2018 Force Awards Policy Winner

NORTHEASTERN MINNESOTANS FOR WILDERNESS

MTI ADVENTUREWEAR

PIRAGIS NORTHWOODS COMPANY

PATAGONIA

Northeastern Minnesotans for Wilderness (NMW) for their Save The Boundary Waters campaign. Together with OIA member companies Piragis Northwoods Company, MTI Adventurewear and Patagonia, NMW launched and supported what became a three-part, three-year adventure advocacy campaign to bring awareness of the Boundary Waters Wilderness to a broad audience. Facing the threat of proposed copper-ore mining lease, which could critically endanger the water quality of the Boundary Waters’ network of interconnected waterways, the partners helped a broad audience understand the value and uniqueness of the Wilderness and gained public support for its protection through the campaign.

“The most effective way to drive positive change is to work with great partners who inspire you,” said Sam Chadwick, deputy campaign manager for the Campaign to Save the Boundary Waters. “Working with adventurers Amy and Dave Freeman, MTI Life Jackets, Piragis Northwoods Company, Patagonia and other supporters to bring the issue to life through canoeing, paddling and biking expeditions has helped people see and feel the immediacy of the need to protect the Wilderness. We’re so proud to be able to receive this award with them.”

2018 recipient of Together We Are a Force Award

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