Back to Press Releases

Outdoor Industry Association Endorses Jared Polis for Colorado Governor

August 28, 2018

Media Contact

Cody Wertz, 303-518-2112,

Polis’ “Keep Colorado Wild” plan will promote Colorado’s $28 billion outdoor recreation economy

BOULDER – August 28, 2018 Outdoor Industry Association (OIA) today announced its endorsement of Jared Polis for governor of Colorado, due in large part to his clear and bold “Keep Colorado Wild” plan to protect public lands and promote Colorado’s $28 billion outdoor recreation economy and the 229,000 jobs it supports.

“Jared Polis is OIA’s clear choice to be Colorado’s next governor,” said Amy Roberts, executive director of OIA. “We know, not only through his support and actions in the past, but through his commitment to Colorado’s future that he will take bold steps through his “Keep Colorado Wild” plan to strengthen our state’s $28 billion outdoor recreation economy and ensure Coloradans’ access to public lands – we can’t wait to see him in action as our next governor.”

“I couldn’t be more excited to have the endorsement of Outdoor Industry Association,” Jared Polis said. “Our outdoor recreation economy sustains hundreds of thousands of jobs and billions of dollars in wages. Together we will protect the public lands that make our state such a special place to live, while growing the outdoor economy that enables so many Coloradans to earn a good living.”

As the representative of Colorado’s 2nd Congressional District, Polis has been a champion of the outdoor industry since his first year in office. He is the co-chair of the House Outdoor Recreation Caucus; has supported and sponsored key industry legislation on both protections for public land and water and on international trade policy; and was among the first to support and promote the outdoor recreation economy of his congressional district, the state, and the national recreation economy. Polis was awarded the OIA Friend of the Outdoor Industry Award in 2015 in recognition of his leadership in support of the outdoor recreation industry.

OIA makes formal endorsements of candidates in election years after the OIA Board of Directors approves those endorsements.


About Outdoor Industry Association
Based in Boulder, Colo., with offices in Washington, D.C., Outdoor Industry Association (OIA) is the leading trade association for the outdoor industry and the title sponsor of Outdoor Retailer. OIA unites and serves 1300 manufacturer, supplier, sales representative and retailer members through its focus on trade and recreation policy, sustainable business innovation and outdoor participation. For more information, visit