Leader in technical blankets enters New Zealand and Pacific Island markets through strategic distribution partnership
Rumpl, the category leader in technical blankets, has announced a distribution partnership with Compendium Limited, a distributor in the New Zealand and Pacific Island region known for representing sustainable brands within the outdoor, sports and categories. The partnership begins in September 2020.
“New Zealand has always felt like a natural fit for our brand. We’re so excited to partner with Compendium, a trusted, top-tier professional team, to make our first introduction to the market and build deep, lasting relationships,” says Wylie Robinson, CEO and founder of Rumpl. “One of our founding pillars is to look towards the future responsibly. We were immediately drawn to Compendium for their commitment to working with sustainable brands.”
Founded in 2013, Compendium LTD has introduced trendsetting brands like Hydro Flask and OOFOS to the New Zealand market, with a focus on sustainable brands that close the loop between people and product. Rumpl will further bolster the Compendium portfolio as the leader in the technical blanket category, pairing material innovation, post-consumer recycled goods, and bold designs and colorways to deliver versatile blankets and gear that provide “the comfort of home” anywhere.
“Rumpl embodies the same ethos of sustainable consumption and production that we look to foster within our agency portfolio. As a Climate Neutral certified brand that has reclaimed over six million post-consumer recycled plastic bottles, we are proud that Rumpl will join our portfolio of changemakers,” says Johnathan Lopes Da Silva, managing director of Compendium. “We believe there is a place for Rumpl in every New Zealand household.”
For more information about Rumpl, please contact Senior Account Manager Emily Banks at Emily.Banks@rygr.us.
About Rumpl: Based in Portland, Oregon, Rumpl makes Blankets for Everywhere. Utilizing material technologies commonly found in activewear and outdoor gear, Rumpl aims to modernize the everyday blanket. Rumpl’s high-quality, versatile blankets keep you comfortable no matter where you are. The materials have been tested and proven in harsh environments, yet specifically selected for comfort and durability. Rumpl believes the blanket you use every day deserves the same attention to detail as a sleeping bag you might use ten times a year. The end result is a premium and versatile blanket that can be used anywhere you go … or when you don’t go anywhere. https://www.rumpl.com.
About Compendium LTD: Based in Auckland, New Zealand, Compendium Limited is a distribution company within the sport, outdoor and lifestyle channels that is propelling its presence and impact through pairing with unique brands and achieving meaningful growth through sound strategy, marketing initiatives and most importantly relationship.
For more information about Rumpl in New Zealand and the Pacific Islands, please contact Johnathan Lopes Da Silva at email@example.com.