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Outdoor Retailer Summer Market Exhibitor Registration Available Now Online

For Immediate Release

Maura Lansford, SOAR Communications, 801.656.0472 x2(wk) / 817.929.8123(cell), mlansford@soarcomm.com
Chip Smith, SOAR Communications, 801.656.0472 x3(wk) / 801.597.7515(cell), csmith@soarcomm.com

SAN JUAN CAPISTRANO, Calif. — Jun 12, 2012

Exhibitor badge registration for Outdoor Retailer Summer Market 2012, the outdoor industry’s premier tradeshow and demo event held August 2-5, can now be secured online at outdoorretailer.com/exhibitor-badges.

Exhibitor badges are free to exhibitor staff and can be added by the Outdoor Retailer main exhibiting company contact.

During Outdoor Retailer Summer Market approximately 25,000 manufacturers, retailers, designers and advocates representing multiple categories across the outdoor industry will converge on Utah’s Wasatch Front for product testing at Jordanelle State Park (August 1) and for exhibitions and seminars at the Salt Palace Convention Center in Salt Lake City (August 2-5).

As part of OR’s Green Steps Program and other initiatives to enhance the overall show experience, badges will not be mailed to exhibitors pre-show. Instead, participants will be able to pick up their badges at the Open Air Demo, or at all entrances of the Salt Palace Convention Center, including at the New Exhibitor Pavilion.

Similar to checking in for a flight, exhibitors and staff should print their registration confirmation at home, bring that and their ID to the show, and then print their badge onsite at the Convention Center. Or, download the confirmation email to a smartphone, which will be scanned onsite.

Early registration ensures participants will receive all the pre-show information necessary to fully plan for and meet their business objectives for the show, including the ability to log into the online Summer Market Planner.

All Outdoor Retailer Summer Market badge registration is available at http://www.outdoorretailer.com/info/registration-all.

About Outdoor Retailer
Outdoor Retailer (OR) brings together retailers, manufacturers, industry advocates and media to conduct the business of outdoor recreation through trade shows, product demo events and web-based business solutions. Produced by Nielsen Expositions and based in San Juan Capistrano, California, Outdoor Retailer also provides and promotes retailer education, advocacy, responsibility and critical face-to-face business initiatives within the outdoor industry.

Now celebrating more than 30 years, Outdoor Retailer (www.outdoorretailer.com) connects approximately 46,000 attendees on a semi-annual basis for its Summer and Winter Market shows, and thousands more through its year-round online resources and platforms.

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