Archives: Press Releases

BOULDER, Colo. – Jan. 10, 2023 – Nite Ize^®, a leading manufacturer of innovative solution-based products, today launched the Z-Series™ Dual Carabiner. Available at retail in early spring, Z-Series features dual inner spring gates to clip, carry and secure keys and other gear.

“We have a passion for finding new ways to connect, carry and secure gear, from the S-Biner to the G-Series carabiner,” said Rick Case, Nite Ize founder and CEO. “The Z-Series continues that innovation with a unique design that provides ultimate security.”

The Z-Series Dual Carabiner features a strong stainless steel body with two stainless steel gates. The intelligently engineered design and strong spring gates prevent a key from accidentally backing out and self-releasing. Users can swiftly clip keys and accessories onto one side, clipping the other to a belt loop, backpack or other anchor point for easy access. Z-Series is available in three sizes to accommodate a variety of items. MSRP $4.49-$6.49

For more information, watch this short product video.

 

About Nite Ize

Founded in 1989 and headquartered in Boulder, Colorado, Nite Ize designs, manufactures and globally distributes innovative, inventor-driven products that creatively solve everyday challenges. Nite Ize offers more than 500 products across various channels including: Waterproof Protection, Mobile, Hardware, Illumination, Bike + Fitness and Pet. Led by original founder Rick Case, Nite Ize team members are passionate about their products, customers, partners and the environment. For more information, visit NiteIze.com.

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The new cargo box Thule Arcos puts the cargo on the back of your vehicle for easy accessibility and great aerodynamics. Thule Arcos is perfect if your vehicle has limited cargo space or if you don’t want to mount anything on the roof.

A cargo box for the back of the vehicle

Thule Arcos is a hard-shell cargo box designed to provide extra loading space with easy access at the rear of the vehicle. By using the vehicle’s hitch to carry the cargo box, wind resistance is minimized and it becomes possible to carry other large loads on the vehicle roof—such as a rooftop tent, a kayak carrier or even bikes.

An easy-to-use solution with a sleek design

Mounting Thule Arcos on the hitch is the perfect solution for vehicles that aren’t compatible

An easy-to-use solution with a sleek design

Mounting Thule Arcos on the hitch is the perfect solution for vehicles that aren’t compatible with rooftop accessories, as commonly seen in electric vehicles. The sleek and low-mounted design of Thule Arcos ensures you have unobstructed sight in the rearview mirror and makes for convenient loading and unloading of cargo.

A way to create efficient extra loading space for smaller electric vehicles

Thule Arcos can transform even a small vehicle into an adventure vehicle capable of carrying cargo and outdoor gear. The premium hard-shell exterior makes it robust and stable, protects the cargo from dirt and water, and allows you to easily access the back of your vehicle.

The aerodynamic design makes you go farther

When developing our portfolio of rear-of-vehicle mounted cargo solutions, Thule Test Center engineers found that our cargo solution on the back of the vehicle had a limited impact on battery or fuel consumption and could even improve efficiencies in some cases. External testing by Sweden’s largest vehicle magazine, Vi Bilägare, confirmed these results. Testing on both gas and electric vehicles with a cargo box on the towbar (in their test they used Thule Onto, a semi-hard cargo solution), they found that both fuel and energy consumption was lower than when driving without a cargo box.

“One way to get more packing space without increasing energy consumption is the latest trend of mounting a cargo box on the vehicle’s towbar. We found that both the petrol vehicle and the electric vehicle had slightly lower consumption with the box fitted than when the vehicle was running completely empty on the test route.”

Vi Bilägare

www.vibilagare.se/test/langtest/test-av-forbrukning-bensin-el-takbox-och-lastbox

Björn Strid, Director Product Management at Thule, concludes:

“We at Thule are broadening our range of rear-of-vehicle cargo solutions, and a premium product with aerodynamics like our new Thule Arcos box is genuinely a game-changer. You can put a large easy-to-access cargo box on the back of your vehicle and end up with the same fuel or electricity consumption as you would have without it.”

Thule Arcos has 14 cubic feet of carrying capacity, making it spacious enough to hold everything from a stroller, to luggage, to a pair of golf bags. For a journey that calls for additional space, Thule offers larger rooftop cargo carriers with volume up to 22 cubic feet.”

Thule’s portfolio of cargo carriers ensures a fit for every need, whether you’re living an active lifestyle, going on a family vacation, or making extra space for that weekend trip.

Thule Arcos will launch to consumers on March 1, 2023 with a recommended price of $1,399.95.

For more information on Thule products visit: www.thule.com

 

About Thule

The Thule brand was established in 1942. Under the motto Bring your life, Thule globally offers a wide range of premium products for active people that allow them to bring what they care most for – safely, easily and in style. Thule designs and manufactures roof racks, bike, water and winter sport carriers, roof boxes, computer, and camera bags, sports bags and backpacks and child-related products such as baby joggers, child bike seats and bike trailers. The products are sold in more than 140 countries. Thule is the largest brand in Thule Group. thule.com

Experts share insights, trends, and tools on consumer behavior, retail strategy, marketing and e-commerce, product launches, sustainability, inclusion, climate action, and more

 

SALT LAKE CITY – (January 9, 2023) – Outdoor Retailer, the premier U.S. gathering and business event for the $862 billion outdoor industry, will feature an expanded schedule of in-person educational sessions, panel discussions, and trend presentations led by industry experts, plus a daily lineup of networking and industry events for the industry to connect and learn. Sessions and events will take place throughout Outdoor Retailer Snow Show from January 10-12, 2023, at the Salt Palace Convention Center in Salt Lake City.

“The extensive schedule of daily education, keynotes, workshops, and networking sessions at Outdoor Retailer provide insight to support retailers and brands in their businesses, while also celebrating the DNA of this industry,” said Marisa Nicholson, Outdoor Retailer senior vice president and show director. “Our goal is to provide knowledge to help businesses navigate the current economic atmosphere, further marketing and distribution strategy, as well as provide trend forecasts and retail tactics, through an open dialogue and the sharing of best practices. Additionally, we have the opportunity to join conversations on topics important to our industry, including climate action, diversity and inclusion, advocacy, and finding common ground. These three full days of sessions are designed to encourage a lively exchange of ideas and help move the industry forward.”

Education sessions will take place in multiple areas on the show floor, including The Camp presented by Oracle NetSuite and Shopify Plus, Trend + Design Center, and The Ranger Station, as well as in the Overland Experience – all located inside the Salt Palace Convention Center. Keynote morning and mid-day sessions will be held in the new Hyatt Regency Salt Lake, second floor. Find the full education schedule at outdoorretailer.com and on the Outdoor Retailer mobile app.

Snow Show opens with the Industry Breakfast hosted by Snowsports Industries America (SIA) on Tuesday, January 10 at 7:30 a.m. in the Hyatt featuring Dr. Abe Bakhsheshy, professor of organizational behavior from the University of Utah David Eccles School of Business, who will speak on emotional intelligence and leadership. SIA Industry + Intelligence sessions also take place in the show education areas each day. The Outdoor Industry Association (OIA) will host multiple daily education sessions in the Hyatt that help the industry take action to strengthen their businesses, welcome more people outside, and protect our planet.

Education sessions will cover a wide variety of topics to support all aspects of the industry. Several industry experts return to provide retail data insights and trend forecasts for the design audience, including speakers from the NPD Group, WGSN, Coloro, Material ConneXion, and Promostyl. Among the new sessions are speakers and brand leaders covering marketing, distribution, and sales strategies from Oracle NetSuite, Shopify Plus, Blaze Partners, Bloomreach, and Finnegan.

The new Community Corner will introduce engaging campfire chats and actionable longest table discussions to inspire cooperation and strengthen community in order to effect change locally and globally. Featured speakers will include Salt Lake City Mayor Erin Mendenhall and other officials, Olympic and professional athletes, brand leaders, nonprofit organizations, and outdoor advocates, with the sessions open to all attendees. Conversations will begin at New@OR and continue at the neighboring Community Corner table.

Additionally, each day will feature happy hours and meetups for retailers and designers in the show areas. Marquee events will also be a celebration of the industry and provide new avenues to make industry connections. Among the event highlights:

• January 10 from 9-11 a.m. in The Ranger Station at Venture Out: GATHER Women+ Networking Brunch
• January 10 from 6-8 p.m. outside the Salt Palace: OR Homecoming Block Party
• January 11 at 6 p.m.: Fifth annual Outdoor Retailer Innovation Awards
• January 11 from 6:30-9:30 p.m. at The Front Climbing Club: Di’namik Finals Party and Competition

The full Snow Show education and events schedules are available online and are filled with ideas, inspiration, and networking opportunities to support business and the industry. Attendees can register to attend and learn more at outdoorretailer.com.

Brands interested in connecting with the industry at Outdoor Retailer through exhibiting, experiences, advocacy programs, sponsorships, speaking, and more at any future event can contact an Outdoor Retailer account executive. The exhibitor list, floor plan are live for Snow Show, and sales are underway for The Summit by Outdoor Retailer and next summer’s Outdoor Adventure X consumer festival.

 

About Outdoor Retailer

Outdoor Retailer, the leading U.S. business events for the outdoor and winter sports industry, brings together retailers, manufacturers, designers, distributors, industry advocates, journalists, and more to conduct the business of outdoor recreation through commerce, unique product experiences, dedicated media events, content, and web-based business solutions. Outdoor Retailer provides critical platforms for face-to-face commerce, product launches, networking, and focused industry education to enhance business and support the outdoor recreation economy. Visit outdoorretailer.com for more information.

 

About Emerald

Emerald’s talented and experienced team grows our customers’ businesses 365 days a year through connections, content, and commerce. We expand connections that drive new business opportunities, product discovery, and relationships with over 140 annual events, matchmaking, and lead-gen services. We create content to ensure that our customers are on the cutting edge of their industries and are continually developing their skills. And we power commerce through efficient year-round buying and selling. We do all this by seamlessly integrating in-person and digital platforms and channels. Emerald is immersed in the industries we serve and committed to supporting the communities in which we operate. As true partners, we create experiences that inspire, amaze, and deliver breakthrough results. For more information, please visit emeraldx.com.

Tread Labs, a leading performance insole brand established by Chaco founder Mark Paigen, today announced it is debuting its premium lifestyle sandal collection for men and women incorporating 35 years of proven expertise. Launching immediately online and at select retailers, this line is built upon the brand’s “Your Support Group” system providing unprecedented levels of comfort, pain relief and performance. 

 

When Paigen and his team saw their customers’ passion for their insoles, the next step was to create a line of sandals providing the same level of support for warm weather. Tread Labs sandals are guaranteed against defects in workmanship and materials for the useful life of the product and all outsoles may be replaced for an additional cost.

 

“We saw a clear gap in the sandal category where we could bring our insole engineering to everyday footwear providing the next generation of comfort and fit,” said Paigen. “We began with the midsole of a running shoe, fast, comfortable, lightweight and cushioned, then added the proven arch support that our insole customers love and a microsuede footbed. Our rubber sole adds durability and slip resistance. Lastly, the 100% knit upper and the direct attach, glue less construction result in clean lines and an authentic sustainable shoe.”

 

Specifically, the sandals feature:

• Ultra-lightweight polyurethane midsoles sharing the DNA with performance running shoes for a smooth ride
• Non-marking rubber soles with recycled content providing slip resistance and durability
• Perfectly contoured footbeds incorporating the proven arch support of Tread Labs’ insoles providing transformative comfort
• An aluminum buckle that is low-profile, non-slip, unbreakable and secure
• A water friendly profile that is machine washable
• 3D knitted uppers using 100% recycled polyester that fit like a glove and have a fresh clean aesthetic
• Micro-suede footbeds with anti-microbial treatment
• Direct attach construction and knitted uppers eliminating glue and waste, simplifying construction.

 

 

 

The women’s Albion, featuring a lightweight, minimal design, is durable enough for extended trips and easily transitions from the trail to a night on the town. Available in Ruby, Deep, Zebra, Black, and Leaf colorways, it is priced at $120. The women’s Covelo, designed as a recovery sandal, is a slip- on with the arch support of a custom orthotic. Priced at $110, it is available in Lagoon, Rock, Fire, Black, and Leaf colorways.

 

The men’s Albion, priced at $120, is built like a running shoe, but with that “top down” feel. It is available in Deep, Black, and Leaf colorways. The women’s Covelo blends the feel of a flip-flop with the structure of a sandal and is an essential “go to” summer style that easily lives on the front porch. Priced at $110, it is available in Leaf, Deep, Rock, and Yoke colorways.

 

About Tread Labs

Tread Labs was founded in 2015 by Mark Paigen, who previously founded (and later sold) Chaco sandals. Tread Labs was created to improve people’s lives by giving feet the support they desperately need. Tread Labs’ proprietary two-part insole system is designed for the long haul. The molded arch supports are guaranteed forever, and the top covers are easily replaced to make insoles like new again, without having to buy a whole new pair. Better for the wallet, better for the planet. Sandals are debuting in 2023 and closed footwear is in development.

Local community and outdoor industry invited to join festivities, supported by IKON Pass, Visit Salt Lake, Uinta Brewing, Black Diamond, KÜHL, Stanley and Thread

 

SAN JUAN CAPISTRANO, California – (January 6, 2023) – Celebrating the return of Outdoor Retailer to Salt Lake City and County, Outdoor Retailer is hosting a Homecoming Block Party and inviting the local community and outdoor industry to come together for an evening of winter fun. The event will take place on Tuesday, January 10, 2023 from 6-8 p.m. outside – rain, snow or moonlight – in downtown Salt Lake on the 100 South block between West Temple and Main, across from the Salt Palace Convention Center. The evening lineup includes a drone show, Olympic athletes, a pep rally, DJs, food, drinks, and other activities. The OR Homecoming Block party is free and open to all ages.

“Salt Lake City has been a rich part of Outdoor Retailer’s history. We are so happy to be back and are excited to throw a big party for the industry and local community,” said Marisa Nicholson, Outdoor Retailer vice president and show director. “We wanted to invite all of Salt Lake and thank everyone for the ongoing support, plus bring awareness to the people and organizations making a difference for the planet, the outdoor industry, and in the local community. We’re grateful for the partnership with Visit Salt Lake and ready for a fun winter celebration!”

“We are ecstatic to welcome our friends with Outdoor Retailer back home to Salt Lake,” said Kaitlin Eskelson, President & CEO of Visit Salt Lake. “For the next five years, through 2027, Outdoor Retailer will bring our entire community together to celebrate our shared outdoor heritage and break new ground in the industry. The OR Homecoming Block Party is a great way to welcome the community into the greater outdoor industry and celebrate that this is where commerce, community and culture connect.”

The OR Homecoming Block Party kicks off with a pep rally as University of Utah mascot Swoop and members of the Spirit Team lead Outdoor Retailer attendees from the show floor of the Salt Palace to the main stage across the street. Olympians Gus Kenworthy and Shannon Bahrke will host the evening activities. With help from a homecoming committee, including representatives from Salt Lake County, Salt Lake City and Visit Salt Lake, the hosts will introduce the homecoming “Royals,” featuring outdoor and winter sport advocates, athletes, leaders, and more.

Festivities will continue with high-flying action from the Flying Ace All-Stars and music from some of Salt Lake City’s best DJs curated by Bandah. The evening culminates with one of the largest drone shows in Utah from Open Sky Productions, blending art and music in a large display over the Salt Palace.

Guests can visit the Uinta Brewing beer garden and purchase dinner from a variety of food trucks, and more. Information will also be available on how to get involved with local and national nonprofit organizations.

Everyone in attendance can also get their homecoming photos taken in the IKON Pass photo booth, located in the tailgate area, which also features outdoor games and prizes from some of Utah’s favorite brands including Black Diamond, KÜHL, Rossignol, Stanley and Thread Wallets.

The full Snow Show events and education schedules for attendees are available online and are filled with ideas, inspiration, and networking opportunities to support business and the outdoor community. The industry can register to attend and learn more at outdoorretailer.com.

Brands interested in connecting with the industry at Outdoor Retailer through exhibiting, experiences, advocacy programs, sponsorships, speaking, and more at any future event can contact an Outdoor Retailer account executive. The exhibitor list, floor plan are live for Snow Show, and sales are underway for The Summit by Outdoor Retailer and next summer’s Outdoor Adventure X consumer festival.

 

About Outdoor Retailer

Outdoor Retailer, the leading U.S. business events for the outdoor and winter sports industry, brings together retailers, manufacturers, designers, distributors, industry advocates, journalists, and more to conduct the business of outdoor recreation through commerce, unique product experiences, dedicated media events, content, and web-based business solutions. Outdoor Retailer provides critical platforms for face-to-face commerce, product launches, networking, and focused industry education to enhance business and support the outdoor recreation economy. Visit outdoorretailer.com for more information.

 

About Emerald

Emerald’s talented and experienced team grows our customers’ businesses 365 days a year through connections, content, and commerce. We expand connections that drive new business opportunities, product discovery, and relationships with over 140 annual events, matchmaking, and lead-gen services. We create content to ensure that our customers are on the cutting edge of their industries and are continually developing their skills. And we power commerce through efficient year-round buying and selling. We do all this by seamlessly integrating in-person and digital platforms and channels. Emerald is immersed in the industries we serve and committed to supporting the communities in which we operate. As true partners, we create experiences that inspire, amaze, and deliver breakthrough results. For more information, please visit emeraldx.com.