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Virtual Women’s Outdoor Summit ‘21 Set for March 11 – 13

January 29, 2021

Media Contact

Julie Atherton
JAM Collective
julie@jamcollective.net
415-839-7546

San Francisco, CA

In celebration of International Women’s Month, Teresa Baker has teamed up with JAM Collective and Ravel Media to launch a virtual Women’s Outdoor Summit for women of the outdoor industry to connect and learn from one another. The three-day virtual event is slated for Thursday, March 11 to Saturday, March 13, 2021. 

 

“My hope is to engage women across the spectrum, to reimagine their possibilities without limits,” said Teresa Baker, founder of In Solidarity Project which includes the Outdoor CEO Diversity Pledge. “From outdoor spaces to indoor conversations, I want women to roar with hope.”

 

The event is free with a suggested donation to In Solidarity Project to help fund future grants. The full schedule of panels and discussions will be released mid-February. Companies interested in sponsoring the event can email

womensoutdoorsummit21@gmail.com.

 

This summit will be geared towards cis and trans women, as well as people who experience gender discrimination in their outdoor professional and personal lives. The event welcomes all people who are comfortable in a space that centers the experiences of women. Registration opens in mid-February.

 

In 2017, the first Women’s Outdoor Summit for Empowerment was held at the Presidio in SanFrancisco. More than 200 outdoor enthusiasts, CEOs, and female leaders who made their playgrounds, workplaces, and careers in the outdoors took part in the two-day event.

 

The second event will be virtual using an interactive and accessible broadcasting platform. With more than 400 individuals expressing interest in attending, the organizers are projecting to engage more than 1,000 attendees over the course of the event.

 

“We look forward to three days of sharing, learning and supporting each other,” added Baker.

 

Sign up to receive updates about the event at womensoutdoorsummit.com

 

About Teresa Baker

Teresa Baker is the founder of In Solidarity Project which includes the Outdoor CEO Diversity Pledge, which pairs leading outdoor brands in one-on-one relationships with inclusion advocates to advance representation for people of color across the industry. The organization is focused on enhancing representation across staff and executive teams, media and marketing, and athletes/ambassadors. By building a relationship of support, empathy and understanding, versus external skepticism and internal stress, they are moving the outdoor industry towards authentic inclusion.

 

About Ravel Media

Ravel Media is a multi-faceted creative media company making audio, photographic, and editorial content for the outdoor and travel industries with the goals of being introspective, accessible, and varied. In asking thoughtful questions, the Ravel Media team seeks to understand and practice respect for people, place, emotion, and environment.  You might recognize Ravel Media’s work in the productions of She Explores and the forthcoming podcast Sex Outside. The Ravel Media team strives to also examine the overlap in the tapestry of stories people all collectively weave, and to consider how this endeavor relates to the greater world. Above all, they value curiosity, humility, honesty, inclusivity, and connection. www.ravelmedia.co

About JAM Collective
Founded by Julie Atherton and based in San Francisco, California, JAM Collective focuses on strategic planning, effective social media networking and influential product placement to initiate brand visibility and further connect its clients with consumers. Over the past 20 years, JAM Collective has evolved into a versatile and accomplished public relations and media agency with an impressive roster of nationally and internationally recognized clients, all the while maintaining a deep level of client involvement. Current clients include: Osprey Packs, OtterBox, prAna, Snow Peak and Vasque Footwear. www.jamcollective.net

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