Speakers: Dr. Scott Borden and Dr. Brooke Moran, Western Colorado University Learn about the two courses currently being offered as a part of OIA’s recently-launched Outdoor Industry Business Certificate (OIBC) program. Dr. Borden will talk about his “Marketing & Brand Strategy in the Outdoor Industry” course and Dr. Moran will
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Business News
Speaker: Tom Cook, Managing Director, Blue Tiger International The spotlight is on supply chain: volatile demand, uncertain supply, exploding transportation costs, 301 tariffs. Supply chain management has never had such an impact on profitability, and it’s never been more important for supply chain managers to know their options. This webinar
Are your local parks and trails far busier than usual? Is it harder to find a trailhead parking spot — not to mention new bikes, hiking boots and camping gear? It’s not your imagination. New data shows COVID-related impacts to participation in April, May and June of 2020. Americans have
The health of OIA is tied to the health of our industry. We are all experiencing incredible business impacts due to COVID-19. No business is unaffected. And that includes our industry trade association. For years, royalties from the Outdoor Retailer shows made up a large portion of OIA’s revenue, allowing
Can companies in the outdoor industry afford to lean into climate action in the midst and immediate aftermath of a pandemic? For the next hour, you’ll get to listen in as they chat candidly about their respective companies’ approaches to climate and sustainability work. Throughout their conversation, you’ll hear four recurrent themes: risk, resiliency, equity and recovery.
When: Tuesday, June 23, 11:00 a.m. (MT) Speakers: Rich Harper, Manager of International Trade, Outdoor Industry Association Ron Sorini, Principal, Sorini Samet and Associates Andrew Samet, Principal, Sorini Samet & Associates Emily Vedaa, Global Trade Manager, Columbia Sportswear Over the past several months, outdoor companies have faced multiple disruptions to
The recent police killing of George Floyd and countless instances of racism and racial violence against Black people are alarming and horrific. We know these events are not isolated and are part of a long history of systemic racism and injustice in our country and in the outdoors. People thriving outside is a core value for our
Three specialty retail shop owners across the country and an expert in consumer trends and retail strategy gather around the fire to discuss the immediate aftermath of the COVID “shutdown,” the steps they’re taking to reopen or reposition their businesses, the safety precautions they’re using and how they’re recouping their losses. From day-to-day operations adjustments (adjusted hours, curbside pickup, delivery) to staffing changes; creative inventory strategy to quick-start e-commerce solutions, they’ve responded on the fly and without a roadmap.
When: Tuesday, June 2, 11:00 a.m. (MT) Speaker: Shawn Rhodes, Shoshin Consulting As COVID-19 and its after effects rock our communities, profitability and business plans, the outdoor industry finds itself in unprecedented times. Shawn Rhodes has made it his life’s work to study teams who found ways to survive –
Outdoor industry businesses and employees have been overwhelmed by the impacts of the COVID-19 situation for months now, trying to stay safe while keeping themselves afloat. But as we begin to realize that COVID-19 will be part of our lives for some time, how do individuals and businesses in the outdoor industry move from treading water to being agile and successful in our “new normal?” Join us around the campfire as we discuss how members of the outdoor industry can create resiliency to adapt to the changing landscape, stay true to their core values, and even thrive while navigating an uncertain future.
Class 5 of the Skip Yowell Future Leadership Academy (FLA) started much like every other class. Participants kicked off the program at Outdoor Retailer + Snow Show at a meet-and-greet event with their mentors, followed by a happy hour celebration with past FLA participants who are now part of the
Speakers: Luke Boswell, Director of Product at Mystery Ranch and Colleen Grass, Regional Sales Director at Centric Software® Sponsor: Centric Software® In “normal” times, achieving high product-quality standards takes dedication, focus and diligence. In today’s fast-changing, uncertain world, this is more challenging—and more important—than ever for companies like Mystery Ranch.
When: Tuesday, June 9, 11:00 a.m. (MT) Speakers: Leah Skye, Dan Grenemyer and Mike Welliver from Altus With premature mountain resort and retail closures and the outdoor industry at an unexpected halt, join North America’s largest B2B receivables management firm for an educational webinar offering guidance to assist you with
When: Tuesday, May 26, 11:00 a.m. (MT) Speaker: Chris Hogue, LiveArea Influenced by evolving safety procedures and changing attitudes about in-store experiences, smart retailers are looking at new ways to engage customers. For now at least, the days of meandering up and down store aisles are over. The trick will
Welcome to OIA Campfire Conversations, our new special video and audio series that is part of our Audio Outdoorist podcast. Subscribe to OIA’s Audio Outdoorist and listen to this and other episodes anytime, anywhere. You can find the podcast on iTunes and SoundCloud These episodes are your opportunity to be
The Honorable Nancy Pelosi Speaker, United States House of Representatives 1236 Longworth House Office Building Washington, D.C. 20515 The Honorable Kevin McCarthy Minority Leader, United States House of Representatives 2468 Rayburn House Office Building Washington, D.C. 20515 The Honorable Mitch McConnell Majority Leader, United States Senate 317 Russell Senate Office
Join us for a collaborative campfire conversation with Outdoor Industry Association, Outdoor Recreation Roundtable, The Conservation Alliance and Outdoor Alliance while they discuss support efforts of policy initiatives through in-person and virtual advocacy amid the pandemic safer-at-home orders. OIA Campfire Conversations, is our new special video and audio series that is
Speakers: Kristin Minzenmayer, Director – Egg Strategy (Denver) Tim Donza, Managing Director, Lifestyle – Egg Strategy (New York) Fiona Atzler, Senior Director – Egg Strategy (New York) From home schooling and virtual offices to social distancing and lockdowns, COVID-19 has already changed a lot about daily life in a short
Speakers: Burl Kelton, U.S. SBA and Frances Padilla, Colorado SBA District Director If you are a small business owner, you know that the last few weeks (just barely a month!) have been anxious, frustrating and hopeful. Congress has charged the U. S. Small Business Administration with the huge task of
Speakers: Rich Harper, Manager of International Trade, Outdoor Industry Association Nicole Schude, Of Counsel, Sorini Samet & Associates Megan Costello, Vice President, Trade & Customs Policy, Sorini Samet & Associates As they deal with the COVID-19 crisis, outdoor companies may be able to utilize two programs to secure much-needed tariff relief.