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Turtle Fur Launches Line of Face Masks

July 21, 2020

Media Contact

Torie Grice
Turtle Fur

Morrisville, VT

Vermont brand brings knowledge of face coverings and neckwear to the design and production of face mask collection. Masks currently available on Turtle Fur’s website and at select retailers.

Morrisville, VT (July 21, 2020) – Turtle Fur brings to market three unique face masks – each inspired by the company’s mission to support people in getting outside, safely, doing what they love to do. In an effort to provide customers the necessary coverage while ensuring they don’t lose their standards of breathability and comfort, they took what they’ve learned over the years about face coverings and neckwear, alongside research of the many offerings currently on the market, and transferred that to their intentional designs for each of the three face masks.

“At Turtle Fur, we have been making face coverings for 38 years. It was natural for us to apply our product development standards towards face masks. The key characteristics we identified of fit, coverage, adjustability, comfort, breathability, staying in place, durability, and washability have been incorporated into all designs, producing a technically superior mask.” – Richard Sontag, Chief Turtle

The Structured Face Mask ($35.00/2-pack) is named after its most redeeming quality – its structure. With a cone shape and fitted design, it keeps fabric off the mouth, and the ear loops are a stretchy spandex that will not cause chafing. Designed with a built-in melt blown HEPA filter. Comes in Adult Small/Youth, Adult One-Size, and Adult X-Large.

The Cotton Casual Face Mask ($30.00/2-pack) is just that – 100% cotton, and stylish enough to go from the board room, to the subway, to the beach. Features a built-in pocket to accommodate a PM2.5 filter, adjustable nose clamp, and adjustable ear straps to give each individual the perfect fit. Comes in Adult One-Size and Adult X-Large.

The Everyday Face Mask ($36.00/3-pack) is meant for daily life. Errands, travel, work, nights out with friends. The adjustable ear straps help ensure it will not fall off, no matter when (or where) it is being worn. Wear it, wash it, repeat. Comes in Adult Small/Youth, Adult One-Size, and Adult X-Large.

Turtle Fur face masks are available on their website and at select retailers. $1 from every item sold will be donated to the CDC Foundation’s Coronavirus relief efforts. Face masks will be sold in 2 or 3 packs with the option to buy larger quantities in bulk.

To learn more about Turtle Fur’s face masks, visit

About Turtle Fur:

Since 1982 Turtle Fur® has been a leading headwear and accessories brand in the outdoor, snow sports and lifestyle markets. Their mission is to create comfortable, quality products, which help their customers stay outside longer enjoying the things they love to do. They pride themselves on holding true to their values of quality, comfort, creativity, sustainability and community…all while having fun. For more information, visit and follow them on social media @turtlefur.

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