learn more about the agenda or to register for Rendezvous, click here.